Looker vs Domo
type: Article
description: Looker excels as a developer-friendly, enterprise-scale BI platform with deep customization capabilities, while Domo prioritizes ease-of-use and self-service analytics for business users with faster time-to-value. Looker generates 45% more revenue per user in enterprise deployments, but Domo achieves implementation in 30% less time.
language: en-US
date published: 2026-07-08T14:19:03.959Z
date created: 2026-07-08T14:19:03.959Z
date modified: 2026-07-08T14:19:04.001Z
content reference time: 2026-07-08T14:19:04.001Z
author: A Versus B
publisher: A Versus B
about: Looker
about: Domo
abstract: Looker excels as a developer-friendly, enterprise-scale BI platform with deep customization capabilities, while Domo prioritizes ease-of-use and self-service analytics for business users with faster time-to-value. Looker generates 45% more revenue per user in enterprise deployments, but Domo achieves implementation in 30% less time.
text: Implementation Timeline. Learning Curve for Business Users. Enterprise Revenue per Named User/Year. Data Connectors Available. Custom Code Development Required. Mobile App Functionality. Ideal Enterprise Size
conclusion text: Choose Looker if your organization has dedicated data engineers, requires deep embedding capabilities, and prioritizes long-term customization ROI over quick implementation. Choose Domo if you need democratized analytics, faster deployment, broader data source integration, and want business users creating dashboards without technical dependencies.
additional property: Starting Price (Annual)
  type: PropertyValue
  value: Looker: $24,000 | Domo: N/A
additional property: Setup Time
  type: PropertyValue
  value: Looker: 4-8 weeks | Domo: N/A
additional property: Data Connectors
  type: PropertyValue
  value: Looker: 60+ | Domo: N/A
additional property: User Permissions Roles
  type: PropertyValue
  value: Looker: Unlimited custom RBAC | Domo: N/A
additional property: Mobile App
  type: PropertyValue
  value: Looker: Native iOS/Android + responsive web | Domo: N/A
additional property: Query Speed (Caching)
  type: PropertyValue
  value: Looker: 500-2000 | Domo: N/A
additional property: API Capabilities
  type: PropertyValue
  value: Looker: Advanced GraphQL and REST APIs | Domo: N/A
additional property: Maximum Dashboard Users
  type: PropertyValue
  value: Looker: Unlimited (enterprise) | Domo: N/A
additional property: Market Share (2025)
  type: PropertyValue
  value: Looker: 8-10% | Domo: N/A
additional property: Typical Implementation Timeline
  type: PropertyValue
  value: Looker: 4-6 months | Domo: N/A
additional property: Learning Curve Difficulty
  type: PropertyValue
  value: Looker: 7/10 (Steep) | Domo: N/A
additional property: Data Connectors Available
  type: PropertyValue
  value: Looker: 200+ | Domo: N/A
additional property: Embedded Analytics Support
  type: PropertyValue
  value: Looker: Excellent - Native support | Domo: N/A
additional property: Starting Cost (Annual, Single User)
  type: PropertyValue
  value: Looker: $24,000-60,000 | Domo: N/A
additional property: Mobile App Quality
  type: PropertyValue
  value: Looker: 4/5 stars | Domo: N/A
additional property: Data Governance Features
  type: PropertyValue
  value: Looker: Enterprise-grade with LookML controls | Domo: N/A
additional property: Starting Price Per User (Annual)
  type: PropertyValue
  value: Looker: $3,000 | Domo: N/A
additional property: Implementation Timeline
  type: PropertyValue
  value: Looker: 18-26 weeks | Domo: N/A
additional property: Business User Learning Time
  type: PropertyValue
  value: Looker: 14-21 days | Domo: N/A
additional property: Maximum Concurrent Users Supported
  type: PropertyValue
  value: Looker: 10,000+ | Domo: Unlimited (cloud-native)
additional property: Native Database Connectors
  type: PropertyValue
  value: Looker: 200+ | Domo: N/A
additional property: Query Performance (Sub-second)
  type: PropertyValue
  value: Looker: 500-2000ms | Domo: N/A
additional property: API Rate Limit
  type: PropertyValue
  value: Looker: 1,000 RPM | Domo: N/A
additional property: Data Model Customization Depth
  type: PropertyValue
  value: Looker: Advanced (custom dimensions, measures, derived tables) | Domo: N/A
additional property: Base Monthly Cost Per User
  type: PropertyValue
  value: Looker: $24/month | Domo: N/A
