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Audi vs Mercedes-Benz 2026: Price, Value & Tech

Mercedes-Benz commands higher price points and brand prestige with stronger resale values averaging 55-60%, while Audi offers better technology integration and more affordable entry points, with average resale values of 50-55% after 3 years.

Audi

Audi

German luxury brand emphasizing refined technology, quietness, and seamless infotainment integration.

Tech-savvy buyers seeking cutting-edge infotainment, first-time luxury car buyers with budget consciousness, and those prioritizing lower maintenance costs.

Score71%
VS
Mercedes-Benz

Mercedes-Benz

German luxury automotive manufacturer with 134 years of heritage, offering premium vehicles across sedans, SUVs, sports cars, and AMG performance variants.

Affluent buyers valuing brand prestige and resale investment, executives seeking status symbols, and those prioritizing customer satisfaction scores and proven market dominance.

Score71%

Quick Answer

AI Summary

Mercedes-Benz commands higher price points and brand prestige with stronger resale values averaging 55-60%, while Audi offers better technology integration and more affordable entry points, with average resale values of 50-55% after 3 years.

Our Verdict

AI-assisted

Mercedes-Benz wins for buyers prioritizing prestige, resale value, and brand heritage, with superior market position and customer satisfaction scores of 84/100. Choose Audi if you value cutting-edge infotainment technology, lower entry prices, and reduced maintenance costs—the MMI Plus system scores 8.2/10 versus Mercedes' 7.8/10 on usability.

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Audi
7.7/10
Mercedes-Benz
7.3/10
Audi

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Best pick

Tech-savvy buyers seeking cutting-edge infotainment, first-time luxury car buyers with budget consciousness, and those prioritizing lower maintenance costs.

Mercedes-Benz

Choose Mercedes-Benz if

Affluent buyers valuing brand prestige and resale investment, executives seeking status symbols, and those prioritizing customer satisfaction scores and proven market dominance.

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Key Differences at a Glance

  • Average Starting Price (Entry Luxury Sedan):Audi wins($47,200 vs $54,700)
  • 3-Year Resale Value Retention:Mercedes-Benz wins(55-60% vs 50-55%)
  • Infotainment System Rating (J.D. Power):Audi wins(8.2/10 (MMI Plus) vs 7.8/10 (MBUX))
See all 7 differences

