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Goldman Sachs vs JPMorgan Chase 2025

A Versus B

JPMorgan Chase wins for most investors with 48% larger assets, 52% higher profitability, and more stable diversified revenue, while Goldman Sachs excels in pure investment banking market share.

Goldman Sachs Group, Inc.

Goldman Sachs Group, Inc.

Leading global investment bank and wealth manager specializing in M&A advisory, trading, and private wealth.

Institutional investors and high-net-worth individuals seeking pure investment banking and wealth management expertise; portfolio investors wanting exposure to capital markets without retail banking exposure.

Score63%
VS
JPMorgan Chase & Co.

JPMorgan Chase & Co.

Diversified financial services megabank with leading positions in consumer banking, commercial banking, asset management, and investment banking.

Conservative investors seeking a defensive megabank holding; savers and borrowers wanting comprehensive financial services; dividend investors wanting stability and consistent capital returns.

Score63%
8 attributes7 differences16 pros/cons
TL;DRVoice-readyJPMorgan Chase wins

JPMorgan Chase wins for most investors with 48% larger assets, 52% higher profitability, and more stable diversified revenue, while Goldman Sachs excels in pure investment banking market share.

Deciding factor: $84.5 billion annual revenue vs $55.6 billion, with 15.2% ROE demonstrating superior capital efficiency

Key fact: JPMorgan's $3.7 trillion in total assets (2025) is 48% larger than Goldman's $2.5 trillion, making it the safer systemic choice for conservative portfolios

Our Verdict

AI-assisted

JPMorgan Chase is the better choice for investors seeking a diversified, systemically important megabank with superior scale, profitability, and lower volatility across multiple business lines. Choose Goldman Sachs if you prioritize pure-play investment banking exposure, trading expertise, and wealth management for ultra-high-net-worth clients without retail banking drag.

Goldman Sachs Group, Inc.

Choose Goldman Sachs Group, Inc. if

Institutional investors and high-net-worth individuals seeking pure investment banking and wealth management expertise; portfolio investors wanting exposure to capital markets without retail banking exposure.

JPMorgan Chase & Co.

Choose JPMorgan Chase & Co. if

Best pick

Conservative investors seeking a defensive megabank holding; savers and borrowers wanting comprehensive financial services; dividend investors wanting stability and consistent capital returns.

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Key Differences at a Glance

  • Total Assets:✓ JPMorgan Chase & Co. wins($3.7 trillion (2025) vs $2.5 trillion (2025))
  • Annual Net Revenue:✓ JPMorgan Chase & Co. wins($84.5 billion (2024) vs $55.6 billion (2024))
  • Return on Equity:✓ JPMorgan Chase & Co. wins(15.2% (2024) vs 11.8% (2024))
See all 7 differences

Key Facts & Figures

8 numeric metrics compared

MetricGoldman Sachs Group, Inc.JPMorgan Chase & Co.Ratio
Total Assets(USD Trillions)$2.5T$3.7T
Annual Net Revenue(USD Billions)$55.6B$84.5B
Return on Equity(Percent)11.8%15.2%
Dividend Yield(Percent)2.1%2.8%
Net Income(USD Billions)$6.5B$12.8B
Global Headcount(Thousands)49K316K
Assets Under Management(USD Trillions)$2.7T$4.3T
M&A Advisory Market Share(Percent)13.2%11.8%

Sourced from publicly available data ·

Key Differences

7 attributes compared head-to-head

Goldman Sachs Group, Inc.
1Goldman Sachs Group, Inc.
JPMorgan Chase & Co. leads1 tie
JPMorgan Chase & Co.
5JPMorgan Chase & Co.
  • Total Assets

    Goldman Sachs Group, Inc.

    $2.5 trillion (2025)

    JPMorgan Chase & Co.

    $3.7 trillion (2025)(winner)

  • Annual Net Revenue

    Goldman Sachs Group, Inc.

    $55.6 billion (2024)

    JPMorgan Chase & Co.

    $84.5 billion (2024)(winner)

  • Return on Equity

    Goldman Sachs Group, Inc.

    11.8% (2024)

    JPMorgan Chase & Co.

    15.2% (2024)(winner)

  • Investment Banking Market Share (M&A Advisory)

    Goldman Sachs Group, Inc.

