software
Apple TV+ vs HBO Max 2026: Library, Price & Quality
HBO Max offers significantly more content (10,000+ titles vs 1,000+) and lower entry pricing ($7/month with ads), while Apple TV+ excels in original programming quality with a 62% higher Emmy win rate and seamless Apple ecosystem integration.
Apple TV+
Premium streaming service with focus on high-quality originals and 4K HDR content.
Apple device owners seeking premium, curated originals without ads and who value ecosystem integration
Score63%
VS
HBO Max
Premium streaming service featuring HBO series, DC Universe, Warner Bros. films, and theatrical releases.
Viewers wanting maximum content variety, live sports/news, budget-conscious ad-tolerant users, and those on non-Apple devices
Score63%
Quick Answer
AI SummaryHBO Max offers significantly more content (10,000+ titles vs 1,000+) and lower entry pricing ($7/month with ads), while Apple TV+ excels in original programming quality with a 62% higher Emmy win rate and seamless Apple ecosystem integration.
Our Verdict
AI-assistedChoose Apple TV+ if you own Apple devices, prioritize premium original content quality, want offline downloads, and appreciate a curated, ad-free experience. Choose HBO Max if you want maximum content variety (10x larger library), live sports/news, lower entry pricing with ads, and don't require Apple ecosystem benefits.
Community feedback
Was this verdict helpful?
Thanks — we'll use this to improve our verdicts.
Apple TV+
7.2/10
HBO Max
7.8/10
Choose Apple TV+ if
Apple device owners seeking premium, curated originals without ads and who value ecosystem integration
Choose HBO Max if
Best pickViewers wanting maximum content variety, live sports/news, budget-conscious ad-tolerant users, and those on non-Apple devices
Track this comparison
Get notified when prices change, new specs ship, or our verdict updates.
Triggers: price change new spec verdict update
No spam. Stop anytime.
Key Differences at a Glance
- Total Content Library Size:✓ HBO Max wins(~10,000 titles vs ~1,000 titles)
- Emmy Awards Won (2020-2024):✓ Apple TV+ wins(76 Emmy wins vs 47 Emmy wins)
- Cheapest Monthly Plan Price:✓ HBO Max wins($7.99/month (with ads) vs $9.99/month (standard))
Key Facts & Figures
124 numeric metrics compared
| Metric | Apple TV+ | HBO Max | Ratio |
|---|---|---|---|
| Starting Price(USD) | $99 | — | — |
| RAM Memory(GB) | 4GB | — | — |
| Storage(GB) | 64-128GB | — | — |
| Available Apps(count) | 5,000+ | — | — |
| Refresh Rate Support(fps) | 60fps | — | — |
| User Base (US)(percent) | 15% | — | — |
| Monthly Subscription Price (Ad-Free)(USD) | $9.99 | — | — |
| Content Library Size(titles) | ~2,500 titles | — | — |
| Emmy Awards Won (2024)(awards) | 42 Emmy wins | — | — |
| Simultaneous Streams(devices) | 6 simultaneous streams | — | — |
| Monthly Price (Ad-Free, Standard Plan)(USD) | $9.99 | — | — |
| Total Content Titles Available(titles) | 1,500+ | — | — |
| New Original Series (2026 Slate)(series) | 35+ | — | — |
| Average Title IMDb Rating(score) | 7.9/10 | — | — |
| 2025 Emmy Nominations(nominations) | 71 | — | — |
| Ad-Supported Plan Price(USD/month) | $5.99 | — | — |
| Simultaneous Streams (Standard)(screens) | 2 | — | — |
| Original Cancellation Rate(percent) | 22% | — | — |
| Monthly Cost (Ad-Free)(USD) | $9.99 | — | — |
| 4K/HDR Content Coverage(percent of library) | 90% | — | — |
| 2024 Emmy Awards Won(awards) | 25 Emmy awards | 31 Emmys | |
| Maximum Concurrent Streams(streams) | Up to 6 users (family sharing) | — | — |
| Monthly Subscription (Standard Tier)(USD) | $9.99 | — | — |
| Ad-Supported Tier Price(USD) | $9.99/month | — | — |
| Total Content Titles(titles) | ~1,200 | 10,000+ | |
| Original Content Annual Budget(USD billions) | $2.5B | — | — |
| Global Subscriber Count(millions) | 25M | — | — |
| Emmy Awards Won (2023-2024)(awards) | 25 Emmys | — | — |
| Monthly Subscription Cost (Ad-Free)(USD) | $9.99/month | $16.99/month | |
| Maximum Simultaneous Streams(screens) | 6 (Premium) | 4 (Premium) | |
| Annual Content Budget(USD billions) | $2.5B+ | — | — |
| 2024 Emmy Nominations(nominations) | 92 nominations | — | — |
| Monthly Subscription Cost (Standard Plan)(USD) | $9.99 | — | — |
| Total Content Library(titles) | 1,800+ | 2,100+ | |