Key Facts & Figures

302 numeric metrics compared

MetricAudiMercedes-BenzRatio
Entry-Level SUV Curb Weight(lbs)Q3: 3,800 lbs
0-60 Acceleration (Performance Model)(seconds)RS models: 3.6 seconds
Starting Price (Compact SUV)(USD)Q3: $38,900
EV Efficiency Rating(EPA equivalent MPGe)Q4 e-tron: 105 MPGe estimated
SUV Model Count 2026(models)5 SUVs (Q2, Q3, Q4, Q7, Q9)
Digital Cockpit Resolution(pixels)Virtual Cockpit Plus: 1920x720
Hybrid SUV Power Output(hp)Q7 TFSI e: 456 hp
EV Battery Range(miles)Q4 e-tron: 275 miles
Starting Price (Entry Model)(USD)$42,500$46,800
5-Year Resale Value Retention(percent)50%57%
Infotainment User Satisfaction(/10)9.2/108.8/10
J.D. Power Reliability Score 2025(/100)82/10079/100
0-60 mph Acceleration (Sport Models)(seconds)3.8s3.5s
Current EV Model Lineup(models)6 models8 models
Brand Heritage(years in business)127 years (est. 1899)138 years (est. 1886)
Average Warranty Coverage(years)4 years/50k miles4 years/50k miles
J.D. Power Dependability Ranking 2024(score)82/100
Peak Horsepower (Performance Model)(hp)591 hp (RS6 Avant)
Hybrid Model Availability(%)~40% of lineup
Average Annual Maintenance Cost (After Warranty)(USD)$650
0-60 mph Acceleration (Midsize Sedan)(seconds)5.3 sec (A6 55 TFSI)
Consumer Reports Satisfaction Score(percent)74/100
Infotainment Display Size (Standard)(inches)10.1-12.3 inches12.3 (MBUX Digital)
Average Engine Horsepower(HP)347 HP382 HP
EPA Combined Fuel Economy(MPG)28 MPG24 MPG
Infotainment System Size(inches)10.1 inches11.9 inches
Average Starting MSRP(USD)$42,500$45,200
Customer Satisfaction(score/100)81/10079/100
Rear Legroom (Sedan Segment)(inches)32.8 inches36.2 inches
Years in Business(years)118 years139 years
Starting Price (Base Model)(USD)$40,200 (A4)$43,550 (C-Class)
Mid-Range Luxury Model Price(USD)$62,800 (A6)$68,500 (E-Class)
Top EV Model Range(km)487 km (e-tron GT)535 km (EQS 450+)
Global Annual Sales(million vehicles)1.98 million (2024)2.35 million (2024)
Infotainment Screen Size(inches)12.3-inch MMI (top models)12.3-inch MBUX
Engine Power (Top Performance Model)(HP)592 HP (RS 6 Avant)585 HP (AMG C63)
Fuel Economy (C-Class/A4 Sedan)(L/100km)7.0 L/100km (A4 40 TFSI)7.2 L/100km (C300 manual)
Customer Satisfaction Score(points (J.D. Power 2024))828 points825 points
Engine Power (Top Model)(hp)261 hp (40 TFSI)
0-60 mph Acceleration(seconds)6.2 seconds
Combined Fuel Economy(mpg)30 mpg
Interior Noise Level(dB)68 dB @ 70 mph
Starting Price (2026)(USD)$45,400$47,900 (C-Class)
Cargo Volume(cu ft)13.1 cu ft
5-Year Resale Value(percent)58% retained
Annual Sales (2023)2.49 Million2.49 Million
Brand Value (2024)(USD Billions)$61 Billion$61 Billion
Founded19261926
Combined Fuel Economy (Sedan)(mpg)29 mpg29 mpg
Engine Power (Flagship V8)(hp)540+ hp540+ hp
Engine Torque (Flagship V8)(lb-ft)570+ lb-ft570+ lb-ft
Warranty & Service(years)4 years standard4 years standard
911 Carrera / AMG E63 0-60 mph(seconds)3.4 (AMG E63 S)3.4 (AMG E63 S)
Luxury Model Starting Price (2026)(USD)$56,000$56,000
Performance (0-60 time)(seconds)4.6 seconds (C 43 AMG)4.6 seconds (C 43 AMG)
Standard Infotainment Display(inches)14.4 inches (S-Class)14.4 inches (S-Class)
Owner Loyalty Rate (3-year retention)(percent)64%64%
Average 5-Year Maintenance Cost(USD)$6,500$6,500
Resale Value Retention (5-year)(percent)55%55%
Authorized Global Dealerships(locations)2,2002,200
Maximum Horsepower (Top Model)(hp)603 (AMG E63 S)603 (AMG E63 S)
Sedan Fuel Efficiency (Combined)(MPG)25 MPG combined (C-Class estimated)25 MPG combined (C-Class estimated)
Luxury SUV Engine Power(horsepower)255 hp (GLE 350 base)255 hp (GLE 350 base)
Base Sedan Horsepower(horsepower)255 hp (2.0L turbocharged)255 hp (2.0L turbocharged)
Sedan Cargo Capacity(cubic feet)12.6 cu.ft. (C-Class)12.6 cu.ft. (C-Class)
Price Positioning vs Competitors(percent difference)Premium luxury pricing baselinePremium luxury pricing baseline
Sedan Curb Weight(lbs)3,580 lbs (C-Class est.)3,580 lbs (C-Class est.)
Complimentary Maintenance Period(years)Varies (not standard)Varies (not standard)
Model Lineup Size(models)50+ models globally50+ models globally
Starting Price (Entry Sedan)(USD)$45,000$45,000
Estimated 5-Year Resale Value Retention(percent)55%55%
Starting Price (2026 Model Year)(USD)$52,400$52,400
3-Series / C-Class Engine Horsepower(hp)402 hp (M256 3.0L turbo)402 hp (M256 3.0L turbo)
Sedan Fuel Economy (Combined)(MPG)30 combined30 combined
Infotainment Display Size(inches)11.9 inches11.9 inches
0-60 Acceleration (Performance Model)(seconds)3.2 (AMG C63)3.2 (AMG C63)
Entry-Level Sedan Base Price(USD)$49,500 (C-Class)$49,500 (C-Class)
Electrified Vehicle Sales Percentage(percent)22% (2024)22% (2024)
US Dealer Network(dealerships)500+500+
EPA Range (Best Model)(miles)350 miles350 miles
DC Fast Charging Time (10%-80%)(minutes)35 minutes35 minutes
Public Charging Stations (Global)(stations)15,000+15,000+
Entry-Level Starting Price(USD)$65,000 (2024 Mercedes-Benz C-Class)$65,000 (2024 Mercedes-Benz C-Class)
Model Lineup Count(models)15+ models15+ models
Global Dealer Network(locations)1,400+ dealerships1,400+ dealerships
Base Model Starting Price (2025)(USD)$43,550$43,550
0-60 mph Acceleration (Performance Flagship)(seconds)3.6s (C63 AMG)3.6s (C63 AMG)
Base Model Horsepower(hp)255 hp (C300)255 hp (C300)
Global Annual Production (2024)(vehicles)2,141,0002,141,000
Electric Vehicle Sales Share (2024)(percent)24%24%
Number of Model Lines Available(count)12 (C, E, S-Class, CLA, GLA, GLB, GLC, GLE, GLS, EQE, EQS, EQC)12 (C, E, S-Class, CLA, GLA, GLB, GLC, GLE, GLS, EQE, EQS, EQC)
Entry-Level Luxury Model Starting Price(USD)$55,800 (C-Class)$55,800 (C-Class)
5-Year Resale Value Retention Rate(%)61%61%
J.D. Power Reliability Rating (2024)(points (1000 scale))797797
Average Entry Price (2026)(USD)$58,300$58,300
0-60 Acceleration (Avg)(seconds)5.55.5
Interior Space (Headroom Front)(inches)39.439.4
Reliability Rating (J.D. Power)(score/100)8080
Typical Annual Maintenance Cost(USD)$920$920
Brand Prestige Rating(score/10)9.29.2
0-60 Acceleration (Fastest Model)(seconds)3.4 seconds (AMG GT 63 S)3.4 seconds (AMG GT 63 S)
Global Annual Sales (2024)(units)2,140,0002,140,000
