IKEA specializes in affordable furniture and home goods with in-store assembly and showroom browsing experiences, while Amazon is a general e-commerce marketplace offering faster delivery, wider product variety across all categories, and home convenience. IKEA generates $46.2B annual revenue primarily from furniture; Amazon generates $575B with retail representing just one segment of its diversified business model.
IKEA vs Amazon — Side-by-side comparison on A Versus B
Swedish multinational furniture and home goods retailer with 474 physical stores worldwide.
Global e-commerce giant offering fast shipping, fixed pricing, and Prime membership benefits across millions of products.
Primary Business Focus. Annual Revenue (2024). Average Delivery Time. Physical Store Locations (2024). Product Categories. Assembly Service Offered. Market Capitalization (2026)
Choose IKEA if you prioritize affordable furniture, want to see products in-person before buying, need assembly services, and enjoy hands-on shopping experiences. Choose Amazon if you need fast delivery, diverse product selection beyond furniture, convenience of home delivery, and prefer not leaving your home to shop.
IKEA: IKEA PS 2026 (10th generation) | Amazon: N/A
IKEA: $46.9 billion | Amazon: $575 billion
IKEA: 5-7 days | Amazon: 2 days (Prime) / 5-7 days (standard)
IKEA: 12+ million | Amazon: 250+ million
IKEA: 2-4 hours (major pieces) | Amazon: N/A
IKEA: 30-90 minutes per item | Amazon: N/A
IKEA: 4-8 options per model | Amazon: N/A
IKEA: 461 stores in 63 countries | Amazon: N/A
IKEA: $49-$199 delivery fee | Amazon: N/A
IKEA: Limited promotional periods only | Amazon: N/A
IKEA: 250 (select markets) | Amazon: N/A
IKEA: Member pricing (varies) | Amazon: N/A
IKEA: ~10,000 products | Amazon: 500,000+
IKEA: $46.2 billion | Amazon: $575 billion
IKEA: 474 stores | Amazon: 0 stores (digital-only)
IKEA: 5-10 days | Amazon: 1-2 days (Prime)
IKEA: $60 billion | Amazon: $2,100 billion
IKEA: 63 countries | Amazon: 190+ countries
IKEA: $50-150 per item | Amazon: Not offered
IKEA: N/A | Amazon: 240+ Prime members + broader reach
IKEA: N/A | Amazon: 40% US e-commerce market share
IKEA: N/A | Amazon: $2.36 trillion (July 2026)
IKEA: N/A | Amazon: 15-25% (FBA included)
IKEA: N/A | Amazon: 220 million Prime members
IKEA: N/A | Amazon: 500+ Amazon Go/Fresh stores
IKEA: N/A | Amazon: Same-day to 1 day (Prime)
IKEA: N/A | Amazon: 240 million Prime members
IKEA: N/A | Amazon: Competitive on items under $50
IKEA: N/A | Amazon: Multi-category general retailer
IKEA: N/A | Amazon: Basic category and keyword filters
IKEA: N/A | Amazon: Limited home furniture brands
IKEA: N/A | Amazon: 40% global e-commerce market share
IKEA: N/A | Amazon: $638B (e-commerce only)
IKEA: N/A | Amazon: All categories (diversified)
IKEA: N/A | Amazon: 5-20% on Subscribe & Save
IKEA: N/A | Amazon: 190+ countries and territories
IKEA: N/A | Amazon: Industry average ~40-45%
Standard Non-Perishable Pet Delivery Time
IKEA: N/A | Amazon: ~50,000-100,000 (estimated pet section)
IKEA: N/A | Amazon: 500+ million SKUs across all categories
2025 Pet Supplies Market Position (GMV Rank)
IKEA: N/A | Amazon: Not #1 in pet supplies
IKEA: N/A | Amazon: 30 days (standard Amazon)
IKEA: N/A | Amazon: Limited pet-specific subscriptions
Specialty Pet Food Availability (Exotic/Medical Diets)
IKEA: N/A | Amazon: Limited; depends on seller listings
IKEA: N/A | Amazon: 300+ active customers
IKEA: N/A | Amazon: 3-7 days (instant access)
IKEA: N/A | Amazon: 0% customer data; Amazon owns relationship
IKEA: N/A | Amazon: Varies by category and account tier
IKEA: N/A | Amazon: Strict vetting, A9 quality standards
IKEA: N/A | Amazon: 4.4/5 average seller rating
IKEA: N/A | Amazon: 2.5 billion downloads
IKEA: N/A | Amazon: 150+ million customers
IKEA: N/A | Amazon: Proprietary (freemium model)
IKEA: N/A | Amazon: Not offered; external pharmacy required
Average Product Price Index (baseline=100)
IKEA: N/A | Amazon: $139 (Prime basic tier)
IKEA: N/A | Amazon: 1-2 days (Prime members in metro areas)
Average Price Difference on Beauty Products
IKEA: N/A | Amazon: 10-25% discount below MSRP
IKEA: N/A | Amazon: Same-day or 1-day with Prime
IKEA: N/A | Amazon: Varies; typically 1-5% with Prime
IKEA: N/A | Amazon: $0 with Prime / $25 without
IKEA: N/A | Amazon: 180 days (A-to-Z Guarantee)
IKEA: N/A | Amazon: US-regulated, transparent data policies
Prime Eligible Items with Two-Day Shipping
Free Shipping Threshold (Standard Members)
