Wix offers more design flexibility with 900+ templates and superior e-commerce features at lower starting prices ($16/month), while Squarespace provides a more polished, unified design experience with stronger built-in SEO tools and better performance optimization, starting at $23/month.
Wix vs Squarespace — Side-by-side comparison on A Versus B
All-in-one website builder with drag-and-drop editor and 900+ design templates.
Premium website builder focused on beautiful design with mobile-first responsive templates.
Starting Price (Basic Plan). Available Templates. Design Flexibility. Page Load Speed (Average). E-commerce Transaction Fees. Built-in SEO Tools. Mobile Commerce Support
Choose Wix if you need maximum design flexibility, more template options, lower costs, and stronger e-commerce tools with lower transaction fees—ideal for creative professionals and online stores. Choose Squarespace if you prioritize stunning visual design, superior page performance, advanced SEO capabilities, and a more cohesive brand experience—better for design-focused businesses and portfolios.
Wix: $29/month (Core plan) | Squarespace: $16/month (included)
Wix: Available with limitations | Squarespace: Not available
Wix: Built-in social media and SEO tools | Squarespace: Limited integrations
Wix: Higher fees | Squarespace: Lower fees
Wix: Functional, highly customizable | Squarespace: More attractive & polished aesthetics
Wix: 250+ apps | Squarespace: Limited integrations (500+)
Wix: $120-216 (all-in-one) | Squarespace: N/A
Wix: Wix Studio with AI tools | Squarespace: N/A
Wix: Fully managed (included) | Squarespace: N/A
Wix: Unlimited on most plans | Squarespace: Plan-dependent
Wix: Yes, native tools | Squarespace: No
Wix: Advanced (Aria, greater variety) | Squarespace: Basic
Wix: 0% (on Wix Payments) | Squarespace: N/A
Wix: Beginner (Visual drag-drop) | Squarespace: N/A
Wix: $6.48/month | Squarespace: $16/month
Wix: $27/month (Business Basic) | Squarespace: $33/month (Core plan)
Wix: Basic; supports 100s of pages effectively | Squarespace: N/A
Wix: Limited custom code in specific areas only | Squarespace: N/A
Wix: Basic AI copywriting and simple design suggestions | Squarespace: N/A
Wix: Integrated with reliable uptime; basic SEO controls | Squarespace: N/A
Wix: $39/month (advanced e-commerce) | Squarespace: N/A
Wix: High freedom with drag-and-drop | Squarespace: 5 (template + drag-drop limits)
Wix: Basic (Advanced at $39+) | Squarespace: N/A
Wix: Very intuitive, drag-and-drop | Squarespace: N/A
Wix: Micro to small business | Squarespace: N/A
Wix: Advanced with automated tax, shipping, inventory | Squarespace: N/A
Wix: Moderate; requires learning curve | Squarespace: N/A
Wix: Advanced SEO, analytics, and integrations | Squarespace: N/A
Wix: Advanced: SKU tracking, stock alerts, variants | Squarespace: N/A
Wix: AI Writer, design suggestions, image optimization | Squarespace: N/A
Wix: Yes, chat and email | Squarespace: N/A
Wix: Included with e-commerce plans | Squarespace: N/A
Wix: $16/month (annual billing) | Squarespace: $16
Wix: 2-4 hours (premium) | Squarespace: 2-24
Wix: Yes (Stripe, PayPal, Square integrated) | Squarespace: N/A
Wix: Full-featured mobile editor | Squarespace: N/A
Wix: $27 (Business plan) | Squarespace: N/A
Wix: Yes (included in all plans) | Squarespace: Yes, managed hosting
Wix: Difficult to export, vendor lock-in | Squarespace: N/A
Wix: $324 (plans) + $2,900 (fees) | Squarespace: N/A
Wix: $14/month (Basic) | Squarespace: $16/month (Personal)
Wix: 2.9% + $0.30 | Squarespace: 3% (Squarespace Payments)
Wix: Yes (with branding) | Squarespace: No
Wix: 250+ app market integrations | Squarespace: 500+ built-in integrations
