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Apple TV+ vs Netflix 2026: Price, Content & Features

Netflix offers 3x more content with 6,000+ titles versus Apple TV+'s 2,000+, lower entry pricing starting at $6.99/month, and the largest subscriber base at 283 million users. Apple TV+ excels in prestige original content quality, costing $9.99/month with ad-free viewing, and integrates seamlessly into Apple's ecosystem.

Apple TV+

Apple TV+

Apple's premium streaming service featuring award-winning originals and tight ecosystem integration.

Apple device users seeking cinematic quality originals, cord-cutters valuing no ads, and those in Apple's ecosystem who want bundled services.

Score63%
VS
Netflix

Netflix

World's largest streaming platform with 6,000+ titles spanning all genres and 283 million global subscribers.

Budget-conscious viewers, families wanting maximum variety, Android/Windows users needing cross-platform access, and those seeking the largest community of viewers.

Score63%

Quick Answer

AI Summary

Netflix offers 3x more content with 6,000+ titles versus Apple TV+'s 2,000+, lower entry pricing starting at $6.99/month, and the largest subscriber base at 283 million users. Apple TV+ excels in prestige original content quality, costing $9.99/month with ad-free viewing, and integrates seamlessly into Apple's ecosystem.

Our Verdict

AI-assisted

Choose Netflix if you want maximum content variety, lowest pricing options, and the largest community of viewers—ideal for families seeking breadth across all genres. Choose Apple TV+ if you prioritize cinema-quality originals, seamless Apple device integration, and don't mind a smaller curated library at a higher fixed price point.

Community feedback

Was this verdict helpful?

Apple TV+
7.6/10
Netflix
7.4/10
Apple TV+

Choose Apple TV+ if

Best pick

Apple device users seeking cinematic quality originals, cord-cutters valuing no ads, and those in Apple's ecosystem who want bundled services.

Netflix

Choose Netflix if

Budget-conscious viewers, families wanting maximum variety, Android/Windows users needing cross-platform access, and those seeking the largest community of viewers.

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Key Differences at a Glance

  • Total Content Library Size:Netflix wins(6,000+ titles vs 2,000+ titles)
  • Starting Monthly Price (Ad-Free):Netflix wins($6.99/month (ad-supported) vs $9.99/month)
  • Global Subscribers (2025):Netflix wins(283 million vs 25 million)
See all 7 differences

