Privacy Policy
Last updated:
Table of Contents
Welcome to A Versus B (“we”, “us”, or “our”). We operate the website at www.aversusb.net. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. Please read this policy carefully. If you disagree with its terms, please discontinue use of the site.
1. Information We Collect
We may collect information about you in several ways:
1.1 Information You Provide Directly
When you contact us via our contact form or email, we collect the name, email address, subject, and message body you provide. This information is used solely to respond to your inquiry and is not used for marketing without your explicit consent.
1.2 Automatically Collected Information
When you visit A Versus B, our servers and third-party analytics services automatically collect certain technical information, including:
- IP address (anonymized where required by applicable law)
- Browser type and version
- Operating system
- Pages visited and time spent on each page
- Referring URLs
- Device type and screen resolution
- Date and time of access
This data helps us understand how our site is used so we can improve it. It is not used to identify individual users.
3. Advertising, Retargeting and Remarketing
A Versus B advertises on third-party networks and works with advertising partners who use cookies, pixels, and similar technologies for retargeting (also called remarketing). Retargeting means that after you visit A Versus B, you may later be shown our advertisements on other websites, apps, or social platforms you use.
To do this, our advertising partners may collect and process:
- A pseudonymous cookie or device identifier
- The pages you viewed on A Versus B and when you viewed them
- IP address, browser, and device characteristics
- Whether you clicked one of our advertisements
These partners act as independent controllers of the data they collect and process it under their own privacy policies. Retargeting data is not used to build profiles about sensitive characteristics, and we do not sell it.
How to opt out of retargeting
- Adjust or reject advertising cookies in our cookie banner, or block third-party cookies in your browser settings.
- Use the industry opt-out tools at YourAdChoices (DAA) (opens in new tab) or the NAI opt-out page (opens in new tab). EU/UK visitors can use Your Online Choices (opens in new tab).
- Enable a Global Privacy Control (GPC) signal in your browser — we honor it as an opt-out of targeted advertising where applicable law requires.
Opting out stops advertising being tailored to you. It does not stop you seeing advertising, and it does not affect your access to any part of A Versus B.
4. Affiliate Relationships
A Versus B is funded in part by affiliate commissions. Some outbound links to retailers and software vendors are affiliate links, which means we may earn a commission if you make a purchase after clicking one — at no additional cost to you.
A Versus B is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com and its international storefronts. As an Amazon Associate I earn from qualifying purchases. We also participate in other affiliate and partner programs on the same terms.
When you click an affiliate link, the destination retailer receives a referral identifier that lets it attribute the visit — and any resulting purchase — to us. The retailer may set its own cookies and will process your data under its own privacy policy. We receive only aggregate commission reporting; we do not receive your name, address, or payment details, and we cannot see what you bought as an identified individual.
Affiliate relationships never influence our editorial rankings or verdicts. See our affiliate disclosure for the full statement.
5. Analytics
We use third-party analytics services, which may include Google Analytics, to understand traffic patterns and usage behavior. These services may set their own cookies.
Where we use Google Analytics, we have enabled IP anonymization. You may opt out by installing the Google Analytics Opt-out Browser Add-on (opens in new tab).
Analytics data is retained in aggregated, anonymized form. We do not sell analytics data to third parties.
6. Third-Party Services
Our website may include integrations with or links to third-party services including:
- Analytics providers (e.g., Google Analytics)
- Content delivery networks (CDNs)
- Advertising networks (where applicable)
- Embedded media or data providers
These third parties have their own privacy policies. We are not responsible for their privacy practices.
7. How We Use Your Information
We use the information we collect to:
- Operate and improve the A Versus B website and its features
- Respond to your inquiries and support requests
- Analyze site usage and optimize content performance
- Detect, prevent, and address technical issues and abuse
- Comply with applicable legal obligations
- Send transactional communications (e.g., replies to contact form submissions)
8. Data Sharing and Disclosure
We do not sell, trade, or rent your personal information. We may share information in these limited circumstances:
- Service providers: Trusted vendors who assist in operating the site, subject to confidentiality obligations.
- Legal requirements: Disclosure if required by law or valid legal process.
- Business transfers: In the event of a merger, acquisition, or sale of assets.
- Protection of rights: To protect the rights, property, or safety of A Versus B, our users, or others.
9. Your Rights
Depending on your location, you may have certain rights regarding your personal data:
- Right of access: Request a copy of the personal data we hold about you.
- Right to rectification: Request correction of inaccurate or incomplete data.
- Right to erasure: Request deletion of your personal data.
- Right to restrict processing: Request that we limit how we use your data.
- Right to data portability: Receive your data in a structured, machine-readable format.
- Right to object: Object to processing of your personal data in certain circumstances.
To exercise any of these rights, contact us at daniarozin@gmail.com. We will respond within 30 days.
10. Data Retention
We retain personal data only for as long as necessary:
- Contact form submissions are retained for up to 24 months.
- Aggregated analytics data may be retained indefinitely in anonymized form.
- Server log files are typically retained for 90 days.
When data is no longer needed, it is securely deleted or anonymized.
11. Data Security
We implement industry-standard technical and organizational measures to protect your information. These include HTTPS encryption, access controls, and regular security reviews. However, no method of transmission over the internet is 100% secure.
12. Children's Privacy
A Versus B is not directed to children under 13, and we do not knowingly collect personal information from children. If you believe we have collected information from a child under 13, contact us at daniarozin@gmail.com.
13. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We take appropriate steps to ensure compliance with applicable data protection laws.
14. Changes to This Policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last updated” date at the top of this page.
Your continued use of A Versus B after any changes constitutes your acceptance of the revised Privacy Policy.
15. Contact Us
If you have any questions about this Privacy Policy, please contact us: