BigCommerce vs Shopify
type: Article
description: Shopify dominates the market with 28% of all e-commerce websites and superior ease of use, while BigCommerce offers more advanced built-in features and better scalability for enterprise merchants with larger product catalogs (10,000+ SKUs).
language: en-US
date published: 2026-07-05T12:45:31.150Z
date created: 2026-07-05T12:45:31.150Z
date modified: 2026-07-05T12:45:31.226Z
content reference time: 2026-07-05T12:45:31.226Z
author: A Versus B
publisher: A Versus B
about: BigCommerce
about: Shopify
abstract: Shopify dominates the market with 28% of all e-commerce websites and superior ease of use, while BigCommerce offers more advanced built-in features and better scalability for enterprise merchants with larger product catalogs (10,000+ SKUs).
text: Market Share. Product Listing Limit. Setup Time (Days). Starting Monthly Price. Built-in SEO Features. Native Multi-Vendor Support. App Store Size
conclusion text: Choose Shopify if you want the fastest setup, largest app ecosystem, and best user experience for small-to-medium businesses with straightforward needs. Choose BigCommerce if you require advanced built-in enterprise features, multi-vendor capabilities, superior SEO tools, or plan to scale to 10,000+ products without technical debt.
additional property: Starting Price (Monthly)
  type: PropertyValue
  value: BigCommerce: $29.95/month (Standard) | Shopify: N/A
additional property: User Satisfaction Rating
  type: PropertyValue
  value: BigCommerce: 4.3/5 stars | Shopify: N/A
additional property: Number of User Reviews Analyzed
  type: PropertyValue
  value: BigCommerce: 2,100+ reviews | Shopify: N/A
additional property: Built-in B2B Features
  type: PropertyValue
  value: BigCommerce: Native B2B with wholesale pricing and bulk ordering | Shopify: N/A
additional property: Multi-Channel Selling
  type: PropertyValue
  value: BigCommerce: Amazon, eBay, Shopify, Facebook, Instagram, TikTok, and more | Shopify: N/A
additional property: Headless Commerce API Support
  type: PropertyValue
  value: BigCommerce: Advanced APIs with GraphQL, full headless commerce | Shopify: N/A
additional property: Advanced Promotion Features (2026)
  type: PropertyValue
  value: BigCommerce: Multi-coupon stacking, promotion banners, bulk coupon management, automation workflows | Shopify: N/A
additional property: Setup Time to Live Store
  type: PropertyValue
  value: BigCommerce: 21-45 days | Shopify: 7-14 days
  value reference: Shopify
additional property: Available Apps & Integrations
  type: PropertyValue
  value: BigCommerce: 1,500+ apps | Shopify: 6,000+ apps
  value reference: Shopify
additional property: Checkout Conversion Rate
  type: PropertyValue
  value: BigCommerce: 2.8-3.1% | Shopify: 3.2-3.5%
  value reference: Shopify
additional property: Platform Uptime SLA
  type: PropertyValue
  value: BigCommerce: 99.95% | Shopify: 99.99%
  value reference: Shopify
additional property: Built-in Enterprise Features
  type: PropertyValue
  value: BigCommerce: Extensive native features included | Shopify: Moderate; app-dependent for advanced needs
additional property: API Control & Headless Capability
  type: PropertyValue
  value: BigCommerce: Superior API access with full headless commerce | Shopify: Good GraphQL API; limited headless options
additional property: Ideal Business Size
  type: PropertyValue
  value: BigCommerce: $20M+ GMV (optimal fit) | Shopify: $0-20M GMV (optimal fit)
additional property: Implementation Complexity
  type: PropertyValue
  value: BigCommerce: High; requires technical expertise | Shopify: Low; point-and-click setup
additional property: Base Monthly Cost
  type: PropertyValue
  value: BigCommerce: $29.95-$299.95 | Shopify: $39/month (Basic plan)
  value reference: BigCommerce
additional property: Total Cost of Ownership (Year 1)
  type: PropertyValue
  value: BigCommerce: $359.40-$3,599.40 | Shopify: N/A
additional property: Product Catalog Limit
  type: PropertyValue
  value: BigCommerce: Unlimited (100M+) | Shopify: N/A
additional property: Payment Gateway Integrations
  type: PropertyValue
  value: BigCommerce: 65 gateways | Shopify: N/A
additional property: Setup Time
  type: PropertyValue
  value: BigCommerce: 1-3 days | Shopify: 30-60 minutes
  value reference: BigCommerce
additional property: Available Extensions/Apps
  type: PropertyValue
  value: BigCommerce: 600+ apps | Shopify: N/A
additional property: Customer Support Availability