Key Facts & Figures

281 numeric metrics compared

MetricApple TV+NetflixRatio
Starting Price(USD)$99
RAM Memory(GB)4GB
Storage(GB)64-128GB
Available Apps(count)5,000+
Refresh Rate Support(fps)60fps
User Base (US)(percent)15%
Monthly Subscription Price (Ad-Free)(USD)$9.99
Content Library Size(titles)~2,500 titles8,000+ titles globally
Simultaneous Streams(devices)6 simultaneous1-4 (tier dependent)
Monthly Price (Ad-Free Standard Plan)(USD)$9.99
Total Content Titles Available(titles)1,500+
New Original Series (2026 Slate)(series)35+
Average Title IMDb Rating(score)7.9/10
2025 Emmy Nominations(nominations)71
Ad-Supported Plan Price(USD/month)$5.99$6.99
Simultaneous Streams (Standard)(screens)22 screens
Original Cancellation Rate(percent)22%
Monthly Cost (Ad-Free)(USD)$9.99
4K/HDR Content Coverage(percent of library)90%
2024 Emmy Awards Won(awards)25 Emmy awards52
Maximum Concurrent Streams(screens)4 screens4 (Premium)
Monthly Subscription (Standard Tier)(USD)$9.99$15.49
Ad-Supported Tier Price(USD)$9.99/month$6.99
Total Content Titles(titles)2,500+9,000+
Original Content Annual Budget(USD billions)$2.5B$17B
Global Subscriber Count(millions)25M282 million
Emmy Awards Won (2023-2024)(awards)25 Emmys52
Maximum Simultaneous Streams(screens)6 streams4 screens
Annual Content Budget(USD billions)$2.5B+
2024 Emmy Nominations(nominations)92 nominations
Monthly Subscription Cost (Standard Plan)(USD)$9.99$15.49
Original Series Emmy Wins(awards)15 Emmy Awards
Average IMDb Rating of Originals(out of 10)8.2/10
Children's Content Titles(titles)~300 titles
Monthly Price (Lowest Tier)(USD)$9.99/month
Monthly Price (Ad-Free Tier)(USD)$9.99/month
Emmy Awards Won (2020-2024)(awards)76 Emmy wins
Original Series Released Per Year(series)25-30 series
Free Trial Duration(days)90 days (with Apple One)0 (none as of 2023)
Base Subscription Price (No Ads)(USD/month)$9.99$15.49
Total Content Library Size(titles)2,500+ titles (est. 5,000 hours)10,000+
2024 Emmy Awards(awards)25 Emmys8 Emmy Awards
Simultaneous Streams (Standard Tier)(streams)6 streams2
Original Series/Films Per Year(new originals)120+ originals450+ originals
Ads Per Hour (Ad-Supported Tier)(minutes)0 (no ads)4-5 minutes/hour
Monthly Subscription (Ad-Free Tier)(USD)$11.99/month
Original Series Metacritic Average(score/100)73/100
Global Subscribers(millions)25 million (Q3 2024)278 million
Annual Bundle Savings vs Standalone(USD saved)$20.88/year (Apple One)
Monthly Cost (Ad-Free Tier)(USD)$9.99
Original Series & Films(count)~280 originals
Emmy Awards (2023-2025)(awards)52 Emmys
Cheapest Tier Cost(USD)$9.99/month or free (Apple One)
Average Rotten Tomatoes Score (Originals Only)(percent)88%
Emmy Awards Won (2024-2025)(awards)52
4K HDR Content Available(titles)200+
Monthly Subscription Cost (Standard Tier)(EUR)$9.99/month
Total Available Titles(titles)~2,500
Original Emmy Nominations (All-Time)(nominations)169 total
Ad-Free Premium Tier Cost(USD)$9.99/month (standard, no ads)$22.99
Film Catalog Size(titles)600+
Original Series Critical Quality (Avg Rotten Tomatoes)(%)78%
2024 Emmy Nominations for Originals(nominations)25
Global Subscriber Base (2024)(millions)25 million
Annual Cost (Ad-Free)(USD)$119.88
Base Monthly Price (Ad-Free)(USD)$9.99$15.49/month
4K HDR Coverage on Originals(%)100%35%
Global Subscriber Base(millions)25+283 million
Average Video Bitrate (4K)(Mbps)25 Mbps15 Mbps
Monthly New Releases(titles)8-1020-25
Bundle Cost with Music & Cloud(USD/month)$19.95N/A
2024 Emmy Nominations Won(count)162248
Monthly Subscription Cost (Ad-Free)(USD)$9.99$15.49
Total Content Library(titles)2,000+6,000+
Original Content Produced(titles)250+
Emmy Nominations (All-Time)(nominations)110+ nominations
Free Trial Length(days)7
Price-Per-Title (Annual)(USD per title)$48.00
Monthly Cost (Ad-Supported Tier)(USD)$6.99
Monthly Cost (Ad-Free Premium Tier)(USD)$10.99
Original Series & Films (Emmy Nominations 2023-2024)(nominations)23 nominations
Geographic Availability(countries)170+ countries
4K Content Available(yes/no)Yes (select titles)2,000+
Simultaneous Streams (Premium Plan)(screens)6 devices
Total Titles in Catalog(titles)~250 titles
Emmy Awards Won (2024)(awards)1918 Emmy Awards
Average Metacritic Score(score out of 100)72/100
Kids & Family Titles(titles)~40 titles
Original Series Launches (Annual)(series)15-20
Average IMDB Rating (Originals)(score)7.8/10
Bundle Options Available(count)1 (Apple One)
Ad-Supported Monthly Price(USD)$9.99$6.99
Ad-Free Monthly Price(USD)$11.99
Original Series Production Budget(USD per episode)$15 million
Ad-Free Monthly Cost(USD)$12.99
Emmy Awards (2024)(awards)25 wins
Max Simultaneous Streams(devices)6 devices
Ad-Supported Plan Cost(USD)$6.99
Subscriber Count (Q4 2024)(millions)~16 million
Monthly Price (Ad-Free Standard)(USD)$9.99$15.49
Global Subscriber Base (2025)(millions)25 million283 million
Simultaneous Streams (Premium Tier)(streams)6 streams4 streams