Electric Vehicle Range (Best Model)(miles)456 miles (EQS 580)456 miles (EQS 580)
Total Model Lineup Variants(models)3232
Average Customer Satisfaction Score(out of 10)8.28.2
Average Ownership Lifespan(years)10-12 years10-12 years
J.D. Power Initial Quality Score (2024)(PP100 (problems per 100 vehicles))81 PP10081 PP100
5-Year Maintenance Cost(USD)$6,800$6,800
Major Repair Rate (before 150k miles)(percent)42%42%
Consumer Reports Reliability Rating (2024)(score out of 10)5.0 (Average)5.0 (Average)
Average Annual Insurance Cost(USD)$1,680 (mid-size luxury)$1,680 (mid-size luxury)
Brand Valuation(USD billion)$57.7B$57.7B
Entry-Level Model Starting Price(USD)$75,000$75,000
Global Authorized Dealer Count(locations)3,2003,200
5-Year Total Maintenance Cost(USD)$6,800$6,800
Starting Price (Mid-Size Sedan)(USD)$59,200$59,200
Flagship Engine Power Output(hp)516 (S580)516 (S580)
Owner Satisfaction Rate(percent)84%84%
Average Cabin Noise at 65 mph(dB)64 dB64 dB
Base Model Price (Sedan)(USD)$68,900$68,900
Acceleration (0-60 mph)(seconds)5.3 sec5.3 sec
Top Speed(mph)149 mph (C-Class)149 mph (C-Class)
EPA Range (EV Model)(miles)312 miles (EQS 450+)312 miles (EQS 450+)
Owner Satisfaction Rating(points/100)8484
Cargo Space (Sedan)(cubic feet)12.6 cu ft (C-Class)12.6 cu ft (C-Class)
Electric Vehicle Sales Percentage(%)28%28%
J.D. Power Customer Satisfaction Score(points/100)82/10082/100
Average Annual Maintenance Cost(USD)$850$850
Annual Global Sales Volume(units/year)2,400,000 (2024)2,400,000 (2024)
Warranty Coverage Distance(km)100,000 km100,000 km
Global Service Centers(locations)~3,500~3,500
Customer Satisfaction Rating (J.D. Power 2024)(points)82/10082/100
Average Base Model Price (Entry Level)(USD)$47,200$47,200
Brand Age(years)100 years (founded 1926)100 years (founded 1926)
EV Model Availability(number of models)6+ EV models across segments6+ EV models across segments
3-Year Depreciation Rate(percent)42% depreciation42% depreciation
Starting MSRP (CT5 vs C-Class)(USD)$45,200$45,200
Annual Maintenance Cost (Average)(USD)$680$680
Global Brand Recognition (2026)(% awareness)89%89%
Autonomous Driving Coverage(road miles)40,000+ (Drive Pilot)40,000+ (Drive Pilot)
EPA Combined Fuel Economy (CT5/C-Class)(mpg)25 mpg25 mpg
Available Engine Power (Base)(hp)255 hp (2.0L Turbo)255 hp (2.0L Turbo)
Starting MSRP (2026)(USD)$48,500$48,500
Engine Power Range(hp)255-621 hp255-621 hp
Fuel Economy (Standard Models)(MPG combined)23 MPG combined23 MPG combined
Reliability Score (J.D. Power)(out of 100)78/10078/100
Estimated 3-Year Maintenance Cost(USD)$3,800$3,800
Infotainment System Size (Base)(inches)7.0 inches7.0 inches
Resale Value Retention (3 Years)(percent)65%65%
Brand Heritage Age(years)125 years (founded 1901)125 years (founded 1901)
Market Capitalization(USD Billions)$65B$65B
Global Dealership Network Size(dealerships)~2,400~2,400
Entry-Level Luxury Vehicle Price(USD)$48,000$48,000
Annual R&D Investment(USD billions)$16.5B$16.5B
Electric Vehicle Model Count(models)11 models11 models
Luxury Market Share(%)12.8%12.8%
Sports Model 0-60 Acceleration(seconds)2.9 sec (AMG GT)2.9 sec (AMG GT)
Global Authorized Dealers(locations)~3,000~3,000
Infotainment Display Size (Primary)(inches)17.5 (EQS)17.5 (EQS)
EV Model Availability (Current)(models)5+ (EQE, EQS, EQE SUV, EQC, EQA)5+ (EQE, EQS, EQE SUV, EQC, EQA)
Entry-Level Luxury Sedan Price(USD)$55,000 (C-Class base, 2024)$55,000 (C-Class base, 2024)
Manufacturing Facilities Worldwide(facilities)1212
Base Model Starting Price (2026)(USD)$65,000$65,000
Flagship Sedan Starting Price(USD)$108,000 (S-Class)$108,000 (S-Class)
Initial Quality Score (J.D. Power 2024)(Problems per 100 vehicles)768 PP100768 PP100
5-Year Depreciation Rate(%)45-50%45-50%
Electric Vehicle Models Available(models)88
Flagship EV Range(miles EPA)453 miles (EQS 580e)453 miles (EQS 580e)
Global Market Presence(Countries)150+ countries150+ countries
Annual Repair Cost(USD)$6,234$6,234
Vehicle Failure Rate(%)8.2%8.2%
5-Year Scheduled Maintenance(USD)$4,200$4,200
Transmission Failure Rate(%)7.8%7.8%
Engine Reliability Rating(/10)7.4/107.4/10
Average Unplanned Repair Cost(USD)$2,984$2,984
Reliability Rating(score out of 100)76/10076/100
Resale Value Retention (5 Years)(percent)55%55%
Owner Satisfaction(score/5.0)3.83.8
Peak Performance (C-Class/IS)(0-60 seconds)4.3 (C63 AMG)4.3 (C63 AMG)
Hybrid/EV Model Availability(models)4 of 11 lineup4 of 11 lineup
Powertrain Warranty Length(years)4 years4 years
5-Year Total Ownership Cost(USD)$48,900$48,900
J.D. Power Reliability Rating(points out of 100)7979
Hybrid/Electric Model Count(models)9 models (4 hybrid + 5 EV)9 models (4 hybrid + 5 EV)
Best Hybrid Fuel Economy(mpg combined)27 (GLE 450)27 (GLE 450)
Available Vehicle Lines(model lines)1313
Consumer Reports Owner Satisfaction(percent)84%84%
Entry-Level Sedan Starting Price (2026)(USD)$45,650 (C 300)$45,650 (C 300)
Luxury SUV Starting Price (2026)(USD)$65,900 (GLE 350)$65,900 (GLE 350)
Maximum Engine Power (Sedan/SUV)(HP)585 HP (AMG C 63)585 HP (AMG C 63)
Electric Range (Premium EV Model)(miles)453 miles (EQS 580 4MATIC)453 miles (EQS 580 4MATIC)
Average Annual Maintenance Cost (Years 1-3)(USD)$1,300$1,300
Global Annual Sales Volume(vehicles)2,400,0002,400,000
Brand Valuation (Interbrand 2024)(USD billions)$60.1B$60.1B
Active EV Models in Production(models)8 EV models (EQE, EQS, EQC, EQA, EQE SUV, EQS SUV, EQG coming)8 EV models (EQE, EQS, EQC, EQA, EQE SUV, EQS SUV, EQG coming)
Global Dealership Network(locations)3,3003,300
Entry-Level Model Starting Price (USD)(USD)$43,250 (C-Class, 2024)$43,250 (C-Class, 2024)
Available Vehicle Segments(segments)12+ (Compact, Sedan, SUV, Coupe, Cabriolet, AMG Performance, Maybach Ultra-Luxury, EV lines)12+ (Compact, Sedan, SUV, Coupe, Cabriolet, AMG Performance, Maybach Ultra-Luxury, EV lines)
Customer Satisfaction (J.D. Power 2024)(score/1000)812812
Starting Price (Entry Luxury Sedan)(USD)$45,300$45,300
0-60 Acceleration (M Performance)(seconds)3.8 (C63)3.8 (C63)
Standard Warranty Duration(years)4 years4 years
Engine Options (3-Series vs C-Class)(count)4 engines4 engines
3-Series/C-Class Base Price (2026)(USD)$45,400$45,400
0-60 mph (M440i/C43 AMG)(seconds)4.9 seconds4.9 seconds
