Audi vs BMW 2026: Performance, Price & Features
BMW leads in performance and sportiness with faster acceleration and superior handling dynamics, while Audi excels in interior technology, build quality, and fuel efficiency across comparable model ranges. Both are luxury German automakers competing in the same premium segment with distinct design philosophies.
Audi
German luxury automaker known for innovative technology and refined design with emphasis on practicality.
Tech-savvy buyers seeking value, families needing AWD capability, daily commuters prioritizing efficiency and practical luxury features
BMW
Premium German brand renowned for performance-oriented engineering and cutting-edge infotainment technology.
Performance enthusiasts prioritizing acceleration and handling, drivers wanting premium infotainment, buyers seeking M-Performance variants, those valuing brand prestige and sports dynamics
Quick Answer
AI SummaryBMW leads in performance and sportiness with faster acceleration and superior handling dynamics, while Audi excels in interior technology, build quality, and fuel efficiency across comparable model ranges. Both are luxury German automakers competing in the same premium segment with distinct design philosophies.
Our Verdict
AI-assistedChoose Audi if you prioritize technology integration, fuel efficiency, and value—the MMI system is intuitive, Quattro AWD adds all-weather capability, and pricing is competitive. Choose BMW if you want sharper handling, better acceleration, and the prestige of the iDrive ecosystem with its cutting-edge infotainment. Both deliver premium German engineering, but Audi offers better practical value while BMW provides superior driving dynamics.
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Choose Audi if
Tech-savvy buyers seeking value, families needing AWD capability, daily commuters prioritizing efficiency and practical luxury features
Choose BMW if
Best pickPerformance enthusiasts prioritizing acceleration and handling, drivers wanting premium infotainment, buyers seeking M-Performance variants, those valuing brand prestige and sports dynamics
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Key Differences at a Glance
- 0-60 mph Time (A4 vs 330i):✓ BMW wins(6.1 seconds vs 6.8 seconds)
- Infotainment System:✓ BMW wins(iDrive 8 with 14.9" curved display vs MMI with 10.1" touchscreen)
- Average EPA Fuel Economy (A4 2.0T vs 330i 2.0T):✓ Audi wins(24 city / 33 highway MPG vs 23 city / 31 highway MPG)
Key Facts & Figures
126 numeric metrics compared
| Metric | Audi | BMW | Ratio |
|---|---|---|---|
| Entry-Level SUV Curb Weight(lbs) | Q3: 3,800 lbs | X1: 3,650 lbs | |
| 0-60 Acceleration (Performance Model)(seconds) | RS models: 3.6 seconds | M440i: 3.9 seconds | |
| Starting Price (Compact SUV)(USD) | Q3: $38,900 | X1: $41,250 | |
| EV Efficiency Rating(EPA equivalent MPGe) | Q4 e-tron: 105 MPGe estimated | i4: 108 MPGe with silicon carbide tech | |
| SUV Model Count 2026(models) | 5 SUVs (Q2, Q3, Q4, Q7, Q9) | 6+ models including redesigned X5 | |
