Whole Foods specializes in organic and premium groceries with higher prices and stricter sourcing standards, while Target offers general merchandise with a grocery section at lower prices. Whole Foods is a dedicated grocery retailer acquired by Amazon in 2017, whereas Target is a mass-market retailer with grocery as one category among many.
Whole Foods vs Target — Side-by-side comparison on A Versus B
Choose Whole Foods if you prioritize organic products, prefer premium quality sourcing, and have an Amazon Prime membership for discounts—best for health-conscious shoppers willing to pay more. Choose Target if you want one-stop shopping with competitive prices, broad merchandise selection beyond groceries, and maximum store accessibility—best for budget-conscious families seeking convenience.
Premium organic-focused grocery chain offering high-end natural products, prepared foods, and customer experience.
General merchandise big-box retailer offering apparel, household goods, groceries, and a curated beauty selection.
Structured comparison data for Whole Foods vs Target with 115 attributes.
Average Price Premium vs Market Baseline
Average Weekly Grocery Bill (Family of 4)
Furniture Customization Variations Per Item
Average Electronics Price Competitiveness
Whole Foods vs Target — Attribute Category Vocabulary
Taxonomy of attribute categories used to classify comparison data for Whole Foods vs Target.
For Amazon Prime members, Whole Foods has become significantly more price-competitive — Prime members get 10% off hundreds of yellow-tag items weekly plus exclusive deals that can bring prices near conventional grocery levels on sale items. Non-Prime members pay full premium prices. Whole Foods is worth it for: quality produce/meat you can't find elsewhere, specialty ingredients, prepared foods/hot bar, and when Amazon 2-hour delivery is needed.
Yes — Target's Good & Gather private label includes an extensive organic line covering produce, dairy, grains, snacks, and beverages at prices 30-50% lower than equivalent Whole Foods organic items. Target also carries national organic brands. The selection is more limited than Whole Foods but covers most everyday organic staples.
Can I get Amazon delivery from Whole Foods?
Yes — Amazon Prime members can order Whole Foods items for free 2-hour delivery in most US markets through the Amazon app or Amazon Fresh. Same-day delivery is also available. Non-Prime members can still order but pay delivery fees. This integration makes Whole Foods one of the fastest grocery delivery options available.