Wix: Limited (plans $27+/month) | Squarespace: Yes (all plans)
Wix: Yes (all plans) | Squarespace: Yes (all plans)
Wix: 30 minutes (average first store) | Squarespace: 15-30 minutes
Wix: 2.5-3% of all websites | Squarespace: N/A
Wix: Beginner (no coding needed) | Squarespace: N/A
Wix: Limited/difficult to export | Squarespace: Limited; vendor lock-in risk
Wix: Basic (limited control) | Squarespace: N/A
Wix: 900+ Wix-designed | Squarespace: N/A
Wix: 2.7% + $0.30 per transaction | Squarespace: 3% + $0.30
Wix: Limited REST API only | Squarespace: N/A
Wix: Limited to Facebook & Instagram | Squarespace: N/A
Wix: 900+ templates | Squarespace: 100+ responsive templates
Wix: Included in all plans | Squarespace: N/A
Wix: Full-featured app | Squarespace: N/A
Wix: Unlimited on Premium+ plans | Squarespace: N/A
Wix: Variable quality, requires curation | Squarespace: Premium, cohesive design system
Wix: ~1,500 apps in App Market | Squarespace: ~200 integrated apps
Wix: Extra cost ($8.80/month for SEO Wiz) | Squarespace: Included in all plans
Wix: Up to 45% off | Squarespace: Up to 20% off
Wix: $14 | Squarespace: $15 (Business plan starts here)
Wix: 500+ in App Market | Squarespace: 300+
Wix: Unlimited products | Squarespace: N/A
Wix: AI-powered SEO assistant with recommendations | Squarespace: N/A
Wix: Full-page element positioning (complete freedom) | Squarespace: N/A
Wix: 70+ payment providers | Squarespace: N/A
Wix: $27/month | Squarespace: $23-33/month
Wix: Yes, limited features | Squarespace: N/A
Wix: Template effects, limited custom animations | Squarespace: Basic (scroll effects, transitions)
Wix: 12+ (Stripe, PayPal, Square, etc.) | Squarespace: N/A
Wix: Velo (JavaScript-only, proprietary API) | Squarespace: N/A
Wix: $27-42 (for ecommerce features) | Squarespace: $14
Wix: 20+ (Wix Payments, PayPal, Square, Apple Pay) | Squarespace: 5-6
Wix: 80+ built-in templates | Squarespace: N/A
Wix: 1 (None: fully visual interface) | Squarespace: N/A
Wix: Yes (no limit across all plans) | Squarespace: N/A
Wix: 2.8 seconds | Squarespace: 2.1 seconds
Wix: Standard | Squarespace: Advanced with AI
Wix: N/A | Squarespace: Extensive, section-based editor
Wix: N/A | Squarespace: Advanced, highly customizable
Wix: N/A | Squarespace: SSL certificate, daily backups, security updates
Wix: N/A | Squarespace: 50+ professional designs
Wix: N/A | Squarespace: 4.5/5 (3,394 reviews)
Wix: N/A | Squarespace: Automatic (all templates mobile-optimized)
Wix: N/A | Squarespace: 3,394 reviews (Capterra)
Wix: N/A | Squarespace: Basic collections only
Wix: N/A | Squarespace: Block animations, limited transitions
Wix: N/A | Squarespace: Proprietary global CDN included
Wix: N/A | Squarespace: Yes, with inventory and payments
Wix: N/A | Squarespace: $15/month (Starter plan)
Wix: N/A | Squarespace: 40% - template parameter-based
Wix: N/A | Squarespace: 4.4/5 stars (3,394 reviews)
Wix: N/A | Squarespace: Basic content management; third-party integrations needed
Wix: N/A | Squarespace: Yes, integrated with advanced product filters (April 2026)
Wix: N/A | Squarespace: No native B2B support
Wix: N/A | Squarespace: Limited integrations (primarily Squarespace native)
Wix: N/A | Squarespace: Basic API, limited headless support
Wix: N/A | Squarespace: Basic coupon and discount tools
Wix: N/A | Squarespace: All paid plans included
Wix: N/A | Squarespace: 14-day trial only
Wix: N/A | Squarespace: $12-33 (Creator/Business)
Wix: N/A | Squarespace: 3-4% per transaction
Wix: N/A | Squarespace: Unlimited (with per-transaction fees)
Wix: N/A | Squarespace: 70+ professionally designed templates
Wix: N/A | Squarespace: Requires integration (Mailchimp, Klaviyo, etc.)