| Digital Cockpit Resolution(pixels) | Virtual Cockpit Plus: 1920x720 | iDrive: 1920x720 | |
| Hybrid SUV Power Output(hp) | Q7 TFSI e: 456 hp | XM: 523 hp redesigned | |
| EV Battery Range(miles) | Q4 e-tron: 275 miles | i4: 301 miles with new tech | |
| Starting Price (Entry Model)(USD) | $42,500 | — | — |
| 5-Year Resale Value Retention(percent) | 50% | — | — |
| Infotainment User Satisfaction(/10) | 9.2/10 | — | — |
| J.D. Power Reliability Score 2025(/100) | 82/100 | — | — |
| 0-60 mph Acceleration (Sport Models)(seconds) | 3.8s | — | — |
| Current EV Model Lineup(models) | 6 models | — | — |
| Brand Heritage(years in business) | 127 years (est. 1899) | — | — |
| Average Warranty Coverage(years) | 4 years/50k miles | — | — |
| J.D. Power Dependability Ranking 2024(score) | 82/100 | — | — |
| Peak Horsepower (Performance Model)(hp) | 591 hp (RS6 Avant) | — | — |
| Hybrid Model Availability(%) | ~40% of lineup | — | — |
| Average Annual Maintenance Cost (After Warranty)(USD) | $650 | — | — |
| 0-60 mph Acceleration (Midsize Sedan)(seconds) | 5.3 sec (A6 55 TFSI) | — | — |
| Consumer Reports Satisfaction Score(percent) | 74/100 | — | — |
| Infotainment Display Size (Standard)(inches) | 10.1-12.3 inches | 12.3 (iDrive) | |
| Annual Global Sales(vehicles) | 1.6 million | — | — |
| Company Founding Year(year) | 1909 | — | — |
| J.D. Power Initial Quality Score 2024(points) | 823 | — | — |
| Average Luxury Sedan Price(USD) | $58,500 | — | — |
| Global Market Presence(Countries) | 100+ | — | — |
| Electric Vehicle Models Available(models) | 6 (e-tron/Q4 e-tron lineup) | 3 models (i4, iX, i7) | |
| Average Engine Horsepower(HP) | 347 HP | — | — |
| EPA Combined Fuel Economy(MPG) | 28 MPG | — | — |
| Infotainment System Size(inches) | 10.1 inches | — | — |
| Average Starting MSRP(USD) | $42,500 | — | — |
| Customer Satisfaction(score/100) | 81/100 | — | — |
| Rear Legroom (Sedan Segment)(inches) | 32.8 inches | — | — |
| Years in Business(years) | 118 years | — | — |
| Starting MSRP (2026 Base Model)(USD) | $38,900 | — | — |
| Maximum EV Range(miles) | 456 miles (e-tron GT) | — | — |
| 0-60 mph Acceleration (Base Sport Model)(seconds) | 5.7 seconds (A4 45 TFSI) | — | — |
| Infotainment Display Size(inches) | 10.1 inches (MMI Touch) | 12.3" (iDrive 8) | |
| Entry Sedan Starting Price (2025)(USD) | $42,500 (A4) | — | — |
| 3-Year Resale Value Retention(%) | 62% | 58% | |
| Annual Average Maintenance Cost(USD) | $875 | — | — |
| Global Brand Value (2024)(billion USD) | $15.2 | — | — |
| Starting Price (2025 Models)(USD) | $42,900 | — | — |
| Combined Fuel Efficiency (Mid-Size Sedan)(MPG) | 28 MPG | — | — |
| Cargo Space (Sedan Class)(cu ft) | 38.3 cu ft | — | — |
| Rear Legroom (Mid-Size Sedan)(inches) | 36.2 in | — | — |
| Infotainment User Rating(/5) | 4.7/5 | — | — |
| 5-Year Maintenance Cost (Average)(USD) | $12,400 | — | — |
| Max Engine Power (Available)(hp) | 505 hp (V8) | — | — |
| J.D. Power Reliability Rating(out of 100) | 73 | — | — |
| Average Annual Maintenance Cost(USD) | $1,200 | $1,200 | |
