QuickBooks vs Zoho Books
type: Article
description: QuickBooks dominates the US market with 80% SMB adoption and deeper integrations, while Zoho Books offers superior value at half the price with comparable features and stronger multi-currency support for global businesses.
language: en-US
date published: 2026-07-09T10:30:51.882Z
date created: 2026-07-09T10:30:51.882Z
date modified: 2026-07-09T10:30:52.316Z
content reference time: 2026-07-09T10:30:52.316Z
author: A Versus B
publisher: A Versus B
about: QuickBooks Online
about: Zoho Books
abstract: QuickBooks dominates the US market with 80% SMB adoption and deeper integrations, while Zoho Books offers superior value at half the price with comparable features and stronger multi-currency support for global businesses.
text: Monthly Cost (Entry Plan). US Market Share Among SMBs. Native Third-Party Integrations. Supported Currencies. Free Plan Available. Invoice Templates. Typical Implementation Time
conclusion text: Choose QuickBooks if you're a US-based SMB prioritizing ecosystem maturity, extensive integrations, and industry-standard reliability with established support networks. Choose Zoho Books if you operate internationally, need lower costs, want a free tier to start, or prefer faster setup times without sacrificing core accounting functionality.
additional property: Base Monthly Cost
  type: PropertyValue
  value: QuickBooks Online: $30 (Simple Start) | Zoho Books: N/A
additional property: Number of User Accounts
  type: PropertyValue
  value: QuickBooks Online: 3+ (scalable) | Zoho Books: N/A
additional property: Invoicing Capability
  type: PropertyValue
  value: QuickBooks Online: Yes, included | Zoho Books: N/A
additional property: Live Customer Support
  type: PropertyValue
  value: QuickBooks Online: Phone, chat, and expert-assisted | Zoho Books: N/A
additional property: Approval Workflows
  type: PropertyValue
  value: QuickBooks Online: Yes (Advanced plan) | Zoho Books: N/A
additional property: Mileage Tracking
  type: PropertyValue
  value: QuickBooks Online: Yes (Advanced plan) | Zoho Books: N/A
additional property: Payroll Features
  type: PropertyValue
  value: QuickBooks Online: Available via add-ons | Zoho Books: N/A
additional property: AI Automation Growth (YoY)
  type: PropertyValue
  value: QuickBooks Online: Enhanced 2026 features | Zoho Books: N/A
additional property: Multi-Entity Support
  type: PropertyValue
  value: QuickBooks Online: Limited (separate subscriptions) | Zoho Books: N/A
additional property: Currency Support
  type: PropertyValue
  value: QuickBooks Online: Limited USD focus | Zoho Books: N/A
additional property: Maximum User Capacity (Advanced Tier)
  type: PropertyValue
  value: QuickBooks Online: 25 users | Zoho Books: N/A
additional property: Expense Tracking Support Score
  type: PropertyValue
  value: QuickBooks Online: Strong integration | Zoho Books: N/A
additional property: US Tax & Payroll Integration Strength
  type: PropertyValue
  value: QuickBooks Online: Deepest in market | Zoho Books: N/A
additional property: Accountant Platform Included
  type: PropertyValue
  value: QuickBooks Online: Free (QBO Accountant) | Zoho Books: N/A
additional property: Market Position for eCommerce
  type: PropertyValue
  value: QuickBooks Online: Industry-leading recommendation | Zoho Books: N/A
additional property: Starting Monthly Price
  type: PropertyValue
  value: QuickBooks Online: $30 | Zoho Books: N/A
additional property: Unlimited Users Included
  type: PropertyValue
  value: QuickBooks Online: Unlimited per plan tier | Zoho Books: N/A
additional property: Invoicing Capacity
  type: PropertyValue
  value: QuickBooks Online: Unlimited | Zoho Books: N/A
additional property: Time Tracking Feature
  type: PropertyValue
  value: QuickBooks Online: Available in higher tiers | Zoho Books: N/A
additional property: Third-Party Integrations
  type: PropertyValue
  value: QuickBooks Online: 650+ | Zoho Books: 500+ (50+ native)
  value reference: QuickBooks Online
additional property: AI & Automation Tools
  type: PropertyValue
  value: QuickBooks Online: Advanced (Intuit Intelligence, Tax AI beta, batch processing) | Zoho Books: N/A
additional property: Double-Entry Accounting
  type: PropertyValue
  value: QuickBooks Online: Supported with advanced workflows | Zoho Books: N/A
additional property: Countries Supported
  type: PropertyValue
  value: QuickBooks Online: 6 | Zoho Books: N/A
additional property: US Market Users
  type: PropertyValue
  value: QuickBooks Online: 4.3M | Zoho Books: N/A