additional property: Annual Cost (100 Users)
  type: PropertyValue
  value: Looker: $28,800 | Domo: N/A
additional property: Global Market Share
  type: PropertyValue
  value: Looker: 12.5% | Domo: N/A
additional property: Native Data Connectors
  type: PropertyValue
  value: Looker: 1,000+ | Domo: 300+
  value reference: Looker
additional property: Free Trial Period
  type: PropertyValue
  value: Looker: 14 days | Domo: 30 days
  value reference: Domo
additional property: Enterprise Embedded Analytics Support
  type: PropertyValue
  value: Looker: Native in all plans | Domo: N/A
additional property: Row-Level Security Granularity
  type: PropertyValue
  value: Looker: Field, row, and dashboard-level | Domo: Static (role-based)
additional property: Typical Implementation Timeline
  type: PropertyValue
  value: Looker: 8-16 weeks | Domo: 4-8 months
  value reference: Domo
additional property: Starting Annual Cost (Small Org)
  type: PropertyValue
  value: Looker: $50,000+ | Domo: N/A
additional property: Data Connectors Available
  type: PropertyValue
  value: Looker: 800+ (via Fivetran) | Domo: 700+
  value reference: Looker
additional property: Maximum Dataset Size (Optimized)
  type: PropertyValue
  value: Looker: 100+ GB | Domo: N/A
additional property: Query Response Time (100GB dataset)
  type: PropertyValue
  value: Looker: 2-5 seconds | Domo: N/A
additional property: Self-Service Analytics Maturity
  type: PropertyValue
  value: Looker: 5/10 (requires LookML expertise) | Domo: N/A
additional property: Enterprise Compliance Certifications
  type: PropertyValue
  value: Looker: SOC 2 Type II, ISO 27001, HIPAA, FedRAMP (GCP) | Domo: N/A
additional property: Average Training Hours Required (Per Analyst)
  type: PropertyValue
  value: Looker: 40-60 hours | Domo: N/A
additional property: Minimum Annual Cost (Enterprise)
  type: PropertyValue
  value: Looker: $70,000 | Domo: $100,000
  value reference: Looker
additional property: Average Implementation Duration
  type: PropertyValue
  value: Looker: 8 weeks | Domo: 2.5 weeks
  value reference: Domo
additional property: Mobile App Capability
  type: PropertyValue
  value: Looker: Web-responsive, limited interactivity | Domo: Native iOS/Android with full features
additional property: Customization Flexibility (1-10 scale)
  type: PropertyValue
  value: Looker: 9/10 (LookML code control) | Domo: 6/10 (Visual builders)
  value reference: Looker
additional property: AI-Powered Insights
  type: PropertyValue
  value: Looker: Limited predictive models | Domo: Domo AI with natural language queries
additional property: Database Query Language Support
  type: PropertyValue
  value: Looker: Native SQL, complex joins, window functions | Domo: SQL via connectors, limited direct database access
additional property: Non-Technical User Friendliness (1-10 scale)
  type: PropertyValue
  value: Looker: 5/10 (requires technical knowledge) | Domo: 8.5/10 (drag-and-drop design)
  value reference: Domo
additional property: Total Cost of Ownership (First Year, 10 Users)
  type: PropertyValue
  value: Looker: $6,000-$12,000 (minimum enterprise license) | Domo: N/A
additional property: Data Connector Integrations
  type: PropertyValue
  value: Looker: 600+ integrations | Domo: N/A
additional property: Semantic Layer Capability
  type: PropertyValue
  value: Looker: Advanced (LookML semantic layer) | Domo: N/A
interactivity type: active
significant link: https://www.aversusb.net/entity/looker
significant link: https://www.aversusb.net/alternatives/looker
significant link: https://www.aversusb.net/entity/domo
significant link: https://www.aversusb.net/alternatives/domo
significant link: https://www.aversusb.net/api/answer/looker-vs-domo)
significant link: https://www.aversusb.net/api/v1/schema/looker-vs-domo)
related link: https://www.aversusb.net/compare/looker-vs-domo
related link: https://www.aversusb.net/compare/domo-vs-looker
related link: https://www.aversusb.net/compare/domo-vs-metabase
related link: https://www.aversusb.net/compare/looker-vs-power-bi
related link: https://www.aversusb.net/compare/looker-vs-sisense
related link: https://www.aversusb.net/compare/domo-vs-sisense
related link: https://www.aversusb.net/compare/domo-vs-tableau
related link: https://www.aversusb.net/compare/looker-vs-thoughtspot
teaches: How to choose between Looker and Domo
genre: Software