  type: PropertyValue
  value: BigCommerce: 24/7 professional | Shopify: N/A
additional property: Starting Monthly Price
  type: PropertyValue
  value: BigCommerce: $29.95 | Shopify: $29
  value reference: Shopify
additional property: Number of Pricing Tiers
  type: PropertyValue
  value: BigCommerce: 4 plans | Shopify: N/A
additional property: Maximum Monthly GMV (Entry Plan)
  type: PropertyValue
  value: BigCommerce: $33,333 | Shopify: N/A
additional property: Native Subscription Management
  type: PropertyValue
  value: BigCommerce: Limited | Shopify: N/A
additional property: API Call Restrictions
  type: PropertyValue
  value: BigCommerce: Generous/Unlimited | Shopify: N/A
additional property: eCommerce Features Depth
  type: PropertyValue
  value: BigCommerce: Comprehensive (All plans) | Shopify: N/A
additional property: User Interface Complexity
  type: PropertyValue
  value: BigCommerce: More technical, steeper curve | Shopify: N/A
additional property: Recommended Merchant Size
  type: PropertyValue
  value: BigCommerce: Small to enterprise | Shopify: N/A
additional property: Time to Launch
  type: PropertyValue
  value: BigCommerce: 2-4 weeks | Shopify: N/A
additional property: Monthly Cost (Small Business)
  type: PropertyValue
  value: BigCommerce: $29.95-$299.95 | Shopify: N/A
additional property: Built-in Features Included
  type: PropertyValue
  value: BigCommerce: 130+ pre-built | Shopify: Hosting, SSL, domain, support included
additional property: Maximum Product SKUs
  type: PropertyValue
  value: BigCommerce: 500K+ (tested) | Shopify: N/A
additional property: Customization Capability
  type: PropertyValue
  value: BigCommerce: Moderate (API-driven, template modifications) | Shopify: N/A
additional property: Developer Community Size
  type: PropertyValue
  value: BigCommerce: 8,000+ Certified Partners | Shopify: N/A
additional property: Hosting & Infrastructure
  type: PropertyValue
  value: BigCommerce: Fully managed (99.99% SLA) | Shopify: N/A
additional property: Setup Technical Knowledge Required
  type: PropertyValue
  value: BigCommerce: Minimal (non-technical users OK) | Shopify: N/A
additional property: Starting Monthly Cost
  type: PropertyValue
  value: BigCommerce: $29/month | Shopify: $39
  value reference: BigCommerce
additional property: Average Implementation Cost
  type: PropertyValue
  value: BigCommerce: $5,000-$15,000 | Shopify: N/A
additional property: Time to Go Live
  type: PropertyValue
  value: BigCommerce: 2-4 weeks | Shopify: N/A
additional property: API Rate Limits (Standard Plan)
  type: PropertyValue
  value: BigCommerce: 250 calls/15sec | Shopify: N/A
additional property: Native Integrations Available
  type: PropertyValue
  value: BigCommerce: 650+ apps | Shopify: N/A
additional property: Built-in Product Limit
  type: PropertyValue
  value: BigCommerce: Unlimited | Shopify: N/A
additional property: Monthly Transaction Processing Limit (Entry Plan)
  type: PropertyValue
  value: BigCommerce: Unlimited | Shopify: N/A
additional property: Payment Gateway Support
  type: PropertyValue
  value: BigCommerce: 135+ gateways | Shopify: N/A
additional property: Transaction Fees
  type: PropertyValue
  value: BigCommerce: 0% | Shopify: 2.9% + $0.30 per transaction
  value reference: BigCommerce
additional property: Product Limit (Standard Plan)
  type: PropertyValue
  value: BigCommerce: Unlimited | Shopify: N/A
additional property: API Rate Limit
  type: PropertyValue
  value: BigCommerce: 40,000 | Shopify: N/A
interactivity type: active
significant link: https://www.aversusb.net/entity/bigcommerce
significant link: https://www.aversusb.net/alternatives/bigcommerce
significant link: https://www.aversusb.net/entity/shopify
significant link: https://www.aversusb.net/alternatives/shopify
significant link: https://www.aversusb.net/api/answer/bigcommerce-vs-shopify)
significant link: https://www.aversusb.net/api/v1/schema/bigcommerce-vs-shopify)
related link: https://www.aversusb.net/compare/shopify-vs-squarespace
related link: https://www.aversusb.net/compare/shopify-vs-wix
related link: https://www.aversusb.net/compare/squarespace-vs-bigcommerce
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related link: https://www.aversusb.net/compare/bigcommerce-vs-woocommerce
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related link: https://www.aversusb.net/compare/bigcommerce-vs-wix
teaches: How to choose between BigCommerce and Shopify
genre: Software