| Original Series Emmy Wins(awards) | 15 Emmy Awards | — | — |
| Average IMDb Rating of Originals(out of 10) | 8.2/10 | — | — |
| Children's Content Titles(titles) | ~300 titles | — | — |
| Monthly Price (Lowest Tier)(USD) | $9.99/month | $7.99/month | |
| Monthly Price (Ad-Free Tier)(USD) | $9.99/month | $19.99/month | |
| Emmy Awards Won (2020-2024)(awards) | 76 Emmy wins | 47 Emmy wins | |
| Original Series Released Per Year(series) | 25-30 series | 60-80 series | |
| Free Trial Duration(days) | 90 days (with Apple One) | 7 days | |
| Base Subscription Price (No Ads)(USD/month) | $9.99 | — | — |
| Total Content Library Size(titles) | 2,500+ | 10,000+ | |
| 2024 Emmy Awards(awards) | 16 Emmy Awards | — | — |
| Simultaneous Streams (Standard Tier)(streams) | 6 streams | 4 | |
| Original Series/Films Per Year(new originals) | 120+ originals | — | — |
| Ads Per Hour (Ad-Supported Tier)(minutes) | 0 (no ads) | — | — |
| Monthly Subscription (Ad-Free Tier)(USD) | $11.99/month | — | — |
| Original Series Metacritic Average(score/100) | 73/100 | — | — |
| Global Subscribers(millions) | 25 million (Q3 2024) | 60 million | |
| Annual Bundle Savings vs Standalone(USD saved) | $20.88/year (Apple One) | — | — |
| Monthly Cost (Ad-Free Tier)(USD) | $9.99 | — | — |
| Original Series & Films(count) | ~280 originals | — | — |
| Emmy Awards (2023-2025)(awards) | 52 Emmys | — | — |
| Cheapest Tier Cost(USD) | $9.99/month or free (Apple One) | — | — |
| Average Rotten Tomatoes Score (Originals Only)(percent) | 88% | — | — |
| Emmy Awards Won (2024-2025)(awards) | 52 | — | — |
| 4K HDR Content Available(titles) | 200+ | 450+ | |
| Monthly Subscription Cost (Standard Tier)(EUR) | $9.99/month | — | — |
| Total Available Titles(titles) | ~2,500 | — | — |
| Original Emmy Nominations (All-Time)(nominations) | 169 total | — | — |
| Ad-Free Premium Tier Cost(USD/month) | $9.99/month (standard, no ads) | — | — |
| Film Catalog Size(titles) | 600+ | 4,000+ | |
| Original Series Critical Quality (Avg Rotten Tomatoes)(%) | 78% | 72% | |
| 2024 Emmy Nominations for Originals(nominations) | 25 | 156 | |
| Global Subscriber Base (2024)(millions) | 25 million | 52 million | |
| Annual Cost (Ad-Free)(USD) | $119.88 | $203.88 | |
| Base Monthly Price (Ad-Free)(USD) | $9.99 | — | — |
| 4K HDR Coverage on Originals(%) | 100% | — | — |
| Global Subscriber Base(millions) | 25+ | — | — |
| Average Video Bitrate (4K)(Mbps) | 25 Mbps | — | — |
| Monthly New Releases(titles) | 8-10 | — | — |
| Bundle Cost with Music & Cloud(USD/month) | $19.95 | — | — |
| 2024 Emmy Nominations Won(count) | 162 | — | — |
| Monthly Cost (Ad-Free Premium)(USD) | $19.99 | $19.99 | |
| Monthly Cost (With Ads)(USD) | $9.99 | $9.99 | |
| Total Titles Available(titles) | ~10,000 titles | ~10,000 titles | |
| Original Productions Per Year(productions) | 200+ originals | 200+ originals | |
| Basic Plan Monthly Cost(USD) | $9.99/month | $9.99/month | |
| Premium Ad-Free Plan Cost(USD) | $19.99/month | $19.99/month | |
| 4K Content Library(titles) | ~800 titles | ~800 titles | |
| Simultaneous Streams (Premium)(screens) | 4 screens | 4 screens | |
| 2024 Emmy Award Wins(awards) | 35 | 35 | |
| Base Subscription Price (Ad-Supported)(USD/month) | $5.99 | $5.99 | |
| Premium Subscription Price (Ad-Free)(USD/month) | $19.99 | $19.99 | |
| Live TV Channels Included(channels) | 0 | 0 | |
| 2026 Emmy-Contending Series(count) | Hacks S5, Euphoria S3 | Hacks S5, Euphoria S3 | |
| Content Library Size (Estimated)(titles) | 12,000+ | 12,000+ | |
| Total Subscribers(millions) | HBO Max | HBO Max | |
| Annual Revenue (2024)(billion USD) | HBO Max | HBO Max | |
| Basic Plan Price(USD/month) | HBO Max | HBO Max | |
| Number of Subscription Tiers(tiers) | HBO Max | HBO Max | |
| YoY Growth Rate (2024)(percent) | HBO Max | HBO Max | |
| Download Installs (2026)(millions) | HBO Max | HBO Max | |
| Monthly Price (Ad-Supported)(USD) | $9.99 | $9.99 | |
| Monthly Price (Ad-Free Premium)(USD) | $19.99 | $19.99 | |
| Original Series Library(series) | 450+ | 450+ | |
| Total Movie Library(titles) | 2,000+ | 2,000+ | |
| Offline Download Window(days) | 30 | 30 | |
| User Satisfaction Score(out of 10) | 75% | 75% | |