Combined Fuel Economy (Sedan Base Model)(MPG)24 MPG24 MPG
Available Model Lines(count)16 models16 models
Standard Warranty Period(years)3 years3 years
Infotainment Touchscreen (Base Model)(inches)11.9 inches11.9 inches
Horsepower (M440i/C43 AMG)(hp)402 hp402 hp
Average Starting Price (2026)(USD)$56,400$56,400
EPA Fuel Economy (Typical Sedan)(MPG combined)26 MPG26 MPG
0-60 Acceleration (M440i/S4/AMG C43)(seconds)4.8 sec4.8 sec
Infotainment System Rating(consumer satisfaction score)MBUX with AI (9.1/10 - highest rated)MBUX with AI (9.1/10 - highest rated)
Interior Material Quality Score(premium rating)9.29.2
Electric Vehicle Range(miles (premium EV))345 mi (EQS 580)345 mi (EQS 580)
Annual Maintenance Cost(USD)$950$950
Global Brand Recognition Score(1-100 rating)9797
Brand Founding Year18861886
Current Model Lineup(models)1515
J.D. Power Customer Satisfaction (2024)(points/100)7979
Authorized Service Centers (Global)(locations)2,3002,300
Reliability Rating (J.D. Power 2025)(score out of 100)81 (Above Average)81 (Above Average)
0-60 mph Acceleration (Entry Model)(seconds)5.8 (C 300)5.8 (C 300)
0-60 mph Acceleration (Flagship)(seconds)3.8 seconds (AMG E63 S)3.8 seconds (AMG E63 S)
Top Track Speed (Flagship Model)(mph)186 mph (AMG E63 S)186 mph (AMG E63 S)
Fuel Efficiency (Flagship Model)(mpg (combined))21 mpg (E350)21 mpg (E350)
Number of Model Families(count)11 (C-Class, E-Class, S-Class, CLA, GLC, GLE, GLA, C63 AMG, EQC, Maybach, SL)11 (C-Class, E-Class, S-Class, CLA, GLC, GLE, GLA, C63 AMG, EQC, Maybach, SL)
3-Year Resale Value Retention(percent of MSRP)52% (C-Class non-AMG)52% (C-Class non-AMG)
NHTSA Overall Safety Rating(stars)5.0 stars5.0 stars
0-60 mph Acceleration (Performance Model)(seconds)3.4 seconds (AMG C63)3.4 seconds (AMG C63)
Maximum Electric Range(miles)260 miles (EQE 53 AMG)260 miles (EQE 53 AMG)
Dedicated Charging Locations(count)400,000 (public network partnerships)400,000 (public network partnerships)
Vehicle Model Lineup(models)30+ models30+ models
Fast Charging Time (10-80%)(minutes)22 minutes (250 kW DC charging)22 minutes (250 kW DC charging)
Base Model Starting Price(USD)$43,900$43,900
Consumer Reports Reliability Score(/100)7676
Available Electric Vehicle Models(count)6+ models6+ models
Global Brand Recognition (Countries)(markets)170+ countries170+ countries
Average 0-60 Acceleration (Entry Model)(seconds)6.3 seconds6.3 seconds
Reliability Rating (J.D. Power 2024)(Score/100)78/10078/100
Brand Age & Heritage(Years)100 years (Founded 1926)100 years (Founded 1926)
Three-Year Resale Value Retention(Percent)62%62%
Average Fuel Economy (Combined)(MPG)25 MPG (2024 C-Class base)25 MPG (2024 C-Class base)
Model Lineup Variety(Number of Models)35+ variants35+ variants
Starting MSRP (2024-2025 Models)(USD)$45,400$45,400
Top Speed (Base Model)(mph)149 mph149 mph
EPA Fuel Economy (Combined)(MPG)28 MPG28 MPG
Engine Power (Base Model)(hp)255 hp255 hp
Cargo Volume (Primary Model)(cubic feet)12.6 cu ft12.6 cu ft
USA Dealership Locations(count)385 dealers385 dealers
0-60 mph Acceleration (Base Model)(seconds)5.7 (C 300)5.7 (C 300)
EPA Fuel Economy (XC60/GLE350 AWD)(MPG combined)23 MPG23 MPG
Annual Global Sales(vehicles)~770,000~770,000
JD Power Initial Quality Score(points (out of 100))86/10086/100
Available Model Lineup(models)15+ models across all powertrains15+ models across all powertrains
Warranty Coverage (Standard)(years)4 years/50,000 miles4 years/50,000 miles
0-60 Acceleration (Fastest Entry Model)(seconds)5.8 sec (C300 2024)5.8 sec (C300 2024)
Starting Price(USD)$41,400$41,400
Electric Charging Network Size(stations)12,000+12,000+
Global EV Market Share(%)3.2% (2025)3.2% (2025)
Interior Material Quality Rating(points (0-10))9.1/109.1/10
Production Model Lineup(models)12+ (sedans, SUVs, AMG, EQ-series)12+ (sedans, SUVs, AMG, EQ-series)
Customer Satisfaction (J.D. Power 2025)(points (0-100))82/10082/100
EPA Range (Standard EV Model)(miles)260 (EQE 300)260 (EQE 300)
Entry Sedan Starting Price(USD)$56,200$56,200
Turbocharged Engine Power (Base Sedan)(hp)369 hp369 hp
0-60 Acceleration (3-Series/C-Class)(seconds)5.7 seconds5.7 seconds
EPA Highway Fuel Efficiency(mpg)32 mpg32 mpg
Infotainment Touchscreen Size(inches)12.3 inches12.3 inches
5-Year Maintenance Cost Estimate(USD)$5,400$5,400
Average Reliability Rating (J.D. Power 2024)(score)81/10081/100
0-60 Acceleration (Midrange Model)(seconds)5.3 seconds5.3 seconds
Base MSRP (Entry Sedan)(USD)$47,900$47,900
Infotainment Touchscreen(inches diagonal)11.9 inches OLED11.9 inches OLED
Fuel Economy (Hybrid Model)(MPG combined)28 MPG (C300 base)28 MPG (C300 base)
Luxury Segment Brand Ranking(ranking)3rd3rd
Average Transaction Price(USD)$68,200$68,200
0-60 mph Acceleration (Standard)(seconds)5.2 sec5.2 sec
Infotainment System User Rating(out of 5)4.7/54.7/5
Global Luxury Market Share(%)8.7%8.7%
Available Model Variants(count)60+ variants60+ variants
Global Dealership Count(locations)~2,400~2,400
Entry-Level Price (Base Model)(USD)$41,400$41,400
Peak Performance Variant HP(hp)621 (AMG E63)621 (AMG E63)
Main Model Lines Available(count)99
Brand Age (Founded)(years)100 years (1926)100 years (1926)
Average Customer Satisfaction Rating(out of 5)4.54.5
Entry Price(USD)$43,550 (2026 C 300)$43,550 (2026 C 300)
Highway Fuel Economy(MPG)33 MPG (C 300)33 MPG (C 300)
Transmission Shift Speed(seconds)0.1s (9-speed automatic)0.1s (9-speed automatic)
Steering Rack Ratio(turns (lock-to-lock))17.5:1 (E-Class)17.5:1 (E-Class)
Infotainment Response Latency(milliseconds)150ms (MBUX)150ms (MBUX)
Trunk Capacity(cubic feet)12.6 cu ft (E-Class)12.6 cu ft (E-Class)
Cabin Noise Level(decibels at 70 mph)35 dB (C-Class)35 dB (C-Class)
J.D. Power Initial Quality Score 2024(problems per 100 vehicles)184184
5-Year Average Annual Repair Cost(USD)$1,247$1,247
Transmission Failure Rate (10-year lifespan)(percentage)4.8%4.8%
Consumer Reports Reliability Rating 2024(out of 5.0)3.2/5.03.2/5.0
Owner Satisfaction with Reliability(percentage)72%72%
Years Before First Major Repair(years)4.8 years4.8 years
Total 10-Year Ownership Cost (avg mid-size sedan)(USD)$16,380 repairs + maintenance$16,380 repairs + maintenance

