Skip to main content
L

Lululemon

4.2(65 reviews)

2 comparisons available

About Lululemon

Lululemon Athletica is a Canadian athletic apparel retailer founded in 1998 in Vancouver and headquartered in Vancouver, BC. Originally focused on yoga apparel, Lululemon has expanded into running, training, golf, tennis, and lifestyle wear. Lululemon is publicly traded (NASDAQ: LULU) with a $35-50 billion market cap. The company generates approximately $9.6 billion in annual revenue across 700+ stores in 25+ countries. Lululemon's signature products include Align leggings (women's, $98-128), ABC pants (men's, $128), Define Jacket, and Wunder Train shorts. The brand is known for premium quality (4-way stretch fabrics like Luon, Everlux, Nulu), longer product lifecycles (3-5 years for premium pieces), and a distinctive marketing approach that emphasizes lifestyle and community (yoga ambassadors, run clubs). Lululemon's prices are 2-3x mass-market competitors but customer loyalty is exceptional with strong repeat purchase rates.

$9.6B annual revenue, 700+ stores in 25+ countriesPremium athleisure — Align leggings are category-definingProprietary fabrics — Luon, Everlux, Nulu, NuluxStrong community: yoga ambassadors, run clubs

Frequently Asked Questions

Are Lululemon leggings worth $98-128?

For most regular athleisure users: yes. Align leggings use proprietary Nulu fabric (4-way stretch, buttery soft, virtually no resistance) that lasts 3-5 years with regular wear vs 6-18 months for cheaper alternatives. The cost-per-wear math often favors Lululemon. For occasional/light use: cheaper alternatives ($30-60) are sufficient. Lululemon's hemming service is free and lifetime, the 'We Made Too Much' clearance section offers 30-50% discounts, and quality complaints are rare.

Lululemon vs Athleta: which is better?

Lululemon: premium quality, more design innovation, broader range (men's/women's/kids), and stronger lifestyle brand. Pricing 10-30% higher. Athleta (Gap Inc. brand): slightly lower prices, more inclusive sizing (XXS-3X across more styles), women-only, B Corp certified (sustainability focus). Quality is comparable, with Lululemon edging on premium fabrics. For style and innovation: Lululemon. For inclusive sizing and ethics-focused buying: Athleta.