User Profiles Per Account(profiles)6 profiles4 profiles
Emmy Nominations (2024)(nominations)62 nominations98 nominations
Minimum Contract Length(months)Month-to-monthMonth-to-month
Monthly Price (Ad-free)(USD)$15.49$15.49
Subscribers260M+260M+
Content Budget(USD/year)$17 Billion$17 Billion
Ad-Free Monthly Price(USD)$15.49$15.49
Entry-Level Monthly Price(USD)$7.99$7.99
Premium Ad-Free Tier Price(USD)$15.49$15.49
Global Country Availability(countries)190+190+
Original Content Releases in January 2026(count)Multiple scheduledMultiple scheduled
Simultaneous Device Streaming(devices)Up to 4 screensUp to 4 screens
Forward P/E Ratio(ratio)3030
1-Year Stock Performance(%)+0.82%+0.82%
Monthly Subscription Cost (Standard Plan)(USD)$15.49$15.49
Original Series Released (2025)(count)60+ original series60+ original series
Subscriber Base (2026 est.)(millions)~260 million Netflix subscribers~260 million Netflix subscribers
Stock Beta (Volatility)(ratio)>1.4 (higher volatility)>1.4 (higher volatility)
Forward P/E Ratio(multiple)30x (reduced from prior quarters)30x (reduced from prior quarters)
Base Monthly Price (2026)(USD)$6.99$6.99
Content Library Size(titles)15,000+15,000+
Live TV Channels(channels)0 (on-demand only)0 (on-demand only)
Nightly TV Viewership Average (2026)(millions)10.710.7
Entry-Level Monthly Cost(USD)$7.99$7.99
Premium Plan Monthly Cost(USD)$24.99$24.99
Total Titles Available(titles)~12,500 titles~12,500 titles
Original Productions Per Year(productions)250+ originals250+ originals
Basic Plan Monthly Cost(USD)$6.99/month$6.99/month
Premium Ad-Free Plan Cost(USD)$22.99/month$22.99/month
4K Content Library(titles)~2,000 titles~2,000 titles
Simultaneous Streams (Premium)(screens)4 screens4 screens
Annual Revenue (2025)(billion USD)$45.18 billion$45.18 billion
Monthly Active Users(millions)~0.25 billion~0.25 billion
Minimum Monthly Cost(USD)$6.99$6.99
Daily Video Consumption(billion hours)~0.33 billion hours~0.33 billion hours
5-Year Stock Performance(percent gain)86.30%86.30%
Basic Plan Price(USD/month)$6.99$6.99
Premium Ad-Free Plan(USD/month)$22.99$22.99
Live TV Channels(channels)0 channels0 channels
Original Content Awards(Emmy nominations)450+ nominations450+ nominations
User Satisfaction Score(%)87%87%
Global Subscribers(millions)NetflixNetflix
Annual Revenue(billions USD)NetflixNetflix
Year-over-Year Growth(percent)NetflixNetflix
Price (Base Plan)(USD/month)NetflixNetflix
Content Library Size(titles)NetflixNetflix
Simultaneous Streams (Standard)(screens)NetflixNetflix
App Installs (2026)(millions)NetflixNetflix
Content Update Frequency(releases per week)NetflixNetflix
Monthly Subscription (Ad-Supported)(USD)$7.99/month$7.99/month
Monthly Subscription (Premium/No Ads)(USD)$24.99/month$24.99/month
Total Library Size(titles)15,00015,000
Show Completion Rate (User Engagement)(percent)68%68%
Lowest Monthly Price(USD)$6.99$6.99
Premium Ad-Free Plan Price(USD/month)$22.99$22.99
Ad Duration on Ad-Supported Plan(minutes/hour)4-5 min/hour4-5 min/hour
Monthly Cost (Ad-Supported Plan)(USD)$9.00$9.00
Monthly Cost (Premium Ad-Free Plan)(USD)$15.49$15.49
Maximum Simultaneous Streams (Premium)(screens)4 screens4 screens
Music Library Size(million songs)No music libraryNo music library
Original Content Titles (2026)(count)5,000+ titles5,000+ titles
Premium Monthly Cost (Ad-Free)(USD)$22.99$22.99
Original Series Produced Annually(series)150+150+
Annual Content Investment(USD billions)$17 billion$17 billion
Simultaneous Streams (Premium)(streams)44
Entry-Level Price with Ads(USD/month)$6.99/month$6.99/month
Ad-Free Premium Price(USD/month)$22.99/month$22.99/month
Original Content Library(titles)2,500+ titles2,500+ titles
Annual Revenue(USD billions)$33.6B$33.6B
Streaming Subscribers(millions)283M283M
Operating Margin(%)28.4%28.4%
Annual Content Spend(USD billions)$17B$17B
Theatrical Film Releases (2024)(count)00
Theme Parks Globally(count)00
Parks & Experiences Revenue(USD billions)$0$0
Merchandise Licensing Revenue(USD billions)~$0.1B~$0.1B
Monthly Price (Standard/Ad-Free)(USD)$15.49$15.49
Cheapest Plan Price(USD)$6.99 (with ads)$6.99 (with ads)
Original Series Released (2024)(series)156156
Simultaneous Streams (Standard Plan)(screens)22
Free Trial Period(days)No free trialNo free trial
User Subscribers (Q3 2024)(millions)282.7282.7
Premium Tier Monthly Price(USD)$22.99$22.99
Same-Day TV Episode Coverage(percent of shows)8%8%
Premium/No-Ad Monthly Price(USD)$22.99$22.99
Mobile Gaming Library(games included)75+ games (no extra cost)75+ games (no extra cost)
Monthly Subscriber Churn Rate(percent)2.4%2.4%
Countries/Regions Available(countries)190+ countries190+ countries
Base Monthly Cost (US)(USD)$6.99 (ad-supported)$6.99 (ad-supported)
Premium Monthly Cost (Ad-Free US)(USD)$15.49$15.49
Live Sports Events (Annual)(events)0 events0 events
Original Content Produced (Annual)(titles)250+250+