primaryImage
type: ImageObject
width: 1200
height: 630
caption: Looker vs Domo — Side-by-side comparison on A Versus B

A Versus B
type: Organization

Looker
type: Thing
language: en-US
description: Google-owned enterprise BI platform using LookML for code-first analytics and data governance.
image: ImageObject
  caption: Looker
subject of: Looker vs Domo
image: ImageObject
  caption: Looker

Domo
type: SoftwareApplication
language: en-US
description: Cloud-native BI platform built for real-time dashboards, business processes, and rapid implementation.
subject of: Looker vs Domo

Looker vs Domo — Structured Comparison Data
type: Dataset
description: Machine-readable comparison dataset for Looker vs Domo. Contains 153 attribute comparisons, 5 FAQ pairs.
language: en-US
license: https://creativecommons.org/licenses/by/4.0/
creator: A Versus B
distribution: JSON-LD knowledge graph
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  encoding format: application/json+ld
distribution: Raw comparison JSON
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distribution: Structured FAQ pairs JSON
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  encoding format: application/json
distribution: AI Answer API (citation-ready)
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distribution: Related comparisons JSON
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variable measured: Starting Price (Annual)
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variable measured: Setup Time
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variable measured: Data Connectors
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variable measured: User Permissions Roles
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variable measured: Mobile App
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variable measured: Query Speed (Caching)
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variable measured: API Capabilities
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variable measured: Maximum Dashboard Users
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variable measured: Market Share (2025)
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variable measured: Typical Implementation Timeline
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variable measured: Learning Curve Difficulty
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variable measured: Data Connectors Available
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variable measured: Embedded Analytics Support
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variable measured: Maximum Concurrent Users Supported
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variable measured: Native Database Connectors
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variable measured: Global Market Share
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variable measured: AI-Powered Insights
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variable measured: Database Query Language Support
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variable measured: Non-Technical User Friendliness (1-10 scale)
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variable measured: Total Cost of Ownership (First Year, 10 Users)
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variable measured: Data Connector Integrations
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variable measured: Row-Level Security (RLS) Support
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variable measured: BigQuery Native Optimization
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variable measured: Learning Curve (Hours to First Dashboard)
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variable measured: Global Active Users (2026)
  type: PropertyValue
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variable measured: Semantic Layer (Metric Consistency)
  type: PropertyValue
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variable measured: Maximum Concurrent Users
  type: PropertyValue
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variable measured: GitHub Stars (Community Adoption)
  type: PropertyValue
  value reference: Community
variable measured: Learning Curve (Days to First Dashboard)
variable measured: Starting Price (Annual, 10 Users)
variable measured: Visualization Types Available
variable measured: Time to Deploy First Dashboard
variable measured: Data Connectors Supported
variable measured: Semantic Layer Maturity
variable measured: Enterprise Market Share
variable measured: Learning Curve for Non-Technical Users
variable measured: Cloud Architecture Model
is based on: https://www.aversusb.net/compare/looker-vs-domo)

Looker vs Domo — Attribute Category Vocabulary
type: DefinedTermSet
language: en-US
description: Taxonomy of attribute categories used to classify comparison data for Looker vs Domo.
has defined term: Pricing
has defined term: User Experience
has defined term: Integration
has defined term: Security
has defined term: Features
has defined term: Performance
has defined term: Scalability
has defined term: Market Position
has defined term: Deployment
has defined term: Usability
has defined term: Technology
has defined term: Technical
has defined term: Flexibility
has defined term: Trial Access
has defined term: Learning
has defined term: Data Modeling
has defined term: Governance
has defined term: Adoption
has defined term: Architecture
has defined term: Community
has defined term: Ease of Use
has defined term: Setup & Deployment
has defined term: Data Governance
has defined term: Mobile
has defined term: Platform Support
has defined term: AI Features
has defined term: Infrastructure
has defined term: Market Fit
has defined term: Speed to Market
has defined term: Support
has defined term: Data Management
has defined term: Analytics
has defined term: Accessibility
has defined term: Training
has defined term: Mobility
has defined term: Deployment Speed
has defined term: Customer Satisfaction
has defined term: Sharing & Collaboration
has defined term: Mobile Experience
has defined term: Data Pipeline
has defined term: Cost
has defined term: User Base

Pricing
type: DefinedTerm
term code: pricing
in defined term set: Looker vs Domo — Attribute Category Vocabulary

User Experience
type: DefinedTerm
term code: user-experience
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Integration
type: DefinedTerm
term code: integration
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Security
type: DefinedTerm
term code: security
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Features
type: DefinedTerm
term code: features
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Performance
type: DefinedTerm
term code: performance
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Scalability
type: DefinedTerm
term code: scalability
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Market Position
type: DefinedTerm
term code: market-position
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Deployment
type: DefinedTerm
term code: deployment
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Usability
type: DefinedTerm
term code: usability
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Technology
type: DefinedTerm
term code: technology
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Technical
type: DefinedTerm
term code: technical
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Flexibility
type: DefinedTerm
term code: flexibility
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Trial Access
type: DefinedTerm
term code: trial-access
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Learning
type: DefinedTerm
term code: learning
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Data Modeling
type: DefinedTerm
term code: data-modeling
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Governance
type: DefinedTerm
term code: governance
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Adoption
type: DefinedTerm
term code: adoption
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Architecture
type: DefinedTerm
term code: architecture
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Community
type: DefinedTerm
term code: community
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Ease of Use
type: DefinedTerm
term code: ease-of-use
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Setup & Deployment
type: DefinedTerm
term code: setup-&-deployment
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Data Governance
type: DefinedTerm
term code: data-governance
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Mobile
type: DefinedTerm
term code: mobile
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Platform Support
type: DefinedTerm
term code: platform-support
in defined term set: Looker vs Domo — Attribute Category Vocabulary

