BMW excels in driving dynamics and performance, Audi leads in technology and interior quality, while Mercedes-Benz dominates luxury comfort and brand prestige. Each brand targets slightly different buyer priorities within the premium automotive segment.
BMW vs Audi vs Mercedes-Benz — Side-by-side comparison on A Versus B
German luxury automaker known for performance-oriented sedans, coupes, and SUVs with advanced engineering.
German luxury manufacturer emphasizing technology innovation, design sophistication, and all-wheel drive capability.
Premium German luxury automaker offering diverse vehicle portfolio from sedans and SUVs to coupes with advanced technology integration.
Driving Dynamics Philosophy. Technology Integration. Luxury & Prestige. Interior Material Quality. EV Model Range. Resale Value Retention. Dealer Network & Service
Choose BMW if you prioritize sporty handling, responsive driving dynamics, and want a premium car that's engaging to drive with strong performance credentials. Choose Audi if you value cutting-edge technology, refined interior craftsmanship, and want the most advanced infotainment system with an excellent EV lineup. Choose Mercedes-Benz if luxury comfort, heritage prestige, and ultra-premium materials are your top priorities, combined with excellent long-distance cruising comfort and brand recognition.
BMW (Bayerische Motoren Werke): Higher worldwide sales | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): Secondary position | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): Audi Q5: 15,000+ units | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 760i: 536 hp @ 5500 RPM | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 760i: 553 lb-ft @ 1800 RPM | Audi (Audi AG): N/A | Mercedes-Benz: N/A
Electric Flagship Cargo Space (Seats Down)
BMW (Bayerische Motoren Werke): iX: 77.9 cu ft | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): Not specified | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): Bold, dramatic lighting-focused | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 5.2 | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 23 MPG | Audi (Audi AG): N/A | Mercedes-Benz: 24 MPG
BMW (Bayerische Motoren Werke): 14.9-inch iDrive 8 | Audi (Audi AG): N/A | Mercedes-Benz: 12.3-inch MBUX
BMW (Bayerische Motoren Werke): 100 cu ft | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 255 hp | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): $825 | Audi (Audi AG): N/A | Mercedes-Benz: $850
BMW (Bayerische Motoren Werke): 78 | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): $64,800 (540i) | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 28 MPG (540i xDrive) | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 4.5 seconds (M440i) | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 4,500+ dealers | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 80/100 | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 16+ models | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 625 hp (M440i) | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): $48,500 | Audi (Audi AG): $45,800 | Mercedes-Benz: $58,300
BMW (Bayerische Motoren Werke): 5.2 | Audi (Audi AG): 5.8 | Mercedes-Benz: 5.5
BMW (Bayerische Motoren Werke): 28 | Audi (Audi AG): 27 | Mercedes-Benz: 26
BMW (Bayerische Motoren Werke): iDrive 8 (9/10) | Audi (Audi AG): MMI Touch (8.5/10) | Mercedes-Benz: MBUX Hyperscreen (9.5/10)
BMW (Bayerische Motoren Werke): 37.8 | Audi (Audi AG): 38.2 | Mercedes-Benz: 39.4
BMW (Bayerische Motoren Werke): Optional (xDrive) | Audi (Audi AG): Standard (quattro) | Mercedes-Benz: Optional (4MATIC)
BMW (Bayerische Motoren Werke): 81 | Audi (Audi AG): 84 | Mercedes-Benz: 80
BMW (Bayerische Motoren Werke): $850 | Audi (Audi AG): $680 | Mercedes-Benz: $920
BMW (Bayerische Motoren Werke): 8.5 | Audi (Audi AG): 7.8 | Mercedes-Benz: 9.2
BMW (Bayerische Motoren Werke): BMW i3, i4, iX (strong) | Audi (Audi AG): Audi e-tron, Q4 e-tron (strong) | Mercedes-Benz: EQE, EQS, EQC (strong)
BMW (Bayerische Motoren Werke): $42,450 (330i) | Audi (Audi AG): N/A | Mercedes-Benz: $45,650 (C 300)
BMW (Bayerische Motoren Werke): $59,200 (X5 sDrive40i) | Audi (Audi AG): N/A | Mercedes-Benz: $65,900 (GLE 350)
BMW (Bayerische Motoren Werke): 503 HP (M540i) | Audi (Audi AG): N/A | Mercedes-Benz: 585 HP (AMG C 63)
BMW (Bayerische Motoren Werke): 516 miles (iX xDrive50) | Audi (Audi AG): N/A | Mercedes-Benz: 453 miles (EQS 580 4MATIC)
BMW (Bayerische Motoren Werke): 12.3 inches (iDrive 8) | Audi (Audi AG): N/A | Mercedes-Benz: 11.9 (MBUX)
Average Annual Maintenance Cost (Years 1-3)
BMW (Bayerische Motoren Werke): $1,075 | Audi (Audi AG): N/A | Mercedes-Benz: $1,300
BMW (Bayerische Motoren Werke): 4 years/50,000 miles | Audi (Audi AG): N/A | Mercedes-Benz: 4 years/50,000 miles
Interior Material Standard (Leather Type)
BMW (Bayerische Motoren Werke): Sensatec (synthetic), optional Nappa | Audi (Audi AG): N/A | Mercedes-Benz: Nappa (standard on most trims)
BMW (Bayerische Motoren Werke): 3.9 seconds | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): 420 miles (330i) | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): $43,450 | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): Limited proprietary access | Audi (Audi AG): N/A | Mercedes-Benz: N/A
Service Center Availability (North America)
BMW (Bayerische Motoren Werke): 680+ authorized centers | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): $0.12 (gas/hybrid average) | Audi (Audi AG): N/A | Mercedes-Benz: N/A
BMW (Bayerische Motoren Werke): $48,900 | Audi (Audi AG): $52,800 | Mercedes-Benz: $56,400
BMW (Bayerische Motoren Werke): 28 MPG | Audi (Audi AG): 27 MPG | Mercedes-Benz: 26 MPG
BMW (Bayerische Motoren Werke): 4.6 sec | Audi (Audi AG): 4.7 sec | Mercedes-Benz: 4.8 sec
BMW (Bayerische Motoren Werke): 88% | Audi (Audi AG): 92% | Mercedes-Benz: MBUX with AI (9.1/10 - highest rated)
BMW (Bayerische Motoren Werke): 8.4 | Audi (Audi AG): 8.8 | Mercedes-Benz: 9.2
BMW (Bayerische Motoren Werke): 90% | Audi (Audi AG): 87% | Mercedes-Benz: 62%
BMW (Bayerische Motoren Werke): 324 mi (iX xDrive50) | Audi (Audi AG): 335 mi (Q6 e-tron) | Mercedes-Benz: 345 mi (EQS 580)
BMW (Bayerische Motoren Werke): 4yr/50k mi | Audi (Audi AG): 4yr/50k mi | Mercedes-Benz: 4yr/50k mi
BMW (Bayerische Motoren Werke): $890 | Audi (Audi AG): $850 | Mercedes-Benz: $950
BMW (Bayerische Motoren Werke): 94 | Audi (Audi AG): 91 | Mercedes-Benz: 97
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 2.49 Million
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $61 Billion
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 1926
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 29 mpg
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 540+ hp
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: New S-Class with enhanced tech
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 570+ lb-ft
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Software-defined
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: GLC turbocharged refined
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: MB Tech Stack state-of-the-art
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Comfort-oriented refinement
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: EQS 400/550 4MATIC models