| Monthly Subscription (Ad-Free)(USD) | $16.99 | $16.99 | |
| Original Series Emmy Nominations (2024)(nominations) | 38 | 38 | |
| 4K HDR Titles Available(titles) | 850+ | 850+ | |
| Simultaneous Streams (Standard Plan)(devices) | 4 devices | 4 devices | |
| Ad-Supported Base Price(USD/month) | $9.99 | $9.99 | |
| Ad-Free Premium Price(USD/month) | $19.99 | $19.99 | |
| Live TV Channels(channels) | 0 channels | 0 channels | |
| Total Title Library(titles) | ~4,500 titles | ~4,500 titles | |
| Original Series Per Year(series) | 40+ prestige originals | 40+ prestige originals | |
| Ad-Supported Monthly Price(USD) | $7.99 | $7.99 | |
| Ad-Free Monthly Price(USD) | $15.99 | $15.99 | |
| Original Series Released Annually(series) | 150+ | 150+ | |
| 4K Ultra HD Titles(titles) | 500+ | 500+ | |
| Ad-Supported Monthly Price (US)(USD) | $5.99 | $5.99 | |
| Ad-Free Monthly Price (US)(USD) | $19.99 | $19.99 | |
| Original Series Count(shows) | 220+ originals | 220+ originals | |
| Film Library Size(titles) | 2,500+ films | 2,500+ films | |
| Simultaneous Screens (Standard)(screens) | 2 screens | 2 screens | |
| Base Subscription Price (Ad-Free)(USD/month) | $9.99 | $9.99 | |
| Premium Tier Price (4K/Full Features)(USD/month) | $9.99 (4K included) | $9.99 (4K included) | |
| 2024 Emmy Awards Nominations(nominations) | 140+ nominations | 140+ nominations | |
| Theatrical Release Window(days) | Same-day (0 days) | Same-day (0 days) | |
| Ad-Tier Monthly Cost(USD/month) | $5.99 | $5.99 |
Sourced from publicly available data ·
Key Differences
7 attributes compared head-to-head
HBO Max leads
Apple TV+
Attribute
HBO Max
- ~1,000 titlesTotal Content Library Size~10,000 titles(winner)
- 76 Emmy wins(winner)Emmy Awards Won (2020-2024)47 Emmy wins
- $9.99/month (standard)Cheapest Monthly Plan Price$7.99/month (with ads)(winner)
- 25-30 originals/yearOriginal Series Released Annually60-80 originals/year(winner)
- Yes, all devices(winner)Offline Download SupportLimited (select titles only)
- Native apps on all Apple devices, SharePlay support(winner)Apple Ecosystem IntegrationStandard web/app access only
- MLS matches (limited)Live Sports ContentHBO Sports, CNN, Turner Sports(winner)
- Total Content Library Size
Apple TV+
~1,000 titles
HBO Max
~10,000 titles(winner)
- Emmy Awards Won (2020-2024)
Apple TV+
76 Emmy wins(winner)
HBO Max
47 Emmy wins
- Cheapest Monthly Plan Price
Apple TV+
$9.99/month (standard)
HBO Max
$7.99/month (with ads)(winner)
- Original Series Released Annually
Apple TV+
25-30 originals/year
HBO Max
60-80 originals/year(winner)
- Offline Download Support
Apple TV+
Yes, all devices(winner)
HBO Max
Limited (select titles only)
- Apple Ecosystem Integration
Apple TV+
Native apps on all Apple devices, SharePlay support(winner)
HBO Max
Standard web/app access only
- Live Sports Content
Apple TV+
MLS matches (limited)
HBO Max
HBO Sports, CNN, Turner Sports(winner)
Full Comparison
| Attribute | Apple TV+ | HBO Max |
|---|---|---|
| Starting Price(USD) | $99 | — |
| RAM Memory(GB) | 4GB | — |
| Storage(GB) | 64-128GB | — |
| Available Apps(count) | 5,000+ | — |
| Content Strategy Focus | Premium original programming | — |
| Annual Content Budget(USD billions) | $2.5B+ | — |
| Total Content Library(titles) | 1,800+ | 2,100+(winner) |
| Children's Content Titles(titles) | ~300 titles | — |
Show 14 more attributesOriginal Series Released Per Year(series) 25-30 series 60-80 series Total Content Library Size(titles) 2,500+ 10,000+ Original Series & Films(count) ~280 originals — Live Sports Coverage(major leagues covered) None — Film Catalog Size(titles) 600+ 4,000+ Total Titles Available(titles) ~10,000 titles — Original Productions Per Year(productions) 200+ originals — International Original Series(count) Strong European focus — Live TV Channels Included(channels) 0 — Sports Content Availability None — Original Series (Top Tier) HBO Max — Original Series Library(series) 450+ — Total Movie Library(titles) 2,000+ — Live TV Channels(channels) 0 channels — | ||
| Maximum Resolution(pixels) | 4K (2160p) | — |
| Refresh Rate Support(fps) | 60fps | — |
| 4K/HDR Content Coverage(percent of library) | 90% | — |
| 4K Ultra HD Availability(plan(s) included) | All tiers included | — |