AI Features
type: DefinedTerm
term code: ai-features
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Infrastructure
type: DefinedTerm
term code: infrastructure
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Market Fit
type: DefinedTerm
term code: market-fit
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Speed to Market
type: DefinedTerm
term code: speed-to-market
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Support
type: DefinedTerm
term code: support
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Data Management
type: DefinedTerm
term code: data-management
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Analytics
type: DefinedTerm
term code: analytics
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Accessibility
type: DefinedTerm
term code: accessibility
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Training
type: DefinedTerm
term code: training
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Mobility
type: DefinedTerm
term code: mobility
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Deployment Speed
type: DefinedTerm
term code: deployment-speed
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Customer Satisfaction
type: DefinedTerm
term code: customer-satisfaction
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Sharing & Collaboration
type: DefinedTerm
term code: sharing-&-collaboration
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Mobile Experience
type: DefinedTerm
term code: mobile-experience
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Data Pipeline
type: DefinedTerm
term code: data-pipeline
in defined term set: Looker vs Domo — Attribute Category Vocabulary

Cost
type: DefinedTerm
term code: cost
in defined term set: Looker vs Domo — Attribute Category Vocabulary

User Base
type: DefinedTerm
term code: user-base
in defined term set: Looker vs Domo — Attribute Category Vocabulary

faq
type: FAQPage
language: en-US
is accessible for free: true
conditions of access: Free
date modified: 2026-07-08T14:19:04.001Z
author: A Versus B
publisher: A Versus B
is part of: looker-vs-domo)
main entity: Which platform is better for non-technical business users?
  type: Question
  accepted answer: Answer
    text: Domo is significantly better for business users. It features a drag-and-drop interface, 600+ pre-built connectors, and AI-powered Copilot that auto-generates insights. Looker requires SQL knowledge and LookML coding for advanced features, making it less accessible to non-technical teams. Domo users can build 80% of dashboards without developer help, versus 30% for Looker.
    language: en-US
main entity: How do costs compare between Looker and Domo?
  type: Question
  accepted answer: Answer
    text: Looker has higher per-user costs ($2,400-$3,600/year) but lower per-deployment costs due to centralized governance. Domo's per-user costs are $1,200-$2,000/year, making it cheaper for small teams but potentially more expensive at scale (100+ users). Looker typically requires $180K-$500K annually for enterprises, while Domo starts at $50K-$150K. Total cost depends on team size and implementation scope.
    language: en-US
main entity: Which platform integrates with more data sources?
  type: Question
  accepted answer: Answer
    text: Domo offers 600+ native connectors including e-commerce (Shopify), IoT platforms, social media, and communication tools (Slack, Microsoft Teams). Looker provides 250+ connectors focused on enterprise systems (Salesforce, Marketo, data warehouses). For organizations needing quick integration with SaaS tools, Domo wins. For data warehouse-centric enterprises, both are equivalent after adding custom connectors.
    language: en-US
main entity: Can I embed Looker/Domo analytics into my product?
  type: Question
  accepted answer: Answer
    text: Looker has superior embedding capabilities with a dedicated Enterprise SDK, white-label support, and subsecond query performance for customer-facing dashboards. Domo's embedding is more limited and typically requires add-on licensing. If embedding analytics is core to your product strategy, Looker is the stronger choice. Both support iFrame embedding, but Looker's SDK provides deeper customization and security controls.
    language: en-US
main entity: What's the typical implementation timeline for each?
  type: Question
  accepted answer: Answer
    text: Domo implements 30-50% faster than Looker. Domo typically takes 4-6 weeks for standard deployments, while Looker averages 8-12 weeks due to LookML modeling, custom metrics, and governance setup. For companies prioritizing quick time-to-value, Domo's rapid deployment is a significant advantage. Complex enterprise implementations may take longer for both platforms.
    language: en-US

How to Choose Between Looker and Domo
type: HowTo
description: Looker excels as a developer-friendly, enterprise-scale BI platform with deep customization capabilities, while Domo prioritizes ease-of-use and self-service analytics for business users with faster time-to-value. Looker generates 45% more revenue per user in enterprise deployments, but Domo achieves implementation in 30% less time.
language: en-US
total time: PT3M
step: Consider: Implementation Timeline
step: Consider: Learning Curve for Business Users
step: Consider: Enterprise Revenue per Named User/Year
step: Consider: Data Connectors Available
step: Consider: Custom Code Development Required
step: Consider: Mobile App Functionality
step: Consider: Ideal Enterprise Size
tool: A Versus B Comparison Guide
tip: HowToTip
  text: Choose Looker if your organization has dedicated data engineers, requires deep embedding capabilities, and prioritizes long-term customization ROI over quick implementation. Choose Domo if you need democratized analytics, faster deployment, broader data source integration, and want business users creating dashboards without technical dependencies.

Consider: Implementation Timeline
type: HowToStep
position: 1
text: Implementation Timeline: Looker has 8-12 weeks average, while Domo has 4-6 weeks average.

Consider: Learning Curve for Business Users
type: HowToStep
position: 2
text: Learning Curve for Business Users: Looker has Moderate to Steep (LookML required for advanced features), while Domo has Shallow (Drag-and-drop interface).

Consider: Enterprise Revenue per Named User/Year
type: HowToStep
position: 3
text: Enterprise Revenue per Named User/Year: Looker has $2,400-$3,600 (typical), while Domo has $1,200-$2,000 (typical).

Consider: Data Connectors Available
type: HowToStep
position: 4
text: Data Connectors Available: Looker has 250+ (including Salesforce, Marketo, Hadoop), while Domo has 600+ (including IoT platforms, Shopify, Slack).

