Wix offers more design flexibility with 900+ templates and superior e-commerce features at lower starting prices ($16/month), while Squarespace provides a more polished, unified design experience with stronger built-in SEO tools and better performance optimization, starting at $23/month.
Wix vs Squarespace — Side-by-side comparison on A Versus B
Choose Wix if you need maximum design flexibility, more template options, lower costs, and stronger e-commerce tools with lower transaction fees—ideal for creative professionals and online stores. Choose Squarespace if you prioritize stunning visual design, superior page performance, advanced SEO capabilities, and a more cohesive brand experience—better for design-focused businesses and portfolios.
All-in-one website builder with drag-and-drop editor and 900+ design templates.
Premium website builder focused on beautiful design with mobile-first responsive templates.
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Wix vs Squarespace — Attribute Category Vocabulary
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Which is better for e-commerce: Wix or Squarespace?
Wix is better for e-commerce with 2% transaction fees versus Squarespace's 3%, plus more e-commerce-specific features and integrations. However, Squarespace offers better payment processing stability and mobile checkout optimization. Choose Wix if transaction costs matter; choose Squarespace if you prioritize checkout experience and performance.
Can I switch from Wix to Squarespace later?
Switching is difficult with both platforms. Neither offers built-in migration tools, and you'll need to manually recreate content, design, and functionality. Both platforms store content in proprietary systems, making data portability challenging. Plan your choice carefully as switching involves significant time and effort.
Squarespace has superior SEO tools with AI-powered optimization recommendations, automatic sitemap generation, and advanced analytics. Wix offers basic SEO tools but requires more manual optimization. Squarespace's 2.1-second page load speed also gives better SEO performance. Choose Squarespace if SEO is critical to your strategy.
Yes, Wix offers a genuinely free plan with Wix branding, 500MB storage, and basic features. However, it includes Wix ads on your site and limits you to a subdomain. For a professional website without branding, you'll need a paid plan starting at $16/month.
Which platform is easier to use for beginners?
Squarespace is generally easier for beginners due to its simpler, more unified interface and fewer customization options. Wix offers more flexibility but has a steeper learning curve with its Velo code editor and extensive template variations. Choose Squarespace if you want simplicity; choose Wix if you value creative control.