HubSpot is a comprehensive all-in-one platform with CRM, marketing, sales, and service tools starting at $45/month, while Pipedrive is a sales-focused CRM emphasizing pipeline management and visual deal tracking starting at $14/month. HubSpot offers broader functionality but higher costs, while Pipedrive provides faster implementation and lower entry price for pure sales teams.
HubSpot vs Pipedrive — Side-by-side comparison on A Versus B
All-in-one CRM platform combining sales, marketing, service, and customer operations.
Sales-focused CRM with visual pipeline management and deal-centric workflow optimization.
Starting Price (Monthly). Core Focus. Implementation Time. API Integrations Available. Mobile App Rating (iOS). Free Plan Available. AI Sales Features
Choose HubSpot if you need an integrated platform spanning marketing, sales, service, and operations with advanced AI capabilities and extensive integrations—ideal for growing companies planning multi-department expansion. Choose Pipedrive if you're a sales-focused team prioritizing visual pipeline management, rapid onboarding, and lower costs—perfect for startups and SMBs wanting to get selling immediately.
HubSpot: All tiers (Breeze) | Pipedrive: N/A
HubSpot: Full suite (email, automation, journeys) | Pipedrive: N/A
HubSpot: 6-8 weeks | Pipedrive: 1-2 weeks
Monthly Cost (50-person team, full suite)
HubSpot: 15 million (unlimited practical) | Pipedrive: Limited to 1 user
HubSpot: 24-72 hours | Pipedrive: 2-4 hours
HubSpot: Comprehensive (email, lead scoring, workflows, forms, landing pages) | Pipedrive: Minimal (email templates, basic sequences)
HubSpot: Yes (Service Hub) | Pipedrive: No
HubSpot: Functional (secondary focus) | Pipedrive: Superior (core strength)
HubSpot: Activity logging available | Pipedrive: Activity-centric design with advanced logging
HubSpot: UI Extensions, expanded API capabilities, object settings navigation | Pipedrive: Sales Inbox with email sync, AI digital assistant, enhanced UI/UX
Starting Price (per user/month, billed annually)
Professional Tier Price (per user/month)
HubSpot: 4.4 stars | Pipedrive: 4.2 stars
HubSpot: 460 reviews | Pipedrive: 357 reviews
HubSpot: High - requires training | Pipedrive: Low - intuitive setup
HubSpot: 6+ (CRM, Marketing, Sales, Service, Content, Operations) | Pipedrive: 2 (CRM, basic Sales automation)
HubSpot: Good secondary feature | Pipedrive: Exceptional primary feature
HubSpot: 14-day free trial | Pipedrive: 14-day free trial
HubSpot: $100-120/month | Pipedrive: N/A
HubSpot: 4 (Sales, Marketing, Service, CMS) | Pipedrive: N/A
HubSpot: Nearly identical ratings | Pipedrive: N/A
HubSpot: Unlimited contacts | Pipedrive: N/A
HubSpot: Advanced (complex logic, unlimited sequences, lead scoring) | Pipedrive: N/A
HubSpot: Yes, full CRM suite included | Pipedrive: N/A
HubSpot: Yes (drag-and-drop, mobile-responsive, A/B testing) | Pipedrive: N/A
HubSpot: Yes (available but less prominent) | Pipedrive: N/A
Contact List Size Limit (Standard Pricing)
HubSpot: Unlimited growth with pro-rated pricing | Pipedrive: N/A
HubSpot: 2,000 emails/month | Pipedrive: N/A
HubSpot: Native unified CRM | Pipedrive: N/A
HubSpot: Advanced behavioral & predictive scoring | Pipedrive: N/A
HubSpot: Email, SMS, social, landing pages, ads | Pipedrive: N/A
HubSpot: Complex multi-step workflows with conditions | Pipedrive: N/A
HubSpot: Steep (comprehensive platform) | Pipedrive: N/A
HubSpot: 13 new features + 86 enhancements (Spring 2026) | Pipedrive: N/A
HubSpot: 3 (email, chat, phone only) | Pipedrive: N/A
HubSpot: Yes (1 user, 5 contacts) | Pipedrive: No free plan
HubSpot: Separate add-on ($45/month) | Pipedrive: N/A
HubSpot: Native HubSpot Chatbot | Pipedrive: N/A
HubSpot: 300+ requests/sec (Enterprise) | Pipedrive: N/A
HubSpot: Unlimited (Professional+) | Pipedrive: N/A
HubSpot: Comprehensive iOS/Android apps | Pipedrive: Excellent - highly optimized
HubSpot: Included standard | Pipedrive: N/A
