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GEICO vs State Farm

A Versus B

GEICO and State Farm are both large U.S. auto insurers, but they are built differently. GEICO, founded in 1936, has been a Berkshire Hathaway subsidiary since 1996 and grew by selling directly to customers by phone and online. State Farm, which issued its first policy in 1922, is a mutual company owned by its policyholders rather than shareholders and sells through a network of agents. Your price depends on your driver profile and state, so get quotes from both.

GEICO

GEICO

Auto insurer founded in 1936, a Berkshire Hathaway subsidiary since 1996, built on direct sales.

Drivers who want to buy and manage a policy themselves

Score60%
VS

State Farm

Mutual insurer from Bloomington, Illinois, that issued its first auto policy in 1922 and sells through agents.

Drivers who want a local agent and a mutual insurer

Score60%
5 attributes4 differences10 pros/cons
TL;DRVoice-ready

GEICO and State Farm are both large U.S. auto insurers, but they are built differently. GEICO, founded in 1936, has been a Berkshire Hathaway subsidiary since 1996 and grew by selling directly to customers by phone and online. State Farm, which issued its first policy in 1922, is a mutual company owned by its policyholders rather than shareholders and sells through a network of agents. Your price depends on your driver profile and state, so get quotes from both.

Deciding factor: GEICO for direct, self-serve buying; State Farm for a local agent and a mutual structure. Prices depend on the driver.

Key fact: State Farm is a policyholder-owned mutual; GEICO has been a Berkshire Hathaway subsidiary since 1996.

Our Verdict

AI-assisted

GEICO suits drivers who want to buy and manage a policy directly by phone, online or in an app. State Farm suits drivers who want a local agent and a policyholder-owned mutual insurer. Prices depend on your profile, so compare quotes with identical coverage. This is general information, not financial or legal advice.

GEICO

Choose GEICO if

Drivers who want to buy and manage a policy themselves

S

Choose State Farm if

Drivers who want a local agent and a mutual insurer

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Key Differences at a Glance

  • Ownership:Berkshire Hathaway subsidiary since 1996 vs Mutual company owned by policyholders
  • Founded:1936 vs 1922 (first policy June 7)
  • Sales model:Direct by phone, online and mobile vs Agent network
See all 4 differences

Key Facts & Figures

1 numeric metric compared

MetricGEICOState FarmRatio
Founded19361922 (first policy June 7)

Sourced from publicly available data ·

Key Differences

4 attributes compared head-to-head

GEICO
0GEICO
Evenly matched4 ties
SF
0State Farm
  • Ownership

    GEICO

    Berkshire Hathaway subsidiary since 1996

    State Farm

    Mutual company owned by policyholders

  • Founded

    GEICO

    1936

    State Farm

    1922 (first policy June 7)

  • Sales model

    GEICO

    Direct by phone, online and mobile

    State Farm

    Agent network

  • Headquarters

    GEICO

    Chevy Chase, Maryland (since 1959)

    State Farm

    Bloomington, Illinois

Full Comparison

GEICO
SState Farm
Ownership
Berkshire Hathaway subsidiary
Mutual company
How you buy
Direct: phone, online, mobile
Through State Farm agents
Availability
All 50 states and the District of Columbia
Check with an agent for your state
Policyholder dividend
Not a mutual
$5 billion mutual auto dividend announced February 2026
Founded
1936Tie
1922 (first policy June 7)Tie

Pros & Cons

6 pros·4 cons across both

GEICO
SF
GEICO

GEICO

+3-2

Pros

Direct buying by phone, online or mobile
Insurance in all 50 states and DC
24-hour phone service

Cons

Built around direct service rather than a local agent
Shareholder-owned (Berkshire Hathaway), not a mutual
SF

State Farm

+3-2

Pros

Mutual company owned by policyholders
Local agent network
Auto, life and property lines

Cons

Agent-led model may not suit people who want fully self-serve buying
Dividends depend on company terms and state rules

Frequently Asked Questions

6 questions

  1. It depends on you. Auto insurance prices depend on your driving record, vehicle, location, coverage and discounts, so one company can be cheaper for one driver and pricier for another. Get quotes from both with the same coverage limits and deductibles.

  2. GEICO is a subsidiary of Berkshire Hathaway, which bought its remaining shares in 1995 and completed the deal by 1996. State Farm Mutual Automobile Insurance Company is a mutual company, which means it answers to its policyholders rather than shareholders.

  3. State Farm announced a $5 billion mutual auto policyholder dividend in February 2026. Whether and how much a policyholder receives depends on State Farm's terms and state rules.

  4. State Farm sells mainly through its agents. GEICO was built on selling directly to customers and offers 24-hour phone service and online and mobile quotes and purchase; it also runs the GEICO Insurance Agency for homeowners, renters and other coverage.

  5. GEICO offers insurance in all 50 states and the District of Columbia. State Farm is headquartered in Bloomington, Illinois. Check each company's quote tool or agent for coverage in your state.

  1. State Farm issued its first policy on June 7, 1922. GEICO was established in 1936 as the Government Employees Insurance Company, first serving federal employees and certain military personnel.

Analysis: GEICO vs State Farm

GEICO and State Farm are both large U.S. auto insurers, but they are built differently. GEICO, founded in 1936, has been a Berkshire Hathaway subsidiary since 1996 and grew by selling directly to customers by phone and online. State Farm, which issued its first policy in 1922, is a mutual company owned by its policyholders rather than shareholders and sells through a network of agents. Your price depends on your driver profile and state, so get quotes from both.

Key takeaways

- GEICO was founded in 1936 and has been a Berkshire Hathaway subsidiary since 1996. - State Farm issued its first policy on June 7, 1922 and is a mutual company owned by policyholders. - GEICO grew by selling directly; State Farm sells through agents. - State Farm announced a $5 billion mutual auto policyholder dividend in February 2026. - Neither is cheapest for everyone; compare quotes with the same coverage.

Read 9 more paragraphs

Ownership and structure

GEICO, the Government Employees Insurance Company, was founded in 1936 by Leo and Lillian Goodwin. Berkshire Hathaway bid for its remaining shares in 1995, and by 1996 GEICO was a Berkshire subsidiary. State Farm Mutual Automobile Insurance Company, based in Bloomington, Illinois, was founded by G.J. Mecherle and is a mutual company that answers to customers rather than shareholders.

How you buy

GEICO's model has been direct marketing from the start, with 24-hour phone service since 1980 and mobile quote and purchase since 2010. State Farm sells through its agent network and describes a human plus digital approach.

Scale and reach

GEICO offers insurance in all 50 states and the District of Columbia and describes itself as having more than 40,000 associates in 17 major locations. State Farm's product lines include auto, life (since 1929) and fire and property (since 1935).

What to compare in quotes

1. Same liability limits, deductibles and optional coverages on both quotes. 2. Discounts you qualify for. 3. Whether you prefer a local agent or direct service. 4. Claims and service options in your state.

Allstate vs GEICO, Farmers Insurance vs State Farm and GEICO vs USAA cover other insurer pairs. This is general information, not financial or legal advice.

Drafted with AI from web research. How we research
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