| 5-Year Total Cost of Ownership (sedan)(USD) | $48,200 | — | — |
| 3-Year Value Retention(percent of MSRP) | 55% | — | — |
| 0-60 mph Acceleration (entry sedan)(seconds) | 5.9 seconds | — | — |
| Standard Infotainment Screen Size(inches diagonal) | 12.3 inches | — | — |
| Starting Price (Base Model)(USD) | $40,200 (A4) | — | — |
| Mid-Range Luxury Model Price(USD) | $62,800 (A6) | — | — |
| Top EV Model Range(km) | 487 km (e-tron GT) | — | — |
| Global Annual Sales(million vehicles) | 1.98 million (2024) | — | — |
| Infotainment Screen Size(inches) | 12.3-inch MMI (top models) | — | — |
| Engine Power (Top Performance Model)(HP) | 592 HP (RS 6 Avant) | — | — |
| Fuel Economy (C-Class/A4 Sedan)(L/100km) | 7.0 L/100km (A4 40 TFSI) | — | — |
| Customer Satisfaction Score(points (0-100)) | 828 points | — | — |
| Engine Power (Top Model)(hp) | 261 hp (40 TFSI) | 382 hp (M440i xDrive) | |
| 0-60 mph Acceleration(seconds) | 6.2 seconds | 4.7 seconds | |
| Combined Fuel Economy(mpg) | 30 mpg | 28 mpg | |
| Interior Noise Level(dB) | 68 dB @ 70 mph | 72 dB @ 70 mph | |
| Starting Price (2026)(USD) | $45,400 | $45,900 | |
| Cargo Volume(cu ft) | 13.1 cu ft | 16.6 cu ft | |
| 5-Year Resale Value(percent) | 58% retained | 60% retained | |
| 0-60 mph Acceleration (Sedan Comparison)(seconds) | 6.8 sec (A4 2.0T) | 6.1 sec (330i 2.0T) | |
| Base Model Starting Price (2025)(USD) | $43,500 | $46,900 | |
| EPA Combined Fuel Economy (2.0T Sedan)(MPG) | 28 MPG combined | 27 MPG combined | |
| Infotainment Touchscreen Size(inches) | 10.1" MMI | 14.9" iDrive 8 | |
| Interior Quality Rating(score out of 10) | 8.2/10 | 8.1/10 | |
| Average Annual Service Cost(USD) | $550-650 annual | $650-750 annual | |
| Horsepower (Base 2.0T Engine)(hp) | 248 hp | 255 hp | |
| Annual Sales (2023) | 2.55 Million | 2.55 Million | |
| Brand Value (2024)(USD Billions) | $49 Billion | $49 Billion | |
| Founded | 1916 | 1916 | |
| Combined Fuel Economy (Sedan)(mpg) | 31 mpg | 31 mpg | |
| Engine Power (Flagship V8)(hp) | 536 hp | 536 hp | |
| Engine Torque (Flagship V8)(lb-ft) | 553 lb-ft | 553 lb-ft | |
| Warranty & Service(years) | 4 years standard | 4 years standard | |
| Starting Price (2026 Model Year)(USD) | $45,900 | $45,900 | |
| 3-Series / C-Class Engine Horsepower(hp) | 382 hp (B58 3.0L turbo) | 382 hp (B58 3.0L turbo) | |
| Sedan Fuel Economy (Combined)(MPG) | 32 combined | 32 combined | |
| 0-60 Acceleration (Performance Model)(seconds) | 4.4 seconds (M340i) | 4.4 seconds (M340i) | |
| Base Model Price (Sedan)(USD) | $62,500 | $62,500 | |
| Acceleration (0-60 mph)(seconds) | 5.1 sec | 5.1 sec | |
| Top Speed(mph) | 149 mph (3 Series) | 149 mph (3 Series) | |
| EPA Range (EV Model)(miles) | 301 miles (iX xDrive50) | 301 miles (iX xDrive50) | |
| Owner Satisfaction Rating(points/100) | 82 | 82 | |
| Cargo Space (Sedan)(cubic feet) | 16.5 cu ft (3 Series) | 16.5 cu ft (3 Series) | |
| Entry-Level Sedan Base Price (2025)(USD) | $43,450 | $43,450 | |
| Horsepower (Sport Model)(hp) | 382 hp (3-Series M440i) | 382 hp (3-Series M440i) | |
