Go Gen 2 vs Instax Mini: Which Camera?
An Instax Mini is the easier start. That means the Mini 12, or the Mini 13 if that is the camera on the shelf: cheaper film in the reviews cited here, more consistent prints, and simple one-button shooting. The Polaroid Go Gen 2 is for people who want the Polaroid look and tiny square prints, and who accept a higher cost per shot and less predictable exposure. Digital Camera World lists both camera bodies at a US$79.99 RRP and says the Go still leans toward overexposing outdoors. Neither is better for everyone; it depends on whether you want the easier Instax start or the Polaroid look.
Deciding factor: Best easy start: Instax Mini. Best for the Polaroid look: Polaroid Go Gen 2.
Key fact: Digital Camera World lists both cameras at a US$79.99 RRP and cites about US$1.24 a Go shot against about US$0.79 an Instax Mini shot. PCMag UK cites US$1.25 and US$0.70. Those are the reviewers' prices.
Best easy start: Instax Mini (Mini 12, or Mini 13 if that is what is on the shelf). The reviews cited here describe cheaper film and more consistent prints. Best for the Polaroid look: Polaroid Go Gen 2. Tiny square prints, double exposure, a self-timer, and USB-C, if you accept the higher cost per shot and less predictable exposure. Neither is better for everyone; it depends on whether you want the easier Instax start or the Polaroid look.
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TIE — neck and neck
Choose Polaroid Go Gen 2 if
Best for the Polaroid look and tiny square prints
Choose Fujifilm Instax Mini if
Best easy start: cheaper film and more consistent prints
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Key Differences at a Glance
- Who it is for:Best for the Polaroid look vs Best easy start
- Prints:Tiny square Go film vs Wallet-size Instax Mini
- Film cost (reviewer-cited):✓ Fujifilm Instax Mini wins(About US$0.70 to US$0.80 a color shot vs About US$1.24 to US$1.25 a shot)
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Key Differences
5 attributes compared head-to-head
- Best for the Polaroid lookWho it is forBest easy start
- Tiny square Go filmPrintsWallet-size Instax Mini
- About US$1.24 to US$1.25 a shotFilm cost (reviewer-cited)About US$0.70 to US$0.80 a color shot(winner)
- Leans toward overexposing outdoors (Digital Camera World)ExposureReviewers call the prints more consistent(winner)
- Double exposure, self-timer, USB-CExtrasMini 12: one button, selfie mirror, close-up, AA batteries
- Who it is for
Polaroid Go Gen 2
Best for the Polaroid look
Fujifilm Instax Mini
Best easy start
- Prints
Polaroid Go Gen 2
Tiny square Go film
Fujifilm Instax Mini
Wallet-size Instax Mini
- Film cost (reviewer-cited)
Polaroid Go Gen 2
About US$1.24 to US$1.25 a shot
Fujifilm Instax Mini
About US$0.70 to US$0.80 a color shot(winner)
- Exposure
Polaroid Go Gen 2
Leans toward overexposing outdoors (Digital Camera World)
Fujifilm Instax Mini
Reviewers call the prints more consistent(winner)
- Extras
Polaroid Go Gen 2
Double exposure, self-timer, USB-C
Fujifilm Instax Mini
Mini 12: one button, selfie mirror, close-up, AA batteries
Full Comparison
| Attribute | Polaroid Go Gen 2 | Fujifilm Instax Mini |
|---|---|---|
| Prints | Tiny square Go filmTie | Wallet-size Instax MiniTie |
| Exposure | Leans toward overexposing outdoors (Digital Camera World) | Reviewers call the prints more consistent(winner) |
| Film cost (reviewer-cited) | About US$1.24 a shot (Digital Camera World) or US$1.25 (PCMag UK) | About US$0.79 (Digital Camera World), US$0.70 (PCMag UK), or about $7.50 for 10 color shots (PCMag, 2023) |
| Camera price (reviewer-cited) | US$79.99 RRP (Digital Camera World, PCMag UK). Not a live price | Mini 12 US$79.99 RRP (Digital Camera World) or $79.95 MSRP (PCMag). Not a live price |
| Features | Double exposure, self-timer, USB-C, internal battery(winner) | Mini 12: one button, selfie mirror, close-up mode, AA batteries. Mini 13: one button, selfie mirror, self-timer, AA batteries (PCMag, 6 Jul 2026) |
Pros & Cons
8 pros·8 cons across both
Polaroid Go Gen 2
Pros
Cons
Fujifilm Instax Mini
Pros
Cons
Frequently Asked Questions
5 questions
For most people starting out, yes. Digital Camera World says Instax Mini images are conventionally better and cheaper, and that the Go is the pick if you want the Polaroid look. PCMag UK (updated 8 May 2024) says the same split and points buyers to the Instax Mini 12. The Go is the better fit only if you want tiny square Polaroid prints and you accept the film cost and the exposure quirks.
For the Polaroid look and the tiny square prints. Digital Camera World says Go film is square and smaller than Instax Mini film. The Gen 2 adds double exposure and a self-timer, which the Mini 12 does not offer as double exposure, plus USB-C charging of an internal battery. PCMag UK confirms the self-timer, double exposure, USB-C, and the internal battery. Buy it for that look, not because the prints are more consistent.
