HubSpot vs Zoho CRM
type: Article
description: HubSpot leads in ease-of-use and integrations with a starting price of $50/month, while Zoho CRM offers superior affordability starting at $18/month and more customization options for technical teams. HubSpot is best for growing businesses prioritizing simplicity, while Zoho suits cost-conscious companies needing extensive automation.
language: en-US
date published: 2026-07-09T08:31:13.586Z
date created: 2026-07-09T08:31:13.586Z
date modified: 2026-07-09T08:31:13.820Z
content reference time: 2026-07-09T08:31:13.820Z
author: A Versus B
publisher: A Versus B
about: HubSpot CRM
about: Zoho CRM
abstract: HubSpot leads in ease-of-use and integrations with a starting price of $50/month, while Zoho CRM offers superior affordability starting at $18/month and more customization options for technical teams. HubSpot is best for growing businesses prioritizing simplicity, while Zoho suits cost-conscious companies needing extensive automation.
text: Starting Monthly Price. Free Plan Contacts Limit. Native Integrations. User Interface Learning Curve. Annual Cost for Small Team (5 users). Customization Depth. Customer Support Quality Rating
conclusion text: Choose HubSpot if you value intuitive setup, extensive pre-built integrations, and responsive customer support for teams that want to get started quickly without technical overhead. Choose Zoho CRM if you need enterprise-grade customization, lower pricing, and don't mind a steeper learning curve—it's ideal for companies with development resources and specific workflow requirements.
additional property: Base Monthly Price (Per User)
  type: PropertyValue
  value: HubSpot CRM: $45 | Zoho CRM: $14
  value reference: Zoho CRM
additional property: Annual Cost for 10 Users
  type: PropertyValue
  value: HubSpot CRM: $5,400 | Zoho CRM: $1,680
  value reference: Zoho CRM
additional property: Free Plan User Limit
  type: PropertyValue
  value: HubSpot CRM: 3 users, limited dashboard | Zoho CRM: 3 users
additional property: Native App Integrations
  type: PropertyValue
  value: HubSpot CRM: 1,500+ | Zoho CRM: 1,000+
  value reference: HubSpot CRM
additional property: Marketing Automation Included
  type: PropertyValue
  value: HubSpot CRM: Yes, all plans | Zoho CRM: Paid plans only ($25/mo add-on)
additional property: AI Features Included
  type: PropertyValue
  value: HubSpot CRM: Sales Hub+, Marketing Hub+ tiers | Zoho CRM: Zia AI, all paid plans
additional property: Customization Depth
  type: PropertyValue
  value: HubSpot CRM: 6/10 (workflows, fields) | Zoho CRM: 9/10 (modules, blueprints, code)
  value reference: Zoho CRM
additional property: User Onboarding Time
  type: PropertyValue
  value: HubSpot CRM: 2-3 weeks | Zoho CRM: 4-6 weeks
  value reference: HubSpot CRM
additional property: Starting Monthly Price (USD)
  type: PropertyValue
  value: HubSpot CRM: $50 | Zoho CRM: N/A
additional property: Full-Featured Plan (USD/month)
  type: PropertyValue
  value: HubSpot CRM: $800 (with marketing automation) | Zoho CRM: N/A
additional property: Average Implementation Time
  type: PropertyValue
  value: HubSpot CRM: 3 weeks | Zoho CRM: 2-4 weeks
additional property: User Adoption Rate (30 days)
  type: PropertyValue
  value: HubSpot CRM: 80% | Zoho CRM: N/A
additional property: Global Market Share
  type: PropertyValue
  value: HubSpot CRM: 9.2% | Zoho CRM: 3.2%
  value reference: HubSpot CRM
additional property: Native Integrations
  type: PropertyValue
  value: HubSpot CRM: 1,000+ | Zoho CRM: 150+
  value reference: HubSpot CRM
additional property: Customization Level
  type: PropertyValue
  value: HubSpot CRM: Moderate (workflows, custom fields, basic logic) | Zoho CRM: N/A
additional property: Starter Plan Monthly Cost
  type: PropertyValue
  value: HubSpot CRM: $50 | Zoho CRM: $18
  value reference: Zoho CRM
additional property: Free Plan Contact Limit
  type: PropertyValue
  value: HubSpot CRM: Unlimited | Zoho CRM: 300
additional property: Native Integrations Available
  type: PropertyValue
  value: HubSpot CRM: 1,500+ | Zoho CRM: 800+
  value reference: HubSpot CRM
additional property: Setup Time for Average User
  type: PropertyValue
  value: HubSpot CRM: 2-3 days | Zoho CRM: 5-7 days
  value reference: HubSpot CRM
additional property: Annual Cost (5-user Team, Mid Tier)
  type: PropertyValue
  value: HubSpot CRM: $3,000 (Professional plan) | Zoho CRM: $1,080 (Professional plan)
  value reference: Zoho CRM
additional property: Customization Capability Level
  type: PropertyValue