| 4K Content Titles(% of library) | ~70% of originals in 4K | — |
Show 5 more attributes4K HDR Coverage on Originals(%) 100% — Average Video Bitrate (4K)(Mbps) 25 Mbps — 4K HDR Titles Available(titles) 850+ — 4K Streaming Included(null) All plans — Maximum Video Resolution(pixels) 4K UltraHD (2160p) on all tiers — | ||
| Monthly Subscription Price (UK)(GBP) | £10.99 | — |
| Annual Cost for Single User(GBP) | £131.88 | — |
| Monthly Subscription Price (Ad-Free)(USD) | $9.99 | — |
| Monthly Price (Ad-Free, Standard Plan)(USD) | $9.99 | — |
| Ad-Supported Plan Price(USD/month) | $5.99 | — |
Show 38 more attributesMonthly Cost (Ad-Free)(USD) $9.99 — Free Tier Option Not available — Monthly Subscription (Standard Tier)(USD) $9.99 — Ad-Supported Tier Price(USD) $9.99/month — Monthly Subscription Cost (Ad-Free)(USD) $9.99/month $16.99/month Monthly Subscription Cost (Standard Plan)(USD) $9.99 — Cheapest Ad-Supported Tier(USD/month) Not available — Monthly Price (Lowest Tier)(USD) $9.99/month $7.99/month Monthly Price (Ad-Free Tier)(USD) $9.99/month $19.99/month Base Subscription Price (No Ads)(USD/month) $9.99 — Monthly Subscription (Ad-Free Tier)(USD) $11.99/month — Monthly Cost (Ad-Free Tier)(USD) $9.99 — Budget Tier Cost(USD) N/A — Cheapest Tier Cost(USD) $9.99/month or free (Apple One) — Monthly Subscription Cost (Standard Tier)(EUR) $9.99/month — Ad-Free Premium Tier Cost(USD/month) $9.99/month (standard, no ads) — Annual Cost (Ad-Free)(USD) $119.88 $203.88 Base Monthly Price (Ad-Free)(USD) $9.99 — Monthly Cost (Ad-Free Premium)(USD) $19.99 — Monthly Cost (With Ads)(USD) $9.99 — Free Tier Available No — Basic Plan Monthly Cost(USD) $9.99/month — Premium Ad-Free Plan Cost(USD) $19.99/month — Base Subscription Price (Ad-Supported)(USD/month) $5.99 — Premium Subscription Price (Ad-Free)(USD/month) $19.99 — Basic Plan Price(USD/month) HBO Max — Monthly Price (Ad-Supported)(USD) $9.99 — Monthly Price (Ad-Free Premium)(USD) $19.99 — Monthly Subscription (Ad-Free)(USD) $16.99 — Ad-Supported Base Price(USD/month) $9.99 — Ad-Free Premium Price(USD/month) $19.99 — Ad-Supported Monthly Price(USD) $7.99 — Ad-Free Monthly Price(USD) $15.99 — Ad-Supported Monthly Price (US)(USD) $5.99 — Ad-Free Monthly Price (US)(USD) $19.99 — Base Subscription Price (Ad-Free)(USD/month) $9.99 — Premium Tier Price (4K/Full Features)(USD/month) $9.99 (4K included) — Ad-Tier Monthly Cost(USD/month) $5.99 — | ||
| Subscriber Base(millions) | ~140-149 million (2026 projection) | — |
| Revenue (Latest Full Year)(billions USD) | Part of $28.75B Services (FY2025) | — |
| YoY Revenue Growth Rate(percent) | 15% (Apple Services FY2025) | — |
| Operating Margin Target 2026(percent) | Not disclosed | — |
| Annual Revenue (2024)(billion USD) | HBO Max | — |
| Ecosystem Integration | Deep Apple device integration | — |
| Maximum Video Quality(resolution) | 4K HDR + Dolby Atmos | 4K HDR + Dolby Atmos |
| Wireless Standard | WiFi 6E (802.11ax) | — |
| User Base (US)(percent) | 15% | — |
| Content Library Size(titles) | ~2,500 titles | — |
| Emmy Awards Won (2024)(awards) | 42 Emmy wins | — |
| 2024 Emmy Awards Won(awards) | 25 Emmy awards | 31 Emmys(winner) |
| Emmy Awards (2023-2025)(awards) | 52 Emmys | — |
| Simultaneous Streams(devices) | 6 simultaneous streams | — |
| Offline Download Support | Yes (standard) | — |
| Simultaneous Streams (Standard)(screens) | 2 | — |
| Next-Day TV Episode Access | Not available | — |
| Maximum Simultaneous Streams(screens) | 6 (Premium)(winner) | 4 (Premium) |
Show 14 more attributesLive TV Option Available(yes/no) No — Offline Download Capability Full library on all devices Limited to select titles only Simultaneous Streams (Standard Tier)(streams) 6 streams 4 Offline Download Feature Yes (all plans) — Live TV Availability(channels) Not available — Password Sharing Outside Household Allowed with flexibility — Gaming Features Integrated Limited — Download Availability (Offline) Available on premium plans — Simultaneous Streams (Premium)(screens) 4 screens — Live Sports Availability Yes (via Max Sports add-on) — Offline Download Window(days) 30 — Simultaneous Streams (Standard Plan)(devices) 4 devices — Next-Day Network TV Episodes(null) Not available — Simultaneous Screens (Standard)(screens) 2 screens — | ||