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Ultra-premium throughout
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 years standard
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 14+ models with EQS expansion
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $56,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4.6 seconds (C 43 AMG)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 14.4 inches (S-Class)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 64%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $6,500
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 55%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 25 MPG combined (C-Class estimated)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 255 hp (GLE 350 base)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 255 hp (2.0L turbocharged)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 12.6 cu.ft. (C-Class)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Premium luxury pricing baseline
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3,580 lbs (C-Class est.)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 years / 50,000 miles
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Varies (not standard)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 50+ models globally
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $45,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 827 (above industry avg)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $52,400
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 402 hp (M256 3.0L turbo)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 30 combined
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Nappa leather and Alcantara throughout
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3.2 (AMG C63)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 350 miles
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 35 minutes
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 15,000+
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 15+ models
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Level 2/3 (Drive Pilot)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Nappa leather, wood, 64-color ambient lighting
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 1,400+ dealerships
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $46,800
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 8.8/10
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 79/100
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3.5s
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 8 models
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 138 years (est. 1886)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 years/50k miles
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $43,550
0-60 mph Acceleration (Performance Flagship)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3.6s (C63 AMG)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 255 hp (C300)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 2,141,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 24%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 12 (C, E, S-Class, CLA, GLA, GLB, GLC, GLE, GLS, EQE, EQS, EQC)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $55,800 (C-Class)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 61%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 797
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3.4 seconds (AMG GT 63 S)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $35,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 2,140,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 456 miles (EQS 580)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 58%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 32
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 8.2
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 10-12 years
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 81 PP100
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $5,200
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 42%
Consumer Reports Reliability Rating (2024)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 5.0 (Average)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 9-speed automatic
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $1,680 (mid-size luxury)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3 years / 36,000 miles
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $57.7B
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $75,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3,200
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $6,800
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $59,200
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 516 (S580)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 84%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 64 dB
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $68,900
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 5.3 sec
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 149 mph (C-Class)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 312 miles (EQS 450+)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 84
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 years / 50k miles
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 12.6 cu ft (C-Class)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 28%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 82/100
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 years/50,000 miles
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: ~761,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 100,000 km
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3,500+
Customer Satisfaction Rating (J.D. Power 2024)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $47,200
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 99 years (founded 1926)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 6+ EV models across segments
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 42% depreciation
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $45,200
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $680
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 89%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 40,000+ (Drive Pilot)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 25 mpg
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 255 hp (2.0L Turbo)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $47,500
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 255-621 hp
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 23 MPG combined
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 78/100
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $3,800
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 7.0 inches
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 65%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 125 years (founded 1901)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $65B
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: ~2,400
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $48,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $16.5B