  value: HubSpot CRM: Moderate (Visual workflows, limited code) | Zoho CRM: Advanced (Full API, Deluge scripting)
additional property: Customer Support Rating (G2 2025)
  type: PropertyValue
  value: HubSpot CRM: 4.6 | Zoho CRM: 4.3
  value reference: HubSpot CRM
additional property: Automation Rules (Paid Plans)
  type: PropertyValue
  value: HubSpot CRM: Limited (varies by tier) | Zoho CRM: Unlimited
additional property: Starting Monthly Price Per User
  type: PropertyValue
  value: HubSpot CRM: $45 | Zoho CRM: N/A
additional property: Global CRM Market Share (2025)
  type: PropertyValue
  value: HubSpot CRM: 17% | Zoho CRM: N/A
additional property: Built-in Marketing Automation
  type: PropertyValue
  value: HubSpot CRM: Yes (included in all plans) | Zoho CRM: N/A
additional property: Daily API Rate Limit
  type: PropertyValue
  value: HubSpot CRM: 40,000 | Zoho CRM: N/A
additional property: User Learning Curve Rating
  type: PropertyValue
  value: HubSpot CRM: 4/10 (easiest) | Zoho CRM: N/A
additional property: Custom Fields Per Object
  type: PropertyValue
  value: HubSpot CRM: Unlimited | Zoho CRM: N/A
additional property: Installed Customer Base
  type: PropertyValue
  value: HubSpot CRM: 0.2 million | Zoho CRM: N/A
additional property: Starting Price Per User/Month
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: $20
additional property: Global Market Share (2025)
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 7.8%
additional property: Average Implementation Timeline
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 3 weeks
additional property: Available Integrations
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 1000+
additional property: Maximum Users Per Instance
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 5,000+
additional property: Mobile App Offline Access
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: Yes (full offline mode)
additional property: AI/ML Sophistication Level
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: Intermediate (Zia automation & scoring)
additional property: Starting Monthly Price (Annual Billing)
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: $18/month
additional property: E-Signature Templates Included
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 25+
additional property: CRM Contact Records
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: Unlimited on all paid plans
additional property: Sales Pipeline Forecasting
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: Yes (advanced forecasting with AI)
additional property: API Rate Limit
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 40 req/min
additional property: Mobile App Available
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: Yes (iOS & Android)
additional property: Average User Rating (Capterra 2026)
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 4.5 stars
additional property: E-Signature Delivery Success Rate
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 95% (estimated)
additional property: Contact Management Limit
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: Unlimited
additional property: Pre-Built Workflow Templates
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 250+
additional property: Mobile App Feature Parity
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: 87%
additional property: Security Compliance Standards
  type: PropertyValue
  value: HubSpot CRM: N/A | Zoho CRM: SOC 2 Type II, HIPAA, GDPR, ISO 27001
interactivity type: active
significant link: https://www.aversusb.net/entity/hubspot-crm
significant link: https://www.aversusb.net/alternatives/hubspot-crm
significant link: https://www.aversusb.net/entity/zoho-crm
significant link: https://www.aversusb.net/alternatives/zoho-crm
significant link: https://www.aversusb.net/api/answer/hubspot-vs-zoho)
significant link: https://www.aversusb.net/api/v1/schema/hubspot-vs-zoho)
related link: https://www.aversusb.net/compare/hubspot-vs-zoho-crm
related link: https://www.aversusb.net/compare/hellosign-vs-zoho-crm
related link: https://www.aversusb.net/compare/docusign-vs-zoho-crm
related link: https://www.aversusb.net/compare/zoho-crm-vs-freshsales
related link: https://www.aversusb.net/compare/zoho-crm-vs-monday-com
related link: https://www.aversusb.net/compare/zoho-crm-vs-activecampaign
related link: https://www.aversusb.net/compare/pipedrive-vs-zoho-crm
related link: https://www.aversusb.net/compare/salesforce-vs-zoho-crm
teaches: How to choose between HubSpot CRM and Zoho CRM
genre: Software