| 0-60 Acceleration (Base Sport)(seconds) | 4.6s (3-Series M440i) | 4.6s (3-Series M440i) | |
| Interior Luxury Rating(out of 10) | 8.2/10 | 8.2/10 | |
| Reliability Rating (J.D. Power 2025)(out of 100) | 82/100 | 82/100 | |
| Customer Satisfaction Rate(percent) | 84% | 84% | |
| Starting Price (Entry Luxury Sedan)(USD) | $41,400 | $41,400 | |
| 0-60 Acceleration (M Performance)(seconds) | 3.9 (M440i) | 3.9 (M440i) | |
| Standard Warranty Duration(years) | 4 | 4 | |
| Engine Options (3-Series vs C-Class)(count) | 5 engines | 5 engines | |
| Entry Sedan Starting Price(USD) | $47,400 | $47,400 | |
| Turbocharged Engine Power (Base Sedan)(hp) | 382 hp | 382 hp | |
| 0-60 Acceleration (3-Series/C-Class)(seconds) | 5.2 seconds | 5.2 seconds | |
| EPA Highway Fuel Efficiency(mpg) | 33 mpg | 33 mpg | |
| 5-Year Maintenance Cost Estimate(USD) | $4,800 | $4,800 | |
| Average Reliability Rating (J.D. Power 2024)(score) | 78/100 | 78/100 | |
| Entry Price(USD) | $42,100 (2026 330i) | $42,100 (2026 330i) | |
| Highway Fuel Economy(MPG) | 35 MPG (340i) | 35 MPG (340i) | |
| Transmission Shift Speed(seconds) | 0.15s (8-speed automatic) | 0.15s (8-speed automatic) | |
| Steering Rack Ratio(turns (lock-to-lock)) | 15.7:1 (340i) | 15.7:1 (340i) | |
| Infotainment Response Latency(milliseconds) | 120ms (iDrive 8) | 120ms (iDrive 8) | |
| Trunk Capacity(cubic feet) | 11.6 cu ft (3 Series) | 11.6 cu ft (3 Series) | |
| Cabin Noise Level(decibels at 70 mph) | 36 dB (3 Series) | 36 dB (3 Series) | |
| Starting MSRP(USD) | $65,000 | $65,000 | |
| Engine Displacement (Entry Sedan)(Liters) | 3.0L Twin-Turbo | 3.0L Twin-Turbo | |
| Horsepower (M340i/CTS baseline)(hp) | 382 hp | 382 hp | |
| 0-60 Acceleration (M340i/CTS)(seconds) | 4.2 sec | 4.2 sec | |
| EPA Combined Fuel Economy (Sedan)(mpg) | 28 mpg | 28 mpg | |
| Interior Cargo Space (Sedan)(cubic feet) | 15.8 cu ft | 15.8 cu ft | |
| Infotainment Screen Size (Latest)(inches) | 12.3 curved | 12.3 curved |
Sourced from publicly available data ·
Key Differences
7 attributes compared head-to-head
- 6.8 seconds0-60 mph Time (A4 vs 330i)6.1 seconds(winner)
- MMI with 10.1" touchscreenInfotainment SystemiDrive 8 with 14.9" curved display(winner)
- 24 city / 33 highway MPG(winner)Average EPA Fuel Economy (A4 2.0T vs 330i 2.0T)23 city / 31 highway MPG
- 4 years / 50,000 miles basicWarranty Coverage4 years / 50,000 miles basic
- Available on most trims(winner)Standard Quattro AWD Availability (Base Models)Extra cost option on most models
- 8.2/10(winner)Interior Build Quality Rating (J.D. Power)8.1/10
- $43,500(winner)Average 2024-2025 Pricing (A4 vs 330i base)$46,900
- 0-60 mph Time (A4 vs 330i)
Audi
6.8 seconds
BMW
6.1 seconds(winner)
- Infotainment System
Audi
MMI with 10.1" touchscreen
BMW
iDrive 8 with 14.9" curved display(winner)
- Average EPA Fuel Economy (A4 2.0T vs 330i 2.0T)
Audi
24 city / 33 highway MPG(winner)
BMW
23 city / 31 highway MPG
- Warranty Coverage
Audi
4 years / 50,000 miles basic
BMW
4 years / 50,000 miles basic
- Standard Quattro AWD Availability (Base Models)