Sourced from publicly available data ·

Key Differences

7 attributes compared head-to-head

Audi
3Audi
Evenly matched1 tie
Mercedes-Benz
3Mercedes-Benz
  • Average Starting Price (Entry Luxury Sedan)

    Audi

    $47,200(winner)

    Mercedes-Benz

    $54,700

  • 3-Year Resale Value Retention

    Audi

    50-55%

    Mercedes-Benz

    55-60%(winner)

  • Infotainment System Rating (J.D. Power)

    Audi

    8.2/10 (MMI Plus)(winner)

    Mercedes-Benz

    7.8/10 (MBUX)

  • Average Annual Maintenance Cost (Years 1-5)

    Audi

    $850(winner)

    Mercedes-Benz

    $920

  • Warranty Coverage (Basic)

    Audi

    4 years/50,000 miles

    Mercedes-Benz

    4 years/50,000 miles

  • Global Luxury Vehicle Market Share (2024)

    Audi

    12.3%

    Mercedes-Benz

    14.8%(winner)

  • Customer Satisfaction (J.D. Power 2024)

    Audi

    82/100

    Mercedes-Benz

    84/100(winner)

Full Comparison

Audi
Mercedes-Benz
Entry-Level SUV Curb Weight(lbs)
Q3: 3,800 lbs
0-60 Acceleration (Performance Model)(seconds)
RS models: 3.6 seconds
0-60 mph Acceleration (Sport Models)(seconds)
3.8s
3.5s
Peak Horsepower (Performance Model)(hp)
591 hp (RS6 Avant)
0-60 mph Acceleration (Midsize Sedan)(seconds)
5.3 sec (A6 55 TFSI)
Show 46 more attributes
Average Engine Horsepower(HP)
347 HP
382 HP
Engine Power (Top Performance Model)(HP)
592 HP (RS 6 Avant)
585 HP (AMG C63)
Engine Power (Top Model)(hp)
261 hp (40 TFSI)
0-60 mph Acceleration(seconds)
6.2 seconds
Engine Power (Flagship V8)(hp)
540+ hp
Engine Torque (Flagship V8)(lb-ft)
570+ lb-ft
Driving Dynamics Focus
Comfort-oriented refinement
911 Carrera / AMG E63 0-60 mph(seconds)
3.4 (AMG E63 S)
Performance (0-60 time)(seconds)
4.6 seconds (C 43 AMG)
Maximum Horsepower (Top Model)(hp)
603 (AMG E63 S)
3-Series / C-Class Engine Horsepower(hp)
402 hp (M256 3.0L turbo)
0-60 Acceleration (Performance Model)(seconds)
3.2 (AMG C63)
EPA Range (Best Model)(miles)
350 miles
0-60 mph Acceleration (Performance Flagship)(seconds)
3.6s (C63 AMG)
Base Model Horsepower(hp)
255 hp (C300)
0-60 Acceleration (Avg)(seconds)
5.5
0-60 Acceleration (Fastest Model)(seconds)
3.4 seconds (AMG GT 63 S)
Flagship Engine Power Output(hp)
516 (S580)
Acceleration (0-60 mph)(seconds)
5.3 sec
Top Speed(mph)
149 mph (C-Class)
Available Engine Power (Base)(hp)
255 hp (2.0L Turbo)
Engine Power Range(hp)
255-621 hp
Sports Model 0-60 Acceleration(seconds)
2.9 sec (AMG GT)
Flagship EV Range(miles EPA)
453 miles (EQS 580e)
Peak Performance (C-Class/IS)(0-60 seconds)
4.3 (C63 AMG)
Maximum Engine Power (Sedan/SUV)(HP)
585 HP (AMG C 63)
0-60 Acceleration (M Performance)(seconds)
3.8 (C63)
0-60 mph (M440i/C43 AMG)(seconds)
4.9 seconds
Horsepower (M440i/C43 AMG)(hp)
402 hp
0-60 Acceleration (M440i/S4/AMG C43)(seconds)
4.8 sec
0-60 mph Acceleration (Entry Model)(seconds)
5.8 (C 300)
0-60 mph Acceleration (Flagship)(seconds)
3.8 seconds (AMG E63 S)
Top Track Speed (Flagship Model)(mph)
186 mph (AMG E63 S)
0-60 mph Acceleration (Performance Model)(seconds)
3.4 seconds (AMG C63)
Average 0-60 Acceleration (Entry Model)(seconds)
6.3 seconds
Top Speed (Base Model)(mph)
149 mph
Engine Power (Base Model)(hp)
255 hp
0-60 mph Acceleration (Base Model)(seconds)
5.7 (C 300)
0-60 Acceleration (Fastest Entry Model)(seconds)
5.8 sec (C300 2024)
EPA Range (Standard EV Model)(miles)
260 (EQE 300)
Turbocharged Engine Power (Base Sedan)(hp)
369 hp
0-60 Acceleration (3-Series/C-Class)(seconds)
5.7 seconds
0-60 Acceleration (Midrange Model)(seconds)
5.3 seconds
0-60 mph Acceleration (Standard)(seconds)
5.2 sec
Peak Performance Variant HP(hp)
621 (AMG E63)
Transmission Shift Speed(seconds)
0.1s (9-speed automatic)
Starting Price (Compact SUV)(USD)
Q3: $38,900
Starting Price (2026)(USD)
$45,400
$47,900 (C-Class)
5-Year Resale Value(percent)
58% retained
Resale Value Retention (5-year)(percent)
55%
Price Positioning vs Competitors(percent difference)
Premium luxury pricing baseline
Show 1 more attribute
Resale Value Retention (5 Years)(percent)
55%
Interior Material Quality
Premium leather, ambient lighting
Ultra-premium throughout
Premium Interior Upholstery Standard
Nappa leather and Alcantara throughout
Interior Material Grade
Hand-stitched Nappa leather, ambient lighting
Interior Material Quality Score(premium rating)
9.2
EV Efficiency Rating(EPA equivalent MPGe)
Q4 e-tron: 105 MPGe estimated
Hybrid SUV Power Output(hp)
Q7 TFSI e: 456 hp
EV Battery Range(miles)
Q4 e-tron: 275 miles
Hybrid Model Availability(%)
~40% of lineup
Engine Options (3-Series vs C-Class)(count)
4 engines
Infotainment System
MMI with AI voice control
MB Tech Stack state-of-the-art
Digital Cockpit Resolution(pixels)
Virtual Cockpit Plus: 1920x720
Infotainment User Satisfaction(/10)
9.2/10
8.8/10
Infotainment Display Size (Standard)(inches)
10.1-12.3 inches
12.3 (MBUX Digital)
Infotainment System Size(inches)
10.1 inches
11.9 inches
Show 17 more attributes
Infotainment Screen Size(inches)
12.3-inch MMI (top models)
12.3-inch MBUX
Software Architecture
Software-defined
Standard Infotainment Display(inches)
14.4 inches (S-Class)
Infotainment Display Size(inches)
11.9 inches
Autonomous Driving Level(SAE Level)
Level 3 (Drive Pilot, limited markets)
Infotainment System Quality
MBUX Hyperscreen (9.5/10)
Autonomous Driving Coverage(road miles)
40,000+ (Drive Pilot)
Infotainment System Size (Base)(inches)
7.0 inches
Infotainment Display Size (Primary)(inches)
17.5 (EQS)
AI Assistant Integration(feature availability)
MBUX with ChatGPT integration (2024+)
Hybrid/EV Model Availability(models)
4 of 11 lineup
Infotainment Touchscreen (Base Model)(inches)
11.9 inches
Infotainment System Rating(consumer satisfaction score)
MBUX with AI (9.1/10 - highest rated)
Infotainment Touchscreen Size(inches)
12.3 inches
Infotainment Touchscreen(inches diagonal)
11.9 inches OLED
Infotainment System User Rating(out of 5)
4.7/5
Infotainment Response Latency(milliseconds)
150ms (MBUX)
SUV Model Count 2026(models)
5 SUVs (Q2, Q3, Q4, Q7, Q9)
Safety Features Score(NHTSA rating)
5-star equivalent modern systems
NHTSA Overall Safety Rating(stars)
5.0 stars
Starting Price (Entry Model)(USD)
$42,500
$46,800
Average Starting MSRP(USD)
$42,500
$45,200
Starting Price (Base Model)(USD)
$40,200 (A4)
$43,550 (C-Class)
Mid-Range Luxury Model Price(USD)
$62,800 (A6)
$68,500 (E-Class)
Luxury Model Starting Price (2026)(USD)
$56,000