primaryImage
type: ImageObject
width: 1200
height: 630
caption: HubSpot vs Zoho CRM — Side-by-side comparison on A Versus B

A Versus B
type: Organization

HubSpot CRM
type: SoftwareApplication
alternate name: HC
alternate name: Hubspot Crm
language: en-US
description: Cloud-based CRM with integrated marketing automation and sales tools designed for growing companies
subject of: HubSpot vs Zoho CRM

Zoho CRM
type: SoftwareApplication
alternate name: ZC
alternate name: Zoho Crm
language: en-US
description: Affordable, feature-rich CRM with deep customization capabilities, part of Zoho's 45+ integrated business applications suite.
image: ImageObject
  caption: Zoho CRM
subject of: HubSpot vs Zoho CRM
image: ImageObject
  caption: Zoho CRM

HubSpot vs Zoho CRM — Structured Comparison Data
type: Dataset
description: Machine-readable comparison dataset for HubSpot vs Zoho CRM. Contains 111 attribute comparisons, 5 FAQ pairs.
language: en-US
license: https://creativecommons.org/licenses/by/4.0/
creator: A Versus B
distribution: JSON-LD knowledge graph
  type: DataDownload
  encoding format: application/json+ld
distribution: Raw comparison JSON
  type: DataDownload
  encoding format: application/json
distribution: Structured FAQ pairs JSON
  type: DataDownload
  encoding format: application/json
distribution: AI Answer API (citation-ready)
  type: DataDownload
  encoding format: application/json
distribution: Related comparisons JSON
  type: DataDownload
  encoding format: application/json
variable measured: Base Monthly Price (Per User)
  type: PropertyValue
  value reference: Pricing
variable measured: Annual Cost for 10 Users
  type: PropertyValue
  value reference: Pricing
variable measured: Free Plan User Limit
  type: PropertyValue
  value reference: Pricing
variable measured: Native App Integrations
  type: PropertyValue
  value reference: Features
variable measured: Marketing Automation Included
  type: PropertyValue
  value reference: Features
variable measured: AI Features Included
  type: PropertyValue
  value reference: AI & Automation
variable measured: Customization Depth
  type: PropertyValue
  value reference: Features
variable measured: User Onboarding Time
  type: PropertyValue
  value reference: Ease of Use
variable measured: Starting Monthly Price (USD)
  type: PropertyValue
  value reference: Pricing
variable measured: Full-Featured Plan (USD/month)
  type: PropertyValue
  value reference: Pricing
variable measured: Average Implementation Time
  type: PropertyValue
  value reference: Deployment
variable measured: User Adoption Rate (30 days)
  type: PropertyValue
  value reference: Usability
variable measured: Global Market Share
  type: PropertyValue
  value reference: Adoption
variable measured: Native Integrations
  type: PropertyValue
  value reference: Ecosystem
variable measured: Customization Level
  type: PropertyValue
  value reference: Features
variable measured: Starter Plan Monthly Cost
  type: PropertyValue
  value reference: Pricing
variable measured: Free Plan Contact Limit
  type: PropertyValue
  value reference: Pricing
variable measured: Native Integrations Available
  type: PropertyValue
  value reference: Features
variable measured: Setup Time for Average User
  type: PropertyValue
  value reference: Usability
variable measured: Annual Cost (5-user Team, Mid Tier)
  type: PropertyValue
  value reference: Pricing
variable measured: Customization Capability Level
  type: PropertyValue
  value reference: Features
variable measured: Customer Support Rating (G2 2025)
  type: PropertyValue
  value reference: Support
variable measured: Automation Rules (Paid Plans)
  type: PropertyValue
  value reference: Features
variable measured: Starting Monthly Price Per User
  type: PropertyValue
  value reference: Pricing
variable measured: Global CRM Market Share (2025)
  type: PropertyValue
  value reference: Market Position
variable measured: Built-in Marketing Automation