Audi
Available on most trims(winner)
BMW
Extra cost option on most models
- Interior Build Quality Rating (J.D. Power)
Audi
8.2/10(winner)
BMW
8.1/10
- Average 2024-2025 Pricing (A4 vs 330i base)
Audi
$43,500(winner)
BMW
$46,900
Full Comparison
| Attribute | ||
|---|---|---|
| Entry-Level SUV Curb Weight(lbs) | Q3: 3,800 lbs | X1: 3,650 lbs(winner) |
| 0-60 Acceleration (Performance Model)(seconds) | RS models: 3.6 seconds(winner) | M440i: 3.9 seconds |
| 0-60 mph Acceleration (Sport Models)(seconds) | 3.8s | — |
| Peak Horsepower (Performance Model)(hp) | 591 hp (RS6 Avant) | — |
| 0-60 mph Acceleration (Midsize Sedan)(seconds) | 5.3 sec (A6 55 TFSI) | — |
Show 32 more attributesPowertrain Options (Core Sedan)(configurations) 4-cylinder turbo, V6 turbo, hybrid, PHEV, EV options — Average Engine Horsepower(HP) 347 HP — Maximum EV Range(miles) 456 miles (e-tron GT) — 0-60 mph Acceleration (Base Sport Model)(seconds) 5.7 seconds (A4 45 TFSI) — Standard All-Wheel Drive Availability Quattro standard on most models — Combined Fuel Efficiency (Mid-Size Sedan)(MPG) 28 MPG — Max Engine Power (Available)(hp) 505 hp (V8) — 0-60 mph Acceleration (entry sedan)(seconds) 5.9 seconds — Engine Power (Top Performance Model)(HP) 592 HP (RS 6 Avant) — Engine Power (Top Model)(hp) 261 hp (40 TFSI) 382 hp (M440i xDrive) 0-60 mph Acceleration(seconds) 6.2 seconds 4.7 seconds 0-60 mph Acceleration (Sedan Comparison)(seconds) 6.8 sec (A4 2.0T) 6.1 sec (330i 2.0T) Horsepower (Base 2.0T Engine)(hp) 248 hp 255 hp Engine Power (Flagship V8)(hp) 536 hp — Engine Torque (Flagship V8)(lb-ft) 553 lb-ft — Driving Dynamics Focus Sport-oriented handling — EV Range (Base Model)(miles) i4 eDrive40 (18-inch wheels) — 0-60 MPH Acceleration (Performance)(seconds) M4 Competition — Maximum Horsepower (Performance Model)(HP) M4 Competition — 3-Series / C-Class Engine Horsepower(hp) 382 hp (B58 3.0L turbo) — 0-60 Acceleration (Performance Model)(seconds) 4.4 seconds (M340i) — Acceleration (0-60 mph)(seconds) 5.1 sec — Top Speed(mph) 149 mph (3 Series) — Horsepower (Sport Model)(hp) 382 hp (3-Series M440i) — 0-60 Acceleration (Base Sport)(seconds) 4.6s (3-Series M440i) — 0-60 Acceleration (M Performance)(seconds) 3.9 (M440i) — Turbocharged Engine Power (Base Sedan)(hp) 382 hp — 0-60 Acceleration (3-Series/C-Class)(seconds) 5.2 seconds — Transmission Shift Speed(seconds) 0.15s (8-speed automatic) — Engine Displacement (Entry Sedan)(Liters) 3.0L Twin-Turbo — Horsepower (M340i/CTS baseline)(hp) 382 hp — 0-60 Acceleration (M340i/CTS)(seconds) 4.2 sec — | ||
| Starting Price (Compact SUV)(USD) | Q3: $38,900(winner) | X1: $41,250 |
| 5-Year Resale Value Retention(percent) | 50% | — |
| 3-Year Resale Value Retention(%) | 62%(winner) | 58% |
| 5-Year Resale Value(percent) | 58% retained | 60% retained(winner) |
| Interior Material Quality | Premium leather, ambient lighting | Nappa leather, advanced ambient tech |
| EV Efficiency Rating(EPA equivalent MPGe) | Q4 e-tron: 105 MPGe estimated | i4: 108 MPGe with silicon carbide tech(winner) |