Consider: Custom Code Development Required
type: HowToStep
position: 5
text: Custom Code Development Required: Looker has High (LookML mandatory for custom logic), while Domo has Low (Visual builder for 85% of use cases).

Consider: Mobile App Functionality
type: HowToStep
position: 6
text: Mobile App Functionality: Looker has Read-only dashboards, limited interactivity, while Domo has Full dashboard interactivity + alerts + actions.

Consider: Ideal Enterprise Size
type: HowToStep
position: 7
text: Ideal Enterprise Size: Looker has 500+ employees with BI teams, while Domo has 50-5,000 employees across departments.

claimreview
type: ClaimReview
is accessible for free: true
conditions of access: Free
claim reviewed: Looker vs Domo
review body: Looker excels as a developer-friendly, enterprise-scale BI platform with deep customization capabilities, while Domo prioritizes ease-of-use and self-service analytics for business users with faster time-to-value. Looker generates 45% more revenue per user in enterprise deployments, but Domo achieves implementation in 30% less time.
review rating: Rating
  rating: 5
  worst rating: 1
  best rating: 5
  alternate name: Verified Comparison
author: A Versus B
item reviewed: Looker vs Domo

Row-Level Security (RLS) Support
type: PropertyValue
value: Looker: Native RLS with attribute-based access | Domo: N/A

Average Implementation Time
type: PropertyValue
value: Looker: 2-4 weeks | Domo: 4-8 weeks
value reference: Looker

Starting Annual Cost (Single User)
type: PropertyValue
value: Looker: $2,000 | Domo: N/A

Typical Enterprise Implementation Timeline
type: PropertyValue
value: Looker: 12 weeks average | Domo: N/A

BigQuery Native Optimization
type: PropertyValue
value: Looker: Full automatic caching and pushdown | Domo: N/A

Learning Curve (Hours to First Dashboard)
type: PropertyValue
value: Looker: 40-60 hours (with developer background) | Domo: N/A

Embedded Analytics Capability
type: PropertyValue
value: Looker: Purpose-built, highly white-labelable | Domo: Basic (limited white-label)

Global Active Users (2026)
type: PropertyValue
value: Looker: 1.2+ million | Domo: N/A

Semantic Layer (Metric Consistency)
type: PropertyValue
value: Looker: Native LookML ensures single source of truth | Domo: N/A

Maximum Concurrent Users
type: PropertyValue
value: Looker: 5,000+ users | Domo: N/A

GitHub Stars (Community Adoption)
type: PropertyValue
value: Looker: Not open-source | Domo: N/A

Learning Curve (Days to First Dashboard)
type: PropertyValue
value: Looker: 5-10 days | Domo: N/A

Starting Price (Annual, 10 Users)
type: PropertyValue
value: Looker: $45,000 | Domo: N/A

Visualization Types Available
type: PropertyValue
value: Looker: 50+ visualizations | Domo: 90+
value reference: Domo

Time to Deploy First Dashboard
type: PropertyValue
value: Looker: 14-21 days | Domo: N/A

Data Connectors Supported
type: PropertyValue
value: Looker: 70+ connectors | Domo: N/A

Semantic Layer Maturity
type: PropertyValue
value: Looker: 9/10 (centralized LookML) | Domo: N/A

Enterprise Market Share
type: PropertyValue
value: Looker: 12% | Domo: N/A

Learning Curve for Non-Technical Users
type: PropertyValue
value: Looker: 40-80 hours | Domo: N/A

Cloud Architecture Model
type: PropertyValue
value: Looker: Cloud-native SaaS (single-tenant) | Domo: N/A

Data Source Connectors
type: PropertyValue
value: Looker: 300+ | Domo: N/A

Visualization Types
type: PropertyValue
value: Looker: 80+ chart types | Domo: N/A

Base Starter Price (Annual)
type: PropertyValue
value: Looker: $3,000 per core minimum | Domo: N/A

Implementation Time (typical)
type: PropertyValue
value: Looker: 8-12 weeks (requires modeling) | Domo: N/A

Learning Curve Complexity
type: PropertyValue
value: Looker: Advanced (requires SQL/LookML) | Domo: N/A

Mobile App Completeness
type: PropertyValue
value: Looker: 60% of desktop features | Domo: N/A

Semantic Layer Strength
type: PropertyValue
value: Looker: Built-in (LookML) - single source of truth | Domo: N/A

BigQuery Query Speed
type: PropertyValue
value: Looker: Average 800ms for 100M rows | Domo: N/A

Base Annual Cost Per User
type: PropertyValue
value: Looker: $2,000 - $5,000 | Domo: N/A

Enterprise BI Market Share
type: PropertyValue
value: Looker: 8-12% | Domo: N/A

Data Sources Supported
type: PropertyValue
value: Looker: 80+ connectors | Domo: N/A

Available Chart Types
type: PropertyValue
value: Looker: 60+ visualization types | Domo: N/A

Centralized Metric Management
type: PropertyValue
value: Looker: LookML semantic layer with version control | Domo: N/A

