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Blue Apron vs EveryPlate 2026: Price, Quality & Meals

Blue Apron offers premium ingredients and diverse cuisine options at $10.99 per serving, while EveryPlate provides budget-friendly meals at $4.99 per serving with simpler recipes. Blue Apron prioritizes quality and variety; EveryPlate prioritizes affordability.

Blue Apron

Blue Apron

Premium meal kit delivery service with chef-designed recipes and high-quality ingredients.

Home cooking enthusiasts, food explorers, and those prioritizing ingredient quality over cost

Score71%
VS
E

EveryPlate

Budget-friendly meal kit service focusing on simple, quick-to-prepare recipes at low cost.

Budget-conscious families, beginners learning to cook, and those seeking convenient weeknight dinners

Score71%

Quick Answer

AI Summary

Blue Apron offers premium ingredients and diverse cuisine options at $10.99 per serving, while EveryPlate provides budget-friendly meals at $4.99 per serving with simpler recipes. Blue Apron prioritizes quality and variety; EveryPlate prioritizes affordability.

Our Verdict

AI-assisted

Choose Blue Apron if you value culinary exploration, premium ingredients, and diverse dietary accommodations—ideal for food enthusiasts willing to spend more per meal. Choose EveryPlate if you prioritize budget savings, quick meal prep, and straightforward home cooking—perfect for families and budget-conscious diners seeking value.

Community feedback

Was this verdict helpful?

Blue Apron
6.8/10
EveryPlate
8.2/10
E
Blue Apron

Choose Blue Apron if

Home cooking enthusiasts, food explorers, and those prioritizing ingredient quality over cost

E

Choose EveryPlate if

Best pick

Budget-conscious families, beginners learning to cook, and those seeking convenient weeknight dinners

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Key Differences at a Glance

  • Price Per Serving:EveryPlate wins($4.99 vs $10.99)
  • Cuisine Variety Per Week:Blue Apron wins(25+ recipes weekly vs 12-15 recipes weekly)
  • Ingredient Quality Focus:Blue Apron wins(Premium/organic sourcing vs Standard quality)
See all 7 differences

Key Facts & Figures

50 numeric metrics compared

MetricBlue ApronEveryPlateRatio
Weekly Recipe Options(recipes)100+ chef-designed meals
Recent Order Trend(percent change)Orders down 12.3% to 100.53 million
Cost Per Serving(USD)$10.99$4.99
Weekly Recipe Variety(number of recipes)20+
Organic Ingredient Content(percentage)~30%
Average Meal Preparation Time(minutes)30-40 minutes
Minimum Meals Per Week(meals)2 meals
Estimated Monthly Cost (6 meals/week)(USD)$239.76
Dietary Certification Programs(number of programs)2 programs
Weekly Recipe Selection(recipes)25+12-15
Shipping Cost (Standard)(USD)$9.99Free
Cuisine Variety Count(cuisines)14+ cuisines3 cuisines
Organic Recipe Percentage(%)40%10%
Monthly Cost for 3-Person Household (4 meals/week)(USD)$309.96 ($299.97 + $9.99 shipping)$71.52 (no shipping)
Base Price Per Serving(USD)$9.99
Weekly Meal Quantity Range(meals)6 meals
Average Preparation Time(minutes)3530 minutes
Customer Satisfaction Rating(out of 5)4.14.3
Organic Ingredient Percentage(%)80%
Monthly Cost (4 meals, 2 servings)(USD)$239.76$47.84
Recipe Rotation (new meals annually)(count)40+ recipes
Weekly Meal Choices(options)8-12 meals
Average Prep Time(minutes)30-40 minutes
Dietary Plan Options(plans)6 plans
Packaging Recyclability(percent)85%
Monthly Cost (4-Person Plan)(USD)$240-260
Servings Per Week Flexibility(options)2-3 servings
Average Meal Prep Time(minutes)30-4025-30
Dietary Accommodation Options(diets)125
Monthly Cost (2-person, 3 meals)(USD)$65.94$29.94
Ingredients Per Meal Average(count)12-1510-12
Organic/Premium Ingredient Focus(percent)70% sustainably sourced30% premium focus
Serving Size Options(person servings)1-4 person meals1-4 person meals
Customer Rating(stars out of 5)4.2/54.2/5
Dietary Filter Categories(categories)4 (vegetarian, keto, gluten-free, low-carb)4 (vegetarian, keto, gluten-free, low-carb)
Shipping Cost(USD)$0$0
Cost Per Serving (Standard Plan)(USD)$2.49-2.99$2.49-2.99
Average Cooking Time(minutes)25-35 minutes25-35 minutes
Dietary Filter Options(options)8+ dietary filters8+ dietary filters
Average Protein Per Meal(grams)28-32g28-32g
Meal Kit Plans Available(plan types)3 plans (Standard, Premium, Family)3 plans (Standard, Premium, Family)
Monthly Cost (4-Serving, 3 Meals/Week)(USD)$89.64$89.64
Price Per Serving(USD)$1.49$1.49
Weekly Meal Selections(options)14+ meals14+ meals
Active Subscribers Globally(millions)~1 million~1 million
Average Meal Calories(calories)500-750 cal500-750 cal
Preparation Time Per Meal(minutes)25-30 min25-30 min
Dietary Program Options(programs)6 programs6 programs
Free Shipping Threshold(USD)$50$50
Countries Served(countries)2 countries2 countries

