What is Kroger's Yearly Checkout feature?

Introduced in 2025, Kroger's Yearly Checkout feature allows customers to review their annual savings, spending habits, and shopping preferences in a single report. It's powered by Kroger's electronic pricing technology and loyalty tracking system, providing personalized insights to help customers optimize their shopping and leverage discounts.

Where can I shop at Safeway vs Kroger?

Kroger operates in 35+ states nationwide with 2,800+ stores, making it widely available across the US. Safeway has 1,300+ stores primarily concentrated in Western and Southwestern states (California, Washington, Oregon, Nevada, Utah, Colorado, Arizona, and Texas). Check each chain's store locator to find locations near you.

How do Kroger and Safeway loyalty programs compare?

Both offer loyalty programs, but Kroger's is more technologically advanced with electronic pricing integration, purchase analytics, and the Yearly Checkout feature. Safeway's loyalty program is solid and offers competitive discounts in regional markets but lacks the advanced digital insights Kroger provides.

Which company is financially stronger in 2026?

Kroger is significantly larger with $147.6 billion in FY 2025 revenue versus Safeway's ~$20 billion (as part of Albertsons). Kroger demonstrated stronger sales growth at +2.4% identical sales versus Safeway's ~1.5%, indicating more momentum heading into 2026.

Kroger vs Safeway

Updated April 25, 2026

Kroger

America's largest traditional grocer with 2,800+ stores and $147.6B annual revenue.

Customers seeking nationwide convenience, digital shopping tools, and access to premium private labels; investors interested in large-cap grocery growth

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Safeway

Regional grocery chain with 1,300+ stores, strong West Coast presence and competitive pricing.

Price-conscious shoppers in Western states; customers prioritizing local market presence and community engagement over national brand features

Short Answer

Kroger is the larger chain with $147.6 billion in FY 2025 revenue and more aggressive pricing (+14.8% growth), while Safeway operates a smaller regional footprint with +8.8% growth but maintains strong West Coast presence. Both are full-service grocers, but Kroger leads in market share and technological innovation.

Our Verdict

Kroger dominates in scale, revenue, and technological innovation with national reach and advanced customer analytics, making it stronger for investors and convenience seekers. Safeway excels in regional market penetration and pricing competitiveness in Western states, appealing to price-conscious shoppers in its core markets. Choice depends on location and priority between innovation (Kroger) versus local value (Safeway).

Kroger9.3

5.7Safeway

Choose Kroger if

Customers seeking nationwide convenience, digital shopping tools, and access to premium private labels; investors interested in large-cap grocery growth

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Key Differences at a Glance

🔹

Annual Revenue (FY 2025): Kroger wins ($147.6 billion vs ~$20 billion (Albertsons division))

💰

Price Competitiveness Index: Safeway wins (+8.8% vs baseline vs +14.8% vs baseline)

🔹

Technology Features: Kroger wins (Electronic pricing, Yearly Checkout feature, advanced loyalty tracking vs Standard digital platform and loyalty program)

See all 8 differences

Key Differences

Kroger

Attribute

Safeway

$147.6 billion🏆

Annual Revenue (FY 2025)

~$20 billion (Albertsons division)

+14.8% vs baseline

Price Competitiveness Index

+8.8% vs baseline🏆

Electronic pricing, Yearly Checkout feature, advanced loyalty tracking🏆

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Last updated: April 25, 2026AI generated

Choose Safeway if

Price-conscious shoppers in Western states; customers prioritizing local market presence and community engagement over national brand features

Standard digital platform and loyalty program

National presence across 35+ states🏆

Geographic Footprint

Regional focus: West/Southwest US, limited expansion

+2.4% (2025)🏆

Identical Sales Growth (excl. fuel)

~1.5% (industry average regional)

2,800+ stores🏆

Store Count

1,300+ stores

Extensive multi-tier brands (Value, Kroger Brand, Simple Truth)

Private Label Selection

Safeway Select and boutique brands

$34.7 billion (quarterly)🏆

Q4 2025 Sales Performance

~$5.2 billion (quarterly estimate)

Annual Revenue (FY 2025)

Kroger

$147.6 billion🏆

Safeway

~$20 billion (Albertsons division)

Price Competitiveness Index

Kroger

+14.8% vs baseline

Safeway

+8.8% vs baseline🏆

Technology Features

Kroger

Electronic pricing, Yearly Checkout feature, advanced loyalty tracking🏆

Safeway

Standard digital platform and loyalty program

Geographic Footprint

Kroger

National presence across 35+ states🏆

Safeway

Regional focus: West/Southwest US, limited expansion

Identical Sales Growth (excl. fuel)

Kroger

+2.4% (2025)🏆

Safeway

~1.5% (industry average regional)

Store Count

Kroger

2,800+ stores🏆

Safeway

1,300+ stores

Private Label Selection

Kroger

Extensive multi-tier brands (Value, Kroger Brand, Simple Truth)

Safeway

Safeway Select and boutique brands

Q4 2025 Sales Performance

Kroger

$34.7 billion (quarterly)🏆

Safeway

~$5.2 billion (quarterly estimate)

Full Comparison

Attribute	Kroger	Safeway

Annual Revenue (FY 2025)(billion USD)	$147.6 billion	~$20 billion
Identical Sales Growth (2025, excl. fuel)(% YoY)	+2.4%	~1.5%
Q4 2025 Quarterly Revenue(billion USD)	$34.7 billion	~$5.2 billion

