Blue Apron vs EveryPlate 2026: Price, Quality & Meals
Blue Apron offers premium ingredients and diverse cuisine options at $10.99 per serving, while EveryPlate provides budget-friendly meals at $4.99 per serving with simpler recipes. Blue Apron prioritizes quality and variety; EveryPlate prioritizes affordability.
Blue Apron
Premium meal kit delivery service with chef-designed recipes and high-quality ingredients.
Home cooking enthusiasts, food explorers, and those prioritizing ingredient quality over cost
EveryPlate
Budget-friendly meal kit service focusing on simple, quick-to-prepare recipes at low cost.
Budget-conscious families, beginners learning to cook, and those seeking convenient weeknight dinners
Quick Answer
AI SummaryBlue Apron offers premium ingredients and diverse cuisine options at $10.99 per serving, while EveryPlate provides budget-friendly meals at $4.99 per serving with simpler recipes. Blue Apron prioritizes quality and variety; EveryPlate prioritizes affordability.
Our Verdict
AI-assistedChoose Blue Apron if you value culinary exploration, premium ingredients, and diverse dietary accommodations—ideal for food enthusiasts willing to spend more per meal. Choose EveryPlate if you prioritize budget savings, quick meal prep, and straightforward home cooking—perfect for families and budget-conscious diners seeking value.
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Choose Blue Apron if
Home cooking enthusiasts, food explorers, and those prioritizing ingredient quality over cost
Choose EveryPlate if
Best pickBudget-conscious families, beginners learning to cook, and those seeking convenient weeknight dinners
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Key Differences at a Glance
- Price Per Serving:✓ EveryPlate wins($4.99 vs $10.99)
- Cuisine Variety Per Week:✓ Blue Apron wins(25+ recipes weekly vs 12-15 recipes weekly)
- Ingredient Quality Focus:✓ Blue Apron wins(Premium/organic sourcing vs Standard quality)
Key Facts & Figures
50 numeric metrics compared
| Metric | Blue Apron | EveryPlate | Ratio |
|---|---|---|---|
| Weekly Recipe Options(recipes) | 100+ chef-designed meals | — | — |
| Recent Order Trend(percent change) | Orders down 12.3% to 100.53 million | — | — |
| Cost Per Serving(USD) | $10.99 | $4.99 | |
| Weekly Recipe Variety(number of recipes) | 20+ | — | — |
| Organic Ingredient Content(percentage) | ~30% | — | — |
| Average Meal Preparation Time(minutes) | 30-40 minutes | — | — |
| Minimum Meals Per Week(meals) | 2 meals | — | — |
| Estimated Monthly Cost (6 meals/week)(USD) | $239.76 | — | — |
| Dietary Certification Programs(number of programs) | 2 programs | — | — |
| Weekly Recipe Selection(recipes) | 25+ | 12-15 | |
| Shipping Cost (Standard)(USD) | $9.99 | Free | |
| Cuisine Variety Count(cuisines) | 14+ cuisines | 3 cuisines | |
| Organic Recipe Percentage(%) | 40% | 10% | |
| Monthly Cost for 3-Person Household (4 meals/week)(USD) | $309.96 ($299.97 + $9.99 shipping) | $71.52 (no shipping) | |
| Base Price Per Serving(USD) | $9.99 | — | — |
| Weekly Meal Quantity Range(meals) | 6 meals | — | — |
| Average Preparation Time(minutes) | 35 | 30 minutes | |
| Customer Satisfaction Rating(out of 5) | 4.1 | 4.3 | |
| Organic Ingredient Percentage(%) | 80% | — | — |
| Monthly Cost (4 meals, 2 servings)(USD) | $239.76 | $47.84 | |
| Recipe Rotation (new meals annually)(count) | 40+ recipes | — | — |
| Weekly Meal Choices(options) | 8-12 meals | — | — |
| Average Prep Time(minutes) | 30-40 minutes | — | — |
| Dietary Plan Options(plans) | 6 plans | — | — |
| Packaging Recyclability(percent) | 85% | — | — |
| Monthly Cost (4-Person Plan)(USD) | $240-260 | — | — |
| Servings Per Week Flexibility(options) | 2-3 servings | — | — |
| Average Meal Prep Time(minutes) | 30-40 | 25-30 | |
| Dietary Accommodation Options(diets) | 12 | 5 | |
| Monthly Cost (2-person, 3 meals)(USD) | $65.94 | $29.94 | |
| Ingredients Per Meal Average(count) | 12-15 | 10-12 | |