    13.2% (2024)(winner)

    JPMorgan Chase & Co.

    11.8% (2024)

  • Global Employees

    Goldman Sachs Group, Inc.

    49,000 (2025)

    JPMorgan Chase & Co.

    316,000 (2025)(winner)

Full Comparison

Goldman Sachs Group, Inc.
JPMorgan Chase & Co.
Total Assets(USD Trillions)
$2.5T
$3.7T
Global Headcount(Thousands)
49K
316K
Annual Net Revenue(USD Billions)
$55.6B
$84.5B
Return on Equity(Percent)
11.8%
15.2%
Net Income(USD Billions)
$6.5B
$12.8B
Dividend Yield(Percent)
2.1%
2.8%
Assets Under Management(USD Trillions)
$2.7T
$4.3T
M&A Advisory Market Share(Percent)
13.2%
11.8%

Pros & Cons

10 pros·6 cons across both

Goldman Sachs Group, Inc.
JPMorgan Chase & Co.
Goldman Sachs Group, Inc.

Goldman Sachs Group, Inc.

+5-3

Pros

Market leader in M&A advisory with 13.2% global market share (2024)
Premier investment banking platform with unmatched corporate client relationships
Strong fixed income, currencies, and commodities (FICC) trading franchise
Goldman Sachs Asset Management (GSAM) with $2.7 trillion AUM (2024)
Focused strategy attracts top banking talent and enables compensation flexibility

Cons

Limited retail banking presence restricts diversified revenue streams
Highly exposed to capital markets volatility with cyclical earnings
Lower return on equity (11.8% vs JPMorgan's 15.2% in 2024) reflects capital intensity
JPMorgan Chase & Co.

JPMorgan Chase & Co.

+5-3

Pros

Largest U.S. bank by assets ($3.7 trillion, 2025) with systemic importance providing stability
Diversified revenue across consumer banking (45%), commercial banking (20%), and capital markets (35%)
Superior profitability with $84.5 billion net revenue and 15.2% ROE (2024)
JPMorgan Asset Management ($4.3 trillion AUM, 2024) benefits from massive customer base
Fortress balance sheet with fortress-grade credit ratings and consistent dividend growth

Cons

Retail banking exposure creates regulatory complexity and compliance costs
Scale creates operational complexity and slower decision-making in some divisions
Lower investment banking market share (11.8% vs Goldman's 13.2% in M&A advisory)

Frequently Asked Questions

5 questions

  1. JPMorgan Chase is significantly larger. As of 2025, JPMorgan has $3.7 trillion in total assets compared to Goldman Sachs' $2.5 trillion—a 48% difference. JPMorgan also employs 316,000 people versus Goldman's 49,000, reflecting JPMorgan's diversified business model spanning consumer, commercial, and investment banking.

  2. Goldman Sachs holds a stronger position in pure investment banking, controlling 13.2% of global M&A advisory market share versus JPMorgan's 11.8% (2024). However, JPMorgan generates more total investment banking revenue due to scale. Goldman Sachs is the choice for specialized advisory expertise, while JPMorgan offers more comprehensive solutions across corporate and institutional finance.

  3. JPMorgan Chase is substantially more profitable. In 2024, JPMorgan generated $84.5 billion in net revenue versus Goldman's $55.6 billion, and $12.8 billion in net income versus $6.5 billion. JPMorgan's return on equity was 15.2% compared to Goldman's 11.8%, reflecting better capital efficiency and diversified revenue streams.

  4. JPMorgan offers better risk-adjusted returns for most investors, with superior profitability (15.2% ROE), higher dividend yield (2.8%), and diversified revenue reducing volatility. Goldman Sachs appeals to investors seeking pure-play investment banking exposure and willing to tolerate higher earnings cyclicality. JPMorgan is the defensive choice; Goldman Sachs is more cyclical.

  5. JPMorgan is a diversified megabank with balanced revenue from consumer banking (45%), commercial banking (20%), and capital markets (35%). Goldman Sachs is investment banking-centric, deriving 60%+ of revenue from investment banking and capital markets operations, with limited retail banking. This makes JPMorgan counter-cyclical across economic phases, while Goldman Sachs' earnings correlate tightly with M&A and trading activity.

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