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 11 models
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 12.8%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 2.9 sec (AMG GT)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: ~3,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 17.5 (EQS)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 5+ (EQE, EQS, EQE SUV, EQC, EQA)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $55,000 (C-Class base, 2024)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 12
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: MBUX with ChatGPT integration (2024+)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $65,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $108,000 (S-Class)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 768 PP100
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 8
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 453 miles (EQS 580e)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 150+ countries
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $6,234
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 8.2%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $4,200
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 7.8%
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 7.4/10
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 8th
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3yr/36k miles
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $2,984
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 76
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3.8
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4/50,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4.3 (C63 AMG)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 of 11 lineup
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 years
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $48,900
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 78
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 9 models (4 hybrid + 5 EV)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 27 (GLE 450)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 13
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 2,400,000
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $60.1B
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 8 EV models (EQE, EQS, EQC, EQA, EQE SUV, EQS SUV, EQG coming)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3,300
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $43,250 (C-Class, 2024)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 12+ (Compact, Sedan, SUV, Coupe, Cabriolet, AMG Performance, Maybach Ultra-Luxury, EV lines)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 812
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 382 HP
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 11.9 inches
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 36.2 inches
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 139 years
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $45,300
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3.8 (C63)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4 engines
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $45,400
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4.9 seconds
Combined Fuel Economy (Sedan Base Model)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 24 MPG
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 16 models
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3 years
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: Hand-stitched Nappa leather, ambient lighting
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 402 hp
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 1886
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 15
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 79
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 2,300
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 81 (Above Average)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 5.8 (C 300)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: $58,500
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 3.8 seconds (AMG E63 S)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 186 mph (AMG E63 S)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 21 mpg (E350)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 11 (C-Class, E-Class, S-Class, CLA, GLC, GLE, GLA, C63 AMG, EQC, Maybach, SL)
BMW (Bayerische Motoren Werke): N/A | Audi (Audi AG): N/A | Mercedes-Benz: 4.8 (E-Class 2024-2025)
BMW (Bayerische Motoren Werke) — Wikipedia
How to choose between BMW (Bayerische Motoren Werke) and Audi (Audi AG) and Mercedes-Benz
Compare BMW (Bayerische Motoren Werke) vs Audi (Audi AG) vs Mercedes-Benz
BMW vs Audi vs Mercedes-Benz — Structured Comparison Data
Machine-readable comparison dataset for BMW vs Audi vs Mercedes-Benz. Contains 255 attribute comparisons, 5 FAQ pairs.
BMW vs Audi vs Mercedes-Benz — Attribute Category Vocabulary
Taxonomy of attribute categories used to classify comparison data for BMW vs Audi vs Mercedes-Benz.
Audi's MMI infotainment system is considered the most advanced with superior haptic feedback and customization. However, Mercedes MBUX with AI integration and BMW's iDrive are both excellent and arguably more intuitive depending on user preference.
Which offers the best driving experience?
BMW is engineered for engaging, sporty dynamics with responsive steering and balanced handling. Audi provides balanced performance with excellent Quattro AWD traction. Mercedes prioritizes comfort and smooth cruising over sharp handling.
All three have competitive EV lineups. Audi Q6 e-tron and Mercedes EQS offer superior range, while BMW i4 and iX provide strong performance. Real-world reliability is comparable across all three premium brands.
BMW leads in 3-year resale value retention at 90%, followed by Mercedes at 88% and Audi at 87%. However, all three retain value well above industry average.
What's the best choice for luxury comfort?
Mercedes-Benz excels in long-distance comfort with the most plush interiors and refined ride quality. Audi comes second with excellent materials. BMW prioritizes sportiness over ultimate comfort.
How to Choose Between BMW (Bayerische Motoren Werke) and Audi (Audi AG) and Mercedes-Benz
Driving Dynamics Philosophy: BMW (Bayerische Motoren Werke) has Performance-focused handling, while Audi (Audi AG) has Balanced tech-first approach.
Technology Integration: BMW (Bayerische Motoren Werke) has iDrive system (user-friendly), while Audi (Audi AG) has MMI system (most advanced).
Luxury & Prestige: BMW (Bayerische Motoren Werke) has Premium sport luxury, while Audi (Audi AG) has Modern sophistication.
Interior Material Quality: BMW (Bayerische Motoren Werke) has High-quality but sporty, while Audi (Audi AG) has Best-in-class materials.
EV Model Range: BMW (Bayerische Motoren Werke) has i4, iX, i7 (strong lineup), while Audi (Audi AG) has e-tron, Q4 e-tron (expanding).
Resale Value Retention: BMW (Bayerische Motoren Werke) has 88-92% (3-year), while Audi (Audi AG) has 85-89% (3-year).
Dealer Network & Service: BMW (Bayerische Motoren Werke) has 2,400+ US dealers, while Audi (Audi AG) has 2,200+ US dealers.