| Total Content Titles Available(titles) | 1,500+ | — |
| New Original Series (2026 Slate)(series) | 35+ | — |
| Total Available Titles(titles) | ~2,500 | — |
| Total Title Library(titles) | ~4,500 titles | — |
| Original Series Count(shows) | 220+ originals | — |
Show 1 more attributeFilm Library Size(titles) 2,500+ films — | ||
| Average Title IMDb Rating(score) | 7.9/10 | — |
| 2024 Emmy Nominations(nominations) | 92 nominations | — |
| Emmy Awards Won (2020-2024)(awards) | 76 Emmy wins(winner) | 47 Emmy wins |
| Original Series Metacritic Average(score/100) | 73/100 | — |
| Original Series Critical Quality (Avg Rotten Tomatoes)(%) | 78%(winner) | 72% |
Show 1 more attributeUser Satisfaction Score(out of 10) 75% — | ||
| 2025 Emmy Nominations(nominations) | 71 | — |
| 2024 Emmy Nominations for Originals(nominations) | 25 | 156(winner) |
| Original Cancellation Rate(percent) | 22% | — |
| Live Sports Availability | None | — |
| Maximum Concurrent Streams(streams) | Up to 6 users (family sharing) | — |
| Total Content Titles(titles) | ~1,200 | 10,000+(winner) |
| Original Content Annual Budget(USD billions) | $2.5B | — |
| Original Series/Films Per Year(new originals) | 120+ originals | — |
| Original Series Per Year(series) | 40+ prestige originals | — |
| Original Series Released Annually(series) | 150+ | — |
| Global Subscriber Count(millions) | 25M | — |
| Global Subscriber Base(millions) | 25+ | — |
| Emmy Awards Won (2023-2024)(awards) | 25 Emmys | — |
| Device Platform Support(platforms) | iOS, macOS, tvOS, web, Android, Fire TV, Roku (all major platforms supported) | — |
| Supported Devices(count) | Apple devices, web, select smart TVs | 150+ devices including Fire, Roku, gaming consoles, smart TVs |
| Video Quality Support(max resolution) | 4K HDR, Dolby Atmos | — |
| Next-Day TV Show Episodes(available) | No (weekly releases) | — |
| Original Series Emmy Wins(awards) | 15 Emmy Awards | — |
| Average IMDb Rating of Originals(out of 10) | 8.2/10 | — |
| Exclusive Marvel/Star Wars Content(availability) | None (limited original series) | — |
| Free Trial Duration(days) | 90 days (with Apple One)(winner) | 7 days |
| 2024 Emmy Awards(awards) | 16 Emmy Awards | — |
| Ads Per Hour (Ad-Supported Tier)(minutes) | 0 (no ads) | — |
| Global Subscribers(millions) | 25 million (Q3 2024) | 60 million(winner) |
| Annual Bundle Savings vs Standalone(USD saved) | $20.88/year (Apple One) | — |
| Bundle Cost with Music & Cloud(USD/month) | $19.95 | — |
| Bundle Inclusions | Discovery+ integration only | — |
| Average Rotten Tomatoes Score (Originals Only)(percent) | 88% | — |
| 4K HDR Content Available(titles) | 200+ | 450+(winner) |
| Original Emmy Nominations (All-Time)(nominations) | 169 total | — |
| 4K Content Library(titles) | ~800 titles | — |
| 2024 Emmy Award Wins(awards) | 35 | — |
Show 3 more attributes2026 Emmy-Contending Series(count) Hacks S5, Euphoria S3 — Original Series Emmy Nominations (2024)(nominations) 38 — 2024 Emmy Awards Nominations(nominations) 140+ nominations — | ||
| Emmy Awards Won (2024-2025)(awards) | 52 | — |
| Global Subscriber Base (2024)(millions) | 25 million | 52 million |
| Monthly New Releases(titles) | 8-10 | — |
| 2024 Emmy Nominations Won(count) | 162 | — |
| Day-and-Date Theatrical Releases | Yes (Warner Bros. films) | — |
| Same-Day Theatrical Releases | All Warner Bros. theatrical | — |
| Content Library Size (Estimated)(titles) | 12,000+ | — |
| Total Subscribers(millions) | HBO Max | — |
| Number of Subscription Tiers(tiers) | HBO Max | — |
| YoY Growth Rate (2024)(percent) | HBO Max | — |
| Target Audience | HBO Max | — |
| Download Installs (2026)(millions) | HBO Max | — |
| Audio Quality (Maximum)(channels) | Dolby Atmos (5.1.4 surround) | — |
| Live Sports Content(text) | Minimal (occasional boxing/WWE) | — |
| 4K Ultra HD Titles(titles) | 500+ | — |
| Live Sports Available(null) | None | — |
| Primary Content Audience(demographic) | Adults ages 18+ | — |
| Theatrical Release Window(days) | Same-day (0 days) | — |
Apple TV+HBO MaxStarting Price(USD)
$99
—
RAM Memory(GB)
4GB
—
Storage(GB)
64-128GB
—
Available Apps(count)
5,000+
—
Content Strategy Focus
Premium original programming
—
Annual Content Budget(USD billions)
$2.5B+
—
Total Content Library(titles)
1,800+
2,100+
Children's Content Titles(titles)
~300 titles
—
Show 14 more attributes
Original Series Released Per Year(series)
25-30 series
60-80 series
Total Content Library Size(titles)
2,500+
10,000+
Original Series & Films(count)
~280 originals
—
Live Sports Coverage(major leagues covered)
None
—
Film Catalog Size(titles)
600+
4,000+
Total Titles Available(titles)
~10,000 titles
—
Original Productions Per Year(productions)
200+ originals
—
International Original Series(count)
Strong European focus
—
Live TV Channels Included(channels)
0
—
Sports Content Availability
None
—
Original Series (Top Tier)
HBO Max
—
Original Series Library(series)
450+
—
Total Movie Library(titles)
2,000+
—
Live TV Channels(channels)
0 channels
—
Maximum Resolution(pixels)
4K (2160p)
—
Refresh Rate Support(fps)
60fps
—
4K/HDR Content Coverage(percent of library)
90%
—
4K Ultra HD Availability(plan(s) included)
All tiers included
—
4K Content Titles(% of library)
~70% of originals in 4K
—
Show 5 more attributes
4K HDR Coverage on Originals(%)
100%
—
Average Video Bitrate (4K)(Mbps)
25 Mbps
—
4K HDR Titles Available(titles)
850+
—
4K Streaming Included(null)
All plans
—
Maximum Video Resolution(pixels)
4K UltraHD (2160p) on all tiers
—
Monthly Subscription Price (UK)(GBP)
£10.99
—
Annual Cost for Single User(GBP)
£131.88
—
Monthly Subscription Price (Ad-Free)(USD)
$9.99
—
Monthly Price (Ad-Free, Standard Plan)(USD)
$9.99
—
Ad-Supported Plan Price(USD/month)
$5.99
—
Show 38 more attributes
Monthly Cost (Ad-Free)(USD)
$9.99
—
Free Tier Option
Not available
—
Monthly Subscription (Standard Tier)(USD)
$9.99
—
Ad-Supported Tier Price(USD)
$9.99/month
—
Monthly Subscription Cost (Ad-Free)(USD)
$9.99/month
$16.99/month
Monthly Subscription Cost (Standard Plan)(USD)
$9.99
—
Cheapest Ad-Supported Tier(USD/month)
Not available
—
Monthly Price (Lowest Tier)(USD)
$9.99/month
$7.99/month
Monthly Price (Ad-Free Tier)(USD)
$9.99/month
$19.99/month
Base Subscription Price (No Ads)(USD/month)
$9.99
—
Monthly Subscription (Ad-Free Tier)(USD)
$11.99/month
—
Monthly Cost (Ad-Free Tier)(USD)
$9.99
—
Budget Tier Cost(USD)
N/A
—
Cheapest Tier Cost(USD)
$9.99/month or free (Apple One)
—
Monthly Subscription Cost (Standard Tier)(EUR)
$9.99/month
—
Ad-Free Premium Tier Cost(USD/month)
$9.99/month (standard, no ads)
—
Annual Cost (Ad-Free)(USD)
$119.88
$203.88
Base Monthly Price (Ad-Free)(USD)
$9.99
—
Monthly Cost (Ad-Free Premium)(USD)
$19.99
—
Monthly Cost (With Ads)(USD)
$9.99
—
Free Tier Available
No
—
Basic Plan Monthly Cost(USD)
$9.99/month
—
Premium Ad-Free Plan Cost(USD)
$19.99/month
—
Base Subscription Price (Ad-Supported)(USD/month)
$5.99
—
Premium Subscription Price (Ad-Free)(USD/month)
$19.99
—
Basic Plan Price(USD/month)
HBO Max
—
Monthly Price (Ad-Supported)(USD)
$9.99
—
Monthly Price (Ad-Free Premium)(USD)
$19.99
—
Monthly Subscription (Ad-Free)(USD)
$16.99
—
Ad-Supported Base Price(USD/month)
$9.99
—
Ad-Free Premium Price(USD/month)
$19.99
—
Ad-Supported Monthly Price(USD)
$7.99
—
Ad-Free Monthly Price(USD)
$15.99
—
Ad-Supported Monthly Price (US)(USD)
$5.99
—
Ad-Free Monthly Price (US)(USD)
$19.99
—
Base Subscription Price (Ad-Free)(USD/month)
$9.99
—
Premium Tier Price (4K/Full Features)(USD/month)
$9.99 (4K included)
—
Ad-Tier Monthly Cost(USD/month)
$5.99
—
Subscriber Base(millions)
~140-149 million (2026 projection)
—
Revenue (Latest Full Year)(billions USD)
Part of $28.75B Services (FY2025)
—
YoY Revenue Growth Rate(percent)
15% (Apple Services FY2025)
—
Operating Margin Target 2026(percent)
Not disclosed
—
Annual Revenue (2024)(billion USD)
HBO Max
—
Ecosystem Integration
Deep Apple device integration
—
Maximum Video Quality(resolution)
4K HDR + Dolby Atmos
4K HDR + Dolby Atmos
Wireless Standard
WiFi 6E (802.11ax)
—
User Base (US)(percent)
15%
—
Content Library Size(titles)
~2,500 titles
—
Emmy Awards Won (2024)(awards)
42 Emmy wins
—
2024 Emmy Awards Won(awards)
25 Emmy awards
31 Emmys
Emmy Awards (2023-2025)(awards)
52 Emmys
—
Simultaneous Streams(devices)
6 simultaneous streams
—
Offline Download Support
Yes (standard)
—
Simultaneous Streams (Standard)(screens)
2
—
Next-Day TV Episode Access
Not available
—
Maximum Simultaneous Streams(screens)
