Open-source CMS powering 43% of websites globally with unmatched customization and extensive plugin ecosystem.
Blogs, complex sites, and developers
All-in-one website builder with drag-and-drop editor and comprehensive ecommerce and SEO tools.
Small businesses and beginners wanting easy setup
WordPress powers 43% of all websites and offers unlimited customization through plugins and themes. Wix is a drag-and-drop website builder requiring no coding knowledge. WordPress is more powerful; Wix is easier for non-technical users.
WordPress for scalability, SEO, and advanced customization. Wix for beginners who want a quick, easy website without technical skills.
Choose WordPress if
Blogs, complex sites, and developers
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| Metric | WordPress | Wix | Diff |
|---|---|---|---|
| Web Market Share | 43% | ~3% | +1333% |
| Customization Rating(score /5) | 5/5 | 3.5/5 | +43% |
| Ease of Use Rating(/10) | 3/5 | 4.5/5 |
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Choose Wix if
Small businesses and beginners wanting easy setup
| -33% |
| Starting Price(USD/month) | $100-200 (hosting only) | $120-216 (all-in-one) | -11% |
| SEO Capabilities Rating(score /5) | 5/5 | 3.5/5 | +43% |
| Base Monthly Cost (Annual Billing)(USD/month) | $4 (WordPress.com) + $20-100 hosting | — | — |
| Total Annual Cost (All-In)(USD/year) | $260-2200+ (hosting, plugins, maintenance) | — | — |
| Average Page Load Speed(seconds) | ~2.5-4.0s (varies by config) | — | — |
| Setup Time (Professional)(hours) | 40-100+ hours | — | — |
| Plugin/Extension Ecosystem(available) | 60,000+ plugins | 300+ apps | +19900% |
| Monthly Maintenance Hours Required(hours) | 5-20+ hours | — | — |
| Monthly Cost (Entry Level)(USD/month) | $4 (managed) / $0 (self-hosted) | — | — |
| Time to Live Website(hours) | 24-72 hours | — | — |
| Global Market Share (CMS)(percent) | 43% | — | — |
| Available Plugins/Integrations(count) | 58,000+ plugins | — | — |
| Page Load Speed (Average)(seconds) | 2.5-4.0s (varies with plugins) | — | — |
| Template Count(templates) | 2,000+ | 2,000+ | — |
| Basic Plan Price (Annual)(USD/month) | $17/month | $17/month | — |
| Ecommerce Entry Price(USD/month) | $29/month (Core plan) | $29/month (Core plan) | — |
| Ecommerce Transaction Fee(%) | 3.3% | 3.3% | — |
| Starting Monthly Cost(USD) | $27/month | $27/month | — |
| Product Variation Limit(variations per SKU) | ~100 | ~100 | — |
| Payment Gateway Options(count) | 50+ gateways | 50+ gateways | — |
| Transaction Processing Fee(percent) | 0% (on Wix Payments) | 0% (on Wix Payments) | — |
| Recommended Maximum Annual Revenue(USD) | $100,000+ | $100,000+ | — |
| Monthly Starting Price(USD) | $16/month | $16/month | — |
| Professional Plan Price(USD) | $27/month (Business Basic) | $27/month (Business Basic) | — |
| Average Time to Launch(weeks) | 3-7 days | 3-7 days | — |
| Available Templates(count) | 500+ pre-built templates | 500+ pre-built templates | — |
All figures sourced from publicly available data. Last updated May 2026.
WordPress
43% of web🏆
Wix
~3% of web
WordPress
Moderate
Wix
Very Easy🏆
WordPress
Unlimited🏆
Wix
Limited
WordPress
Full🏆
Wix
Limited
WordPress
~$5-15/mo hosting🏆
Wix
$16-45/mo
WordPress gives you significantly more SEO control through plugins like Yoast and Rank Math. Wix has improved its SEO but still lags behind WordPress.