additional property: Native Payroll Integration (US)
  type: PropertyValue
  value: QuickBooks Online: Built-in | Zoho Books: N/A
additional property: Mobile App Rating (iOS)
  type: PropertyValue
  value: QuickBooks Online: 4.5/5 | Zoho Books: N/A
additional property: API Rate Limits
  type: PropertyValue
  value: QuickBooks Online: 10 | Zoho Books: N/A
additional property: Free Trial Period
  type: PropertyValue
  value: QuickBooks Online: 30 | Zoho Books: N/A
additional property: Maximum Users Included (Basic Plan)
  type: PropertyValue
  value: QuickBooks Online: 1 user | Zoho Books: N/A
additional property: Available Financial Reports
  type: PropertyValue
  value: QuickBooks Online: 80+ | Zoho Books: N/A
additional property: Built-in Time Tracking
  type: PropertyValue
  value: QuickBooks Online: No (add-on $10/user/month) | Zoho Books: N/A
additional property: Client Portal Availability
  type: PropertyValue
  value: QuickBooks Online: Limited/Premium plans only | Zoho Books: N/A
additional property: Bank Feed Sync Speed
  type: PropertyValue
  value: QuickBooks Online: 1-2 hours | Zoho Books: N/A
additional property: Mobile App Availability
  type: PropertyValue
  value: QuickBooks Online: iOS, Android (full-featured) | Zoho Books: N/A
additional property: Starting Annual Price
  type: PropertyValue
  value: QuickBooks Online: $540/year | Zoho Books: N/A
additional property: Number of Supported Currencies
  type: PropertyValue
  value: QuickBooks Online: Multiple (Online Plus+) | Zoho Books: N/A
additional property: Maximum Subsidiary Support
  type: PropertyValue
  value: QuickBooks Online: Single entity focus | Zoho Books: N/A
additional property: Average Implementation Time
  type: PropertyValue
  value: QuickBooks Online: 2-4 weeks | Zoho Books: N/A
additional property: Inventory SKU Handling Limit
  type: PropertyValue
  value: QuickBooks Online: Up to 500 SKUs | Zoho Books: N/A
additional property: User Seats (Mid-tier plan)
  type: PropertyValue
  value: QuickBooks Online: Unlimited | Zoho Books: N/A
additional property: Entry-Level Monthly Price
  type: PropertyValue
  value: QuickBooks Online: $30/month | Zoho Books: $9/month
  value reference: Zoho Books
additional property: Free Plan Available
  type: PropertyValue
  value: QuickBooks Online: No (14-day trial only) | Zoho Books: Yes (2 users)
additional property: Currencies Supported
  type: PropertyValue
  value: QuickBooks Online: Single currency per company | Zoho Books: 195+ currencies natively
  value reference: Zoho Books
additional property: US Bank Connections
  type: PropertyValue
  value: QuickBooks Online: 10,000+ banks | Zoho Books: 9,000+ banks
  value reference: QuickBooks Online
additional property: Third-Party App Integrations
  type: PropertyValue
  value: QuickBooks Online: 500+ via app marketplace | Zoho Books: 1,000+
  value reference: Zoho Books
additional property: Maximum Users on Starter Plan
  type: PropertyValue
  value: QuickBooks Online: 1 user | Zoho Books: 1 user
additional property: Accountant/Bookkeeper Network Size
  type: PropertyValue
  value: QuickBooks Online: 300,000+ certified | Zoho Books: 15,000+ trained partners
  value reference: QuickBooks Online
additional property: Mobile App Available
  type: PropertyValue
  value: QuickBooks Online: iOS & Android | Zoho Books: iOS & Android
additional property: Financial Reports Available
  type: PropertyValue
  value: QuickBooks Online: 50+ customizable reports | Zoho Books: N/A
interactivity type: active
significant link: https://www.aversusb.net/entity/quickbooks-online
significant link: https://www.aversusb.net/alternatives/quickbooks-online
significant link: https://www.aversusb.net/entity/zoho-books
significant link: https://www.aversusb.net/alternatives/zoho-books
significant link: https://www.aversusb.net/api/answer/quickbooks-vs-zoho-books)
significant link: https://www.aversusb.net/api/v1/schema/quickbooks-vs-zoho-books)
related link: https://www.aversusb.net/compare/quickbooks-vs-zoho-books
related link: https://www.aversusb.net/compare/wave-vs-zoho-books
related link: https://www.aversusb.net/compare/quickbooks-vs-netsuite
related link: https://www.aversusb.net/compare/xero-vs-zoho-books
related link: https://www.aversusb.net/compare/sage-vs-quickbooks
related link: https://www.aversusb.net/compare/quickbooks-vs-xero
related link: https://www.aversusb.net/compare/quickbooks-vs-wave
related link: https://www.aversusb.net/compare/freshbooks-vs-quickbooks
teaches: How to choose between QuickBooks Online and Zoho Books
genre: Software