IKEA: N/A | Amazon: $35 (with Prime; $100 without)
IKEA: N/A | Amazon: 500+ furniture brands available
Average Beauty Product Price Comparison (Foundation)
Customer Review Average Rating (Beauty Products)
IKEA: N/A | Amazon: Up to 45% (varies by category)
IKEA: N/A | Amazon: 91% trust Amazon (2024)
IKEA: N/A | Amazon: 65% third-party sellers (mostly resellers/aggregators)
IKEA: N/A | Amazon: 3,500 cities (Prime 2-hour)
IKEA: N/A | Amazon: ~600 (Whole Foods only)
IKEA: N/A | Amazon: 100+ metro areas (Prime)
IKEA: N/A | Amazon: ~50,000 pet products
IKEA: N/A | Amazon: 5-20% Subscribe & Save
IKEA: N/A | Amazon: 89% (J.D. Power 2024)
IKEA: N/A | Amazon: 12% (includes pet products)
IKEA: N/A | Amazon: 50,000+ pet listings
IKEA: N/A | Amazon: 1-2 days (Prime members)
IKEA: N/A | Amazon: 100-150% higher (standard retail markup)
IKEA: N/A | Amazon: 94% disputes resolved in buyer favor
IKEA: N/A | Amazon: 4.2/5 (verified reviews with photo proof)
IKEA: N/A | Amazon: ~8-12% average return rate
IKEA: N/A | Amazon: 139/year or 14.99/month
IKEA: N/A | Amazon: Low (seller suspension policy enforced)
IKEA: N/A | Amazon: 40+ primary categories
IKEA vs Amazon — Structured Comparison Data
Machine-readable comparison dataset for IKEA vs Amazon. Contains 240 attribute comparisons, 5 FAQ pairs.
IKEA vs Amazon — Attribute Category Vocabulary
Taxonomy of attribute categories used to classify comparison data for IKEA vs Amazon.
Is IKEA cheaper than Amazon for furniture?
IKEA is typically 30-50% cheaper on comparable furniture items. For example, IKEA's PAX wardrobe starts at $180 vs similar pieces on Amazon at $350-500. However, Amazon often has sales and Prime discounts that narrow the gap. IKEA's lower costs come from efficient manufacturing and simplified assembly, while Amazon's third-party marketplace includes both budget and premium options.
How fast can I get furniture from each retailer?
Amazon Prime furniture typically arrives in 1-2 days for items marked 'Prime eligible'; however, many large furniture pieces take 3-7 days. IKEA offers same-day in-store pickup and 5-10 day delivery for online orders. For assembled furniture, IKEA's on-demand assembly is same-day; Amazon has no assembly service, requiring third-party contractors.
IKEA and Amazon serve different segments. IKEA's furniture is designed for 5-10 year durability and is suited for renters and budget shoppers; it uses optimized materials and assembly design. Amazon's furniture varies wildly by third-party seller—ranging from identical IKEA products resold, to lower-quality imports, to premium mid-range brands like Article or Wayfair. High-end furniture on Amazon (Article, Pottery Barn) outperforms IKEA in longevity but costs 3-5x more.
Can I return furniture easily to both retailers?
IKEA offers 365-day returns with a receipt and hassle-free refunds for most items; items must be in resaleable condition. Amazon's return policy is 30 days for most items, extendable to 60 days for Prime members. Furniture returns to Amazon can be initiated online with prepaid shipping labels; IKEA typically requires in-store returns or shipping coordination.
Which is better for bulk home furnishing?
IKEA wins for comprehensive home furnishing projects. Their showrooms let you visualize complete room setups, and assembly services handle large orders efficiently. For bulk orders over $2,000, IKEA offers commercial accounts with 10-15% discounts. Amazon is better if you need items from multiple categories (bedding, electronics, décor) delivered simultaneously, combining furniture with non-furniture products in one shipment.
Primary Business Focus: IKEA has Furniture and home furnishings, while Amazon has General e-commerce marketplace.
Annual Revenue (2024): IKEA has $46.2 billion, while Amazon has $575 billion.
Average Delivery Time: IKEA has 5-10 business days (in-store pickup same-day), while Amazon has 1-2 days (Prime members).
Consider: Physical Store Locations (2024)
Physical Store Locations (2024): IKEA has 474 stores worldwide, while Amazon has 0 (pure digital + logistics centers).
Product Categories: IKEA has ~10,000 SKUs (furniture, décor, kitchenware), while Amazon has ~350+ million SKUs across all categories.
Assembly Service Offered: IKEA has In-store and home assembly available (paid), while Amazon has No furniture assembly service.
Market Capitalization (2026): IKEA has $60 billion USD, while Amazon has $2.1 trillion USD.