Squarespace offers premium all-in-one design with high pricing, Wix provides drag-and-drop simplicity with app ecosystem, and WordPress delivers maximum flexibility and lowest cost but requires technical management. Each excels in different use cases: Squarespace for designers, Wix for small businesses, and WordPress for developers and scaling sites.
squarespace vs wix vs wordpress — Side-by-side comparison on A Versus B
Choose Squarespace if you prioritize beautiful design, premium aesthetics, and all-in-one simplicity for portfolios, creative businesses, or small e-commerce without technical overhead. Choose Wix if you want an intuitive drag-and-drop builder with extensive app integrations, excellent customer support, and flexibility for growing small businesses at a competitive price. Choose WordPress if you need maximum scalability, full code control, SEO power, and lowest long-term costs—accepting that you'll manage hosting, security, and plugin updates yourself or hire developers.
Premium all-in-one website builder known for stunning templates and seamless design.
User-friendly drag-and-drop website builder with extensive app marketplace and affordable pricing.
Open-source content management system powering 43% of the web with unmatched flexibility and scalability.
squarespace vs wix vs wordpress — Comparison Data
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Can I migrate my site between these platforms?
Migration from Squarespace to Wix or WordPress is possible but manual; most data won't transfer automatically. WordPress migration is easiest (plugins assist). Squarespace and Wix migrations require exporting content and rebuilding. Plan ahead if switching is possible.
WordPress offers the most SEO control via plugins like Yoast and customizable metadata. Squarespace and Wix provide solid built-in SEO tools, but limit deep customization. For serious SEO, WordPress wins; for quick setup, Squarespace and Wix are sufficient.
WordPress scales infinitely with proper hosting. Squarespace and Wix scale well for most small-to-medium businesses but hit limits on advanced customization. If enterprise-level flexibility is needed, WordPress is the safest long-term choice.
Wix offers a limited free plan with ads. Squarespace requires a paid plan (14-day free trial). WordPress.com offers a free tier (with ads); self-hosted WordPress.org is free but requires hosting payment.
Self-hosted WordPress is cheapest ($0 software + $3-15/month hosting). Wix starts at $13/month. Squarespace starts at $15/month. WordPress wins on cost if you manage it yourself; hire help and costs rise.
Squarespace, Wix and WordPress are the three most commonly compared platforms for building a site. Squarespace is known for premium all-in-one design, Wix for drag-and-drop simplicity backed by a large app ecosystem, and WordPress for flexibility and low cost. By global market share, WordPress powers far more sites than either hosted builder, while Wix sits at 3.2% and Squarespace at 2.5% of websites.
Both rate as very easy, since each uses a drag-and-drop editor and requires no code. Wix gives more freedom to place elements anywhere on the canvas and offers 800+ designs plus extensive app integrations, which suits small businesses that want to tinker. Squarespace works within stricter, more structured templates—roughly 150+ premium designs—which means fewer layout decisions and a more polished result with less effort.
The main drawbacks are price and limited customisation: plans start at $15/month, higher than Wix's $13/month and far above self-hosted WordPress software, which is free apart from hosting. Template flexibility is narrower too, with 150+ premium designs and structured layouts that resist deep changes. SEO customisation is capped compared with WordPress, and there is no free plan—only a 14-day trial.
WordPress makes sense when full code control, deep SEO customisation and unlimited scalability matter more than convenience. Plugins such as Yoast allow granular metadata control that Wix's built-in tools cannot match, and self-hosted WordPress costs nothing for the software itself beyond $3-15/month hosting. The trade-off is responsibility for hosting, security and plugin updates, either handled personally or by a hired developer.