Simultaneous Streams (Base Tier)(devices)1-2 streams1-2 streams
Countries Available(countries)190+ countries190+ countries
Monthly Cost (Cheapest Tier)(USD)$6.99/month$6.99/month
Premium Ad-Free Cost(USD)$15.49/month$15.49/month
Original Series(series)350+350+
Annual Basic Subscription Cost(USD)$120$120
Monthly Premium Plan Cost(USD)$15.49$15.49
Global Subscribers (Q4 2024)(millions)282 million282 million
Family/Kids Content Percentage(%)18%18%
Annual Revenue (2024)(USD billions)$33 billion$33 billion
YoY Subscriber Growth (2024)(%)16%16%
Base Monthly Price(USD)$6.99$6.99
Original Series Count(series)2,100+ originals2,100+ originals
Same-Day Theater Release Window(days)45+ days (no theatrical releases)45+ days (no theatrical releases)
International Markets(countries)190+ countries190+ countries
Standard Tier Price(USD/month)$15.49$15.49
Premium Tier Price(USD/month)$22.99$22.99
2025 Emmy Awards Won(awards)68 Emmy awards68 Emmy awards
Original Series Released (2025)(series)142142
Live TV Channels(channels)00
Simultaneous Streams Allowed(screens)2-4 (depending on plan)2-4 (depending on plan)
Original Content Awards (2024)(Emmy nominations)120+120+
Standard Monthly Price (USD)(USD)$15.49 (ad-free) / $6.99 (with ads)$15.49 (ad-free) / $6.99 (with ads)
Original Titles Produced(titles)2,300+2,300+
Live Sports Events Per Year(events)00
Year Founded19971997
Original Exclusive Content Titles(count)2,100+ originals2,100+ originals
Total Available Content Hours(hours)15,000+ hours15,000+ hours
Simultaneous Streams Per Account(screens)Up to 4 screens (Premium plan)Up to 4 screens (Premium plan)
Ad-Supported Base Plan Monthly Price(USD)$6.99$6.99
Premium Ad-Free Plan Monthly Price(USD)$22.99$22.99
Original Series (2024-2025)(series)87 series87 series
Total Movie Library Size(titles)~5,500 movies~5,500 movies
Maximum Simultaneous Streams (Standard Plan)(streams)2 streams2 streams
Monthly Base Price (No Ads)(USD)$6.99$6.99
Original Series (2025)(series)250+250+
Average User Rating(out of 5)4.1 / 54.1 / 5
Family-Friendly Content %(percent)18%18%
Premium Tier with All Features(USD/month)$22.99$22.99
Monthly Price (Ad-Free)(USD)$15.49$15.49
Annual Original Content Budget(billion USD)$17 billion$17 billion
Monthly Subscription Cost (Standard/Ad-Free US Plan)(USD)$15.49$15.49
User Satisfaction Score(out of 5)8.28.2
Simultaneous Streams on Premium Tier(devices)44
Monthly Subscription Price (Base Tier)(USD)$6.99$6.99
Original Content Production (Annual)(titles)120+120+
Global Availability(countries)190190
Subscriber Base (2026)(millions)250+250+
Monthly Price (Ad-Free, Standard Tier)(USD)$15.49$15.49
Original Series Released Annually(series/year)120+120+
4K Ultra HD Titles Available(titles)300+300+
Global Subscribers (2024)(millions)247 million247 million
Annual Content Investment Budget(USD billions)$17 billion$17 billion
Monthly Subscription (Lowest Tier)(USD)$6.99 (with ads)$6.99 (with ads)
Ad-Free Premium Tier(USD/month)$15.49$15.49
Original Series (2024)(major releases)6262
Standard Monthly Price (US)(USD)$15.49 (with ads $6.99)$15.49 (with ads $6.99)
Original Content Produced Annually(titles)250+ series and films250+ series and films
Countries with Service(countries)190+ countries190+ countries
Monthly Subscription (Ad-Free, US)(USD)$15.49$15.49
Base Subscription Price (Ad-Free)(USD/month)$6.99$6.99
Premium Tier Price (4K/Full Features)(USD/month)$22.99 (4K required)$22.99 (4K required)
2024 Emmy Awards Nominations(nominations)91 nominations91 nominations
Theatrical Release Window(days)30-90 days post-theater30-90 days post-theater
Ad-Tier Monthly Cost(USD/month)$6.99$6.99
Premium Monthly Price (Ad-Free)(USD)$15.49$15.49
Annual Original Content Production(titles)~150 originals~150 originals
Standard Tier Monthly Cost (US)(USD)$15.49/month$15.49/month
Ad-Supported Tier Cost (US)(USD)$6.99/month$6.99/month
International Content Originals (%)(percent)~50% of originals~50% of originals
Budget Ad-Supported Tier(USD/month)$6.99$6.99
Premium Ad-Free Monthly Price(USD)$22.99$22.99
Emmy Awards Won(awards)218218
New Original Series Per Year(series)70+70+
Monthly Price (Ad-Supported)(USD)$6.99$6.99
Monthly Price (Premium/No Ads)(USD)$22.99$22.99
2024 Emmy Awards for Originals(awards)44 wins44 wins
Simultaneous Screens (Top Tier)(screens)4 screens4 screens
Total Titles in Library(titles)12,800+12,800+
Original Content Released Per Year(titles)270+270+
Recommendation Algorithm Accuracy(score out of 10)9.2/109.2/10
Average User Satisfaction Rating(score out of 10)8.2/108.2/10
Starting Price (Ad-Supported Plan)(USD/month)$6.99$6.99
Premium Plan Price (Ad-Free, 2 Screens)(USD/month)$15.49$15.49
Average Original Series Episode Budget(USD millions)$8-12M$8-12M
Maximum Simultaneous Streams (Standard Tier)(screens)2 screens2 screens
Original Content Library Size(titles)10,000+ titles10,000+ titles