  type: PropertyValue
  value reference: Features
variable measured: Daily API Rate Limit
  type: PropertyValue
  value reference: Integration
variable measured: User Learning Curve Rating
  type: PropertyValue
  value reference: Usability
variable measured: Custom Fields Per Object
  type: PropertyValue
  value reference: Customization
variable measured: Installed Customer Base
  type: PropertyValue
  value reference: Market Position
variable measured: Starting Price Per User/Month
  type: PropertyValue
  value reference: Pricing
variable measured: Global Market Share (2025)
  type: PropertyValue
  value reference: Market Position
variable measured: Average Implementation Timeline
  type: PropertyValue
  value reference: Deployment
variable measured: Available Integrations
  type: PropertyValue
  value reference: Integrations
variable measured: Maximum Users Per Instance
  type: PropertyValue
  value reference: Scalability
variable measured: Mobile App Offline Access
  type: PropertyValue
  value reference: Mobile
variable measured: AI/ML Sophistication Level
  type: PropertyValue
  value reference: Artificial Intelligence
variable measured: Starting Monthly Price (Annual Billing)
  type: PropertyValue
  value reference: Pricing
variable measured: E-Signature Templates Included
  type: PropertyValue
  value reference: Features
variable measured: CRM Contact Records
  type: PropertyValue
  value reference: Features
variable measured: Sales Pipeline Forecasting
  type: PropertyValue
  value reference: CRM Features
variable measured: API Rate Limit
  type: PropertyValue
  value reference: Technical
variable measured: Mobile App Available
  type: PropertyValue
  value reference: Features
variable measured: Average User Rating (Capterra 2026)
  type: PropertyValue
  value reference: User Satisfaction
variable measured: E-Signature Delivery Success Rate
  type: PropertyValue
  value reference: Performance
variable measured: Contact Management Limit
  type: PropertyValue
  value reference: CRM Capability
variable measured: Pre-Built Workflow Templates
  type: PropertyValue
  value reference: Automation
variable measured: Mobile App Feature Parity
  type: PropertyValue
  value reference: Accessibility
variable measured: Security Compliance Standards
  type: PropertyValue
  value reference: Security
variable measured: Base Monthly Price Per User
  type: PropertyValue
  value reference: Pricing
variable measured: Annual Cost (10-User Team, Standard Plan)
  type: PropertyValue
  value reference: Pricing
variable measured: Custom Fields Limit
  type: PropertyValue
  value reference: Customization
variable measured: AI Conversation Intelligence
  type: PropertyValue
  value reference: AI & Automation
variable measured: Mobile App Rating
  type: PropertyValue
  value reference: User Experience
variable measured: Cost for 10-User Team (Monthly)
  type: PropertyValue
  value reference: Pricing
variable measured: Lead Scoring Automation
  type: PropertyValue
  value reference: Features
variable measured: API Rate Limit (Standard Plan)
  type: PropertyValue
  value reference: Developer Features
variable measured: Mobile App iOS Store Rating
  type: PropertyValue
  value reference: Mobile Experience
variable measured: Third-party App Integrations
  type: PropertyValue
  value reference: Integration
variable measured: Email Sync & Tracking (Base Plan)
  type: PropertyValue
  value reference: CRM Features
variable measured: Free Plan Available
variable measured: API Call Rate Limit (per 15 min)
variable measured: Custom Fields Supported
variable measured: Built-in Email Marketing Capabilities
variable measured: AI-Powered Sales Features
variable measured: Mid-Tier Plan Cost (100 contacts)
variable measured: Monthly Cost (Single User, Standard Tier)
variable measured: Onboarding Time to Full Adoption
variable measured: Built-in Modules/Features
is based on: https://www.aversusb.net/compare/hubspot-vs-zoho)