Wix: N/A | Squarespace: Limited; requires apps or custom integration
Wix: N/A | Squarespace: Advanced on-page SEO, image optimization, blogging
Wix: N/A | Squarespace: 1-2 hours (drag-and-drop)
Wix: N/A | Squarespace: 1+ million stores
Wix: N/A | Squarespace: 24/7 phone and chat support
Wix: N/A | Squarespace: $180-276 (included)
Wix: N/A | Squarespace: Unlimited (Commerce plan)
Wix: N/A | Squarespace: Limited/Not published
Wix: N/A | Squarespace: Basic (single-location, limited variants)
Wix: N/A | Squarespace: Limited; mainly Facebook and Instagram
Wix: N/A | Squarespace: Full drag-and-drop with no coding needed
Wix: N/A | Squarespace: $23-529 first month
Wix: N/A | Squarespace: $23-529 (all-inclusive)
Wix: N/A | Squarespace: ~1,000 (performance degrades beyond)
Wix: N/A | Squarespace: 100+ pre-built templates
Wix: N/A | Squarespace: 24/7 live chat, email, phone
Wix: N/A | Squarespace: $2,784-6,348 (subscription + fees)
Wix: N/A | Squarespace: Phone, Chat, Email (24/7)
Wix: N/A | Squarespace: $23 (Business plan with e-commerce)
Wix: N/A | Squarespace: 2-4 (drag-and-drop template)
Wix: N/A | Squarespace: ~200 pre-built apps
Wix: N/A | Squarespace: $0 (included in plan)
Wix: N/A | Squarespace: Instagram Shop only (1)
Wix: N/A | Squarespace: Limited API with restricted code
Wix: N/A | Squarespace: 2-4 hours (drag-and-drop)
Wix: N/A | Squarespace: Limited/No direct API
Wix: N/A | Squarespace: 500 free/month built-in
Wix: N/A | Squarespace: Limited (requires workarounds)
Wix: N/A | Squarespace: Full shopping cart, inventory, tax, shipping
Wix: N/A | Squarespace: Basic (Business plan $23+/month)
Wix: N/A | Squarespace: Yes (all plans included)
Wix: N/A | Squarespace: 4 built-in (Stripe, PayPal, Apple Pay, Square)
Wix: N/A | Squarespace: Limited CSS/JavaScript injection
Wix: N/A | Squarespace: No (14-day trial only)
Wix: N/A | Squarespace: Yes (unlimited bandwidth)
Wix: N/A | Squarespace: Advanced (meta, schema, sitemaps)
Wix: N/A | Squarespace: Limited CSS-only (no JavaScript)
Wix: N/A | Squarespace: Yes, on Squarespace's servers
Wix: N/A | Squarespace: Yes (Squarespace Payments)
Wix: N/A | Squarespace: 140+ proprietary templates
Wix: N/A | Squarespace: 24/7 live support
Wix: N/A | Squarespace: $960 (5-year total)
Wix: N/A | Squarespace: Included (Email Campaigns)
Wix: N/A | Squarespace: $396 (plan) + $7,500 (fees)
How to choose between Wix and Squarespace
Wix vs Squarespace — Structured Comparison Data
Machine-readable comparison dataset for Wix vs Squarespace. Contains 264 attribute comparisons, 5 FAQ pairs.
Wix vs Squarespace — Attribute Category Vocabulary
Taxonomy of attribute categories used to classify comparison data for Wix vs Squarespace.
Which is better for e-commerce: Wix or Squarespace?
Wix is better for e-commerce with 2% transaction fees versus Squarespace's 3%, plus more e-commerce-specific features and integrations. However, Squarespace offers better payment processing stability and mobile checkout optimization. Choose Wix if transaction costs matter; choose Squarespace if you prioritize checkout experience and performance.
Can I switch from Wix to Squarespace later?
Switching is difficult with both platforms. Neither offers built-in migration tools, and you'll need to manually recreate content, design, and functionality. Both platforms store content in proprietary systems, making data portability challenging. Plan your choice carefully as switching involves significant time and effort.
Squarespace has superior SEO tools with AI-powered optimization recommendations, automatic sitemap generation, and advanced analytics. Wix offers basic SEO tools but requires more manual optimization. Squarespace's 2.1-second page load speed also gives better SEO performance. Choose Squarespace if SEO is critical to your strategy.
Yes, Wix offers a genuinely free plan with Wix branding, 500MB storage, and basic features. However, it includes Wix ads on your site and limits you to a subdomain. For a professional website without branding, you'll need a paid plan starting at $16/month.
Which platform is easier to use for beginners?
Squarespace is generally easier for beginners due to its simpler, more unified interface and fewer customization options. Wix offers more flexibility but has a steeper learning curve with its Velo code editor and extensive template variations. Choose Squarespace if you want simplicity; choose Wix if you value creative control.
How to Choose Between Wix and Squarespace
Starting Price (Basic Plan): Wix has $16/month, while Squarespace has $23/month.
Available Templates: Wix has 900+ templates, while Squarespace has 140+ templates.
Design Flexibility: Wix has Drag-and-drop with custom code support, while Squarespace has Drag-and-drop with limited customization.
Page Load Speed (Average): Wix has 2.8 seconds, while Squarespace has 2.1 seconds.
E-commerce Transaction Fees: Wix has 2% + $0.30 per transaction, while Squarespace has 3% + $0.30 per transaction.
Built-in SEO Tools: Wix has Basic SEO suite, while Squarespace has Advanced SEO tools with AI optimization.
Mobile Commerce Support: Wix has Mobile optimization available, while Squarespace has Mobile-first responsive design.