primaryImage
type: ImageObject
width: 1200
height: 630
caption: QuickBooks vs Zoho Books — Side-by-side comparison on A Versus B

A Versus B
type: Organization

QuickBooks Online
type: SoftwareApplication
alternate name: QO
alternate name: Quickbooks Online
language: en-US
description: Cloud-based accounting software for small to mid-market businesses with mobile-first design
subject of: QuickBooks vs Zoho Books

Zoho Books
type: SoftwareApplication
alternate name: ZB
language: en-US
description: Affordable cloud accounting solution by Zoho Corporation with strong multi-currency support.
subject of: QuickBooks vs Zoho Books

QuickBooks vs Zoho Books — Structured Comparison Data
type: Dataset
description: Machine-readable comparison dataset for QuickBooks vs Zoho Books. Contains 111 attribute comparisons, 5 FAQ pairs.
language: en-US
license: https://creativecommons.org/licenses/by/4.0/
creator: A Versus B
distribution: JSON-LD knowledge graph
  type: DataDownload
  encoding format: application/json+ld
distribution: Raw comparison JSON
  type: DataDownload
  encoding format: application/json
distribution: Structured FAQ pairs JSON
  type: DataDownload
  encoding format: application/json
distribution: AI Answer API (citation-ready)
  type: DataDownload
  encoding format: application/json
distribution: Related comparisons JSON
  type: DataDownload
  encoding format: application/json
variable measured: Base Monthly Cost
  type: PropertyValue
  value reference: Pricing
variable measured: Number of User Accounts
  type: PropertyValue
  value reference: Features
variable measured: Invoicing Capability
  type: PropertyValue
  value reference: Features
variable measured: Live Customer Support
  type: PropertyValue
  value reference: Support
variable measured: Approval Workflows
  type: PropertyValue
  value reference: Features
variable measured: Mileage Tracking
  type: PropertyValue
  value reference: Features
variable measured: Payroll Features
  type: PropertyValue
  value reference: Features
variable measured: AI Automation Growth (YoY)
  type: PropertyValue
  value reference: Technology & Features
variable measured: Multi-Entity Support
  type: PropertyValue
  value reference: Features
variable measured: Currency Support
  type: PropertyValue
  value reference: Features
variable measured: Maximum User Capacity (Advanced Tier)
  type: PropertyValue
  value reference: Scalability
variable measured: Expense Tracking Support Score
  type: PropertyValue
  value reference: Reporting Features
variable measured: US Tax & Payroll Integration Strength
  type: PropertyValue
  value reference: Domestic Features
variable measured: Accountant Platform Included
  type: PropertyValue
  value reference: Professional Tools
variable measured: Market Position for eCommerce
  type: PropertyValue
  value reference: Industry Fit
variable measured: Starting Monthly Price
  type: PropertyValue
  value reference: Pricing
variable measured: Unlimited Users Included
  type: PropertyValue
  value reference: Team Access
variable measured: Invoicing Capacity
  type: PropertyValue
  value reference: Core Features
variable measured: Time Tracking Feature
  type: PropertyValue
  value reference: Features
variable measured: Third-Party Integrations
  type: PropertyValue
  value reference: Integrations
variable measured: AI & Automation Tools
  type: PropertyValue
  value reference: Advanced Features
variable measured: Double-Entry Accounting
  type: PropertyValue
  value reference: Accounting Standards
variable measured: Countries Supported
  type: PropertyValue
  value reference: Global Reach
variable measured: US Market Users
  type: PropertyValue
  value reference: Market Position
variable measured: Native Payroll Integration (US)
  type: PropertyValue
  value reference: Features
variable measured: Mobile App Rating (iOS)
  type: PropertyValue
  value reference: User Experience
variable measured: API Rate Limits
  type: PropertyValue
  value reference: Performance
variable measured: Free Trial Period
  type: PropertyValue
  value reference: Onboarding
variable measured: Maximum Users Included (Basic Plan)
  type: PropertyValue
  value reference: Scalability
variable measured: Available Financial Reports
  type: PropertyValue
  value reference: Features
variable measured: Built-in Time Tracking
  type: PropertyValue
  value reference: Features
variable measured: Client Portal Availability
  type: PropertyValue
  value reference: Features
variable measured: Bank Feed Sync Speed
  type: PropertyValue
  value reference: Performance
variable measured: Mobile App Availability
  type: PropertyValue
  value reference: Compatibility
variable measured: Starting Annual Price
  type: PropertyValue
  value reference: Cost
variable measured: Number of Supported Currencies
  type: PropertyValue
  value reference: Features
variable measured: Maximum Subsidiary Support
  type: PropertyValue
  value reference: Enterprise Features
variable measured: Average Implementation Time
  type: PropertyValue
  value reference: Setup & Implementation
variable measured: Inventory SKU Handling Limit
  type: PropertyValue
  value reference: Operations
variable measured: User Seats (Mid-tier plan)
  type: PropertyValue
  value reference: Licensing
variable measured: Entry-Level Monthly Price
  type: PropertyValue
  value reference: Pricing
variable measured: Free Plan Available
  type: PropertyValue
  value reference: Pricing
variable measured: Currencies Supported
  type: PropertyValue
  value reference: Global Support
variable measured: US Bank Connections
  type: PropertyValue
  value reference: Integration
variable measured: Third-Party App Integrations
  type: PropertyValue
  value reference: Extensibility
variable measured: Maximum Users on Starter Plan
  type: PropertyValue
  value reference: Scalability
variable measured: Accountant/Bookkeeper Network Size
  type: PropertyValue
  value reference: Support
variable measured: Mobile App Available
  type: PropertyValue
  value reference: Features
variable measured: Financial Reports Available
  type: PropertyValue
  value reference: Reporting
variable measured: Concurrent Users Supported
  type: PropertyValue
  value reference: Scalability
variable measured: Invoice Templates
  type: PropertyValue
  value reference: Features
variable measured: Automated Workflows
  type: PropertyValue
  value reference: Automation
variable measured: Mobile App Capability
  type: PropertyValue
  value reference: Features
variable measured: Annual Cost (Budget Business)
  type: PropertyValue
  value reference: Total Cost of Ownership
variable measured: Monthly Subscription Starting Price
  type: PropertyValue
  value reference: Pricing
variable measured: Global Active Users
  type: PropertyValue
  value reference: Adoption
variable measured: Maximum Simultaneous Users
  type: PropertyValue
  value reference: Team Collaboration
variable measured: Third-party Integrations Available
  type: PropertyValue
  value reference: Extensibility
variable measured: Mobile App Invoice Creation
  type: PropertyValue
  value reference: Mobile Features
variable measured: User Role Types Available
  type: PropertyValue
  value reference: Access Control
variable measured: Average Time to Competency
variable measured: System Uptime SLA
variable measured: Starting Monthly Price (USD)
variable measured: Global User Base
variable measured: Mobile App Rating (iOS/Android)
variable measured: Countries/Regions Supported
variable measured: Multi-Currency Support
variable measured: API Free Tier Monthly Calls
variable measured: Customer Support Hours
is based on: https://www.aversusb.net/compare/quickbooks-vs-zoho-books)

QuickBooks vs Zoho Books — Attribute Category Vocabulary
type: DefinedTermSet
language: en-US
description: Taxonomy of attribute categories used to classify comparison data for QuickBooks vs Zoho Books.
has defined term: Pricing
has defined term: Features
has defined term: Support
has defined term: Technology & Features
has defined term: Scalability
has defined term: Reporting Features
has defined term: Domestic Features
has defined term: Professional Tools
has defined term: Industry Fit
has defined term: Team Access
has defined term: Core Features
has defined term: Integrations
has defined term: Advanced Features
has defined term: Accounting Standards
has defined term: Global Reach
has defined term: Market Position
has defined term: User Experience
has defined term: Performance
has defined term: Onboarding
has defined term: Compatibility
has defined term: Cost
has defined term: Enterprise Features
has defined term: Setup & Implementation
has defined term: Operations
has defined term: Licensing
has defined term: Global Support
has defined term: Integration
has defined term: Extensibility
has defined term: Reporting
has defined term: Automation
has defined term: Total Cost of Ownership
has defined term: Adoption
has defined term: Team Collaboration
has defined term: Mobile Features
has defined term: Access Control
has defined term: Usability
has defined term: Reliability
has defined term: Popularity
has defined term: International
has defined term: Developer Features
has defined term: Collaboration
has defined term: Ease of Use
has defined term: Multi-Entity Management
has defined term: Deployment
has defined term: Integration Capacity
has defined term: Functionality
has defined term: Total Costs
has defined term: Global Features
has defined term: Implementation
has defined term: Mobile Experience

Pricing
type: DefinedTerm
term code: pricing
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Features
type: DefinedTerm
term code: features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Support
type: DefinedTerm
term code: support
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Technology & Features
type: DefinedTerm
term code: technology-&-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Scalability
type: DefinedTerm
term code: scalability
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Reporting Features
type: DefinedTerm
term code: reporting-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Domestic Features
type: DefinedTerm
term code: domestic-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Professional Tools
type: DefinedTerm
term code: professional-tools
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Industry Fit
type: DefinedTerm
term code: industry-fit
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Team Access
type: DefinedTerm
term code: team-access
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Core Features
type: DefinedTerm
term code: core-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Integrations
type: DefinedTerm
term code: integrations
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Advanced Features
type: DefinedTerm
term code: advanced-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Accounting Standards
type: DefinedTerm
term code: accounting-standards
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Global Reach
type: DefinedTerm
term code: global-reach
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Market Position
type: DefinedTerm
term code: market-position
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

User Experience
type: DefinedTerm
term code: user-experience
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Performance
type: DefinedTerm
term code: performance
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Onboarding
type: DefinedTerm
term code: onboarding
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Compatibility
type: DefinedTerm
term code: compatibility
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Cost
type: DefinedTerm
term code: cost
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Enterprise Features
type: DefinedTerm
term code: enterprise-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Setup & Implementation
type: DefinedTerm
term code: setup-&-implementation
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Operations
type: DefinedTerm
term code: operations
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Licensing
type: DefinedTerm
term code: licensing
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Global Support
type: DefinedTerm
term code: global-support
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Integration
type: DefinedTerm
term code: integration
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Extensibility
type: DefinedTerm
term code: extensibility
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Reporting
type: DefinedTerm
term code: reporting
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Automation
type: DefinedTerm
term code: automation
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Total Cost of Ownership
type: DefinedTerm
term code: total-cost-of-ownership
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Adoption
type: DefinedTerm
term code: adoption
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Team Collaboration
type: DefinedTerm
term code: team-collaboration
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Mobile Features
type: DefinedTerm
term code: mobile-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Access Control
type: DefinedTerm
term code: access-control
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Usability
type: DefinedTerm
term code: usability
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Reliability
type: DefinedTerm
term code: reliability
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Popularity
type: DefinedTerm
term code: popularity
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

International
type: DefinedTerm
term code: international
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Developer Features
type: DefinedTerm
term code: developer-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Collaboration
type: DefinedTerm
term code: collaboration
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Ease of Use
type: DefinedTerm
term code: ease-of-use
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Multi-Entity Management
type: DefinedTerm
term code: multi-entity-management
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Deployment
type: DefinedTerm
term code: deployment
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Integration Capacity
type: DefinedTerm
term code: integration-capacity
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Functionality
type: DefinedTerm
term code: functionality
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Total Costs
type: DefinedTerm
term code: total-costs
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Global Features
type: DefinedTerm
term code: global-features
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Implementation
type: DefinedTerm
term code: implementation
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

Mobile Experience
type: DefinedTerm
term code: mobile-experience
in defined term set: QuickBooks vs Zoho Books — Attribute Category Vocabulary

faq
type: FAQPage
language: en-US
is accessible for free: true
conditions of access: Free
date modified: 2026-07-09T10:30:52.316Z
author: A Versus B
publisher: A Versus B
is part of: quickbooks-vs-zoho-books)
main entity: Which accounting software is better for startups?
  type: Question
  accepted answer: Answer
    text: Zoho Books is better for startups due to its free tier (supporting 2 users), lower entry cost ($9/month vs $15/month), faster setup time (1-2 days), and simpler interface. QuickBooks is better if you anticipate rapid growth and need extensive integrations from day one.
    language: en-US
main entity: Can I use QuickBooks or Zoho Books for international invoicing?
  type: Question
  accepted answer: Answer
    text: Zoho Books is superior for international operations, supporting 195 currencies with automatic exchange rate updates and native multi-entity management. QuickBooks supports 160 currencies but requires additional setup for multi-entity invoicing and has weaker real-time currency conversion.
    language: en-US
main entity: How many integrations does each platform support?
  type: Question
  accepted answer: Answer
    text: QuickBooks Online offers 650+ native integrations including Shopify, Stripe, PayPal, HubSpot, and Salesforce. Zoho Books provides 500+ integrations, plus seamless access to the entire Zoho ecosystem (CRM, Projects, Expense, Inventory) at no additional cost. QuickBooks has a larger marketplace but Zoho's ecosystem provides better value for businesses already invested in Zoho.
    language: en-US
main entity: Which software is easier to learn for small business owners?
  type: Question
  accepted answer: Answer
    text: Zoho Books has a more intuitive, modern interface with faster onboarding (1-2 days vs 3-5 days) and better user documentation for beginners. QuickBooks has a steeper learning curve but benefits from greater availability of tutorials, accountants familiar with the platform, and established best practices in the market.
    language: en-US
main entity: What's the total cost of ownership for each over 12 months?
  type: Question
  accepted answer: Answer
    text: For the entry plan: Zoho Books costs $108/year ($9×12) vs QuickBooks at $180/year ($15×12), a 40% savings. For mid-tier plans: Zoho Professional costs $540/year ($45×12) vs QuickBooks Plus at $660/year ($55×12). These figures don't include add-ons like payroll, which QuickBooks charges separately.
    language: en-US