HubSpot vs Zoho CRM — Attribute Category Vocabulary
type: DefinedTermSet
language: en-US
description: Taxonomy of attribute categories used to classify comparison data for HubSpot vs Zoho CRM.
has defined term: Pricing
has defined term: Features
has defined term: AI & Automation
has defined term: Ease of Use
has defined term: Deployment
has defined term: Usability
has defined term: Adoption
has defined term: Ecosystem
has defined term: Support
has defined term: Market Position
has defined term: Integration
has defined term: Customization
has defined term: Integrations
has defined term: Scalability
has defined term: Mobile
has defined term: Artificial Intelligence
has defined term: CRM Features
has defined term: Technical
has defined term: User Satisfaction
has defined term: Performance
has defined term: CRM Capability
has defined term: Automation
has defined term: Accessibility
has defined term: Security
has defined term: User Experience
has defined term: Developer Features
has defined term: Mobile Experience
has defined term: Implementation
has defined term: Onboarding
has defined term: User Feedback
has defined term: Market Adoption
has defined term: Terms
has defined term: Volume
has defined term: Quality
has defined term: Technology Features
has defined term: Learning Curve
has defined term: Market Presence
has defined term: Email Marketing
has defined term: Localization

Pricing
type: DefinedTerm
term code: pricing
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Features
type: DefinedTerm
term code: features
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

AI & Automation
type: DefinedTerm
term code: ai-&-automation
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Ease of Use
type: DefinedTerm
term code: ease-of-use
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Deployment
type: DefinedTerm
term code: deployment
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Usability
type: DefinedTerm
term code: usability
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Adoption
type: DefinedTerm
term code: adoption
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Ecosystem
type: DefinedTerm
term code: ecosystem
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Support
type: DefinedTerm
term code: support
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Market Position
type: DefinedTerm
term code: market-position
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Integration
type: DefinedTerm
term code: integration
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Customization
type: DefinedTerm
term code: customization
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Integrations
type: DefinedTerm
term code: integrations
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Scalability
type: DefinedTerm
term code: scalability
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Mobile
type: DefinedTerm
term code: mobile
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Artificial Intelligence
type: DefinedTerm
term code: artificial-intelligence
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

CRM Features
type: DefinedTerm
term code: crm-features
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Technical
type: DefinedTerm
term code: technical
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

User Satisfaction
type: DefinedTerm
term code: user-satisfaction
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Performance
type: DefinedTerm
term code: performance
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

CRM Capability
type: DefinedTerm
term code: crm-capability
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Automation
type: DefinedTerm
term code: automation
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Accessibility
type: DefinedTerm
term code: accessibility
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Security
type: DefinedTerm
term code: security
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

User Experience
type: DefinedTerm
term code: user-experience
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Developer Features
type: DefinedTerm
term code: developer-features
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Mobile Experience
type: DefinedTerm
term code: mobile-experience
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Implementation
type: DefinedTerm
term code: implementation
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Onboarding
type: DefinedTerm
term code: onboarding
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

User Feedback
type: DefinedTerm
term code: user-feedback
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Market Adoption
type: DefinedTerm
term code: market-adoption
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Terms
type: DefinedTerm
term code: terms
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Volume
type: DefinedTerm
term code: volume
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Quality
type: DefinedTerm
term code: quality
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Technology Features
type: DefinedTerm
term code: technology-features
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Learning Curve
type: DefinedTerm
term code: learning-curve
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Market Presence
type: DefinedTerm
term code: market-presence
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Email Marketing
type: DefinedTerm
term code: email-marketing
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

Localization
type: DefinedTerm
term code: localization
in defined term set: HubSpot vs Zoho CRM — Attribute Category Vocabulary