Sourced from publicly available data ·

Key Differences

7 attributes compared head-to-head

Blue Apron
3Blue Apron
Blue Apron leads2 ties
E
2EveryPlate
  • Price Per Serving

    Blue Apron

    $10.99

    EveryPlate

    $4.99(winner)

  • Cuisine Variety Per Week

    Blue Apron

    25+ recipes weekly(winner)

    EveryPlate

    12-15 recipes weekly

  • Ingredient Quality Focus

    Blue Apron

    Premium/organic sourcing(winner)

    EveryPlate

    Standard quality

  • Prep Time Average

    Blue Apron

    30-40 minutes

    EveryPlate

    25-30 minutes(winner)

  • Dietary Options Available

    Blue Apron

    12 (vegan, keto, paleo, etc.)(winner)

    EveryPlate

    5 (vegan, vegetarian, low-cal)

  • Parent Company

    Blue Apron

    Nestlé Health Science

    EveryPlate

    Factor (owned by Nestlé)

  • Servings Per Week Flexibility

    Blue Apron

    2, 4 servings per recipe

    EveryPlate

    2, 4 servings per recipe

Full Comparison

Blue Apron
EEveryPlate
Weekly Recipe Options(recipes)
100+ chef-designed meals
Subscriber Base(subscribers)
Not publicly specified
Active Subscribers Globally(millions)
~1 million
Pricing Model
À la carte variable pricing
Price Predictability
Variable based on meal selections
Family Meal Capacity(servings)
3-6 person customizable meals
Taste Quality Rating(rating)
Improved flavors per Good Housekeeping
Organic Recipe Percentage(%)
40%
10%
Organic Ingredient Percentage(%)
80%
Organic/Premium Ingredient Focus(percent)
70% sustainably sourced
30% premium focus
Delivery Customization
Skip, modify, and cancel Autoship
Minimum Meals Per Week(meals)
2 meals
Weekly Meal Quantity Range(meals)
6 meals
Customization Options
Protein substitution available
Serving Size Options(person servings)
1-4 person meals
Recent Order Trend(percent change)
Orders down 12.3% to 100.53 million
Cost Per Serving(USD)
$10.99
$4.99
Estimated Monthly Cost (6 meals/week)(USD)
$239.76
Shipping Cost (Standard)(USD)
$9.99
Free
Monthly Cost for 3-Person Household (4 meals/week)(USD)
$309.96 ($299.97 + $9.99 shipping)
$71.52 (no shipping)
Base Price Per Serving(USD)
$9.99
Show 7 more attributes
Monthly Cost (4 meals, 2 servings)(USD)
$239.76
$47.84
Monthly Cost (4-Person Plan)(USD)
$240-260
Monthly Cost (2-person, 3 meals)(USD)
$65.94
$29.94
Starting Price Per Serving(USD)
$5.99
Shipping Cost(USD)
$0
Cost Per Serving (Standard Plan)(USD)
$2.49-2.99
Price Per Serving(USD)
$1.49
Weekly Recipe Variety(number of recipes)
20+
Weekly Recipe Variety(recipes)
30+
Organic Ingredient Content(percentage)
~30%
USDA Organic Certification(percent)
No
Average Meal Preparation Time(minutes)
30-40 minutes
Average Preparation Time(minutes)
35
30 minutes
Average Prep Time(minutes)
30-40 minutes
Average Meal Prep Time(minutes)
30-40
25-30
Average Meal Prep Time(minutes)
Up to 45
Show 2 more attributes