How to Choose Between QuickBooks Online and Zoho Books
type: HowTo
description: QuickBooks dominates the US market with 80% SMB adoption and deeper integrations, while Zoho Books offers superior value at half the price with comparable features and stronger multi-currency support for global businesses.
language: en-US
total time: PT3M
step: Consider: Monthly Cost (Entry Plan)
step: Consider: US Market Share Among SMBs
step: Consider: Native Third-Party Integrations
step: Consider: Supported Currencies
step: Consider: Free Plan Available
step: Consider: Invoice Templates
step: Consider: Typical Implementation Time
tool: A Versus B Comparison Guide
tip: HowToTip
  text: Choose QuickBooks if you're a US-based SMB prioritizing ecosystem maturity, extensive integrations, and industry-standard reliability with established support networks. Choose Zoho Books if you operate internationally, need lower costs, want a free tier to start, or prefer faster setup times without sacrificing core accounting functionality.

Consider: Monthly Cost (Entry Plan)
type: HowToStep
position: 1
text: Monthly Cost (Entry Plan): QuickBooks Online has $15/month, while Zoho Books has $9/month.

Consider: US Market Share Among SMBs
type: HowToStep
position: 2
text: US Market Share Among SMBs: QuickBooks Online has 80%, while Zoho Books has 12%.

Consider: Native Third-Party Integrations
type: HowToStep
position: 3
text: Native Third-Party Integrations: QuickBooks Online has 650+, while Zoho Books has 500+.

Consider: Supported Currencies
type: HowToStep
position: 4
text: Supported Currencies: QuickBooks Online has 160 currencies, while Zoho Books has 195 currencies.

Consider: Free Plan Available
type: HowToStep
position: 5
text: Free Plan Available: QuickBooks Online has No, while Zoho Books has Yes (up to 2 users).

Consider: Invoice Templates
type: HowToStep
position: 6
text: Invoice Templates: QuickBooks Online has 80+ templates, while Zoho Books has 100+ templates.

Consider: Typical Implementation Time
type: HowToStep
position: 7
text: Typical Implementation Time: QuickBooks Online has 3-5 days, while Zoho Books has 1-2 days.

claimreview
type: ClaimReview
is accessible for free: true
conditions of access: Free
claim reviewed: QuickBooks vs Zoho Books
review body: QuickBooks dominates the US market with 80% SMB adoption and deeper integrations, while Zoho Books offers superior value at half the price with comparable features and stronger multi-currency support for global businesses.
review rating: Rating
  rating: 5
  worst rating: 1
  best rating: 5
  alternate name: Verified Comparison
author: A Versus B
item reviewed: QuickBooks vs Zoho Books

Concurrent Users Supported
type: PropertyValue
value: QuickBooks Online: Unlimited | Zoho Books: N/A

Invoice Templates
type: PropertyValue
value: QuickBooks Online: Unlimited custom templates | Zoho Books: 35+
value reference: QuickBooks Online

Automated Workflows
type: PropertyValue
value: QuickBooks Online: Advanced (recurring transactions, bill pay, expense automation) | Zoho Books: N/A

Mobile App Capability
type: PropertyValue
value: QuickBooks Online: Full accounting, reporting, and transaction management | Zoho Books: N/A

Annual Cost (Budget Business)
type: PropertyValue
value: QuickBooks Online: $180-$2400 | Zoho Books: N/A

Monthly Subscription Starting Price
type: PropertyValue
value: QuickBooks Online: $15/month | Zoho Books: N/A

Global Active Users
type: PropertyValue
value: QuickBooks Online: 4.6 million | Zoho Books: N/A

Maximum Simultaneous Users
type: PropertyValue
value: QuickBooks Online: 3 users (Essentials plan) | Zoho Books: N/A

Third-party Integrations Available
type: PropertyValue
value: QuickBooks Online: 500+ | Zoho Books: N/A

Mobile App Invoice Creation
type: PropertyValue
value: QuickBooks Online: Full invoicing + real-time sync | Zoho Books: N/A

User Role Types Available
type: PropertyValue
value: QuickBooks Online: 5 standard roles | Zoho Books: N/A

Average Time to Competency
type: PropertyValue
value: QuickBooks Online: 3-5 days | Zoho Books: N/A

System Uptime SLA
type: PropertyValue
value: QuickBooks Online: 99.9% | Zoho Books: N/A

Starting Monthly Price (USD)
type: PropertyValue
value: QuickBooks Online: $35 | Zoho Books: $10/month
value reference: Zoho Books

Global User Base
type: PropertyValue
value: QuickBooks Online: 4.5M+ users | Zoho Books: N/A