| Hybrid SUV Power Output(hp) | Q7 TFSI e: 456 hp | XM: 523 hp redesigned(winner) |
| EV Battery Range(miles) | Q4 e-tron: 275 miles | i4: 301 miles with new tech(winner) |
| Hybrid Model Availability(%) | ~40% of lineup | — |
| Engine Options (3-Series vs C-Class)(count) | 5 engines | — |
| Infotainment System | MMI with AI voice control | iDrive 8.5 with gesture recognition |
| Digital Cockpit Resolution(pixels) | Virtual Cockpit Plus: 1920x720 | iDrive: 1920x720 |
| Infotainment User Satisfaction(/10) | 9.2/10 | — |
| Infotainment Display Size (Standard)(inches) | 10.1-12.3 inches | 12.3 (iDrive) |
| Infotainment System Size(inches) | 10.1 inches | — |
Show 12 more attributesInfotainment Display Size(inches) 10.1 inches (MMI Touch) 12.3" (iDrive 8) Infotainment System Generation MMI 8 with wireless CarPlay/Android Auto — Infotainment User Rating(/5) 4.7/5 — Standard Infotainment Screen Size(inches diagonal) 12.3 inches — Infotainment Screen Size(inches) 12.3-inch MMI (top models) — Infotainment Touchscreen Size(inches) 10.1" MMI 14.9" iDrive 8 Software Architecture Traditional integrated — Software Update Frequency(per year) Quarterly scheduled updates — Autonomous Driving Level Level 2 with advanced driver assistance — Charging Options at Home BMW home charging with faster technology (2026) — Infotainment Response Latency(milliseconds) 120ms (iDrive 8) — Infotainment Screen Size (Latest)(inches) 12.3 curved — | ||
| SUV Model Count 2026(models) | 5 SUVs (Q2, Q3, Q4, Q7, Q9) | 6+ models including redesigned X5(winner) |
| Safety Features Score(NHTSA rating) | 5-star equivalent modern systems | 5-star equivalent modern systems |
| Starting Price (Entry Model)(USD) | $42,500 | — |
| Average Luxury Sedan Price(USD) | $58,500 | — |
| Average Starting MSRP(USD) | $42,500 | — |
| Starting MSRP (2026 Base Model)(USD) | $38,900 | — |
| Entry Sedan Starting Price (2025)(USD) | $42,500 (A4) | — |
Show 12 more attributesStarting Price (2025 Models)(USD) $42,900 — Starting Price (Base Model)(USD) $40,200 (A4) — Mid-Range Luxury Model Price(USD) $62,800 (A6) — Base Model Starting Price (2025)(USD) $43,500 $46,900 Base Model Price Range(USD) $59,400 - $74,900 — Starting Price (2026 Model Year)(USD) $45,900 — Base Model Price (Sedan)(USD) $62,500 — Entry-Level Sedan Base Price (2025)(USD) $43,450 — Starting Price (Entry Luxury Sedan)(USD) $41,400 — Entry Sedan Starting Price(USD) $47,400 — Entry Price(USD) $42,100 (2026 330i) — Starting MSRP(USD) $65,000 — | ||
| J.D. Power Reliability Score 2025(/100) | 82/100 | — |
| J.D. Power Dependability Ranking 2024(score) | 82/100 | — |
| Consumer Reports Overall Reliability Rating | Above Average | — |
| J.D. Power Reliability Rating(out of 100) | 73 | — |
| Reliability Rating (J.D. Power 2025)(out of 100) | 82/100 | — |
Show 1 more attributeAverage Reliability Rating (J.D. Power 2024)(score) 78/100 — | ||
| Current EV Model Lineup(models) | 6 models | — |
| Top EV Model Range(km) | 487 km (e-tron GT) | — |
| EV Range Enhancement (2026) | Silicon carbide inverters on i4 | — |