HubSpot: 20-40 hours | Pipedrive: 1-3 days
HubSpot: Basic predictive content | Pipedrive: N/A
HubSpot: HubSpot Starter at $20 | Pipedrive: $14
HubSpot: HubSpot Professional at $50 | Pipedrive: N/A
HubSpot: Dedicated ecosystem integration | Pipedrive: N/A
HubSpot: HubSpot AI - advanced automation and predictive | Pipedrive: N/A
HubSpot: Third-party integrations required | Pipedrive: N/A
HubSpot: 4.7/5 - intuitive interface | Pipedrive: N/A
HubSpot: Good option - established in India | Pipedrive: N/A
HubSpot: Yes (via add-on) | Pipedrive: N/A
HubSpot: Third-party Integration | Pipedrive: N/A
HubSpot: 1 to 1000+ people | Pipedrive: N/A
Professional/Standard Plan Monthly Price
HubSpot: 28% of average | Pipedrive: N/A
HubSpot: Native full CRM platform | Pipedrive: N/A
HubSpot: Unlimited with visual builder | Pipedrive: N/A
HubSpot: Mid-market to enterprise | Pipedrive: N/A
HubSpot: Chatspot add-on; requires manual training and configuration | Pipedrive: N/A
HubSpot: 4-8 weeks | Pipedrive: 1-2 weeks
HubSpot: Native with A/B testing, sequences, and workflows | Pipedrive: N/A
HubSpot: Deal pipelines, team pipeline visibility, activity feeds | Pipedrive: N/A
HubSpot: $120/month base (not per-agent) | Pipedrive: N/A
HubSpot: 3 channels (email, chat, ticketing) | Pipedrive: N/A
HubSpot: Full (360° CRM with pipelines, deals, forecasting) | Pipedrive: N/A
HubSpot: Yes (email sequences, workflows, forms, landing pages) | Pipedrive: N/A
HubSpot: ChatSpot AI (content generation, workflow automation, analysis) | Pipedrive: N/A
HubSpot: 1000+ integrations | Pipedrive: N/A
HubSpot: 1,000,000+ (Enterprise) | Pipedrive: N/A
HubSpot: Full-featured automation | Pipedrive: N/A
HubSpot: 5/10 (Basic rules-based) | Pipedrive: N/A
HubSpot: 3,000+ certification courses | Pipedrive: N/A
HubSpot: Full pipeline with forecasting | Pipedrive: N/A
HubSpot: Basic (secondary feature) | Pipedrive: N/A
HubSpot: 10+ years in service | Pipedrive: N/A
HubSpot: 120 requests/min | Pipedrive: N/A
HubSpot: 4.7/5 (42K reviews) | Pipedrive: N/A
HubSpot: ChatSpot (25% deflection) | Pipedrive: N/A
HubSpot: $50 (Marketing Hub Starter) | Pipedrive: N/A
HubSpot: Limited (50 rules in Standard tier) | Pipedrive: N/A
HubSpot: Third-party connector (2-4 hr delays) | Pipedrive: N/A
HubSpot: Yes, all plans | Pipedrive: N/A
HubSpot: 74% (Predictive Lead Scoring) | Pipedrive: N/A
HubSpot: Month-to-month available | Pipedrive: N/A
HubSpot: No (enterprise add-on only) | Pipedrive: N/A
HubSpot: Yes, paid add-on ($600/month minimum) | Pipedrive: N/A
HubSpot: Advanced with forecasting and stages | Pipedrive: N/A
HubSpot: Predictive AI-powered scoring | Pipedrive: N/A
HubSpot: Unlimited users (freemium model) | Pipedrive: N/A
HubSpot: No (requires CallRail $50-300/month) | Pipedrive: N/A
HubSpot: 4-6 weeks | Pipedrive: 1-2 weeks
HubSpot: 1.4 million (free tier only) | Pipedrive: N/A
HubSpot: 4.4/5 (3,800 reviews) | Pipedrive: N/A
HubSpot: 3 (free tier) / Unlimited (paid) | Pipedrive: N/A
CRM Contact Storage Limit (Free/Entry Tier)
HubSpot: 5 (Facebook, Instagram, LinkedIn, X, TikTok) | Pipedrive: N/A
AI Sentiment Analysis / Social Listening
HubSpot: Basic keyword monitoring only | Pipedrive: N/A
Team Members Supported (Free/Standard Tier)
HubSpot: Unlimited on free tier | Pipedrive: N/A
HubSpot: $800 (Marketing Hub Pro) | Pipedrive: N/A
HubSpot: 1,000 contact limit (capped) | Pipedrive: N/A
HubSpot: 1,000+ integrations | Pipedrive: 500+ (via Zapier + native)
HubSpot: Moderate (workflows, limited coding) | Pipedrive: Moderate - predefined customization options
HubSpot: No, third-party integration required | Pipedrive: N/A
HubSpot: Full suite with workflows, landing pages, forms | Pipedrive: N/A
HubSpot: 400+ integrations | Pipedrive: 600+ via marketplace
HubSpot: Yes, unlimited users | Pipedrive: N/A
HubSpot: 3+ (Phone, Chat, Email, Academy) | Pipedrive: N/A
HubSpot: Full CRM with pipeline, deals, tasks, and analytics | Pipedrive: N/A