Price Competitiveness Index(% vs baseline)	+14.8%	+8.8%

Total Store Count(stores)	2,800+	1,300+

Geographic Coverage(states)	35+ states	8-10 states (West/Southwest)

Digital Technology Suite	Electronic pricing, Yearly Checkout analytics, advanced loyalty tracking, mobile app integration	Standard digital platform, loyalty program, mobile app

Private Label Brands(tiers)	4+ tiers (Value, Kroger Brand, Simple Truth, etc.)	2-3 tiers (Safeway Select, boutique)

Kroger

Safeway

Annual Revenue (FY 2025)(billion USD)

$147.6 billion

~$20 billion

Identical Sales Growth (2025, excl. fuel)(% YoY)

+2.4%

~1.5%

Q4 2025 Quarterly Revenue(billion USD)

$34.7 billion

~$5.2 billion

Price Competitiveness Index(% vs baseline)

+14.8%

+8.8%

Total Store Count(stores)

2,800+

1,300+

Geographic Coverage(states)

35+ states

8-10 states (West/Southwest)

Digital Technology Suite

Electronic pricing, Yearly Checkout analytics, advanced loyalty tracking, mobile app integration

Standard digital platform, loyalty program, mobile app

Private Label Brands(tiers)

4+ tiers (Value, Kroger Brand, Simple Truth, etc.)

2-3 tiers (Safeway Select, boutique)

Visual Comparison

Side-by-side comparison of numeric attributes

Pros & Cons

Kroger

5 pros2 cons

Pros

Largest national footprint with stores in 35+ states
Advanced electronic pricing and loyalty tracking technology
Innovative Yearly Checkout feature for customer insights
Strong private label portfolio across multiple price tiers
Consistent revenue growth with +2.4% identical sales (excl. fuel)

Cons

Higher prices vs Walmart (+14.8% index) in some markets
Less regional optimization compared to Safeway in West Coast

Safeway

5 pros2 cons

Pros

Most price-competitive major chain (+8.8% vs baseline, lowest among major players)
Strong local market dominance in Western and Southwestern US
Established brand loyalty in core regions
Full-service grocery with pharmacy and general merchandise
Community-focused store operations and local sourcing

Cons

Frequently Asked Questions

Safeway is generally cheaper with a +8.8% price index versus baseline retailers, compared to Kroger's +14.8%. Safeway's pricing is most competitive in Western states where it dominates. However, Kroger's extensive private label tiers and digital discounts can reduce overall costs for savvy shoppers using loyalty programs.

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Full Comparison

Attribute	Kroger	Safeway

Annual Revenue (FY 2025)(billion USD)	$147.6 billion	~$20 billion
Identical Sales Growth (2025, excl. fuel)(% YoY)	+2.4%	~1.5%
Q4 2025 Quarterly Revenue(billion USD)	$34.7 billion	~$5.2 billion

Price Competitiveness Index(% vs baseline)	+14.8%	+8.8%

Total Store Count(stores)	2,800+	1,300+

Geographic Coverage(states)	35+ states	8-10 states (West/Southwest)

Digital Technology Suite	Electronic pricing, Yearly Checkout analytics, advanced loyalty tracking, mobile app integration	Standard digital platform, loyalty program, mobile app

Private Label Brands(tiers)	4+ tiers (Value, Kroger Brand, Simple Truth, etc.)	2-3 tiers (Safeway Select, boutique)

Kroger

Safeway

Annual Revenue (FY 2025)(billion USD)

$147.6 billion

~$20 billion

Identical Sales Growth (2025, excl. fuel)(% YoY)

+2.4%

~1.5%

Q4 2025 Quarterly Revenue(billion USD)

$34.7 billion

~$5.2 billion

Price Competitiveness Index(% vs baseline)

+14.8%

+8.8%

Total Store Count(stores)

2,800+

1,300+

Geographic Coverage(states)

35+ states

8-10 states (West/Southwest)

Digital Technology Suite

Electronic pricing, Yearly Checkout analytics, advanced loyalty tracking, mobile app integration

Standard digital platform, loyalty program, mobile app

Private Label Brands(tiers)

4+ tiers (Value, Kroger Brand, Simple Truth, etc.)

2-3 tiers (Safeway Select, boutique)

Visual Comparison

Side-by-side comparison of numeric attributes

Limited geographic expansion beyond core West/Southwest markets
Fewer technological innovations compared to Kroger

Kroger vs Safeway

Kroger

Safeway

Short Answer

Our Verdict

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Key Differences at a Glance

Key Differences

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Pros & Cons

Kroger

Pros

Cons

Safeway

Pros

Cons

Frequently Asked Questions

Resources & Learn More

Where to Buy

Wikipedia

Videos

Full Comparison

Visual Comparison

Kroger vs Safeway

Kroger

Safeway

Short Answer

Our Verdict

🔔Track this comparison

Key Differences at a Glance

Key Differences

Related Comparisons

Related Articles

Explore Entities

More Products

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Full Comparison

Visual Comparison

Pros & Cons

Kroger

Pros

Cons

Safeway

Pros

Cons

Frequently Asked Questions

Resources & Learn More

Where to Buy

Wikipedia

Videos

Full Comparison

Visual Comparison

Track this comparison