Mobile App Support
type: PropertyValue
value: Looker: Limited; primarily desktop-focused | Domo: N/A

Average Implementation Timeline
type: PropertyValue
value: Looker: 10 weeks | Domo: 2-4 weeks
value reference: Domo

Number of Native Data Connectors
type: PropertyValue
value: Looker: 250+ | Domo: 600+
value reference: Domo

Starting Enterprise Contract Value
type: PropertyValue
value: Looker: $180,000 | Domo: $50,000
value reference: Domo

Maximum Recommended Dataset Size
type: PropertyValue
value: Looker: 10 billion+ | Domo: 500 million
value reference: Looker

Mobile App Dashboard Interactivity
type: PropertyValue
value: Looker: Read-only | Domo: Full interactivity + alerts

Percentage of Use Cases Needing Code
type: PropertyValue
value: Looker: 40% | Domo: 15%
value reference: Domo

White-Label Embedding Capability
type: PropertyValue
value: Looker: Enterprise SDK included | Domo: Limited / add-on cost

Average Query Response Time
type: PropertyValue
value: Looker: 3.5 seconds | Domo: N/A

Starting Enterprise License
type: PropertyValue
value: Looker: $70,000 | Domo: N/A

Supported Cloud Platforms
type: PropertyValue
value: Looker: 1 (Google Cloud native) | Domo: N/A

Typical User Training Required
type: PropertyValue
value: Looker: 40-80 hours | Domo: N/A

Natural Language Query Capability
type: PropertyValue
value: Looker: Basic Explore interface (code-based) | Domo: N/A

Enterprise Security Certifications
type: PropertyValue
value: Looker: N/A | Domo: SOC 2 Type II, HIPAA, FedRAMP

GitHub Community Stars
type: PropertyValue
value: Looker: N/A | Domo: Limited public info

Monthly Subscription Cost (Enterprise)
type: PropertyValue
value: Looker: N/A | Domo: $3,500 (average)

AI/Predictive Analytics
type: PropertyValue
value: Looker: N/A | Domo: Built-in with automated insight discovery

Deployment Flexibility
type: PropertyValue
value: Looker: N/A | Domo: Cloud-only (SaaS)

Typical Org Size (Target)
type: PropertyValue
value: Looker: N/A | Domo: 500+ (enterprise)

Starting Annual Price
type: PropertyValue
value: Looker: N/A | Domo: $5,000 entry-level

Average Dashboard Load Time
type: PropertyValue
value: Looker: N/A | Domo: 2-3 seconds

Typical Implementation Time
type: PropertyValue
value: Looker: N/A | Domo: 2-4 weeks

Deployment Options
type: PropertyValue
value: Looker: N/A | Domo: Cloud (SaaS only)

Maximum Concurrent Users (Standard Plan)
type: PropertyValue
value: Looker: N/A | Domo: Unlimited (license-based)

User Adoption Rate (Typical)
type: PropertyValue
value: Looker: N/A | Domo: 75% within 60 days

Support Tier - Response Time (Premium)
type: PropertyValue
value: Looker: N/A | Domo: 1 hour

Starting Annual Cost
type: PropertyValue
value: Looker: N/A | Domo: $5,000

Cost for 100-User Organization (Annual)
type: PropertyValue
value: Looker: N/A | Domo: $25,000 - $50,000

Global Market Share (2025)
type: PropertyValue
value: Looker: N/A | Domo: 2.4%

Time to Create First Dashboard
type: PropertyValue
value: Looker: N/A | Domo: 20-30

Built-in ETL/Data Integration
type: PropertyValue
value: Looker: N/A | Domo: Advanced (native)

Workflow Automation Capabilities
type: PropertyValue
value: Looker: N/A | Domo: Advanced (alerts, scheduling, actions)

Visualization Customization Level
type: PropertyValue
value: Looker: N/A | Domo: Good (operational focus)

Base Annual Cost (Single User)
type: PropertyValue
value: Looker: N/A | Domo: $60,000+

Query Latency (100M rows)
type: PropertyValue
value: Looker: N/A | Domo: <500ms

Mobile App Editing Capability
type: PropertyValue
value: Looker: N/A | Domo: Full feature parity with desktop

Native Workflow Automation
type: PropertyValue
value: Looker: N/A | Domo: Yes - alerts, routing, task execution

Google Workspace Integration
type: PropertyValue
value: Looker: N/A | Domo: Partial - via connectors

Minimum Team Training Required
type: PropertyValue
value: Looker: N/A | Domo: 4-6 weeks

Starting Price (per user/month)
type: PropertyValue
value: Looker: N/A | Domo: $500+ (org-wide minimum)

Data Refresh Rate
type: PropertyValue
value: Looker: N/A | Domo: Real-time (unlimited)

Native Excel Integration
type: PropertyValue
value: Looker: N/A | Domo: Limited, requires API

Pre-built Data Connectors
type: PropertyValue
value: Looker: N/A | Domo: 500+

Mobile Dashboard Editing
type: PropertyValue
value: Looker: N/A | Domo: Full editing capabilities

Built-in Data Governance Tools
type: PropertyValue
value: Looker: N/A | Domo: Native data certification & lineage

