Starbucks

Starbucks Corporation is the world's largest coffeehouse chain, headquartered in Seattle, Washington, with over 36,000 stores in 80+ countries. Founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker, Starbucks was transformed under Howard Schultz (CEO 1987-2000, 2008-2017, 2022-2023) into the global premium coffee brand it is today. Starbucks generates approximately $36 billion in annual revenue and serves approximately 10 million customers per day worldwide. The Starbucks Rewards loyalty program has 34 million active US members and drives 57% of US sales. Key menu items include the Frappuccino (created by a Boston manager in 1994), seasonal specials (Pumpkin Spice Latte since 2003), and a customization system supporting thousands of combinations. Starbucks' mobile app and mobile ordering have been widely praised; it's consistently one of the top-grossing apps in retail. The company also sells packaged coffee, instant Via packets, and Starbucks at Home products.