6 (Premium)
4 (Premium)
Show 14 more attributes
Live TV Option Available(yes/no)
No
—
Offline Download Capability
Full library on all devices
Limited to select titles only
Simultaneous Streams (Standard Tier)(streams)
6 streams
4
Offline Download Feature
Yes (all plans)
—
Live TV Availability(channels)
Not available
—
Password Sharing Outside Household
Allowed with flexibility
—
Gaming Features Integrated
Limited
—
Download Availability (Offline)
Available on premium plans
—
Simultaneous Streams (Premium)(screens)
4 screens
—
Live Sports Availability
Yes (via Max Sports add-on)
—
Offline Download Window(days)
30
—
Simultaneous Streams (Standard Plan)(devices)
4 devices
—
Next-Day Network TV Episodes(null)
Not available
—
Simultaneous Screens (Standard)(screens)
2 screens
—
Total Content Titles Available(titles)
1,500+
—
New Original Series (2026 Slate)(series)
35+
—
Total Available Titles(titles)
~2,500
—
Total Title Library(titles)
~4,500 titles
—
Original Series Count(shows)
220+ originals
—
Show 1 more attribute
Film Library Size(titles)
2,500+ films
—
Average Title IMDb Rating(score)
7.9/10
—
2024 Emmy Nominations(nominations)
92 nominations
—
Emmy Awards Won (2020-2024)(awards)
76 Emmy wins
47 Emmy wins
Original Series Metacritic Average(score/100)
73/100
—
Original Series Critical Quality (Avg Rotten Tomatoes)(%)
78%
72%
Show 1 more attribute
User Satisfaction Score(out of 10)
75%
—
2025 Emmy Nominations(nominations)
71
—
2024 Emmy Nominations for Originals(nominations)
25
156
Original Cancellation Rate(percent)
22%
—
Live Sports Availability
None
—
Maximum Concurrent Streams(streams)
Up to 6 users (family sharing)
—
Total Content Titles(titles)
~1,200
10,000+
Original Content Annual Budget(USD billions)
$2.5B
—
Original Series/Films Per Year(new originals)
120+ originals
—
Original Series Per Year(series)
40+ prestige originals
—
Original Series Released Annually(series)
150+
—
Global Subscriber Count(millions)
25M
—
Global Subscriber Base(millions)
25+
—
Emmy Awards Won (2023-2024)(awards)
25 Emmys
—
Device Platform Support(platforms)
iOS, macOS, tvOS, web, Android, Fire TV, Roku (all major platforms supported)
—
Supported Devices(count)
Apple devices, web, select smart TVs
150+ devices including Fire, Roku, gaming consoles, smart TVs
Video Quality Support(max resolution)
4K HDR, Dolby Atmos
—
Next-Day TV Show Episodes(available)
No (weekly releases)
—
Original Series Emmy Wins(awards)
15 Emmy Awards
—
Average IMDb Rating of Originals(out of 10)
8.2/10
—
Exclusive Marvel/Star Wars Content(availability)
None (limited original series)
—
Free Trial Duration(days)
90 days (with Apple One)
7 days
2024 Emmy Awards(awards)
16 Emmy Awards
—
Ads Per Hour (Ad-Supported Tier)(minutes)
0 (no ads)
—
Global Subscribers(millions)
25 million (Q3 2024)
60 million
Annual Bundle Savings vs Standalone(USD saved)
$20.88/year (Apple One)
—
Bundle Cost with Music & Cloud(USD/month)
$19.95
—
Bundle Inclusions
Discovery+ integration only
—
Average Rotten Tomatoes Score (Originals Only)(percent)
88%
—
4K HDR Content Available(titles)
200+
450+
Original Emmy Nominations (All-Time)(nominations)
169 total
—
4K Content Library(titles)
~800 titles
—
2024 Emmy Award Wins(awards)
35
—
Show 3 more attributes
2026 Emmy-Contending Series(count)
Hacks S5, Euphoria S3
—
Original Series Emmy Nominations (2024)(nominations)
38
—
2024 Emmy Awards Nominations(nominations)
140+ nominations
—
Emmy Awards Won (2024-2025)(awards)
52
—
Global Subscriber Base (2024)(millions)
25 million
52 million
Monthly New Releases(titles)
8-10
—
2024 Emmy Nominations Won(count)
162
—
Day-and-Date Theatrical Releases
Yes (Warner Bros. films)
—
Same-Day Theatrical Releases
All Warner Bros. theatrical
—
Content Library Size (Estimated)(titles)
12,000+
—
Total Subscribers(millions)
HBO Max
—
Number of Subscription Tiers(tiers)
HBO Max
—
YoY Growth Rate (2024)(percent)
HBO Max
—
Target Audience
HBO Max
—
Download Installs (2026)(millions)
HBO Max
—
Audio Quality (Maximum)(channels)
Dolby Atmos (5.1.4 surround)
—
Live Sports Content(text)
Minimal (occasional boxing/WWE)
—
4K Ultra HD Titles(titles)
500+
—
Live Sports Available(null)
None
—
Primary Content Audience(demographic)
Adults ages 18+
—
Theatrical Release Window(days)