Average Cooking Time(minutes)
25-35 minutes
Preparation Time Per Meal(minutes)
25-30 min
Dietary Certification Programs(number of programs)
2 programs
Weekly Recipe Selection(recipes)
25+
12-15
Cuisine Variety Count(cuisines)
14+ cuisines
3 cuisines
Recipe Rotation (new meals annually)(count)
40+ recipes
Weekly Meal Choices(options)
8-12 meals
Weekly Meal Selections(options)
14+ meals
Customer Satisfaction Rating(out of 5)
4.1
4.3
Dietary Plan Options(plans)
6 plans
Servings Per Week Flexibility(options)
2-3 servings
Dietary Accommodation Options(diets)
12
5
Dietary Filter Options(options)
8+ dietary filters
Dietary Program Options(programs)
6 programs
Packaging Recyclability(percent)
85%
Ingredients Per Meal Average(count)
12-15
10-12
Recipe Difficulty Level
Beginner to Intermediate
Packaging Sustainability Rating
Reduced packaging, eco-optimized
Brand Market Position
Best Budget Meal Delivery
Year-over-Year Growth Rate(percent)
+30% (15-min meals)
Customer Rating(stars out of 5)
4.2/5
Dietary Filter Categories(categories)
4 (vegetarian, keto, gluten-free, low-carb)
Average Protein Per Meal(grams)
28-32g
Average Meal Calories(calories)
500-750 cal
Meal Kit Plans Available(plan types)
3 plans (Standard, Premium, Family)
Monthly Cost (4-Serving, 3 Meals/Week)(USD)
$89.64
Free Shipping Threshold(USD)
$50
Countries Served(countries)
2 countries

Pros & Cons

10 pros·4 cons across both

Blue Apron
E
Blue Apron

Blue Apron

+5-2

Pros

  • 25+ weekly recipes spanning global cuisines and culinary styles
  • Premium and sustainably sourced ingredients with transparency reports
  • 12 dietary accommodation options including keto, paleo, and pescatarian
  • Interactive cooking classes and video tutorials included free
  • Flexible portion control (2 or 4 servings per recipe)

Cons

  • Highest price point at $10.99 per serving ($65.94 for 2-person, 3-meal plan)
  • 30-40 minute prep time may be challenging for busy schedules
E

EveryPlate

+5-2

Pros

  • Most affordable option at $4.99 per serving ($29.94 for 2-person, 3-meal plan)
  • Fastest prep time at 25-30 minutes per meal on average
  • No-commitment subscription with easy weekly customization
  • Simple recipes with 10-15 basic ingredients per meal for minimal complexity
  • Competitively sourced ingredients with cost optimization

Cons

  • Limited to 5 dietary options compared to Blue Apron's 12 varieties
  • Only 12-15 weekly recipe selections versus Blue Apron's 25+

Frequently Asked Questions

5 questions

  1. EveryPlate is significantly cheaper at $4.99 per serving versus Blue Apron's $10.99 per serving—more than 55% less expensive. For a 2-person, 3-meal weekly plan, EveryPlate costs $29.94 compared to Blue Apron's $65.94, a difference of $36 per week or approximately $1,872 annually.

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