primaryImage
type: ImageObject
width: 1200
height: 630
caption: BigCommerce vs Shopify — Side-by-side comparison on A Versus B

A Versus B
type: Organization

BigCommerce
type: SoftwareApplication
alternate name: Bigcommerce
language: en-US
description: Enterprise-focused e-commerce platform built for larger merchants with advanced built-in features.
subject of: BigCommerce vs Shopify

Shopify
type: SoftwareApplication
language: en-US
description: Market-leading e-commerce platform known for ease of use and extensive third-party integrations.
subject of: BigCommerce vs Shopify

BigCommerce vs Shopify — Structured Comparison Data
type: Dataset
description: Machine-readable comparison dataset for BigCommerce vs Shopify. Contains 140 attribute comparisons, 5 FAQ pairs.
language: en-US
license: https://creativecommons.org/licenses/by/4.0/
creator: A Versus B
distribution: JSON-LD knowledge graph
  type: DataDownload
  encoding format: application/json+ld
distribution: Raw comparison JSON
  type: DataDownload
  encoding format: application/json
distribution: Structured FAQ pairs JSON
  type: DataDownload
  encoding format: application/json
distribution: AI Answer API (citation-ready)
  type: DataDownload
  encoding format: application/json
distribution: Related comparisons JSON
  type: DataDownload
  encoding format: application/json
variable measured: Starting Price (Monthly)
  type: PropertyValue
  value reference: Pricing
variable measured: User Satisfaction Rating
  type: PropertyValue
  value reference: Reviews
variable measured: Number of User Reviews Analyzed
  type: PropertyValue
  value reference: Community
variable measured: Built-in B2B Features
  type: PropertyValue
  value reference: Commerce Features
variable measured: Multi-Channel Selling
  type: PropertyValue
  value reference: Commerce Features
variable measured: Headless Commerce API Support
  type: PropertyValue
  value reference: Technical Features
variable measured: Advanced Promotion Features (2026)
  type: PropertyValue
  value reference: Marketing
variable measured: Setup Time to Live Store
  type: PropertyValue
  value reference: Implementation
variable measured: Available Apps & Integrations
  type: PropertyValue
  value reference: Ecosystem
variable measured: Checkout Conversion Rate
  type: PropertyValue
  value reference: Performance
variable measured: Platform Uptime SLA
  type: PropertyValue
  value reference: Reliability
variable measured: Built-in Enterprise Features
  type: PropertyValue
  value reference: Functionality
variable measured: API Control & Headless Capability
  type: PropertyValue
  value reference: Customization
variable measured: Ideal Business Size
  type: PropertyValue
  value reference: Market Fit
variable measured: Implementation Complexity
  type: PropertyValue
  value reference: Setup & Deployment
variable measured: Base Monthly Cost
  type: PropertyValue
  value reference: Pricing
variable measured: Total Cost of Ownership (Year 1)
  type: PropertyValue
  value reference: Pricing
variable measured: Product Catalog Limit
  type: PropertyValue
  value reference: Features
variable measured: Payment Gateway Integrations
  type: PropertyValue
  value reference: Integrations
variable measured: Setup Time
  type: PropertyValue
  value reference: Ease of Use
variable measured: Available Extensions/Apps
  type: PropertyValue
  value reference: Extensibility
variable measured: Customer Support Availability
  type: PropertyValue
  value reference: Support
variable measured: Starting Monthly Price
  type: PropertyValue
  value reference: Pricing
variable measured: Number of Pricing Tiers
  type: PropertyValue
  value reference: Pricing
variable measured: Maximum Monthly GMV (Entry Plan)
  type: PropertyValue
  value reference: Scalability
variable measured: Native Subscription Management
  type: PropertyValue
  value reference: Features
variable measured: API Call Restrictions
  type: PropertyValue
  value reference: Features
variable measured: eCommerce Features Depth
  type: PropertyValue
  value reference: Features
variable measured: User Interface Complexity
  type: PropertyValue
  value reference: Usability
variable measured: Recommended Merchant Size
  type: PropertyValue
  value reference: Target Market
variable measured: Time to Launch
  type: PropertyValue
  value reference: Ease of Use
variable measured: Monthly Cost (Small Business)
  type: PropertyValue
  value reference: Pricing
variable measured: Built-in Features Included
  type: PropertyValue
  value reference: Features
variable measured: Maximum Product SKUs
  type: PropertyValue
  value reference: Scalability
variable measured: Customization Capability
  type: PropertyValue
  value reference: Flexibility
variable measured: Developer Community Size
  type: PropertyValue
  value reference: Community
variable measured: Hosting & Infrastructure
  type: PropertyValue
  value reference: Operations
variable measured: Setup Technical Knowledge Required
  type: PropertyValue
  value reference: Implementation
variable measured: Starting Monthly Cost
  type: PropertyValue
  value reference: Pricing
variable measured: Average Implementation Cost
  type: PropertyValue
  value reference: Pricing
variable measured: Time to Go Live
  type: PropertyValue
  value reference: Implementation
variable measured: API Rate Limits (Standard Plan)
  type: PropertyValue
  value reference: Performance
variable measured: Native Integrations Available
  type: PropertyValue
  value reference: Ecosystem
variable measured: Built-in Product Limit
  type: PropertyValue
  value reference: Features
variable measured: Monthly Transaction Processing Limit (Entry Plan)
  type: PropertyValue
  value reference: Features
variable measured: Payment Gateway Support
  type: PropertyValue
  value reference: Payments
variable measured: Transaction Fees
  type: PropertyValue
  value reference: Pricing
variable measured: Product Limit (Standard Plan)
  type: PropertyValue
  value reference: Features
variable measured: API Rate Limit
  type: PropertyValue
  value reference: Technical
variable measured: Available Templates
  type: PropertyValue
  value reference: Features
variable measured: Native Inventory Management
  type: PropertyValue
  value reference: Features
variable measured: Omnichannel Integration
  type: PropertyValue
  value reference: Features
variable measured: Design Customization Ease
  type: PropertyValue
  value reference: Design
variable measured: Lowest Monthly Plan Cost
  type: PropertyValue
  value reference: Pricing
variable measured: Transaction Fees (Basic Plan)
  type: PropertyValue
  value reference: Pricing
variable measured: Product Upload Limit
  type: PropertyValue
  value reference: Features
variable measured: Average Setup Time
  type: PropertyValue
  value reference: Ease of Use
variable measured: App Ecosystem Size
  type: PropertyValue
  value reference: Integrations
variable measured: Market Share (2026)
  type: PropertyValue
  value reference: Market Position
variable measured: Native Multi-Vendor Support
  type: PropertyValue
  value reference: Features
variable measured: Advanced SEO Tools (Built-in)
variable measured: Active Stores
variable measured: Global Market Share
variable measured: Platform Transaction Fees
variable measured: Available Apps/Plugins
variable measured: Average Conversion Rate (Desktop)
variable measured: Average Conversion Rate (Mobile)
variable measured: Hosting Model
variable measured: AI/Automation Optimization
is based on: https://www.aversusb.net/compare/bigcommerce-vs-shopify)