Sourced from publicly available data ·

Key Differences

7 attributes compared head-to-head

Apple TV+
2Apple TV+
Netflix leads
Netflix
5Netflix
  • Total Content Library Size

    Apple TV+

    2,000+ titles

    Netflix

    6,000+ titles(winner)

  • Starting Monthly Price (Ad-Free)

    Apple TV+

    $9.99/month

    Netflix

    $6.99/month (ad-supported)(winner)

  • Global Subscribers (2025)

    Apple TV+

    25 million

    Netflix

    283 million(winner)

  • Original Content Award Wins (2024)

    Apple TV+

    62 Emmy nominations

    Netflix

    98 Emmy nominations(winner)

  • Family Sharing Profiles

    Apple TV+

    6 user profiles per account(winner)

    Netflix

    4 user profiles (standard tier)

  • Offline Download Support

    Apple TV+

    Yes, iOS/tvOS only

    Netflix

    Yes, all platforms(winner)

  • Simultaneous Streams (Premium)

    Apple TV+

    6 streams at once(winner)

    Netflix

    4 streams (premium tier)

Full Comparison

Apple TV+
Netflix
Starting Price(USD)
$99
RAM Memory(GB)
4GB
Storage(GB)
64-128GB
Available Apps(count)
5,000+
Content Strategy Focus
Premium original programming
Content Library Size(titles)
~2,500 titles
8,000+ titles globally
Next-Day TV Episode Access
Not available
Annual Content Budget(USD billions)
$2.5B+
Show 50 more attributes
Children's Content Titles(titles)
~300 titles
Original Series Released Per Year(series)
25-30 series
Total Content Library Size(titles)
2,500+ titles (est. 5,000 hours)
10,000+
Original Series & Films(count)
~280 originals
Film Catalog Size(titles)
600+
Total Content Library(titles)
2,000+
6,000+
Original Content Produced(titles)
250+
Original Series Launches (Annual)(series)
15-20
Live TV Available
No
Live Sports Programming(availability)
Limited
Original Content Releases in January 2026(count)
Multiple scheduled
Live Sports Programming(events per month)
NFL, WWE Raw, major events
Original Series Released (2025)(count)
60+ original series
Franchise IP Library(franchises)
Originals-focused, limited legacy franchises
Content Library Size(titles)
15,000+
Live TV Channels(channels)
0 (on-demand only)
Original Content Focus (2026)
High (comedies, young adult priority)
4K Content Library Size(comparative)
Largest available
HBO Content Access(boolean)
Not included
Theatrical Release Integration(boolean)
Limited
Total Titles Available(titles)
~12,500 titles
Original Productions Per Year(productions)
250+ originals
International Original Series(count)
Extensive global coverage
Content Library Size(titles)
Netflix
Content Update Frequency(releases per week)
Netflix
Total Library Size(titles)
15,000
Premium Films Library(major films)
Wide variety across genres
Original Content Release Frequency
Weekly/bi-weekly
Music Library Size(million songs)
No music library
Original Series Produced Annually(series)
150+
Live Sports Events Available(leagues)
Limited (documentaries only)
Original Content Library(titles)
2,500+ titles
Warner Bros Film Releases
Limited, delayed 45 days post-theatrical
Theatrical Film Releases (2024)(count)
0
Original Series Released (2024)(series)
156
Same-Day TV Episode Coverage(percent of shows)
8%
New Film Theatrical Window(days)
45-90 days varies
Live Sports Events (Annual)(events)
0 events
Original Series Released (2025)(series)
142
Live TV Channels(channels)
0
Original Content Awards (2024)(Emmy nominations)
120+
Original Series (2024-2025)(series)
87 series
Original Content Production (Annual)(titles)
120+
Original Series Released Annually(series/year)
120+
Original Series (2024)(major releases)
62
Next-Day TV Show Access(availability)
Limited (select shows)
Original Content Produced Annually(titles)
250+ series and films
Total Titles in Library(titles)
12,800+
Original Content Released Per Year(titles)
270+
Original Content Library Size(titles)
10,000+ titles
Maximum Resolution(pixels)
4K (2160p)
Refresh Rate Support(fps)
60fps
4K/HDR Content Coverage(percent of library)
90%
4K Ultra HD Availability(plan(s) included)
All tiers included
Premium tier only ($15.49+)
4K Content Titles(% of library)
~70% of originals in 4K
Show 6 more attributes
4K HDR Coverage on Originals(%)
100%
35%
Average Video Bitrate (4K)(Mbps)
25 Mbps
15 Mbps
4K Content Available(yes/no)
Yes (select titles)
2,000+
4K Available on Base Plan
No (Premium only)
Maximum Video Resolution(pixels)
4K UltraHD (2160p) on Premium only
4K Ultra HD Titles Available(titles)
300+
Monthly Subscription Price (UK)(GBP)
£10.99
Annual Cost for Single User(GBP)
£131.88
Monthly Subscription Price (Ad-Free)(USD)
$9.99
Monthly Price (Ad-Free Standard Plan)(USD)
$9.99
Ad-Supported Plan Price(USD/month)
$5.99
$6.99
Show 87 more attributes
Monthly Cost (Ad-Free)(USD)
$9.99
Free Tier Option
Not available
Monthly Subscription (Standard Tier)(USD)
$9.99
$15.49
Ad-Supported Tier Price(USD)
$9.99/month
$6.99
Monthly Subscription Cost (Standard Plan)(USD)
$9.99
$15.49
Cheapest Ad-Supported Tier(USD/month)
Not available
Monthly Price (Lowest Tier)(USD)
$9.99/month
Monthly Price (Ad-Free Tier)(USD)
$9.99/month
Base Subscription Price (No Ads)(USD/month)
$9.99
$15.49
Monthly Subscription (Ad-Free Tier)(USD)
$11.99/month
Monthly Cost (Ad-Free Tier)(USD)
$9.99
Budget Tier Cost(USD)
N/A
Cheapest Tier Cost(USD)
$9.99/month or free (Apple One)
Monthly Subscription Cost (Standard Tier)(EUR)
$9.99/month
Ad-Free Premium Tier Cost(USD)
$9.99/month (standard, no ads)
$22.99
Annual Cost (Ad-Free)(USD)
$119.88
Base Monthly Price (Ad-Free)(USD)
$9.99
$15.49/month
Monthly Subscription Cost (Ad-Free)(USD)
$9.99
$15.49
Monthly Cost (Ad-Supported Tier)(USD)
$6.99
Monthly Cost (Ad-Free Premium Tier)(USD)
$10.99
Ad-Supported Monthly Price(USD)
$9.99
$6.99
Ad-Free Monthly Price(USD)
$11.99
Ad-Free Monthly Cost(USD)
$12.99
Ad-Supported Plan Cost(USD)
$6.99
Monthly Price (Ad-Free Standard)(USD)
$9.99
$15.49
Entry-Level Monthly Price(USD)
$7.99
Premium Ad-Free Tier Price(USD)
$15.49
Monthly Subscription Cost (Standard Plan)(USD)
$15.49
Base Monthly Price (2026)(USD)
$6.99
Entry-Level Monthly Cost(USD)
$7.99
Premium Plan Monthly Cost(USD)
$24.99
Basic Plan Monthly Cost(USD)
$6.99/month
Premium Ad-Free Plan Cost(USD)
$22.99/month
Minimum Monthly Cost(USD)
$6.99
Basic Plan Price(USD/month)
$6.99
Premium Ad-Free Plan(USD/month)
$22.99
Price (Base Plan)(USD/month)
Netflix
Monthly Subscription (Ad-Supported)(USD)
$7.99/month
Monthly Subscription (Premium/No Ads)(USD)
$24.99/month
Lowest Monthly Price(USD)
$6.99
Premium Ad-Free Plan Price(USD/month)
$22.99
Monthly Cost (Ad-Supported Plan)(USD)
$9.00