Mobile App Rating (iOS/Android)
type: PropertyValue
value: QuickBooks Online: 4.2/5 | Zoho Books: N/A

Countries/Regions Supported
type: PropertyValue
value: QuickBooks Online: 1 (U.S. primary) | Zoho Books: N/A

Multi-Currency Support
type: PropertyValue
value: QuickBooks Online: 160 (limited real-time conversion) | Zoho Books: 120+ currencies
value reference: QuickBooks Online

API Free Tier Monthly Calls
type: PropertyValue
value: QuickBooks Online: 10,000 | Zoho Books: N/A

Customer Support Hours
type: PropertyValue
value: QuickBooks Online: 50 (Mon-Fri, 9am-6pm ET) | Zoho Books: N/A

Built-in Payroll Integration
type: PropertyValue
value: QuickBooks Online: Native (Payroll Plus plan included) | Zoho Books: N/A

Number of App Integrations
type: PropertyValue
value: QuickBooks Online: 750+ | Zoho Books: N/A

Concurrent Users (Free/Basic Plan)
type: PropertyValue
value: QuickBooks Online: 3 users | Zoho Books: N/A

Automated Bank Reconciliation
type: PropertyValue
value: QuickBooks Online: Automated (SmartMatch AI) | Zoho Books: N/A

Payroll Feature Cost
type: PropertyValue
value: QuickBooks Online: Included in plan | Zoho Books: N/A

Supported Financial Institutions
type: PropertyValue
value: QuickBooks Online: 16,000+ global institutions | Zoho Books: N/A

Custom Report Types
type: PropertyValue
value: QuickBooks Online: 100+ customizable reports | Zoho Books: N/A

Mobile App Rating
type: PropertyValue
value: QuickBooks Online: 4.6/5 (89,000 reviews) | Zoho Books: 4.6/5 (28,000 reviews)

Client Portal Features
type: PropertyValue
value: QuickBooks Online: Limited: invoice viewing only | Zoho Books: N/A

Native Payroll Support
type: PropertyValue
value: QuickBooks Online: Yes, native QuickBooks Payroll | Zoho Books: N/A

Maximum Users on Lowest Plan
type: PropertyValue
value: QuickBooks Online: 1 user | Zoho Books: N/A

Estimated Setup Time to Proficiency
type: PropertyValue
value: QuickBooks Online: 5-7 days | Zoho Books: N/A

Base Monthly Subscription Cost
type: PropertyValue
value: QuickBooks Online: $30 | Zoho Books: N/A

Maximum Users (Standard Plan)
type: PropertyValue
value: QuickBooks Online: Unlimited | Zoho Books: N/A

Number of Entities Manageable
type: PropertyValue
value: QuickBooks Online: Up to 10 | Zoho Books: N/A

Implementation Duration
type: PropertyValue
value: QuickBooks Online: 1-2 weeks | Zoho Books: N/A

Pre-built Integrations
type: PropertyValue
value: QuickBooks Online: 900+ | Zoho Books: N/A

API Rate Limit (Calls/Month)
type: PropertyValue
value: QuickBooks Online: 10,000 | Zoho Books: N/A

Inventory Features Depth
type: PropertyValue
value: QuickBooks Online: Basic (serial/lot tracking, stock transfers) | Zoho Books: N/A

Average Total Cost of Ownership (Year 1)
type: PropertyValue
value: QuickBooks Online: $600-$1,200 | Zoho Books: N/A

Entry Price Point
type: PropertyValue
value: QuickBooks Online: $15 | Zoho Books: $9
value reference: Zoho Books

Mid-Tier Plan Cost
type: PropertyValue
value: QuickBooks Online: $55 (Plus) | Zoho Books: $45 (Professional)
value reference: Zoho Books

US SMB Market Adoption
type: PropertyValue
value: QuickBooks Online: 80% | Zoho Books: 12%
value reference: QuickBooks Online

Native App Integrations
type: PropertyValue
value: QuickBooks Online: 650+ | Zoho Books: 500+
value reference: QuickBooks Online

Supported Currencies
type: PropertyValue
value: QuickBooks Online: 160 currencies | Zoho Books: 195 currencies
value reference: Zoho Books

Typical Setup Time
type: PropertyValue
value: QuickBooks Online: 3-5 days | Zoho Books: 1-2 days
value reference: Zoho Books

Invoice Templates Available
type: PropertyValue
value: QuickBooks Online: 80+ templates | Zoho Books: 100+ templates
value reference: Zoho Books

Free Plan Option
type: PropertyValue
value: QuickBooks Online: None | Zoho Books: Up to 2 users

Base Annual Cost
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: $99-$399/year

Monthly Cost (Entry Plan)
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: $8.25/month (annual pay)

Automation Rules
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 50+ pre-built rules