| Brand Heritage(years in business) | 127 years (est. 1899) | — |
| Average Warranty Coverage(years) | 4 years/50k miles | — |
| Average Annual Maintenance Cost (After Warranty)(USD) | $650 | — |
| 5-Year Maintenance Cost (Average)(USD) | $12,400 | — |
| 5-Year Total Cost of Ownership (sedan)(USD) | $48,200 | — |
| Consumer Reports Satisfaction Score(percent) | 74/100 | — |
| Annual Global Sales(vehicles) | 1.6 million | — |
| Global Annual Sales(million vehicles) | 1.98 million (2024) | — |
| Company Founding Year(year) | 1909 | — |
| Years in Business(years) | 118 years | — |
| Founded | 1916 | — |
| Bumper-to-Bumper Warranty(years/miles) | 3 years / 36,000 miles | — |
| Standard Warranty Coverage(years/miles) | 4 years/50,000 miles | — |
| Basic Warranty Coverage(years/miles) | 4 years/50,000 miles | 4 years / 50k miles |
| Powertrain Warranty Coverage(years/miles) | 4yr / 50,000 mi | — |
| Warranty Coverage(years/miles) | 4 years / 50,000 miles | 4 years / 50,000 miles |
| J.D. Power Initial Quality Score 2024(points) | 823 | — |
| Customer Satisfaction(score/100) | 81/100 | — |
| Global Market Presence(Countries) | 100+ | — |
| Electric Vehicle Models Available(models) | 6 (e-tron/Q4 e-tron lineup)(winner) | 3 models (i4, iX, i7) |
| EPA Combined Fuel Economy(MPG) | 28 MPG | — |
| Fuel Economy (C-Class/A4 Sedan)(L/100km) | 7.0 L/100km (A4 40 TFSI) | — |
| Combined Fuel Economy(mpg) | 30 mpg(winner) | 28 mpg |
| EPA Combined Fuel Economy (2.0T Sedan)(MPG) | 28 MPG combined(winner) | 27 MPG combined |
| Combined Fuel Economy (Sedan)(mpg) | 31 mpg | — |
Show 4 more attributesSedan Fuel Economy (Combined)(MPG) 32 combined — EPA Highway Fuel Efficiency(mpg) 33 mpg — Highway Fuel Economy(MPG) 35 MPG (340i) — EPA Combined Fuel Economy (Sedan)(mpg) 28 mpg — | ||
| Rear Legroom (Sedan Segment)(inches) | 32.8 inches | — |
| Interior Noise Level(dB) | 68 dB @ 70 mph(winner) | 72 dB @ 70 mph |
| Cabin Noise Level(decibels at 70 mph) | 36 dB (3 Series) | — |
| Annual Average Maintenance Cost(USD) | $875 | — |
| Warranty & Service(years) | 4 years standard | — |
| 5-Year Maintenance Cost Estimate(USD) | $4,800 | — |
| Global Brand Value (2024)(billion USD) | $15.2 | — |
| Brand Value (2024)(USD Billions) | $49 Billion | — |
| Cargo Space (Sedan Class)(cu ft) | 38.3 cu ft | — |
| Rear Legroom (Mid-Size Sedan)(inches) | 36.2 in | — |
| Base Warranty Duration(years / miles) | 4 years / 50,000 miles | — |
| Hybrid Battery Warranty(years / miles) | Not offered (gas engines only) | — |
| Warranty (Bumper-to-Bumper)(years) | 4 years / 50k miles | — |
| Standard Warranty(years/miles) | 4 years / 50,000 miles | — |
| Average Annual Maintenance Cost(USD) | $1,200 | $1,200 |
| 3-Year Value Retention(percent of MSRP) | 55% | — |
| Customer Satisfaction Score(points (0-100)) | 828 points | — |
| Starting Price (2026)(USD) | $45,400(winner) | $45,900 |
| Cargo Volume(cu ft) | 13.1 cu ft | 16.6 cu ft(winner) |
| Cargo Space (Sedan)(cubic feet) | 16.5 cu ft (3 Series) | — |
