Membership-based warehouse club offering bulk products and premium Kirkland Signature private label.
Consumers prioritizing quality, organic options, and are willing to pay a premium for curated selections and brand reputation.
Membership-based warehouse club offering bulk items at wholesale prices with 599 US locations.
Budget-conscious shoppers seeking convenient warehouse access and value, especially those prioritizing fresh convenience foods and basic grocery items.
Costco offers superior product selection and quality, particularly in organic and premium items, while Sam's Club provides a lower entry membership cost but with a narrower range. Both warehouse clubs are implementing AI and technology upgrades in 2026, though Costco maintains a larger market presence and membership base.
Costco remains the leader in product quality and brand prestige with superior organic and premium selections, justifying its slightly higher membership fee. Sam's Club offers competitive pricing and more locations with improving technology and fresh food offerings, making it suitable for value-conscious shoppers. The choice depends on whether quality and selection or lower entry costs and convenience matter more to you.
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Consumers prioritizing quality, organic options, and are willing to pay a premium for curated selections and brand reputation.
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| Metric | Costco | Sam's Club | Diff |
|---|---|---|---|
| Annual Revenue(USD billions) | $238 Billion | — | — |
| Membership Fee(USD/year) | $65 | — | — |
| Average Employee Wage(USD/hr) | ~$26 | — | — |
| Basic Annual Membership Cost($) | Costco Gold | Sam's Club Basic |
Choose Sam's Club if
Budget-conscious shoppers seeking convenient warehouse access and value, especially those prioritizing fresh convenience foods and basic grocery items.
| +20% |
| Premium Membership Cost($) | Costco Executive | Sam's Club Plus | +9% |
| US Store Locations(stores) | Costco | Sam's Club | -5% |
| Annual Membership Cost (Gold/Basic)(USD) | $65 | — | — |
| Total Club Locations(stores) | 870+ | — | — |
| Annual Revenue (2026)(billions USD) | $280+ | — | — |
| Annual Revenue per Store(millions USD) | Costco: $300+ million | — | — |
| Customer Satisfaction (Net Promoter Score)(NPS points) | Costco: 80+ | — | — |
| Average Employee Wage(USD hourly) | Costco: $28-32 | — | — |
| Inventory Turnover(times per year) | Costco: 11-12x | — | — |
| Online Order Fulfillment(delivery time days) | Costco: 2-3 days | — | — |
| Global Employee Count(thousands) | Costco: 300+ thousand | — | — |
| Product Return Rate(percentage) | Costco: 3-4% | — | — |
| Annual Membership Fee(USD) | $60-130 | — | — |
| Product SKU Count per Store(items) | 3,600-4,000 | 3,500-4,000 | +1% |
| US Store Locations(stores) | 570+ | 599 | -5% |
| Average Transaction Value(USD) | $120-150 | $142 | -5% |
| Estimated Annual Savings Threshold(USD) | $2,000 to break-even | — | — |
| Kirkland/Great Value Private Label Market Share(percent of sales) | 35-40% | — | — |
| Customer Satisfaction Score (ACSI)(points (0-100)) | 84 | — | — |
| Total Store Locations (2025)(stores) | 600+ | 600+ | — |
| Gold Membership Annual Cost(USD) | $50 | $50 | — |
| Executive Membership Annual Cost(USD) | $110 | $110 | — |
| Fuel Center Locations(locations) | 500+ | 500+ | — |
| Private Label Products Available(SKUs) | 1,500+ (Member's Mark) | 1,500+ (Member's Mark) | — |
| Major Promotional Sales Events Per Year(events) | 12-15 | 12-15 | — |
| Annual Membership Cost(USD) | $45-$110 (Gold/Plus) | $45-$110 (Gold/Plus) | — |
| Per-Unit Price on Bulk Staples(USD per unit) | $0.85 | $0.85 | — |
| Total Product SKUs(products) | 3,700-4,000 | 3,700-4,000 | — |
| Grocery Product Mix(percent of inventory) | 25-30% | 25-30% | — |
| Private Label Savings vs National Brands(percent discount) | 15-30% (Member's Mark) | 15-30% (Member's Mark) | — |
| Estimated Break-Even on Membership (annual savings needed)(months) | 2-3 months | 2-3 months | — |
| Bulk Item Savings vs Retail(percent) | 10-15% | 10-15% | — |
| Fuel Discount Availability(cents per gallon) | 10-30¢ (all members) | 10-30¢ (all members) | — |
| Minimum Typical Purchase(USD) | $100+ | $100+ | — |
| Return Policy Window(days) | 90 days | 90 days | — |
| Member's Mark/Great Value Brand Savings(percent) | 20-30% (Member's Mark) | 20-30% (Member's Mark) | — |
All figures sourced from publicly available data. Last updated Jun 2026.