| Organic/Premium Ingredient Focus(percent) | 70% sustainably sourced | 30% premium focus | |
| Serving Size Options(person servings) | 1-4 person meals | 1-4 person meals | |
| Customer Rating(stars out of 5) | 4.2/5 | 4.2/5 | |
| Dietary Filter Categories(categories) | 4 (vegetarian, keto, gluten-free, low-carb) | 4 (vegetarian, keto, gluten-free, low-carb) | |
| Shipping Cost(USD) | $0 | $0 | |
| Cost Per Serving (Standard Plan)(USD) | $2.49-2.99 | $2.49-2.99 | |
| Average Cooking Time(minutes) | 25-35 minutes | 25-35 minutes | |
| Dietary Filter Options(options) | 8+ dietary filters | 8+ dietary filters | |
| Average Protein Per Meal(grams) | 28-32g | 28-32g | |
| Meal Kit Plans Available(plan types) | 3 plans (Standard, Premium, Family) | 3 plans (Standard, Premium, Family) | |
| Monthly Cost (4-Serving, 3 Meals/Week)(USD) | $89.64 | $89.64 | |
| Price Per Serving(USD) | $1.49 | $1.49 | |
| Weekly Meal Selections(options) | 14+ meals | 14+ meals | |
| Active Subscribers Globally(millions) | ~1 million | ~1 million | |
| Average Meal Calories(calories) | 500-750 cal | 500-750 cal | |
| Preparation Time Per Meal(minutes) | 25-30 min | 25-30 min | |
| Dietary Program Options(programs) | 6 programs | 6 programs | |
| Free Shipping Threshold(USD) | $50 | $50 | |
| Countries Served(countries) | 2 countries | 2 countries |
Sourced from publicly available data ·
Key Differences
7 attributes compared head-to-head
- $10.99Price Per Serving$4.99(winner)
- 25+ recipes weekly(winner)Cuisine Variety Per Week12-15 recipes weekly
- Premium/organic sourcing(winner)Ingredient Quality FocusStandard quality
- 30-40 minutesPrep Time Average25-30 minutes(winner)
- 12 (vegan, keto, paleo, etc.)(winner)Dietary Options Available5 (vegan, vegetarian, low-cal)
- Nestlé Health ScienceParent CompanyFactor (owned by Nestlé)
- 2, 4 servings per recipeServings Per Week Flexibility2, 4 servings per recipe
- Price Per Serving
Blue Apron
$10.99
EveryPlate
$4.99(winner)
- Cuisine Variety Per Week
Blue Apron
25+ recipes weekly(winner)
EveryPlate
12-15 recipes weekly
- Ingredient Quality Focus
Blue Apron
Premium/organic sourcing(winner)
EveryPlate
Standard quality
- Prep Time Average
Blue Apron
30-40 minutes
EveryPlate
25-30 minutes(winner)
- Dietary Options Available
Blue Apron
12 (vegan, keto, paleo, etc.)(winner)
EveryPlate
5 (vegan, vegetarian, low-cal)
- Parent Company
Blue Apron
Nestlé Health Science
EveryPlate
Factor (owned by Nestlé)
- Servings Per Week Flexibility
Blue Apron
2, 4 servings per recipe
EveryPlate
2, 4 servings per recipe
Full Comparison
| Attribute | EveryPlate | |
|---|---|---|
| Weekly Recipe Options(recipes) | 100+ chef-designed meals | — |
| Subscriber Base(subscribers) | Not publicly specified | — |
| Active Subscribers Globally(millions) | ~1 million | — |
| Pricing Model | À la carte variable pricing | — |
| Price Predictability | Variable based on meal selections | — |
| Family Meal Capacity(servings) | 3-6 person customizable meals | — |
| Taste Quality Rating(rating) | Improved flavors per Good Housekeeping | — |
| Organic Recipe Percentage(%) | 40%(winner) | 10% |
| Organic Ingredient Percentage(%) | 80% | — |
| Organic/Premium Ingredient Focus(percent) | 70% sustainably sourced(winner) | 30% premium focus |
| Delivery Customization | Skip, modify, and cancel Autoship | — |
| Minimum Meals Per Week(meals) | 2 meals | — |
| Weekly Meal Quantity Range(meals) | 6 meals | — |
| Customization Options | Protein substitution available | — |
| Serving Size Options(person servings) | 1-4 person meals | — |
| Recent Order Trend(percent change) | Orders down 12.3% to 100.53 million | — |
| Cost Per Serving(USD) | $10.99 | $4.99(winner) |
| Estimated Monthly Cost (6 meals/week)(USD) | $239.76 | — |
| Shipping Cost (Standard)(USD) | $9.99 | Free(winner) |
| Monthly Cost for 3-Person Household (4 meals/week)(USD) | $309.96 ($299.97 + $9.99 shipping) | $71.52 (no shipping)(winner) |
| Base Price Per Serving(USD) | $9.99 | — |