HubSpot: 10-1000+ (growing to enterprise) | Pipedrive: N/A
HubSpot: iOS and Android | Pipedrive: N/A
HubSpot: Requires add-on | Pipedrive: N/A
HubSpot: Copilot AI, content generation, predictive scoring | Pipedrive: N/A
HubSpot: Full marketing automation with workflows | Pipedrive: N/A
Monthly Cost Per Agent/User (Entry Level)
Monthly Cost Per Agent/User (Professional Tier)
HubSpot: 1,200+ native & app partners | Pipedrive: N/A
HubSpot: Higher tiers only | Pipedrive: N/A
HubSpot: Contact management, deal pipelines, activity tracking, custom fields, lead scoring | Pipedrive: N/A
HubSpot: Phone calling, meeting scheduling, document tracking, forecasting, sequences | Pipedrive: N/A
HubSpot: Limited automations; multi-step workflows in paid tiers | Pipedrive: N/A
HubSpot: $50-$120 (varies by tier) | Pipedrive: N/A
HubSpot: 2 users (Starter tier) | Pipedrive: N/A
HubSpot: Limited per tier (1,000-10,000) | Pipedrive: N/A
HubSpot: No, requires Sales Hub Professional ($100+/user) | Pipedrive: No (third-party required)
HubSpot: Included in Marketing Hub tiers | Pipedrive: N/A
Starting Monthly Price (Single User/Starter Tier)
HubSpot: Available, requires separate setup | Pipedrive: N/A
HubSpot: Full suite with A/B testing and workflows | Pipedrive: N/A
Price for 10-Person Support Team (Annual)
HubSpot: $540/year (Starter) or $9,600+ (Professional) | Pipedrive: N/A
HubSpot: Free CRM tier with limited features | Pipedrive: N/A
HubSpot: $45/month (Starter plan, up to 2 users) | Pipedrive: N/A
HubSpot: Free tier included (unlimited contacts) | Pipedrive: N/A
HubSpot: Gmail, Outlook, web interface, Apple Mail | Pipedrive: N/A
HubSpot: Predictive lead scoring, AI chatbots, email insights | Pipedrive: N/A
HubSpot: 14 days (with free tier option) | Pipedrive: N/A
HubSpot: 4.4 stars (7,200 reviews) | Pipedrive: N/A
HubSpot: Intermediate (predictive in Enterprise tier) | Pipedrive: N/A
HubSpot: 1-500 employees | Pipedrive: N/A
HubSpot: 120-180 seconds | Pipedrive: N/A
HubSpot: 1,000+ templates | Pipedrive: N/A
HubSpot: Via third-party integration only | Pipedrive: N/A
HubSpot: 200,000+ customers | Pipedrive: N/A
HubSpot: 1,000,000 contacts | Pipedrive: N/A
HubSpot: 500 calls/15 sec (43,200/day) | Pipedrive: N/A
HubSpot: 4.6/5 (45,000 reviews) | Pipedrive: 4.7/5 (38,000 reviews)
HubSpot: Yes - email campaigns, workflows, landing pages, ads | Pipedrive: No - requires external tools
Customer Support Response Time (Paid Plans)
HubSpot: 1-24 hours depending on plan | Pipedrive: 1-4 hours depending on plan
HubSpot: 8 (deals, pipelines, scoring, etc) | Pipedrive: N/A
HubSpot: 168 (24/7 phone, chat, email) | Pipedrive: N/A
HubSpot: Yes (up to 3 users) | Pipedrive: N/A
HubSpot: Limited on Starter tier | Pipedrive: N/A
HubSpot: Advanced (unlimited workflows) | Pipedrive: N/A
HubSpot: Yes (basic conversational) | Pipedrive: N/A
HubSpot: Yes (with AI predictive scoring) | Pipedrive: N/A
HubSpot: N/A | Pipedrive: €39/user/month
HubSpot: N/A | Pipedrive: +€8/month (€47 vs €39)
HubSpot: N/A | Pipedrive: Yes (included on all plans)
HubSpot: N/A | Pipedrive: 5 capabilities (click-to-call, logging, recording, voicemail drop, intl numbers)
HubSpot: N/A | Pipedrive: Basic automation
HubSpot: N/A | Pipedrive: Limited (via integrations)
HubSpot: N/A | Pipedrive: 9/10 (Kanban focused)
HubSpot: N/A | Pipedrive: 20+ new features
HubSpot: N/A | Pipedrive: 500+ apps supported
HubSpot: N/A | Pipedrive: Email only (primary)
HubSpot: N/A | Pipedrive: 30-120 days (complex)
HubSpot: N/A | Pipedrive: Limited native support
HubSpot: N/A | Pipedrive: Advanced drag-drop management with customizable stages
HubSpot: N/A | Pipedrive: Partially supported
HubSpot: N/A | Pipedrive: Fully supported with advanced dashboards
HubSpot: N/A | Pipedrive: 20+ new features (Spring 2026)
HubSpot: N/A | Pipedrive: Basic - standard automation and insights
HubSpot: N/A | Pipedrive: 14-day trial only