Monthly Cost (Premium Ad-Free Plan)(USD)
$15.49
Premium Monthly Cost (Ad-Free)(USD)
$22.99
Free Tier Availability
No
Entry-Level Price with Ads(USD/month)
$6.99/month
Ad-Free Premium Price(USD/month)
$22.99/month
Monthly Price (Standard/Ad-Free)(USD)
$15.49
Cheapest Plan Price(USD)
$6.99 (with ads)
Free Trial Period(days)
No free trial
Premium Tier Monthly Price(USD)
$22.99
Premium/No-Ad Monthly Price(USD)
$22.99
Base Monthly Cost (US)(USD)
$6.99 (ad-supported)
Premium Monthly Cost (Ad-Free US)(USD)
$15.49
Monthly Cost (Cheapest Tier)(USD)
$6.99/month
Premium Ad-Free Cost(USD)
$15.49/month
Annual Basic Subscription Cost(USD)
$120
Monthly Premium Plan Cost(USD)
$15.49
Base Monthly Price(USD)
$6.99
Standard Tier Price(USD/month)
$15.49
Premium Tier Price(USD/month)
$22.99
Ad-Free Plan Availability
Yes ($15.49/month)
Standard Monthly Price (USD)(USD)
$15.49 (ad-free) / $6.99 (with ads)
Ad-Supported Base Plan Monthly Price(USD)
$6.99
Premium Ad-Free Plan Monthly Price(USD)
$22.99
Monthly Base Price (No Ads)(USD)
$6.99
Premium Tier with All Features(USD/month)
$22.99
Monthly Price (Ad-Free)(USD)
$15.49
Monthly Subscription Cost (Standard/Ad-Free US Plan)(USD)
$15.49
Monthly Subscription Price (Base Tier)(USD)
$6.99
Monthly Price (Ad-Free, Standard Tier)(USD)
$15.49
Monthly Subscription (Lowest Tier)(USD)
$6.99 (with ads)
Ad-Free Premium Tier(USD/month)
$15.49
Standard Monthly Price (US)(USD)
$15.49 (with ads $6.99)
Monthly Subscription (Ad-Free, US)(USD)
$15.49
Base Subscription Price (Ad-Free)(USD/month)
$6.99
Premium Tier Price (4K/Full Features)(USD/month)
$22.99 (4K required)
Ad-Tier Monthly Cost(USD/month)
$6.99
Premium Monthly Price (Ad-Free)(USD)
$15.49
Standard Tier Monthly Cost (US)(USD)
$15.49/month
Ad-Supported Tier Cost (US)(USD)
$6.99/month
Budget Ad-Supported Tier(USD/month)
$6.99
Premium Ad-Free Monthly Price(USD)
$22.99
Monthly Price (Ad-Supported)(USD)
$6.99
Monthly Price (Premium/No Ads)(USD)
$22.99
Starting Price (Ad-Supported Plan)(USD/month)
$6.99
Premium Plan Price (Ad-Free, 2 Screens)(USD/month)
$15.49
Subscriber Base(millions)
~140-149 million (2026 projection)
Global Subscribers(millions)
25 million (Q3 2024)
278 million
Revenue (Latest Full Year)(billions USD)
Part of $28.75B Services (FY2025)
YoY Revenue Growth Rate(percent)
15% (Apple Services FY2025)
Operating Margin Target 2026(percent)
Not disclosed
Parks & Experiences Revenue(USD billions)
$0
Merchandise Licensing Revenue(USD billions)
~$0.1B
Ecosystem Integration
Deep Apple device integration
Content Curation Method
Human + Algorithm
Wireless Standard
WiFi 6E (802.11ax)
User Base (US)(percent)
15%
Global Subscriber Base (2025)(millions)
25 million
283 million
Subscriber Base (2026 est.)(millions)
~260 million Netflix subscribers
Simultaneous Streams(devices)
6 simultaneous
1-4 (tier dependent)
Offline Download Support
Yes (standard)
All tiers
Simultaneous Streams (Standard)(screens)
2
2 screens
Maximum Concurrent Streams(screens)
4 screens
4 (Premium)
Live TV Option Available(yes/no)
No
Show 41 more attributes
Offline Download Capability
Full library on all devices
Yes (4 devices)
Simultaneous Streams (Standard Tier)(streams)
6 streams
2
Offline Download Feature
Yes (all plans)
Available on Premium plan
Live TV Availability(channels)
Not available
Live Sports Events(categories)
None
Bundle Options Available(count)
1 (Apple One)
Live Sports Available
None
None
Simultaneous Streams (Premium Tier)(streams)
6 streams
4 streams
User Profiles Per Account(profiles)
6 profiles
4 profiles
Advertising in Standard Tier
No ads (any tier)
4-6 ads/hour in Basic plan
Simultaneous Device Streaming(devices)
Up to 4 screens
Password Sharing Policy(text)
Restricted with extra fees
Unlimited DVR
Premium+ tier only
Family Sharing Accounts(profiles)
Limited (varies by plan)
Offline Download Feature(boolean)
Yes, all plans
Mobile Innovation (2026)(feature)
Vertical video feed expanding
Live Sports Availability
Not available
Simultaneous Streams (Premium)(screens)
4 screens
Password Sharing Outside Household
Restricted to household only
Gaming Features Integrated
Full gaming catalog included
Download Availability (Offline)
Available on all paid plans
Live TV Channels(channels)
0 channels
Simultaneous Streams (Standard)(screens)
Netflix
Maximum Simultaneous Streams (Premium)(screens)
4 screens
Simultaneous Streams (Premium)(streams)
4
Offline Download Access
All plans
Simultaneous Streams (Standard Plan)(screens)
2
Live TV Channels (with Live Bundle)(channels)
None
Mobile Gaming Library(games included)
75+ games (no extra cost)
Offline Downloads
Yes (Standard+)
Simultaneous Streams Allowed(screens)
2-4 (depending on plan)
Cloud DVR Storage(hours)
Not available
Simultaneous Streams Per Account(screens)
Up to 4 screens (Premium plan)
Background Audio Playback
Not available
Maximum Simultaneous Streams (Standard Plan)(streams)
2 streams
Simultaneous Streams on Premium Tier(devices)
4
Live Sports Programming(availability)
None (US market)
Live TV Bundle Available(yes/no)
No
Simultaneous Screens (Top Tier)(screens)
4 screens
Download Capability
Available (select titles)
Maximum Simultaneous Streams (Standard Tier)(screens)
2 screens
Total Content Titles Available(titles)
1,500+
New Original Series (2026 Slate)(series)
35+
Total Content Titles(titles)
2,500+
9,000+
Total Available Titles(titles)
~2,500
Total Titles in Catalog(titles)
~250 titles
Show 13 more attributes
Kids & Family Titles(titles)
~40 titles
Original Content Titles (2026)(count)
5,000+ titles
Original Series(series)
350+
Original Series Count(series)
2,100+ originals
Original Titles Produced(titles)
2,300+
Original Exclusive Content Titles(count)
2,100+ originals
Total Available Content Hours(hours)
15,000+ hours
Total Movie Library Size(titles)
~5,500 movies
Music Content Included
Limited music documentaries only
Original Series (2025)(series)
250+
Annual Original Content Production(titles)
~150 originals
International Content Originals (%)(percent)
~50% of originals
Franchise Exclusive Content (Titles)(major franchises)
0 (licensed only)
Average Title IMDb Rating(score)
7.9/10
2024 Emmy Nominations(nominations)
92 nominations
Emmy Awards Won (2020-2024)(awards)
76 Emmy wins
Original Series Metacritic Average(score/100)
73/100
Original Series Critical Quality (Avg Rotten Tomatoes)(%)
78%
Show 3 more attributes
4K Content Availability(% of library)
75% of originals
Original Series Production Budget(USD per episode)
$15 million
4K/Ultra HD Availability(availability)
Available on premium tiers
2025 Emmy Nominations(nominations)