| Trunk Capacity(cubic feet) | 11.6 cu ft (3 Series) | — |
| Interior Cargo Space (Sedan)(cubic feet) | 15.8 cu ft | — |
| Standard AWD Availability (Entry-Level) | Standard on most trims | Optional add-on (+$2,100-$3,500) |
| Interior Quality Rating(score out of 10) | 8.2/10(winner) | 8.1/10 |
| Average Annual Service Cost(USD) | $550-650 annual(winner) | $650-750 annual |
| Annual Sales (2023) | 2.55 Million | — |
| Hybrid SUV Performance | XM plug-in redesigned | — |
| Luxury Sedan Lineup (2026) | New 3-Series, refreshed 7-Series, ALPINA B7 | — |
| Model Diversity (2026) | 15+ models including new i3 sedan | — |
| Interior Design Approach | Premium traditional, physical controls, luxury materials | — |
| Premium Interior Upholstery Standard | Leather trim with high-quality plastics | — |
| Warranty Coverage Duration(years) | 4 years / 50,000 miles | — |
| EPA Range (EV Model)(miles) | 301 miles (iX xDrive50) | — |
| Owner Satisfaction Rating(points/100) | 82 | — |
| Customer Satisfaction Rate(percent) | 84% | — |
| Interior Luxury Rating(out of 10) | 8.2/10 | — |
| Standard Warranty Duration(years) | 4 | — |
| Steering Rack Ratio(turns (lock-to-lock)) | 15.7:1 (340i) | — |
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Pros & Cons
10 pros·6 cons across both
Audi
Pros
- Quattro AWD standard or available on most trims, improving winter/all-weather capability
- MMI infotainment system praised for user-friendly interface and quick response times
- Superior fuel efficiency across comparable models (up to 2-3 MPG better)
- Virtual Cockpit digital dashboard with 12.3" customizable display on most trims
- Lower base pricing by $3,400 average versus BMW 3-Series competitor
Cons
- Slower 0-60 acceleration compared to BMW counterparts (0.7 second gap on A4 vs 330i)
- Smaller infotainment touchscreen (10.1") versus BMW's 14.9" curved display
- Lower sporty handling reputation—suspension tuned more for comfort than track performance
BMW
Pros
- Superior acceleration and sports handling—0-60 times 0.5-0.7 seconds faster across comparable models
- iDrive 8 infotainment with larger 14.9" curved touchscreen and gesture controls
- Renowned M-Performance variants offering track-capable power (up to 503 hp in M440i xDrive)
- Industry-leading driver assistance suite with Level 2 autonomous capabilities
- Premium interior materials and cabin refinement rated 8.1/10 for quality
Cons
- Base models lack standard AWD—xDrive adds $2,100-$3,500 to entry-level pricing
- Fuel economy 2-3 MPG lower than Audi equivalents due to performance-first tuning
- Higher service costs—BMW parts and labor average 12-15% more than Audi nationally
Frequently Asked Questions
5 questions
BMW typically retains 48-52% of its value after 5 years, while Audi retains 46-50%. BMW's stronger residual value is driven by higher initial brand prestige and M-Performance demand, but the difference is only 2-3 percentage points. Both depreciate faster than Japanese luxury brands (Lexus/Acura), which retain 55-60%.
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