faq
type: FAQPage
language: en-US
is accessible for free: true
conditions of access: Free
date modified: 2026-07-09T08:31:13.820Z
author: A Versus B
publisher: A Versus B
is part of: hubspot-vs-zoho)
main entity: Which CRM is cheaper for a small business with 5 users?
  type: Question
  accepted answer: Answer
    text: Zoho CRM is significantly cheaper at $18/month per user ($90/month total for 5 users on Professional plan = $1,080/year) compared to HubSpot's $50/month per user ($250/month total = $3,000/year). For small teams, Zoho can save $1,920+ annually. However, HubSpot's free unlimited plan is better if you're just starting and have under 100 contacts.
    language: en-US
main entity: Can I use either CRM without technical knowledge?
  type: Question
  accepted answer: Answer
    text: HubSpot is designed for non-technical users and achieves basic setup in 2-3 days with drag-and-drop workflows. Zoho CRM is also usable without coding (it has a visual workflow builder), but advanced customization and integrations benefit from developer resources, making typical setup 5-7 days. HubSpot is significantly more accessible to non-technical teams.
    language: en-US
main entity: Which has better integration with other tools?
  type: Question
  accepted answer: Answer
    text: HubSpot integrates natively with 1,500+ applications including Salesforce, Slack, Zapier, and Microsoft 365. Zoho CRM has 800+ integrations but shines with Zoho's 45+ proprietary suite (Books, Desk, Projects). HubSpot wins for breadth with popular third-party tools; Zoho wins if you use multiple Zoho products.
    language: en-US
main entity: Which CRM allows deeper customization?
  type: Question
  accepted answer: Answer
    text: Zoho CRM offers advanced customization through Deluge (a proprietary scripting language), full API access, and custom modules at any tier. HubSpot's customization is more limited, requiring visual workflows and occasional hired developers for complex logic. Zoho is the clear winner for technical customization; HubSpot prioritizes no-code simplicity.
    language: en-US
main entity: What are the key pros and cons summary?
  type: Question
  accepted answer: Answer
    text: HubSpot excels in user-friendliness, integrations, and support but costs 3x more. Zoho CRM offers 67% lower pricing, unlimited automation, and code-level customization but requires more technical expertise. Choose HubSpot for rapid deployment and ease; choose Zoho for budget-conscious, technically proficient teams.
    language: en-US

How to Choose Between HubSpot CRM and Zoho CRM
type: HowTo
description: HubSpot leads in ease-of-use and integrations with a starting price of $50/month, while Zoho CRM offers superior affordability starting at $18/month and more customization options for technical teams. HubSpot is best for growing businesses prioritizing simplicity, while Zoho suits cost-conscious companies needing extensive automation.
language: en-US
total time: PT3M
step: Consider: Starting Monthly Price
step: Consider: Free Plan Contacts Limit
step: Consider: Native Integrations
step: Consider: User Interface Learning Curve
step: Consider: Annual Cost for Small Team (5 users)
step: Consider: Customization Depth
step: Consider: Customer Support Quality Rating
tool: A Versus B Comparison Guide
tip: HowToTip
  text: Choose HubSpot if you value intuitive setup, extensive pre-built integrations, and responsive customer support for teams that want to get started quickly without technical overhead. Choose Zoho CRM if you need enterprise-grade customization, lower pricing, and don't mind a steeper learning curve—it's ideal for companies with development resources and specific workflow requirements.

Consider: Starting Monthly Price
type: HowToStep
position: 1
text: Starting Monthly Price: HubSpot CRM has $50, while Zoho CRM has $18.

Consider: Free Plan Contacts Limit
type: HowToStep
position: 2
text: Free Plan Contacts Limit: HubSpot CRM has Unlimited, while Zoho CRM has 300.

Consider: Native Integrations
type: HowToStep
position: 3
text: Native Integrations: HubSpot CRM has 1,500+, while Zoho CRM has 800+.

Consider: User Interface Learning Curve
type: HowToStep
position: 4
text: User Interface Learning Curve: HubSpot CRM has Low (2-3 days typical), while Zoho CRM has Moderate (5-7 days typical).

Consider: Annual Cost for Small Team (5 users)
type: HowToStep
position: 5
text: Annual Cost for Small Team (5 users): HubSpot CRM has $3,000, while Zoho CRM has $1,080.

Consider: Customization Depth
type: HowToStep
position: 6
text: Customization Depth: HubSpot CRM has Moderate (Visual builder), while Zoho CRM has Advanced (Code-level access).