Maximum User Accounts
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 1-3 (depending on plan)

Starting Price
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: $9

User Interface Rating
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 4.4/5

Customer Support Response Time
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 12-24 hours

Pre-Built Reports
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 25+

Pro Tier Monthly Price (USD)
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: $45/month

Bank Feed Integrations
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 850+ (global coverage)

iOS Mobile App Rating
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 4.3 stars (12,000+ reviews)

Native Third-Party Integrations
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 1,000+ (Zoho ecosystem + partners)

Free Trial Duration
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: 14 days

Invoice OCR/Automation
type: PropertyValue
value: QuickBooks Online: N/A | Zoho Books: AI-powered OCR (included)

SpeakableSpecification
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QuickBooks Online — Wikipedia
type: CreativeWork

Zoho Books — Wikipedia
type: CreativeWork

Compare QuickBooks Online vs Zoho Books
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additional type: CompareAction
target: https://www.aversusb.net/compare/quickbooks-vs-zoho-books)
object: QuickBooks Online
object: Zoho Books

Average Time to Competency
type: PropertyValue
value reference: Usability

System Uptime SLA
type: PropertyValue
value reference: Reliability

Starting Monthly Price (USD)
type: PropertyValue
value reference: Pricing

Global User Base
type: PropertyValue
value reference: Popularity

Mobile App Rating (iOS/Android)
type: PropertyValue
value reference: User Experience

Countries/Regions Supported
type: PropertyValue
value reference: Global Reach

Multi-Currency Support
type: PropertyValue
value reference: International

API Free Tier Monthly Calls
type: PropertyValue
value reference: Developer Features

Customer Support Hours
type: PropertyValue
value reference: Support

Built-in Payroll Integration
type: PropertyValue
value reference: Features

Number of App Integrations
type: PropertyValue
value reference: Features

Concurrent Users (Free/Basic Plan)
type: PropertyValue
value reference: Collaboration

Automated Bank Reconciliation
type: PropertyValue
value reference: Features

Payroll Feature Cost
type: PropertyValue
value reference: Pricing

Supported Financial Institutions
type: PropertyValue
value reference: Features

Custom Report Types
type: PropertyValue
value reference: Features

Mobile App Rating
type: PropertyValue
value reference: User Experience

Client Portal Features
type: PropertyValue
value reference: Features

Native Payroll Support
type: PropertyValue
value reference: Features

Maximum Users on Lowest Plan
type: PropertyValue
value reference: Scalability

Estimated Setup Time to Proficiency
type: PropertyValue
value reference: Ease of Use

Base Monthly Subscription Cost
type: PropertyValue
value reference: Pricing

Maximum Users (Standard Plan)
type: PropertyValue
value reference: Scalability

Number of Entities Manageable
type: PropertyValue
value reference: Multi-Entity Management

Implementation Duration
type: PropertyValue
value reference: Deployment

Pre-built Integrations
type: PropertyValue
value reference: Integrations

API Rate Limit (Calls/Month)
type: PropertyValue
value reference: Integration Capacity

Inventory Features Depth
type: PropertyValue
value reference: Functionality

Average Total Cost of Ownership (Year 1)
type: PropertyValue
value reference: Total Costs

Entry Price Point
type: PropertyValue
value reference: Pricing

Mid-Tier Plan Cost
type: PropertyValue
value reference: Pricing

US SMB Market Adoption
type: PropertyValue
value reference: Market Position

Native App Integrations
type: PropertyValue
value reference: Features

Supported Currencies
type: PropertyValue
value reference: Global Features

Typical Setup Time
type: PropertyValue
value reference: Implementation

Invoice Templates Available
type: PropertyValue
value reference: Features

Free Plan Option
type: PropertyValue
value reference: Pricing

Base Annual Cost
type: PropertyValue
value reference: Pricing

Monthly Cost (Entry Plan)
type: PropertyValue
value reference: Pricing

Automation Rules
type: PropertyValue
value reference: Features

Maximum User Accounts
type: PropertyValue
value reference: Scalability

Starting Price
type: PropertyValue
value reference: Pricing

User Interface Rating
type: PropertyValue
value reference: Usability

Customer Support Response Time
type: PropertyValue
value reference: Support

Pre-Built Reports
type: PropertyValue
value reference: Reporting

Pro Tier Monthly Price (USD)
type: PropertyValue
value reference: Pricing

Bank Feed Integrations
type: PropertyValue
value reference: Features

iOS Mobile App Rating
type: PropertyValue
value reference: Mobile Experience

Native Third-Party Integrations
type: PropertyValue
value reference: Extensibility

Free Trial Duration
type: PropertyValue
value reference: Pricing

Invoice OCR/Automation
type: PropertyValue
value reference: Features