These are reviewer-cited prices, not a live shelf price. Digital Camera World (26 October 2024) cites about US$1.24 a shot for Polaroid Go film and about US$0.79 a shot for Instax Mini film. PCMag UK cites US$1.25 a photo for Go film, from two eight-shot cartridges at $20, and US$0.70 a picture for Instax Mini. PCMag's Mini 12 review (2 March 2023) says a color pack is about $7.50 for 10 exposures, which is $0.75 a shot. Together those color figures sit around US$1.24 to US$1.25 for Go and about US$0.70 to US$0.80 for Instax Mini color film.
Buy the Instax Mini that is actually on the shelf. PCMag's roundup, updated 6 July 2026, names the Mini 13 as the current entry-level pick: one-button operation, a selfie mirror, a self-timer, and AA batteries, and it does not do double exposures. The Mini 12 review from 2 March 2023 describes one-button operation, a selfie mirror, a close-up mode, and AA batteries. These sources do not include a full Mini 13 spec sheet. Polaroid Go Generation 3 specs are not used.
Digital Camera World's reviewer still found that it leans toward overexposing outdoors, and treats it as a better indoor people camera. PCMag UK says the light meter often misread a scene, leaving the exposure too dark or too bright. Both are that reviewer's experience, not a measured failure rate. If you want more consistent outdoor prints, the same reviews point you to Instax Mini.
Analysis: Polaroid Go Gen 2 vs Fujifilm Instax Mini
An Instax Mini gives you the easier start. The Polaroid Go Gen 2 is the camera for the Polaroid look and tiny square prints, if you accept the higher cost per shot and the less predictable exposure. Neither is better for everyone; it depends on whether you want the easier Instax start or the Polaroid look.
Film costs below are not live store prices.
Prints
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Digital Camera World says Go film is square and smaller than Instax Mini film. PCMag UK measures Go prints at 2.6 by 2.1 inches, with a 1.8-inch-square image area. The same review measures the Instax Mini picture area at 1.8 by 2.4 inches. PCMag's Mini 12 review calls Instax Mini prints wallet-sized, with an image area of about 1.8 by 2.4 inches. The July 2026 roundup calls Mini 13 pictures wallet-size. PCMag says wallet-size, not credit-card size.
Price of the camera and the film
Digital Camera World lists the Go Gen 2 and the Instax Mini 12 at a US$79.99 RRP. PCMag UK lists the Go 2 at $79.99 and calls the Instax Mini 12 a $79.95 camera. PCMag's Mini 12 review lists an MSRP of $79.95. Those are the reviewers' prices.
Film is where the reviews separate them. Digital Camera World cites US$1.24 a shot for Go film and US$0.79 a shot for Instax Mini. PCMag UK cites US$1.25 a photo for Go and US$0.70 a picture for Instax Mini. PCMag's Mini 12 review says color packs cost about $7.50 for 10 exposures. Current store prices may differ.
Controls and power
Digital Camera World and PCMag UK both say the Go Gen 2 has double exposure, a self-timer, and USB-C charging for an internal battery. PCMag's Mini 12 review describes one-button operation, a selfie mirror, a close-up mode (11.8 inches / 0.3 m), and AA batteries. The July 2026 roundup says the Mini 13 is also one-button, with a selfie mirror, a self-timer, and AA batteries, and that it does not support double exposures. Mini 13 specs beyond that roundup are not added, and a Polaroid Go Generation 3 is not described.
Exposure
Digital Camera World says exposure improved on the Gen 2, and that the reviewer still found it leans toward overexposing outdoors. Indoor people pictures are where that review says the Go behaves. PCMag UK's reviewer found the meter inaccurate in both directions, too dark or too bright, and recommended the Instax Mini 12 instead.
Which to buy
Start with Instax Mini if you want cheaper film and more consistent prints. PCMag's 6 July 2026 roundup names the Mini 13 as the current entry-level Instax. The Mini 12 is the camera the earlier reviews compare directly with the Go. Choose the Go Gen 2 if the square Polaroid print is the thing you want, and you have already accepted the film cost and the outdoor exposure.
Resources & Learn More
Curated sources to dive deeper
Where to Buy
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Wikipedia
- W
Polaroid Go Gen 2 on Wikipedia (opens in new tab)
Tiny Polaroid instant camera with square Go film, double exposure, a self-timer, and a USB-C internal battery.
- W
Fujifilm Instax Mini on Wikipedia (opens in new tab)
Wallet-size Instax Mini cameras, including the Mini 12 and the Mini 13 entry model named by PCMag in July 2026.
External Resources
Digital Camera World Go Gen 2 review (opens in new tab)
US$79.99 RRP for the Go and the Mini 12, US$1.24 vs US$0.79 a shot, square film, outdoor overexposure, double exposure, self-timer, USB-C.
PCMag UK Go Gen 2 review (opens in new tab)
Updated 8 May 2024. US$1.25 a Go photo, US$0.70 an Instax Mini picture, USB-C, internal battery, self-timer, double exposure.
PCMag Instax Mini 12 review (opens in new tab)
Published 2 March 2023. One-button, selfie mirror, close-up mode, AA batteries, color packs about $7.50 for 10.
PCMag best instant cameras (opens in new tab)
Updated 6 July 2026. Names the Instax Mini 13 as the current entry-level pick.
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