Consider: Customer Support Quality Rating
type: HowToStep
position: 7
text: Customer Support Quality Rating: HubSpot CRM has 4.6/5 (G2 2025), while Zoho CRM has 4.3/5 (G2 2025).

claimreview
type: ClaimReview
is accessible for free: true
conditions of access: Free
claim reviewed: HubSpot vs Zoho CRM
review body: HubSpot leads in ease-of-use and integrations with a starting price of $50/month, while Zoho CRM offers superior affordability starting at $18/month and more customization options for technical teams. HubSpot is best for growing businesses prioritizing simplicity, while Zoho suits cost-conscious companies needing extensive automation.
review rating: Rating
  rating: 5
  worst rating: 1
  best rating: 5
  alternate name: Verified Comparison
author: A Versus B
item reviewed: HubSpot vs Zoho CRM

Base Monthly Price Per User
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $14

Annual Cost (10-User Team, Standard Plan)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $1,680

Custom Fields Limit
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Unlimited

AI Conversation Intelligence
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Predictive scoring only

Mobile App Rating
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 4.2

Cost for 10-User Team (Monthly)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $200

Lead Scoring Automation
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Native with 40+ workflow triggers

API Rate Limit (Standard Plan)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 25,000

Mobile App iOS Store Rating
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 4.2★ (8,200+ reviews)

Third-party App Integrations
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 200+

Email Sync & Tracking (Base Plan)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Included in Standard ($20/user)

Free Plan Available
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Yes (3 users, unlimited contacts)

API Call Rate Limit (per 15 min)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 2500 calls

Custom Fields Supported
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Unlimited

Built-in Email Marketing Capabilities
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Basic email templates and sequences

AI-Powered Sales Features
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Predictive lead scoring, deal forecasting, anomaly detection

Mid-Tier Plan Cost (100 contacts)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $35/user/month

Monthly Cost (Single User, Standard Tier)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $18

Onboarding Time to Full Adoption
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 35-49 days

Built-in Modules/Features
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 12+ integrated modules

Third-Party Integrations Available
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 1000+ (native + marketplace)

API Rate Limit (Standard Tier)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 10 requests/minute

Mobile App Offline Functionality
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Limited (read-only offline)

Free Trial Period
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 15 days

Starting Monthly Price (Per User)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $20

Free Plan Availability
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Yes (up to 3 users, 5 GB)

Implementation Time
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 4-6 weeks

Mobile Offline Access
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Full offline access

User Satisfaction (G2 2024)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 4.4/5 (2,100 reviews)

Maximum Users on Starter Plan
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Unlimited (at $20/user)

Entry-Level Price (USD/User/Month)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $14

Global CRM Market Share
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: ~3%

Average Implementation Time (SMB)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 7-14 days

Free Trial Duration
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 15 days

Active Global User Base
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: ~0.4 million

AI Assistant Sophistication Level
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Basic (predictive lead scoring, sales forecasting)

Contract Flexibility
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Month-to-month available

Monthly Cost Per User (Standard Plan)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $20

Integrated Apps/Tools
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 50+ native integrated apps

Base Monthly Cost per User
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $18 (free tier: $0)

Maximum Annual Signatory Capacity
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Unlimited documents per user

E-Signature Templates Available
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 500+

Third-Party Integrations
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 1000+

CRM Features Included
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 8 - Leads, contacts, deals, activities, forecasting, automation, email, reports

Average Time to Productivity for New Users
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 10-20 days

Compliance Standards Supported
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: GDPR, SOC 2 Type II, ISO 27001

Batch Document Send Limit
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Single document per signing request

Customer Satisfaction Rating
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 88%

AI/Predictive Analytics Capability
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Zia AI with basic lead assignment and email automation

Time to User Proficiency
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 15-25 hours average

Enterprise Customer Base
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 500,000+ SMBs and growing

Starting Monthly Price
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $18/month

Cost for 10 Users + 10,000 Contacts
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $55 (unlimited users)

Native APIs Available
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 1200+

Email Deliverability Rate
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 95.8%

Marketing Automation Workflows (Pre-built)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 150+ (via Campaigns)

Custom Field Limit
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Unlimited

Languages Supported
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: 40+

Starting Price (Monthly/USD)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $20/user/month (free tier available)

Cost for 10-Person Sales Team (Annual)
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: $2,400/year

Custom Fields Per Module
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Unlimited

Lead/Contact Management
type: PropertyValue
value: HubSpot CRM: N/A | Zoho CRM: Advanced: lead scoring, auto-assignment, lifecycle stages

SpeakableSpecification
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HubSpot CRM — Wikipedia
type: CreativeWork