Show 29 more attributes
Starting Price (2026 Model Year)(USD)
$52,400
Entry-Level Sedan Base Price(USD)
$49,500 (C-Class)
Entry-Level Starting Price(USD)
$65,000 (2024 Mercedes-Benz C-Class)
Base Model Starting Price (2025)(USD)
$43,550
Entry-Level Luxury Model Starting Price(USD)
$55,800 (C-Class)
Average Entry Price (2026)(USD)
$58,300
Entry-Level Model Starting Price(USD)
$75,000
Starting Price (Mid-Size Sedan)(USD)
$59,200
Base Model Price (Sedan)(USD)
$68,900
Average Base Model Price (Entry Level)(USD)
$47,200
Starting MSRP (CT5 vs C-Class)(USD)
$45,200
Starting MSRP (2026)(USD)
$48,500
Entry-Level Luxury Vehicle Price(USD)
$48,000
Entry-Level Luxury Sedan Price(USD)
$55,000 (C-Class base, 2024)
Base Model Starting Price (2026)(USD)
$65,000
Flagship Sedan Starting Price(USD)
$108,000 (S-Class)
Entry-Level Sedan Starting Price (2026)(USD)
$45,650 (C 300)
Luxury SUV Starting Price (2026)(USD)
$65,900 (GLE 350)
Entry-Level Model Starting Price (USD)(USD)
$43,250 (C-Class, 2024)
Starting Price (Entry Luxury Sedan)(USD)
$45,300
3-Series/C-Class Base Price (2026)(USD)
$45,400
Average Starting Price (2026)(USD)
$56,400
Base Model Starting Price(USD)
$43,900
Starting MSRP (2024-2025 Models)(USD)
$45,400
Entry Sedan Starting Price(USD)
$56,200
Base MSRP (Entry Sedan)(USD)
$47,900
Average Transaction Price(USD)
$68,200
Entry-Level Price (Base Model)(USD)
$41,400
Entry Price(USD)
$43,550 (2026 C 300)
5-Year Resale Value Retention(percent)
50%
57%
5-Year Average Annual Repair Cost(USD)
$1,247
J.D. Power Reliability Score 2025(/100)
82/100
79/100
J.D. Power Dependability Ranking 2024(score)
82/100
J.D. Power Reliability Rating (2024)(points (1000 scale))
797
Reliability Rating (J.D. Power)(score/100)
80
Major Repair Rate (before 150k miles)(percent)
42%
Show 11 more attributes
Consumer Reports Reliability Rating (2024)(score out of 10)
5.0 (Average)
Reliability Score (J.D. Power)(out of 100)
78/100
Vehicle Failure Rate(%)
8.2%
Transmission Failure Rate(%)
7.8%
Engine Reliability Rating(/10)
7.4/10
J.D. Power Reliability Rating(points out of 100)
79
Reliability Rating (J.D. Power 2025)(score out of 100)
81 (Above Average)
Consumer Reports Reliability Score(/100)
76
Reliability Rating (J.D. Power 2024)(Score/100)
78/100
JD Power Initial Quality Score(points (out of 100))
86/100
Average Reliability Rating (J.D. Power 2024)(score)
81/100
Current EV Model Lineup(models)
6 models
8 models
Top EV Model Range(km)
487 km (e-tron GT)
535 km (EQS 450+)
EV Range Enhancement (2026)
EQS 400/550 4MATIC models
Electric Range (Premium EV Model)(miles)
453 miles (EQS 580 4MATIC)
Brand Heritage(years in business)
127 years (est. 1899)
138 years (est. 1886)
Average Warranty Coverage(years)
4 years/50k miles
4 years/50k miles
Global Dealer Network(locations)
1,400+ dealerships
Average Annual Maintenance Cost (After Warranty)(USD)
$650
5-Year Maintenance Cost(USD)
$6,800
5-Year Total Maintenance Cost(USD)
$6,800
Annual Repair Cost(USD)
$6,234
5-Year Scheduled Maintenance(USD)
$4,200
Show 2 more attributes
Average Unplanned Repair Cost(USD)
$2,984
Annual Maintenance Cost(USD)
$950
Powertrain Warranty Coverage(years)
4 years/50,000 miles
8 years / 120,000 miles
Warranty Coverage (Powertrain)(years / miles)
4 years / 50,000 miles
Complimentary Maintenance Period(years)
Varies (not standard)
Consumer Reports Satisfaction Score(percent)
74/100
Owner Loyalty Rate (3-year retention)(percent)
64%
Owner Satisfaction Rate(percent)
84%
EPA Combined Fuel Economy(MPG)
28 MPG
24 MPG
Fuel Economy (C-Class/A4 Sedan)(L/100km)
7.0 L/100km (A4 40 TFSI)
7.2 L/100km (C300 manual)
Combined Fuel Economy(mpg)
30 mpg
Combined Fuel Economy (Sedan)(mpg)
29 mpg
Sedan Fuel Economy (Combined)(MPG)
30 combined
Show 12 more attributes
EPA Combined Fuel Economy (CT5/C-Class)(mpg)
25 mpg
Fuel Economy (Standard Models)(MPG combined)
23 MPG combined
Best Hybrid Fuel Economy(mpg combined)
27 (GLE 450)
Combined Fuel Economy (Sedan Base Model)(MPG)
24 MPG
EPA Fuel Economy (Typical Sedan)(MPG combined)
26 MPG
Fuel Efficiency (Flagship Model)(mpg (combined))
21 mpg (E350)
Average Fuel Economy (Combined)(MPG)
25 MPG (2024 C-Class base)
EPA Fuel Economy (Combined)(MPG)
28 MPG
EPA Fuel Economy (XC60/GLE350 AWD)(MPG combined)
23 MPG
EPA Highway Fuel Efficiency(mpg)
32 mpg
Fuel Economy (Hybrid Model)(MPG combined)
28 MPG (C300 base)
Highway Fuel Economy(MPG)
33 MPG (C 300)
Standard Warranty Coverage(years/miles)
4 years/50,000 miles
4 years / 50,000 miles
Basic Warranty Duration(years)
4 years
Basic Warranty Coverage(years)
4 years / 50k miles
Standard Warranty Period(years)
3 years
Powertrain Warranty(years/miles)
4 years / 50,000 miles
Show 1 more attribute
Manufacturer Warranty Coverage(years/miles)
4 years/50,000 miles
Customer Satisfaction(score/100)
81/100
79/100
J.D. Power Initial Quality Score (2024)(PP100 (problems per 100 vehicles))
81 PP100
Initial Quality Score (J.D. Power 2024)(Problems per 100 vehicles)
768 PP100
J.D. Power Customer Satisfaction (2024)(points/100)
79
Rear Legroom (Sedan Segment)(inches)
32.8 inches
36.2 inches
Interior Noise Level(dB)
68 dB @ 70 mph
Interior Space (Headroom Front)(inches)
39.4
Average Cabin Noise at 65 mph(dB)
64 dB
Cabin Noise Level(decibels at 70 mph)
35 dB (C-Class)
Years in Business(years)
118 years
139 years
Founded
1926
Brand Founding Year
1886
Brand Age (Founded)(years)
100 years (1926)
Global Annual Sales(million vehicles)
1.98 million (2024)
2.35 million (2024)
Global Annual Sales (2024)(units)
2,140,000
Global Annual Sales Volume(vehicles)
2,400,000
Brand Valuation (Interbrand 2024)(USD billions)
$60.1B
Annual Global Sales(vehicles)
~770,000
Customer Satisfaction Score(points (J.D. Power 2024))
828 points
825 points
Cargo Volume(cu ft)
13.1 cu ft
Sedan Cargo Capacity(cubic feet)
12.6 cu.ft. (C-Class)
Cargo Space (Sedan)(cubic feet)
12.6 cu ft (C-Class)
Cargo Volume (Primary Model)(cubic feet)
12.6 cu ft
Trunk Capacity(cubic feet)
12.6 cu ft (E-Class)
Warranty Coverage(years/miles)
4 years / 50,000 miles
4yr/50k mi
Warranty Coverage (Basic)(years/miles)
4/50,000
Annual Sales (2023)
2.49 Million
Brand Value (2024)(USD Billions)
$61 Billion
Luxury Sedan Lineup (2026)
New S-Class with enhanced tech
Model Diversity (2026)
14+ models with EQS expansion
Active EV Models in Production(models)
8 EV models (EQE, EQS, EQC, EQA, EQE SUV, EQS SUV, EQG coming)
Available Vehicle Segments(segments)