71
2024 Emmy Nominations for Originals(nominations)
25
Emmy Nominations (All-Time)(nominations)
110+ nominations
Original Cancellation Rate(percent)
22%
Live Sports Availability
None
2024 Emmy Awards Won(awards)
25 Emmy awards
52
Emmy Awards (2023-2025)(awards)
52 Emmys
Original Content Annual Budget(USD billions)
$2.5B
$17B
Original Series/Films Per Year(new originals)
120+ originals
450+ originals
New Original Series Per Year(series)
70+
Global Subscriber Count(millions)
25M
282 million
Emmy Awards Won (2023-2024)(awards)
25 Emmys
52
Device Platform Support(platforms)
iOS, macOS, tvOS, web, Android, Fire TV, Roku (all major platforms supported)
iOS, Android, Windows, macOS, web, Smart TVs, Game Consoles, Roku, Fire TV (universal support)
Supported Devices(count)
Apple devices, web, select smart TVs
Maximum Simultaneous Streams(screens)
6 streams
4 screens
Max Simultaneous Streams(devices)
6 devices
Video Quality Support(max resolution)
4K HDR, Dolby Atmos
Maximum Video Quality
4K HDR (all tiers)
4K/120fps (Premium)
Video Quality Maximum
4K HDR (Premium tier)
Maximum Resolution (Premium Tier)(pixels)
4K Ultra HD (2160p)
Next-Day TV Show Episodes(available)
No (weekly releases)
Original Series Emmy Wins(awards)
15 Emmy Awards
Average IMDb Rating of Originals(out of 10)
8.2/10
Exclusive Marvel/Star Wars Content(availability)
None (limited original series)
Free Trial Duration(days)
90 days (with Apple One)
0 (none as of 2023)
2024 Emmy Awards(awards)
25 Emmys
8 Emmy Awards
Emmy Awards Won (2024-2025)(awards)
52
Emmy Awards (2024)(awards)
25 wins
2024 Emmy Awards for Originals(awards)
44 wins
Ads Per Hour (Ad-Supported Tier)(minutes)
0 (no ads)
4-5 minutes/hour
Annual Bundle Savings vs Standalone(USD saved)
$20.88/year (Apple One)
Bundle Cost with Music & Cloud(USD/month)
$19.95
N/A
Price-Per-Title (Annual)(USD per title)
$48.00
Monthly Price (Ad-free)(USD)
$15.49
Ad-Free Monthly Price(USD)
$15.49
Show 3 more attributes
Bundle Deal Availability(boolean)
Verizon option ($10.99)
Included Membership Benefits
None
Bundle Value Savings(USD/month)
No bundle available
Live Sports Coverage
None
None
Average Rotten Tomatoes Score (Originals Only)(percent)
88%
4K HDR Content Available(titles)
200+
Original Emmy Nominations (All-Time)(nominations)
169 total
Original Series & Films (Emmy Nominations 2023-2024)(nominations)
23 nominations
Emmy Nominations (2024)(nominations)
62 nominations
98 nominations
Show 3 more attributes
4K Content Library(titles)
~2,000 titles
Original Content Awards(Emmy nominations)
450+ nominations
2024 Emmy Awards Nominations(nominations)
91 nominations
Global Subscriber Base (2024)(millions)
25 million
Subscriber Count (Q4 2024)(millions)
~16 million
User Subscribers (Q3 2024)(millions)
282.7
Subscriber Base (2026)(millions)
250+
Global Subscriber Base(millions)
25+
283 million
Premium Subscribers (Jan 2026)(millions)
Undisclosed (declining)
Daily Active Users(millions)
~122 million equivalent
Monthly New Releases(titles)
8-10
20-25
2024 Emmy Nominations Won(count)
162
248
Free Trial Length(days)
7
Geographic Availability(countries)
170+ countries
Global Country Availability(countries)
190+
Countries/Regions Available(countries)
190+ countries
Global Availability(countries)
190
Simultaneous Streams (Premium Plan)(screens)
6 devices
Emmy Awards Won (2024)(awards)
19
18 Emmy Awards
Average IMDB Rating (Originals)(score)
7.8/10
Average Metacritic Score(score out of 100)
72/100
2025 Emmy Awards Won(awards)
68 Emmy awards
Exclusive Franchise Content(count)
None (no Marvel, Star Wars, or major franchises)
Family-Friendly Content %(percent)
18%
Original Series Focus
Drama, comedy, sci-fi, documentaries, international
Minimum Contract Length(months)
Month-to-month
Month-to-month
Subscribers
260M+
Content Budget(USD/year)
$17 Billion
Stock Beta (Volatility)(ratio)
>1.4 (higher volatility)
Forward P/E Ratio(multiple)
30x (reduced from prior quarters)
Annual Content Investment(USD billions)
$17 billion
Forward P/E Ratio(ratio)
30
1-Year Stock Performance(%)
+0.82%
Stock Beta (Volatility)(beta)
Higher than Disney
Live Sports Content(availability)
WWE Raw, NFL Christmas Day, exclusive live events
Major Franchises(count)
Original content focus with viral hits
Ecosystem Integration(platforms)
Standalone streaming platform
Content Curation Philosophy(approach)
Scale-driven with high volume content
Target Demographic(breadth)
Broad global audience across all demographics
Global Subscribers(millions)
Netflix
Global Subscribers (Q4 2024)(millions)
282 million
Global Subscribers (2024)(millions)
247 million
Content Strategy(type)
Scale-driven content warehouse
Nightly TV Viewership Average (2026)(millions)
10.7
Ad-Free Viewing
Available on Premium/Premium+ ($22.99)
Day-and-Date Theatrical Releases
No
Same-Day Theater Release Window(days)
45+ days (no theatrical releases)
Annual Revenue (2025)(billion USD)
$45.18 billion
5-Year Stock Performance(percent gain)
86.30%
Annual Revenue(USD billions)
$33.6B
Monthly Active Users(millions)
~0.25 billion
Daily Video Consumption(billion hours)
~0.33 billion hours
Show Completion Rate (User Engagement)(percent)
68%
User Satisfaction Score(%)
87%
User Satisfaction Score(out of 5)
8.2
Recommendation Algorithm Accuracy(score out of 10)
9.2/10
Average User Satisfaction Rating(score out of 10)
8.2/10
Annual Revenue(billions USD)
Netflix
Year-over-Year Growth(percent)
Netflix
YoY Subscriber Growth (2024)(%)
16%
App Installs (2026)(millions)
Netflix
Ad Duration on Ad-Supported Plan(minutes/hour)
4-5 min/hour
Streaming Subscribers(millions)
283M
Operating Margin(%)
28.4%
Annual Content Spend(USD billions)
$17B
Theme Parks Globally(count)
0
Monthly Subscriber Churn Rate(percent)
2.4%
Original Content Produced (Annual)(titles)
250+
Simultaneous Streams (Base Tier)(devices)
1-2 streams
Countries Available(countries)
190+ countries
Family/Kids Content Percentage(%)
18%
Annual Revenue (2024)(USD billions)
$33 billion
International Markets(countries)
190+ countries
Countries with Service(countries)
190+ countries
Live Sports Events Per Year(events)
0
Year Founded
1997
Average User Rating(out of 5)
4.1 / 5
Maximum Streaming Quality(kbps / bitrate)
4K HDR (2160p)
Free Tier Available
No
Annual Original Content Budget(billion USD)
$17 billion
Annual Content Investment Budget(USD billions)
$17 billion
Ad-Free Tier Availability
Yes, $15.49/month and $22.99/month tiers
Theatrical Release Window(days)
30-90 days post-theater
Emmy Awards Won(awards)
218
Average Original Series Episode Budget(USD millions)
$8-12M