Same-day (0 days)
—
Pros & Cons
10 pros·6 cons across both
Apple TV+
+5-3
Pros
- 76 Emmy wins in 5 years, demonstrating exceptional original content quality
- Native apps across all Apple devices with seamless SharePlay and AirPlay support
- Full offline download capability for all content on all platforms
- $0 first month free trial for Apple One subscribers
- Ad-free experience across all plans with no tier restrictions
Cons
- Only ~1,000 titles vs competitors with 8,000-15,000, limiting choice
- No live sports, news, or sports-focused content (MLS streaming insufficient)
- Requires Apple device or web browser; limited smart TV app availability compared to competitors
HBO Max
+5-3
Pros
- 10,000+ titles including full Warner Bros., DC, and HBO catalog with decades of content
- Ad-supported tier at $7.99/month offers exceptional value for price-conscious viewers
- 60-80 original series annually vs competitors' 25-30, ensuring fresh content weekly
- Integrated live sports (NBA, NFL, golf) and news channels (CNN, Turner Sports)
- Available on 150+ devices including Fire TV, Roku, Samsung Smart TVs, gaming consoles
Cons
- Ad-supported tier shows 4-5 minutes of ads per hour (standard for industry but frequent)
- Offline downloads limited to select titles only, not full library like competitors
- Ad-free plan costs $19.99/month, highest among major competitors
Frequently Asked Questions
5 questions
Apple TV+ has superior original content quality by Emmy metrics, winning 76 Emmys in 5 years vs HBO Max's 47. However, HBO Max releases 2.5x more original series annually (60-80 vs 25-30), offering more variety at potentially lower quality variance. For prestige content, Apple TV+ edges ahead; for breadth, HBO Max wins.
Resources & Learn More
Curated sources to dive deeper
Where to Buy
As an affiliate, we may earn a commission from qualifying purchases at no extra cost to you. Learn more about our affiliate disclosure
Wikipedia
Related Comparisons
12 more to explore
Apple TV+ vs HBO Max
softwareHBO Max vs Netflix
entertainmentHulu vs HBO Max
entertainmentDisney+ vs HBO Max
entertainmentApple TV+ vs Disney+
entertainmentApple TV vs Roku
productsDisney+ vs HBO Max
entertainmentApple TV+ vs Peacock
softwareApple TV+ vs Netflix
softwareApple TV+ vs Hulu
softwareApple TV+ vs Disney+
softwareHBO Max vs Peacock
software
Related Articles
5 articles
- technology
Best Streaming Services in 2026: Top Picks for Every Budget & Interest
Navigating the crowded streaming landscape in 2026 can be overwhelming. We've tested and ranked the best streaming services that offer the most value, from Netflix's massive library to budget-friendly options like Tubi, helping you cut cable and find your perfect entertainment solution.
Read article - technology
Best Live TV Streaming Services & Plans for Spring 2026: Complete Buyer's Guide
Tired of overpaying for cable? Discover the best live TV streaming services and plans for Spring 2026, including YouTube TV's new genre-based packages starting at $55/month. Our comprehensive guide breaks down pricing, channels, and features to help you cut the cord.
Read article - technology
Philo in 2026: Streaming TV Service Review, Pricing & Reddit Community Insights
Explore Philo's evolution heading into 2026, including pricing tiers, channel lineup, and how it compares to competitors like Sling TV. Discover what the r/PhiloTV Reddit community thinks about the service's current offerings and future prospects.
Read article - technology
Best US Fighter Jets 2026: Top American Combat Aircraft Ranked
Discover the most advanced US fighter jets dominating the skies in 2026. From the legendary F-22 Raptor to the versatile F-35 Lightning II, we rank America's best combat aircraft based on performance, stealth, and air superiority capabilities.
Read article - technology
Philo in 2026: Pricing, Lineup & How It Compares to Sling TV
As we head into 2026, Philo continues to position itself as an affordable streaming alternative for cable TV lovers. Discover what Philo offers, how its pricing stacks up against competitors like Sling TV, and what the Reddit community thinks about its future.
Read article
Explore More
Related comparisons and categories
AI generated