Global e-commerce leader offering next-day delivery, millions of products, and strong buyer protection.
E-commerce and cloud computing
World's largest retailer, everyday low prices
Physical retail and everyday low prices
Walmart is the world's largest company by revenue ($611B) with 10,500+ physical stores. Amazon dominates e-commerce (40% US share) and cloud computing (AWS leads with 32% market share).
Walmart wins in total revenue and physical retail. Amazon wins in e-commerce, cloud, and tech. Both are transforming retail differently.
Choose Amazon if
E-commerce and cloud computing
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| Metric | Amazon | Walmart | Diff |
|---|---|---|---|
| Annual Revenue(USD) | $514 Billion | $611 Billion | -16% |
| Market Cap(USD) | $1.8 Trillion | $450 Billion | +300% |
| Global User Base(millions) | 240+ Prime members + broader reach | — |
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Choose Walmart if
Physical retail and everyday low prices
| — |
| Seller Commission Rate(%) | 15% base commission | — | — |
| Annual Gross Merchandise Value (GMV)(billions USD) | $638 billion | — | — |
| Mobile App Downloads (All-Time)(millions) | 500+ million | — | — |
| Market Dominance Share(%) | 40% US e-commerce market share | — | — |
| Company Market Capitalization(trillions USD) | $2.36 trillion (July 2026) | — | — |
| Fulfillment Cost (FBA/Self)(% of sale) | 15-25% (FBA included) | — | — |
| User Base Growth Rate (YoY)(%) | 8-10% annual growth | — | — |
| Prime/Membership Benefits(members) | 240 million Prime members | — | — |
| Average Shipping Time(days) | 1-2 days (Prime) | — | — |
| Market Share (E-Commerce)(%) | 40% global e-commerce market share | — | — |
| Annual Revenue (2025)(Billion USD) | $638B (e-commerce only) | — | — |
| Subscription/Membership Base(Millions) | 240M+ Prime members | — | — |
| YoY Revenue Growth (2025)(Percent) | 12-15% (estimated) | — | — |
| Prime Members(millions) | 220+ | — | — |
| Ad Revenue (2026)(billion USD) | $68.5 | — | — |
| Prime Day 2026 Revenue(billion USD) | $24.1 | — | — |
| AI Rufus Interaction Growth(percent) | +210% | — | — |
| Free Shipping Minimum(USD) | $35 | — | — |
| Standard Non-Perishable Pet Delivery Time(days) | 1-2 days (Prime) | — | — |
| Pet-Specific Product SKU Count(SKUs) | ~50,000-100,000 (estimated pet section) | — | — |
| Total Product Categories(categories) | 500+ million SKUs across all categories | — | — |
| Return Window (Standard Pet Supplies)(days) | 30 days (standard Amazon) | — | — |
| Commission Fee (Per Transaction)(%) | 8-45% + 30-50% FBA | — | — |
| Monthly Base Cost(USD) | $0 (pay per sale) | — | — |
| Built-in Customer Base(millions) | 300+ active customers | — | — |
| Average Time to First Sale(days) | 3-7 days (instant access) | — | — |
| Brand Customization Level(scale 1-10) | Minimal (2/10) | — | — |
| Customer Data Access(percentage) | 0% customer data; Amazon owns relationship | — | — |
| Payment Gateway Options(count) | 1 (Amazon Pay only) | — | — |
| Active Users (2026)(millions) | Amazon 380 million | — | — |
| Avg Product Price(USD) | $15-50 | — | — |
| Standard Shipping Time(days) | 5-7 days | — | — |
| Avg Customer Rating(stars) | 4.1/5 | — | — |
| Premium Membership Cost($) | Prime $139 | — | — |
| US Stores | ~4,700 US | ~4,700 US | — |
All figures sourced from publicly available data. Last updated May 2026.
Amazon
$514B
Walmart
$611B🏆
Amazon
40%🏆
Walmart
6%
Amazon
1.5M
Walmart
2.1M🏆
Amazon
$1.8T🏆
Walmart
$450B
Walmart has more revenue ($611B vs $514B) and more employees (2.1M vs 1.5M). Amazon has a higher market cap ($1.8T vs $450B).