Pros & Cons

10 pros·6 cons across both

Apple TV+
Netflix
Apple TV+

Apple TV+

+5-3

Pros

  • 62 Emmy nominations in 2024 including prestige dramas like 'Severance' and 'The Morning Show'
  • No ads ever on any plan at $9.99/month—completely ad-free viewing
  • 6 simultaneous streams with up to 6 user profiles per account
  • Bundles with Apple One (up to $34.95/month for 5 services) saving 30% vs standalone
  • Deep integration with Apple TV app across iPhone, iPad, Mac, and Apple TV devices

Cons

  • Only 2,000+ titles—66% smaller library than Netflix limits discovery options
  • Cannot download content on Android devices or Windows computers
  • No ad-supported tier—most expensive streaming entry point at $9.99/month
Netflix

Netflix

+5-3

Pros

  • 6,000+ total titles providing unmatched content breadth across 50+ genres
  • $6.99/month ad-supported tier—most affordable entry price in streaming
  • 283 million subscribers (11x larger than Apple TV+) ensuring shows won't be canceled early
  • 98 Emmy nominations in 2024 with diverse hit originals from 'Stranger Things' to 'Nobody Wants This'
  • Cross-platform downloads on iOS, Android, Windows, and Mac for offline viewing

Cons

  • Basic ad-free tier requires $15.49/month (55% pricier than Apple TV+)
  • Only 4 simultaneous streams on premium tier—2 fewer than Apple TV+'s 6
  • Shared password crackdown requires extra payments per household, fragmenting family viewing

Frequently Asked Questions

5 questions

  1. Netflix's ad-supported Basic tier at $6.99/month is 43% cheaper than Apple TV+'s ad-free plan at $9.99/month. However, Netflix's ad-free Premium tier costs $15.49/month, making it 55% more expensive than Apple TV+. For budget-conscious viewers, Netflix's ad-supported option is unbeatable; for those wanting zero ads at the lowest price, Apple TV+ wins.

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