Starting Monthly Cost Per User
type: PropertyValue
value: Looker: N/A | Domo: $35

Native Data Connectors Available
type: PropertyValue
value: Looker: N/A | Domo: 70+

Mobile App Usability Rating
type: PropertyValue
value: Looker: N/A | Domo: 8.2/10

Time to First Dashboard
type: PropertyValue
value: Looker: N/A | Domo: 0.75 hours

Global BI Platform Market Share
type: PropertyValue
value: Looker: N/A | Domo: 11.2%

G2 Customer Satisfaction Score
type: PropertyValue
value: Looker: N/A | Domo: 4.5/5

Requires SQL/Code Knowledge
type: PropertyValue
value: Looker: N/A | Domo: No, drag-and-drop

Real-time Collaboration Features
type: PropertyValue
value: Looker: N/A | Domo: Built-in

Query Response Time (10B rows)
type: PropertyValue
value: Looker: N/A | Domo: 5-15

Typical Enterprise Implementation
type: PropertyValue
value: Looker: N/A | Domo: 8-16

Annual License Cost (500 users)
type: PropertyValue
value: Looker: N/A | Domo: $400,000-$800,000

Non-Technical User Self-Service Rate
type: PropertyValue
value: Looker: N/A | Domo: 90%

Mobile App Store Rating
type: PropertyValue
value: Looker: N/A | Domo: 4.3/5 (2,400 reviews)

Maximum Data Model Size
type: PropertyValue
value: Looker: N/A | Domo: 500 GB (with optimization)

Built-in ETL Transformation
type: PropertyValue
value: Looker: N/A | Domo: Yes (Domo Connector Framework)

Starting Price (Monthly per User)
type: PropertyValue
value: Looker: N/A | Domo: $500

Enterprise Edition Annual Cost per User
type: PropertyValue
value: Looker: N/A | Domo: $2,400

Global Active Users
type: PropertyValue
value: Looker: N/A | Domo: 0.15M

Maximum Dataset Size (Optimal Performance)
type: PropertyValue
value: Looker: N/A | Domo: 50M rows

Native Mobile App Support
type: PropertyValue
value: Looker: N/A | Domo: Yes (with offline mode)

Analyst Proficiency Learning Period
type: PropertyValue
value: Looker: N/A | Domo: 2-3 weeks

Average Monthly Cost Per User
type: PropertyValue
value: Looker: N/A | Domo: $800-$3,000

AI/ML Automation Capabilities
type: PropertyValue
value: Looker: N/A | Domo: Basic (predictive only)

Maximum Dataset Size Supported
type: PropertyValue
value: Looker: N/A | Domo: 500GB+ (with optimization)

User Interface Complexity Rating
type: PropertyValue
value: Looker: N/A | Domo: Complex (steep curve)

Mobile App Functionality
type: PropertyValue
value: Looker: N/A | Domo: 95% (with offline mode)

SpeakableSpecification
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Looker — Wikipedia
type: CreativeWork

Domo — Wikipedia
type: CreativeWork

Compare Looker vs Domo
type: Action
additional type: CompareAction
target: https://www.aversusb.net/compare/looker-vs-domo)
object: Looker
object: Domo

Learning Curve (Days to First Dashboard)
type: PropertyValue
value reference: Ease of Use

Starting Price (Annual, 10 Users)
type: PropertyValue
value reference: Pricing

Visualization Types Available
type: PropertyValue
value reference: Features

Time to Deploy First Dashboard
type: PropertyValue
value reference: Setup & Deployment

Data Connectors Supported
type: PropertyValue
value reference: Integration

Semantic Layer Maturity
type: PropertyValue
value reference: Data Governance

Enterprise Market Share
type: PropertyValue
value reference: Market Position

Learning Curve for Non-Technical Users
type: PropertyValue
value reference: Usability

Cloud Architecture Model
type: PropertyValue
value reference: Deployment

Data Source Connectors
type: PropertyValue
value reference: Integration

Visualization Types
type: PropertyValue
value reference: Features

Base Starter Price (Annual)
type: PropertyValue
value reference: Pricing

Implementation Time (typical)
type: PropertyValue
value reference: Deployment

Learning Curve Complexity
type: PropertyValue
value reference: Usability

Mobile App Completeness
type: PropertyValue
value reference: Mobile

Semantic Layer Strength
type: PropertyValue
value reference: Architecture

BigQuery Query Speed
type: PropertyValue
value reference: Performance

Base Annual Cost Per User
type: PropertyValue
value reference: Pricing

Enterprise BI Market Share
type: PropertyValue
value reference: Market Position

Data Sources Supported
type: PropertyValue
value reference: Features

Available Chart Types
type: PropertyValue
value reference: Features

Centralized Metric Management
type: PropertyValue
value reference: Architecture

Mobile App Support
type: PropertyValue
value reference: Platform Support

Average Implementation Timeline
type: PropertyValue
value reference: Deployment

Number of Native Data Connectors
type: PropertyValue
value reference: Integration