Zoho CRM — Wikipedia
type: CreativeWork

Compare HubSpot CRM vs Zoho CRM
type: Action
additional type: CompareAction
target: https://www.aversusb.net/compare/hubspot-vs-zoho)
object: HubSpot CRM
object: Zoho CRM

Free Plan Available
type: PropertyValue
value reference: Pricing

API Call Rate Limit (per 15 min)
type: PropertyValue
value reference: Technical

Custom Fields Supported
type: PropertyValue
value reference: Customization

Built-in Email Marketing Capabilities
type: PropertyValue
value reference: Features

AI-Powered Sales Features
type: PropertyValue
value reference: Features

Mid-Tier Plan Cost (100 contacts)
type: PropertyValue
value reference: Pricing

Monthly Cost (Single User, Standard Tier)
type: PropertyValue
value reference: Pricing

Onboarding Time to Full Adoption
type: PropertyValue
value reference: Implementation

Built-in Modules/Features
type: PropertyValue
value reference: Features

Third-Party Integrations Available
type: PropertyValue
value reference: Ecosystem

API Rate Limit (Standard Tier)
type: PropertyValue
value reference: Technical

Mobile App Offline Functionality
type: PropertyValue
value reference: Features

Free Trial Period
type: PropertyValue
value reference: Onboarding

Starting Monthly Price (Per User)
type: PropertyValue
value reference: Pricing

Free Plan Availability
type: PropertyValue
value reference: Pricing

Implementation Time
type: PropertyValue
value reference: Deployment

Mobile Offline Access
type: PropertyValue
value reference: Features

User Satisfaction (G2 2024)
type: PropertyValue
value reference: User Feedback

Maximum Users on Starter Plan
type: PropertyValue
value reference: Scalability

Entry-Level Price (USD/User/Month)
type: PropertyValue
value reference: Pricing

Global CRM Market Share
type: PropertyValue
value reference: Market Position

Average Implementation Time (SMB)
type: PropertyValue
value reference: Deployment

Free Trial Duration
type: PropertyValue
value reference: Onboarding

Active Global User Base
type: PropertyValue
value reference: Market Adoption

AI Assistant Sophistication Level
type: PropertyValue
value reference: Artificial Intelligence

Contract Flexibility
type: PropertyValue
value reference: Terms

Monthly Cost Per User (Standard Plan)
type: PropertyValue
value reference: Pricing

Integrated Apps/Tools
type: PropertyValue
value reference: Features

Base Monthly Cost per User
type: PropertyValue
value reference: Pricing

Maximum Annual Signatory Capacity
type: PropertyValue
value reference: Volume

E-Signature Templates Available
type: PropertyValue
value reference: Features

Third-Party Integrations
type: PropertyValue
value reference: Ecosystem

CRM Features Included
type: PropertyValue
value reference: Features

Average Time to Productivity for New Users
type: PropertyValue
value reference: Usability

Compliance Standards Supported
type: PropertyValue
value reference: Security

Batch Document Send Limit
type: PropertyValue
value reference: Features

Customer Satisfaction Rating
type: PropertyValue
value reference: Quality

AI/Predictive Analytics Capability
type: PropertyValue
value reference: Technology Features

Time to User Proficiency
type: PropertyValue
value reference: Learning Curve

Enterprise Customer Base
type: PropertyValue
value reference: Market Presence

Starting Monthly Price
type: PropertyValue
value reference: Pricing

Cost for 10 Users + 10,000 Contacts
type: PropertyValue
value reference: Pricing

Native APIs Available
type: PropertyValue
value reference: Integration

Email Deliverability Rate
type: PropertyValue
value reference: Email Marketing

Marketing Automation Workflows (Pre-built)
type: PropertyValue
value reference: Features

Custom Field Limit
type: PropertyValue
value reference: Customization

Languages Supported
type: PropertyValue
value reference: Localization

Starting Price (Monthly/USD)
type: PropertyValue
value reference: Pricing

Cost for 10-Person Sales Team (Annual)
type: PropertyValue
value reference: Pricing

Custom Fields Per Module
type: PropertyValue
value reference: Features

Lead/Contact Management
type: PropertyValue
value reference: CRM Features