GetResponse offers superior email templates, more advanced marketing automation features, and slightly better pricing for larger lists, while Mailchimp provides a more generous free tier (up to 250 contacts as of 2026) and stronger SMS marketing capabilities.
GetResponse vs Mailchimp — Side-by-side comparison on A Versus B
Choose GetResponse if you need advanced email templates, AI-powered content creation, landing pages, and marketing automation at a better price point—ideal for growing businesses and agencies. Choose Mailchimp if you're starting out and want a more generous free tier, or if SMS marketing with international reach is your priority.
All-in-one marketing automation platform with email, automation, webinars, and e-commerce tools.
Accessible email marketing and automation platform for small businesses, e-commerce, and creators.
GetResponse vs Mailchimp — Comparison Data
Structured comparison data for GetResponse vs Mailchimp with 199 attributes.
Contact List Size Limit (Standard Pricing)
Price Scaling Factor at 5,000 Subscribers
Starter Tier Monthly Cost (50k contacts)
Automation Workflow Steps (Free/Starter Tier)
GetResponse vs Mailchimp — Attribute Category Vocabulary
Taxonomy of attribute categories used to classify comparison data for GetResponse vs Mailchimp.
Mailchimp is better for absolute beginners due to its simpler interface and more generous free tier (250 contacts). However, GetResponse's intuitive drag-and-drop editor makes it accessible too, and beginners get more features for free. Choose Mailchimp if you want minimal learning curve; choose GetResponse if you want to grow into advanced features.
Yes, both offer free plans. GetResponse has an unlimited free tier with limited features, while Mailchimp's free tier (as of 2026) allows 250 contacts and 500 sends per month. GetResponse's free tier is better if you have more contacts; Mailchimp's is better if you want to keep costs at zero longer.
GetResponse wins with 500+ professionally designed templates versus Mailchimp's 200+. GetResponse templates are also generally of higher quality and more modern. If email template aesthetics are important for your brand, GetResponse is the clear winner.
Does either platform include AI email writing?
Only GetResponse includes native AI-powered email generation in its platform. Mailchimp does not offer this feature natively. If you want AI assistance writing email copy, GetResponse is your only option between the two.
Mailchimp has advanced SMS capabilities with international market support (as of 2026 updates), making it superior for SMS-focused campaigns. GetResponse offers basic SMS but hasn't invested as heavily in this channel. Choose Mailchimp if SMS is a core part of your strategy.