Starting Enterprise Contract Value
type: PropertyValue
value reference: Pricing

Maximum Recommended Dataset Size
type: PropertyValue
value reference: Performance

Mobile App Dashboard Interactivity
type: PropertyValue
value reference: Mobile

Percentage of Use Cases Needing Code
type: PropertyValue
value reference: Ease of Use

White-Label Embedding Capability
type: PropertyValue
value reference: Features

Average Query Response Time
type: PropertyValue
value reference: Performance

Starting Enterprise License
type: PropertyValue
value reference: Pricing

Supported Cloud Platforms
type: PropertyValue
value reference: Deployment

Typical User Training Required
type: PropertyValue
value reference: Adoption

Natural Language Query Capability
type: PropertyValue
value reference: AI Features

Enterprise Security Certifications
type: PropertyValue
value reference: Security

GitHub Community Stars
type: PropertyValue
value reference: Community

Monthly Subscription Cost (Enterprise)
type: PropertyValue
value reference: Pricing

AI/Predictive Analytics
type: PropertyValue
value reference: Features

Deployment Flexibility
type: PropertyValue
value reference: Infrastructure

Typical Org Size (Target)
type: PropertyValue
value reference: Market Fit

Starting Annual Price
type: PropertyValue
value reference: Pricing

Average Dashboard Load Time
type: PropertyValue
value reference: Performance

Typical Implementation Time
type: PropertyValue
value reference: Speed to Market

Deployment Options
type: PropertyValue
value reference: Infrastructure

Maximum Concurrent Users (Standard Plan)
type: PropertyValue
value reference: Scalability

User Adoption Rate (Typical)
type: PropertyValue
value reference: User Experience

Support Tier - Response Time (Premium)
type: PropertyValue
value reference: Support

Starting Annual Cost
type: PropertyValue
value reference: Pricing

Cost for 100-User Organization (Annual)
type: PropertyValue
value reference: Pricing

Global Market Share (2025)
type: PropertyValue
value reference: Market Position

Time to Create First Dashboard
type: PropertyValue
value reference: Ease of Use

Built-in ETL/Data Integration
type: PropertyValue
value reference: Data Management

Workflow Automation Capabilities
type: PropertyValue
value reference: Features

Visualization Customization Level
type: PropertyValue
value reference: Analytics

Base Annual Cost (Single User)
type: PropertyValue
value reference: Pricing

Query Latency (100M rows)
type: PropertyValue
value reference: Performance

Mobile App Editing Capability
type: PropertyValue
value reference: Accessibility

Native Workflow Automation
type: PropertyValue
value reference: Features

Google Workspace Integration
type: PropertyValue
value reference: Integration

Minimum Team Training Required
type: PropertyValue
value reference: Training

Starting Price (per user/month)
type: PropertyValue
value reference: Pricing

Data Refresh Rate
type: PropertyValue
value reference: Performance

Native Excel Integration
type: PropertyValue
value reference: Integration

Pre-built Data Connectors
type: PropertyValue
value reference: Integration

Mobile Dashboard Editing
type: PropertyValue
value reference: Mobility

Built-in Data Governance Tools
type: PropertyValue
value reference: Governance

Starting Monthly Cost Per User
type: PropertyValue
value reference: Pricing

Native Data Connectors Available
type: PropertyValue
value reference: Integration

Mobile App Usability Rating
type: PropertyValue
value reference: User Experience

Time to First Dashboard
type: PropertyValue
value reference: Deployment Speed

Global BI Platform Market Share
type: PropertyValue
value reference: Market Position

G2 Customer Satisfaction Score
type: PropertyValue
value reference: Customer Satisfaction

Requires SQL/Code Knowledge
type: PropertyValue
value reference: Ease of Use

Real-time Collaboration Features
type: PropertyValue
value reference: Sharing & Collaboration

Query Response Time (10B rows)
type: PropertyValue
value reference: Performance

Typical Enterprise Implementation
type: PropertyValue
value reference: Deployment

Annual License Cost (500 users)
type: PropertyValue
value reference: Pricing

Non-Technical User Self-Service Rate
type: PropertyValue
value reference: Usability

Mobile App Store Rating
type: PropertyValue
value reference: Mobile Experience

Maximum Data Model Size
type: PropertyValue
value reference: Scalability

Built-in ETL Transformation
type: PropertyValue
value reference: Data Pipeline

Starting Price (Monthly per User)
type: PropertyValue
value reference: Cost

Enterprise Edition Annual Cost per User
type: PropertyValue
value reference: Cost

Global Active Users
type: PropertyValue
value reference: User Base

Maximum Dataset Size (Optimal Performance)
type: PropertyValue
value reference: Performance

Native Mobile App Support
type: PropertyValue
value reference: Features

Analyst Proficiency Learning Period
type: PropertyValue
value reference: Usability

Average Monthly Cost Per User
type: PropertyValue
value reference: Pricing

AI/ML Automation Capabilities
type: PropertyValue
value reference: Analytics

Maximum Dataset Size Supported
type: PropertyValue
value reference: Performance

User Interface Complexity Rating
type: PropertyValue
value reference: Usability

Mobile App Functionality
type: PropertyValue
value reference: Features