HubSpot: N/A | Pipedrive: Sales-focused teams
HubSpot: N/A | Pipedrive: Minimal - visual interface
HubSpot: N/A | Pipedrive: Good - pipeline focused
HubSpot: N/A | Pipedrive: €79 (Ultimate plan)
HubSpot: N/A | Pipedrive: Sales teams and pipeline management
HubSpot: N/A | Pipedrive: No (requires integration)
HubSpot: N/A | Pipedrive: Pulse AI insights, predictions
HubSpot: N/A | Pipedrive: 500,000 (Pipedrive API)
HubSpot: N/A | Pipedrive: None (no-code only)
Monthly Cost (Single User, Standard Tier)
HubSpot: N/A | Pipedrive: 4 core modules
HubSpot: N/A | Pipedrive: 120 requests/minute
HubSpot: N/A | Pipedrive: Full offline mode (sync on reconnect)
HubSpot: N/A | Pipedrive: 4.4/5 (1,800 reviews)
HubSpot: N/A | Pipedrive: Unlimited (at $14/user)
How to choose between HubSpot and Pipedrive
HubSpot vs Pipedrive — Structured Comparison Data
Machine-readable comparison dataset for HubSpot vs Pipedrive. Contains 309 attribute comparisons, 5 FAQ pairs.
HubSpot vs Pipedrive — Attribute Category Vocabulary
Taxonomy of attribute categories used to classify comparison data for HubSpot vs Pipedrive.
Which is better for a small sales team with no marketing department?
Pipedrive is the superior choice for sales-only teams. It costs 68% less to start ($14 vs $45/month), implements in 1-2 weeks instead of 4-8 weeks, and its visual pipeline management is purpose-built for sales reps. HubSpot's extensive marketing features would be unused overhead. Pipedrive gets your team selling immediately.
Which integrates better with existing business tools?
HubSpot wins with 750+ native integrations vs Pipedrive's 400+. This means fewer custom integrations needed. If you use Salesforce, Slack, Zendesk, or specialized tools, HubSpot's native connectors save development time. Pipedrive can integrate via Zapier and webhooks, but requires more manual configuration.
Can I start free and upgrade later without switching platforms?
HubSpot offers a better free-to-paid journey with its unlimited free CRM plan supporting unlimited contacts and users, then paid upgrades add sales, marketing, and service tools. Pipedrive's free plan is capped at 5,000 contacts and 1 user, making growth uncomfortable. HubSpot's free plan lets you genuinely test the platform before spending money.
Which has better mobile sales capabilities for remote teams?
Pipedrive has a slight edge with a 4.7/5 star mobile app rating vs HubSpot's 4.6/5, and users praise Pipedrive's offline deal updates and real-time sync. However, both platforms offer solid mobile experiences. For pure mobile sales workflows, Pipedrive's app is marginally more responsive, but the difference is minimal.
What are the typical total costs for a 10-person sales team for one year?
Pipedrive Professional plan ($49/month per user) = $49 × 10 × 12 = $5,880/year. HubSpot Sales Hub Professional ($820/month for 10 seats) = $820 × 12 = $9,840/year. Pipedrive costs 40% less annually for sales-only teams. However, if you need marketing tools, HubSpot's bundled pricing can be competitive versus separate tools.
How to Choose Between HubSpot and Pipedrive
Starting Price (Monthly): HubSpot has $45/month, while Pipedrive has $14/month.
Core Focus: HubSpot has All-in-one (CRM, Marketing, Sales, Service, Operations), while Pipedrive has Sales-focused pipeline management.
Implementation Time: HubSpot has 4-8 weeks average, while Pipedrive has 1-2 weeks average.
API Integrations Available: HubSpot has 750+ native integrations, while Pipedrive has 400+ native integrations.
Mobile App Rating (iOS): HubSpot has 4.6/5 stars (45,000 reviews), while Pipedrive has 4.7/5 stars (38,000 reviews).
Free Plan Available: HubSpot has Yes - unlimited contacts, basic CRM, while Pipedrive has Yes - 1 user, up to 5,000 contacts.
AI Sales Features: HubSpot has HubSpot Sales Hub AI with predictive lead scoring and automated email, while Pipedrive has AI-powered deal guidance and activity recommendations.