Show 7 more attributesMonthly Cost (4 meals, 2 servings)(USD) $239.76 $47.84 Monthly Cost (4-Person Plan)(USD) $240-260 — Monthly Cost (2-person, 3 meals)(USD) $65.94 $29.94 Starting Price Per Serving(USD) $5.99 — Shipping Cost(USD) $0 — Cost Per Serving (Standard Plan)(USD) $2.49-2.99 — Price Per Serving(USD) $1.49 — | ||
| Weekly Recipe Variety(number of recipes) | 20+ | — |
| Weekly Recipe Variety(recipes) | 30+ | — |
| Organic Ingredient Content(percentage) | ~30% | — |
| USDA Organic Certification(percent) | No | — |
| Average Meal Preparation Time(minutes) | 30-40 minutes | — |
| Average Preparation Time(minutes) | 35 | 30 minutes(winner) |
| Average Prep Time(minutes) | 30-40 minutes | — |
| Average Meal Prep Time(minutes) | 30-40 | 25-30(winner) |
| Average Meal Prep Time(minutes) | Up to 45 | — |
Show 2 more attributesAverage Cooking Time(minutes) 25-35 minutes — Preparation Time Per Meal(minutes) 25-30 min — | ||
| Dietary Certification Programs(number of programs) | 2 programs | — |
| Weekly Recipe Selection(recipes) | 25+(winner) | 12-15 |
| Cuisine Variety Count(cuisines) | 14+ cuisines(winner) | 3 cuisines |
| Recipe Rotation (new meals annually)(count) | 40+ recipes | — |
| Weekly Meal Choices(options) | 8-12 meals | — |
| Weekly Meal Selections(options) | 14+ meals | — |
| Customer Satisfaction Rating(out of 5) | 4.1 | 4.3(winner) |
| Dietary Plan Options(plans) | 6 plans | — |
| Servings Per Week Flexibility(options) | 2-3 servings | — |
| Dietary Accommodation Options(diets) | 12(winner) | 5 |
| Dietary Filter Options(options) | 8+ dietary filters | — |
| Dietary Program Options(programs) | 6 programs | — |
| Packaging Recyclability(percent) | 85% | — |
| Ingredients Per Meal Average(count) | 12-15 | 10-12(winner) |
| Recipe Difficulty Level | Beginner to Intermediate | — |
| Packaging Sustainability Rating | Reduced packaging, eco-optimized | — |
| Brand Market Position | Best Budget Meal Delivery | — |
| Year-over-Year Growth Rate(percent) | +30% (15-min meals) | — |
| Customer Rating(stars out of 5) | 4.2/5 | — |
| Dietary Filter Categories(categories) | 4 (vegetarian, keto, gluten-free, low-carb) | — |
| Average Protein Per Meal(grams) | 28-32g | — |
| Average Meal Calories(calories) | 500-750 cal | — |
| Meal Kit Plans Available(plan types) | 3 plans (Standard, Premium, Family) | — |
| Monthly Cost (4-Serving, 3 Meals/Week)(USD) | $89.64 | — |
| Free Shipping Threshold(USD) | $50 | — |
| Countries Served(countries) | 2 countries | — |
Show 7 more attributes
Show 2 more attributes
Pros & Cons
10 pros·4 cons across both
Blue Apron
Pros
- 25+ weekly recipes spanning global cuisines and culinary styles
- Premium and sustainably sourced ingredients with transparency reports
- 12 dietary accommodation options including keto, paleo, and pescatarian
- Interactive cooking classes and video tutorials included free
- Flexible portion control (2 or 4 servings per recipe)
Cons
- Highest price point at $10.99 per serving ($65.94 for 2-person, 3-meal plan)
- 30-40 minute prep time may be challenging for busy schedules
EveryPlate
Pros
- Most affordable option at $4.99 per serving ($29.94 for 2-person, 3-meal plan)
- Fastest prep time at 25-30 minutes per meal on average
- No-commitment subscription with easy weekly customization
- Simple recipes with 10-15 basic ingredients per meal for minimal complexity
- Competitively sourced ingredients with cost optimization
Cons
- Limited to 5 dietary options compared to Blue Apron's 12 varieties
- Only 12-15 weekly recipe selections versus Blue Apron's 25+
Frequently Asked Questions
5 questions
EveryPlate is significantly cheaper at $4.99 per serving versus Blue Apron's $10.99 per serving—more than 55% less expensive. For a 2-person, 3-meal weekly plan, EveryPlate costs $29.94 compared to Blue Apron's $65.94, a difference of $36 per week or approximately $1,872 annually.
Resources & Learn More
Curated sources to dive deeper
Wikipedia
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