Cloud-based collaborative design platform with AI-powered features and industry-leading adoption.
Product design teams, design system managers, large enterprises, and organizations requiring robust collaboration
Design-powered website builder that converts designs into live, interactive websites
Solo designers, freelancers, marketers, and small teams building websites and landing pages
Figma is a comprehensive UI/UX design and prototyping platform for creating interfaces and design systems, while Framer is a design-powered website builder that publishes live sites. Figma excels at product design collaboration, whereas Framer specializes in converting designs into production-ready websites.
Both platforms serve distinct purposes in the design ecosystem. Figma dominates for teams building complex product interfaces and design systems, while Framer excels for designers who want to publish live websites without traditional development. The choice depends on whether your priority is collaborative design work or design-to-web production.
Choose Figma if
Product design teams, design system managers, large enterprises, and organizations requiring robust collaboration
Choose Framer if
Solo designers, freelancers, marketers, and small teams building websites and landing pages
| Metric | Figma | Framer | Diff |
|---|---|---|---|
| Active Designers | 4M+ | — | — |
| Annual Recurring Revenue (ARR)(Million USD) | $1.36-1.37 billion | — | — |
| Company Valuation(USD billions) | $10.53-13.8 billion (public) | — | — |
| Revenue Multiple (Price-to-Sales)(x) | 9x-35x (varies by metric) | — | — |
| Operating Margin |
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| 14-15% (non-GAAP) |
| — |
| — |
| Year-over-Year Revenue Growth(percent) | ~40% | — | — |
| Pro Plan Monthly Cost(USD) | $30-$150 | $30 | — |
| User Rating(stars out of 5) | 4.6/5 | — | — |
| Professional Plan Cost(USD per month) | $12/month | — | — |
| Team Plan Cost (5 users)(USD per month) | $192/month | — | — |
| Plugin Ecosystem(integrations) | 5,000+ plugins and integrations | — | — |
| Basic CMS Pricing(USD/month) | $15/month | $15/month | — |
| Entry-Level Plan Cost(USD/month (annual)) | $5/month | $5/month | — |
| Business Plan Cost(USD/month) | $30/month | $30/month | — |
All figures sourced from publicly available data. Last updated May 2026.
Figma
UI/UX design, design systems, prototyping
Framer
Design-powered website builder with live publishing
Figma
Prototype to handoff workflow
Framer
Direct website publishing with CMS capabilities🏆
Figma
Team design collaboration and feedback🏆
Framer
Individual creators and small teams
Figma
Free tier available
Framer
Free tier available
Figma
Advanced with Variables and documentation🏆
Framer
Basic component libraries
Figma
Moderate, interface-focused
Framer
Gentle, web-builder approach🏆
Figma
Dev mode with inspection tools🏆
Framer
Code export and CSS access
Figma is primarily a design tool. While you can create interactive prototypes, publishing production websites requires Figma Sites (currently in beta) or external development. Framer, by contrast, publishes live sites directly from your design.
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| Attribute | Framer | |
|---|---|---|
| Active Designers | 4M+ | — |
| Monthly Active Users(users) | 500,000+ | — |
| Platform Support(platforms) | Mac, Windows, Linux, Browser | — |
| Annual Recurring Revenue (ARR)(Million USD) | $1.36-1.37 billion | — |
| Revenue Multiple (Price-to-Sales)(x) | 9x-35x (varies by metric) | — |
| Operating Margin(percent) | 14-15% (non-GAAP) | — |
| Year-over-Year Revenue Growth(percent) | ~40% | — |
| Company Valuation(USD billions) | $10.53-13.8 billion (public) | — |
| Public Trading Status | Public (NASDAQ: FIG) | — |
| Primary Market Focus | Enterprise Design Teams | — |
| Real-Time Collaboration | Advanced multiplayer editing | — |
| Team Collaboration | Built-in real-time collaboration | Limited collaboration features |
| CMS Capabilities | Sites CMS beta (200 items) | Full CMS with collections |
| Design System Tools | Variables, components, tokens | Basic components |
| Live Website Publishing | Requires external hosting | Native hosting included |
Show 4 more attributesDeveloper Handoff Tools Dev Mode with inspection Code export and CSS access E-commerce Capabilities Basic (simple product pages) — CMS Complexity Level Intermediate (good for marketing content) — A/B Testing & Optimization Basic/Limited — | ||
| Free Tier Availability | Yes, Starter plan free | Yes, with Framer branding |
| Pro Plan Monthly Cost(USD) | $30-$150 | $30 |
| Professional Plan Cost(USD per month) | $12/month | — |
| Team Plan Cost (5 users)(USD per month) | $192/month | — |
| Basic CMS Pricing(USD/month) | $15/month | — |
Show 2 more attributesEntry-Level Plan Cost(USD/month (annual)) $5/month — Business Plan Cost(USD/month) $30/month — | ||
| Suitable Team Size(users) | Unlimited (per plan) | 1-20 (optimal) |
| User Rating(stars out of 5) | 4.6/5 | — |
| Self-Hosting Option | Cloud-only, no self-hosting | — |
| AI-Assisted Features | Voice-to-text, Make controls, question cards, design suggestions | — |
| Open Source | Proprietary closed-source | — |
| Plugin Ecosystem(integrations) | 5,000+ plugins and integrations | — |
| Design-to-Production Speed(relative) | Fast (Figma import, instant publish) | — |
| Ease of Learning | Gentle (design-first approach) | — |
Side-by-side comparison of numeric attributes