Costco
$60/year
Sam's Club
$50/year🏆
Costco
Premium, organic, and higher-end options🏆
Sam's Club
Limited organic and premium options
Costco
$120/year (Executive)
Sam's Club
$110/year (Plus)
Costco
Members only (2026 policy change)
Sam's Club
Members available
Costco
Digital ordering system, scan-and-go
Sam's Club
AI improvements, digital upgrades
Costco
Kirkland Signature🏆
Sam's Club
Member's Mark
Costco
570+ stores
Sam's Club
600+ stores🏆
Costco
Prescription pricing increase
Sam's Club
Ready-to-serve menu upgrade with natural ingredients🏆
Costco offers significantly more organic and premium products compared to Sam's Club. While Sam's Club carries some organic options, Costco's extensive selection of organic items justifies the slightly higher membership fee for health-conscious shoppers.
Dive deeper with these curated resources
| Attribute | ||
|---|---|---|
| Annual Revenue(USD billions) | $238 Billion | — |
| Annual Revenue (2026)(billions USD) | $280+ | — |
| Membership Fee(USD/year) | $65 | — |
| Annual Membership Cost(USD) | $45-$110 (Gold/Plus) | — |
| Average Employee Wage(USD/hr) | ~$26 | — |
| Basic Annual Membership Cost($) | Costco Gold | Sam's Club Basic |
| Premium Membership Cost($) | Costco Executive | Sam's Club Plus |
| Annual Membership Cost (Gold/Basic)(USD) | $65 | — |
| Per-Unit Price on Bulk Staples(USD per unit) | $0.85 | — |
| Private Label Savings vs National Brands(percent discount) | 15-30% (Member's Mark) | — |
Show 2 more attributesBulk Item Savings vs Retail(percent) 10-15% — Member's Mark/Great Value Brand Savings(percent) 20-30% (Member's Mark) — | ||
| US Store Locations(stores) | Costco | Sam's Club |
| Total Club Locations(stores) | 870+ | — |
| Global Employee Count(thousands) | Costco: 300+ thousand | — |
| Organic Product Availability | Extensive range | Limited selection |
| Product SKU Count per Store(items) | 3,600-4,000 | 3,500-4,000 |
| Total Product SKUs(products) | 3,700-4,000 | — |
| Private Label Brand Recognition | Kirkland Signature (premium) | Member's Mark (value) |
| Digital Technology Features (2026) | Digital ordering, scan-and-go | AI integration, store upgrades |
| Food Court Access Policy | Members only (2026 change) | Member availability |
| Fresh Food Menu Updates (2026) | Prescription pricing adjustments | Ready-to-serve upgrades, natural ingredients |
| Geographic Coverage(states) | 12+ countries global | — |
| Private Label Brands(tiers) | Kirkland Signature (extensive) | — |
| Private Label Products Available(SKUs) | 1,500+ (Member's Mark) | — |
| Projected Comp Sales Growth (2026)(percent) | Stable/Conservative | — |
| Promotional Frequency(strategy) | Conservative, selective | — |
| Annual Revenue per Store(millions USD) | Costco: $300+ million | — |
| Market Capitalization(trillions USD) | Costco: $450+ billion | — |
| Customer Satisfaction (Net Promoter Score)(NPS points) | Costco: 80+ | — |
| Product Return Rate(percentage) | Costco: 3-4% | — |
| Customer Satisfaction Score (ACSI)(points (0-100)) | 84 | — |
| Average Employee Wage(USD hourly) | Costco: $28-32 | — |
| Inventory Turnover(times per year) | Costco: 11-12x | — |
| Online Order Fulfillment(delivery time days) | Costco: 2-3 days | — |
| Annual Membership Fee(USD) | $60-130 | — |
| US Store Locations(stores) | 570+ | 599 |
| Average Transaction Value(USD) | $120-150 | $142 |
| Estimated Annual Savings Threshold(USD) | $2,000 to break-even | — |
| Estimated Break-Even on Membership (annual savings needed)(months) | 2-3 months | — |
| Kirkland/Great Value Private Label Market Share(percent of sales) | 35-40% | — |
| Bulk Purchase Minimum Requirement(typical qty) | Multi-packs/cases standard | — |
| Total Store Locations (2025)(stores) | 600+ | — |
| Gold Membership Annual Cost(USD) | $50 | — |
| Executive Membership Annual Cost(USD) | $110 | — |
| Fuel Center Locations(locations) | 500+ | — |
| Major Promotional Sales Events Per Year(events) | 12-15 | — |
| Grocery Product Mix(percent of inventory) | 25-30% | — |
| Fuel Discount Availability(cents per gallon) | 10-30¢ (all members) | — |
| Minimum Typical Purchase(USD) | $100+ | — |
| Return Policy Window(days) | 90 days | — |
Side-by-side comparison of numeric attributes