12+ (Compact, Sedan, SUV, Coupe, Cabriolet, AMG Performance, Maybach Ultra-Luxury, EV lines)
Main Model Lines Available(count)
9
Hybrid SUV Performance
GLC turbocharged refined
Warranty & Service(years)
4 years standard
Average 5-Year Maintenance Cost(USD)
$6,500
Typical Annual Maintenance Cost(USD)
$920
Estimated 3-Year Maintenance Cost(USD)
$3,800
3-Year Resale Value Retention(percent of MSRP)
52% (C-Class non-AMG)
Show 1 more attribute
5-Year Maintenance Cost Estimate(USD)
$5,400
Authorized Global Dealerships(locations)
2,200
Global Authorized Dealer Count(locations)
3,200
Global Authorized Dealers(locations)
~3,000
USA Dealership Locations(count)
385 dealers
Sedan Fuel Efficiency (Combined)(MPG)
25 MPG combined (C-Class estimated)
Luxury SUV Engine Power(horsepower)
255 hp (GLE 350 base)
Base Sedan Horsepower(horsepower)
255 hp (2.0L turbocharged)
Sedan Curb Weight(lbs)
3,580 lbs (C-Class est.)
Model Lineup Size(models)
50+ models globally
Number of Model Lines Available(count)
12 (C, E, S-Class, CLA, GLA, GLB, GLC, GLE, GLS, EQE, EQS, EQC)
EV Model Availability(number of models)
6+ EV models across segments
Current Model Lineup(models)
15
Number of Model Families(count)
11 (C-Class, E-Class, S-Class, CLA, GLC, GLE, GLA, C63 AMG, EQC, Maybach, SL)
Show 3 more attributes
Model Lineup Variety(Number of Models)
35+ variants
Available Model Lineup(models)
15+ models across all powertrains
Available Model Variants(count)
60+ variants
Starting Price (Entry Sedan)(USD)
$45,000
Estimated 5-Year Resale Value Retention(percent)
55%
5-Year Depreciation Rate(%)
45-50%
Three-Year Resale Value Retention(Percent)
62%
Warranty Coverage Duration(years)
4 years / 50,000 miles
Electrified Vehicle Sales Percentage(percent)
22% (2024)
Electric Vehicle Commitment(timeline)
50% EV sales target by 2030
US Dealer Network(dealerships)
500+
Warranty Duration (Basic)(years/miles)
4 years / 50,000 miles
Global Dealership Network Size(dealerships)
~2,400
Global Dealership Network(locations)
3,300
Standard Warranty Duration(years)
4 years
Show 1 more attribute
Global Dealership Count(locations)
~2,400
DC Fast Charging Time (10%-80%)(minutes)
35 minutes
Public Charging Stations (Global)(stations)
15,000+
Dedicated Charging Locations(count)
400,000 (public network partnerships)
Electric Charging Network Size(stations)
12,000+
Model Lineup Count(models)
15+ models
Total Model Lineup Variants(models)
32
Available Vehicle Lines(model lines)
13
Vehicle Model Lineup(models)
30+ models
Interior Material Quality Rating(out of 10)
9.2/10
Global Annual Production (2024)(vehicles)
2,141,000
Electric Vehicle Sales Share (2024)(percent)
24%
Electric Vehicle Model Availability(models)
EQE, EQS, EQC (strong)
Electric Vehicle Sales Percentage(%)
28%
Electric Vehicle Models Available(models)
8
5-Year Resale Value Retention Rate(%)
61%
3-Year Depreciation Rate(percent)
42% depreciation
All-Wheel Drive Standard
Optional (4MATIC)
Transmission Type(null)
9-speed automatic
Brand Prestige Rating(score/10)
9.2
Global Brand Recognition Score(1-100 rating)
97
Luxury Segment Brand Ranking(ranking)
3rd
Electric Vehicle Range (Best Model)(miles)
456 miles (EQS 580)
Average Customer Satisfaction Score(out of 10)
8.2
Owner Satisfaction Rating(points/100)
84
Owner Satisfaction(score/5.0)
3.8
Average Ownership Lifespan(years)
10-12 years
Years Before First Major Repair(years)
4.8 years
Average Annual Insurance Cost(USD)
$1,680 (mid-size luxury)
Average Annual Maintenance Cost(USD)
$850
5-Year Total Ownership Cost(USD)
$48,900
Warranty (Basic Coverage)(years/miles)
3 years / 36,000 miles
Warranty (Bumper-to-Bumper)(years)
4 years / 50k miles
Standard Warranty(years/miles)
4 years / 50,000 miles
Brand Valuation(USD billion)
$57.7B
EPA Range (EV Model)(miles)
312 miles (EQS 450+)
J.D. Power Customer Satisfaction Score(points/100)
82/100
Customer Satisfaction Rating (J.D. Power 2024)(points)
82/100
Consumer Reports Owner Satisfaction(percent)
84%
Customer Satisfaction (J.D. Power 2024)(score/1000)
812
Customer Satisfaction (J.D. Power 2025)(points (0-100))
82/100
Show 1 more attribute
Average Customer Satisfaction Rating(out of 5)
4.5
Annual Global Sales Volume(units/year)
2,400,000 (2024)
Warranty Coverage Distance(km)
100,000 km
Global Service Centers(locations)
~3,500
Brand Age(years)
100 years (founded 1926)
Annual Maintenance Cost (Average)(USD)
$680
Average Annual Maintenance Cost (Years 1-3)(USD)
$1,300
Global Brand Recognition (2026)(% awareness)
89%
Luxury Market Share(%)
12.8%
Global EV Market Share(%)
3.2% (2025)
Global Luxury Market Share(%)
8.7%
Resale Value Retention (3 Years)(percent)
65%
Brand Heritage Age(years)
125 years (founded 1901)
Market Capitalization(USD Billions)
$65B
Annual R&D Investment(USD billions)
$16.5B
Electric Vehicle Model Count(models)
11 models
EV Model Availability (Current)(models)
5+ (EQE, EQS, EQE SUV, EQC, EQA)
Manufacturing Facilities Worldwide(facilities)
12
Global Market Presence(Countries)
150+ countries
J.D. Power Dependability Rank(Premium Segment Rank)
8th
Reliability Rating(score out of 100)
76/100
Powertrain Warranty Length(years)
4 years
Hybrid/Electric Model Count(models)
9 models (4 hybrid + 5 EV)
Interior Material Standard (Leather Type)(quality grade)
Nappa (standard on most trims)
Available Model Lines(count)
16 models
Electric Vehicle Range(miles (premium EV))
345 mi (EQS 580)
Authorized Service Centers (Global)(locations)
2,300
Warranty Coverage (Bumper-to-Bumper)(years/miles)
4 years / 50,000 miles
Maximum Electric Range(miles)
260 miles (EQE 53 AMG)
Fast Charging Time (10-80%)(minutes)
22 minutes (250 kW DC charging)
Available Electric Vehicle Models(count)
6+ models
Global Brand Recognition (Countries)(markets)
170+ countries
Brand Age & Heritage(Years)
100 years (Founded 1926)
Warranty Coverage (Standard)(years)
4 years/50,000 miles
Starting Price(USD)
$41,400
Interior Material Quality Rating(points (0-10))
9.1/10
Production Model Lineup(models)
12+ (sedans, SUVs, AMG, EQ-series)
Steering Rack Ratio(turns (lock-to-lock))
17.5:1 (E-Class)
J.D. Power Initial Quality Score 2024(problems per 100 vehicles)
184
Transmission Failure Rate (10-year lifespan)(percentage)
4.8%
Consumer Reports Reliability Rating 2024(out of 5.0)
3.2/5.0
Owner Satisfaction with Reliability(percentage)
72%
Total 10-Year Ownership Cost (avg mid-size sedan)(USD)
$16,380 repairs + maintenance