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| Attribute | Wix | |
|---|---|---|
| Web Market Share | 43% | ~3% |
| Global Market Share (CMS)(percent) | 43% | — |
| Available Plugins/Apps | 60,000+ | ~300 |
| Available Plugins/Integrations(count) | 58,000+ plugins | — |
| Customization Rating(score /5) | 5/5 | 3.5/5 |
| SEO Capabilities Rating(score /5) | 5/5 | 3.5/5 |
| CMS Content Item Limit(items) | Unlimited | — |
| Maximum Pages(pages) | Unlimited | — |
| Plugin/Extension Ecosystem(available) | 60,000+ plugins | 300+ apps |
Show 3 more attributesNative CMS Included Yes - requires plugins for advanced features — Real-Time Collaboration (2026) Yes - Yjs CRDT engine in WP 7.0 — Storage Capacity(GB) Unlimited on most plans — | ||
| Ease of Use Rating(/10) | 3/5 | 4.5/5 |
| Setup Time(days) | 4-8 hours | 0.5-2 hours |
| Starting Price(USD/month) | $100-200 (hosting only) | $120-216 (all-in-one) |
| Base Monthly Cost (Annual Billing)(USD/month) | $4 (WordPress.com) + $20-100 hosting | — |
| Total Annual Cost (All-In)(USD/year) | $260-2200+ (hosting, plugins, maintenance) | — |
| Monthly Cost (Entry Level)(USD/month) | $4 (managed) / $0 (self-hosted) | — |
| Basic Plan Price (Annual)(USD/month) | $17/month | — |
Show 5 more attributesFree Plan Option Available with limitations — Starting Monthly Cost(USD) $27/month — Transaction Processing Fee(percent) 0% (on Wix Payments) — Monthly Starting Price(USD) $16/month — Professional Plan Price(USD) $27/month (Business Basic) — | ||
| Current Version(version) | 6.9 (RC 7.0 March 2026) | Wix Studio with AI tools |
| Hosting Management(type) | Self-hosted (user managed) | Fully managed (included) |
| Average Page Load Speed(seconds) | ~2.5-4.0s (varies by config) | — |
| Page Load Speed (Average)(seconds) | 2.5-4.0s (varies with plugins) | — |
| Setup Time (Professional)(hours) | 40-100+ hours | — |
| Monthly Maintenance Hours Required(hours) | 5-20+ hours | — |
| Time to Live Website(hours) | 24-72 hours | — |
| AI-Powered Features (Native) | Partial - WordPress 7.0 adds core AI (plugin-dependent before) | — |
| Template Count(templates) | 2,000+ | — |
| Template Design Quality | Functional, highly customizable | — |
| Ecommerce Entry Price(USD/month) | $29/month (Core plan) | — |
| Transaction Fee Structure | Higher fees | — |
| Marketing Tools Integration | Built-in social media and SEO tools | — |
| Built-in Social Media Tools | Yes, native tools | — |
| Ecommerce Transaction Fee(%) | 3.3% | — |
| POS System Included | Yes, built-in | — |
| Omnichannel Selling Support | Yes, included | — |
| AI Website Builder | Advanced (Aria, greater variety) | — |
| AI-Assisted Features (2025-2026) | Basic AI copywriting and simple design suggestions | — |
| Product Variation Limit(variations per SKU) | ~100 | — |
| Payment Gateway Options(count) | 50+ gateways | — |
| Multi-Currency Support(currencies) | 135+ | — |
| Design Customization Entry Point(coding knowledge required) | Beginner (Visual drag-drop) | — |
| Recommended Maximum Annual Revenue(USD) | $100,000+ | — |
| Average Time to Launch(weeks) | 3-7 days | — |
| CMS Scalability | Basic; supports 100s of pages effectively | — |
| Custom Code Access | Limited custom code in specific areas only | — |
| Available Templates(count) | 500+ pre-built templates | — |
| Built-in Hosting & SSL | Integrated with reliable uptime; basic SEO controls | — |
Side-by-side comparison of numeric attributes