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| Attribute | Amazon | |
|---|---|---|
| Annual Revenue(USD) | $514 Billion | $611 Billion |
| Market Cap(USD) | $1.8 Trillion | $450 Billion |
| Global User Base(millions) | 240+ Prime members + broader reach | — |
| Mobile App Downloads (All-Time)(millions) | 500+ million | — |
| Seller Commission Rate(%) | 15% base commission | — |
| Fulfillment Cost (FBA/Self)(% of sale) | 15-25% (FBA included) | — |
| Commission Fee (Per Transaction)(%) | 8-45% + 30-50% FBA | — |
| Monthly Base Cost(USD) | $0 (pay per sale) | — |
| Annual Gross Merchandise Value (GMV)(billions USD) | $638 billion | — |
| Market Dominance Share(%) | 40% US e-commerce market share | — |
| Market Share (E-Commerce)(%) | 40% global e-commerce market share | — |
| Company Market Capitalization(trillions USD) | $2.36 trillion (July 2026) | — |
| User Base Growth Rate (YoY)(%) | 8-10% annual growth | — |
| Prime/Membership Members(millions) | 220 million Prime members | — |
| Subscription/Membership Base(Millions) | 240M+ Prime members | — |
| Physical Store Locations(count) | 500+ Amazon Go/Fresh stores | — |
| Average Delivery Speed(days) | Same-day to 1 day (Prime) | — |
| Return Window(days) | 30 days (standard) | — |
| Annual Membership Cost(USD) | $139 per year | — |
| Furniture Pricing Advantage(%) | Competitive on items under $50 | — |
| Avg Product Price(USD) | $15-50 | — |
| Premium Membership Cost($) | Prime $139 | — |
| Annual Revenue(billions USD) | $638 billion | — |
| Annual Revenue (2025)(Billion USD) | $638B (e-commerce only) | — |
| Market Capitalization(trillions USD) | $2,360B | — |
| YoY Revenue Growth (2025)(Percent) | 12-15% (estimated) | — |
| Gross Margin Trend (Q4 2025)(Basis Points) | Industry average ~40-45% | — |
| Prime/Membership Benefits(members) | 240 million Prime members | — |
| Average Shipping Time(days) | 1-2 days (Prime) | — |
| Home Goods Focus(%) | Multi-category general retailer | — |
| Design Curation Tools | Basic category and keyword filters | — |
| In-House Brands(count) | Limited home furniture brands | — |
| Product Category Focus | All categories (diversified) | — |
| Specialty Pet Food Availability (Exotic/Medical Diets)(inventory depth) | Limited; depends on seller listings | — |
| Autoship/Subscription Discount Range(Percent) | 5-20% on Subscribe & Save | — |
| Geographic Coverage(states) | 190+ countries and territories | — |
| Prime Members(millions) | 220+ | — |
| Ad Revenue (2026)(billion USD) | $68.5 | — |
| Physical Locations(stores) | Limited | — |
| AI Shopping Assistant(users) | Rufus 250M users | — |
| AI Rufus Interaction Growth(percent) | +210% | — |
| Prime Day 2026 Revenue(billion USD) | $24.1 | — |
| In-Person Support(availability) | Online support only | — |
| Free Shipping Minimum(USD) | $35 | — |
| Standard Non-Perishable Pet Delivery Time(days) | 1-2 days (Prime) | — |
| Pet-Specific Product SKU Count(SKUs) | ~50,000-100,000 (estimated pet section) | — |
| Total Product Categories(categories) | 500+ million SKUs across all categories | — |
| 2025 Pet Supplies Market Position (GMV Rank)(rank) | Not #1 in pet supplies | — |
| Return Window (Standard Pet Supplies)(days) | 30 days (standard Amazon) | — |
| Autoship Subscription Discounts(percent) | Limited pet-specific subscriptions | — |
| Built-in Customer Base(millions) | 300+ active customers | — |
| Average Time to First Sale(days) | 3-7 days (instant access) | — |
| Brand Customization Level(scale 1-10) | Minimal (2/10) | — |
| Customer Data Access(percentage) | 0% customer data; Amazon owns relationship | — |
| Payment Gateway Options(count) | 1 (Amazon Pay only) | — |
| Product Listing Limits(count) | Varies by category and account tier | — |
| Active Users (2026)(millions) | Amazon 380 million | — |
| US Stores | ~4,700 US | — |
| Standard Shipping Time(days) | 5-7 days | — |
| Product Categories(count) | 30+ main categories | — |
| Avg Customer Rating(stars) | 4.1/5 | — |
| Seller Verification(text) | Strict vetting, A9 quality standards | — |
Side-by-side comparison of numeric attributes