Pros & Cons

10 pros·4 cons across both

Audi
Mercedes-Benz
Audi

Audi

+5-2

Pros

  • MMI infotainment system rates 8.2/10 for user interface intuitiveness and responsiveness
  • Lower starting prices ($47,200 for A4 vs $54,700 for C-Class equivalent)
  • Annual maintenance costs average $850 compared to Mercedes' $920
  • Quattro all-wheel drive standard on most models, improving traction and safety ratings
  • 0-60 acceleration in base A4: 6.9 seconds, competitive with class

Cons

  • Resale value retention 5-7% lower than Mercedes at 50-55% after 3 years
  • Fewer ultra-luxury sub-brand options compared to Mercedes-AMG and Maybach
Mercedes-Benz

Mercedes-Benz

+5-2

Pros

  • Market-leading 55-60% resale value retention after 3 years, highest in premium segment
  • Customer satisfaction rating of 84/100 from J.D. Power 2024 study (vs Audi's 82/100)
  • Global luxury market share of 14.8%, largest among German luxury brands
  • AMG performance variants offer 0-60 in 3.5-4.2 seconds across range
  • Maybach ultra-luxury sub-brand provides exclusive positioning unavailable at Audi

Cons

  • Higher entry price point starting at $54,700 for C-Class (15% more than A4)
  • MBUX infotainment system scores 7.8/10, slightly lower than Audi's 8.2/10 on usability metrics

Frequently Asked Questions

3 questions

  1. Mercedes-Benz typically holds its resale value slightly better than Audi, particularly in the luxury sedan and SUV segments, though both depreciate similarly in their first three years. Audi's residual values have improved significantly in recent years, especially for popular models like the A4 and Q5, making the gap between the two brands narrower than it was historically. Your specific model choice and market conditions matter more than brand alone when considering long-term value retention.

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