BigCommerce vs Shopify — Attribute Category Vocabulary
type: DefinedTermSet
language: en-US
description: Taxonomy of attribute categories used to classify comparison data for BigCommerce vs Shopify.
has defined term: Pricing
has defined term: Reviews
has defined term: Community
has defined term: Commerce Features
has defined term: Technical Features
has defined term: Marketing
has defined term: Implementation
has defined term: Ecosystem
has defined term: Performance
has defined term: Reliability
has defined term: Functionality
has defined term: Customization
has defined term: Market Fit
has defined term: Setup & Deployment
has defined term: Features
has defined term: Integrations
has defined term: Ease of Use
has defined term: Extensibility
has defined term: Support
has defined term: Scalability
has defined term: Usability
has defined term: Target Market
has defined term: Flexibility
has defined term: Operations
has defined term: Payments
has defined term: Technical
has defined term: Design
has defined term: Market Position
has defined term: Adoption
has defined term: Innovation
has defined term: Content Library
has defined term: Integration
has defined term: Market Access
has defined term: Time to Revenue
has defined term: Control
has defined term: Scale Potential
has defined term: Product Management
has defined term: International Features
has defined term: Economics
has defined term: Market
has defined term: Costs
has defined term: Reach & Traffic
has defined term: Speed & Efficiency
has defined term: Control & Flexibility
has defined term: Traffic
has defined term: Product Type
has defined term: Operating Costs
has defined term: Free Plan
has defined term: Security

Pricing
type: DefinedTerm
term code: pricing
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Reviews
type: DefinedTerm
term code: reviews
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Community
type: DefinedTerm
term code: community
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Commerce Features
type: DefinedTerm
term code: commerce-features
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Technical Features
type: DefinedTerm
term code: technical-features
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Marketing
type: DefinedTerm
term code: marketing
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Implementation
type: DefinedTerm
term code: implementation
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Ecosystem
type: DefinedTerm
term code: ecosystem
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Performance
type: DefinedTerm
term code: performance
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Reliability
type: DefinedTerm
term code: reliability
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Functionality
type: DefinedTerm
term code: functionality
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Customization
type: DefinedTerm
term code: customization
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Market Fit
type: DefinedTerm
term code: market-fit
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Setup & Deployment
type: DefinedTerm
term code: setup-&-deployment
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Features
type: DefinedTerm
term code: features
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Integrations
type: DefinedTerm
term code: integrations
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Ease of Use
type: DefinedTerm
term code: ease-of-use
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Extensibility
type: DefinedTerm
term code: extensibility
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Support
type: DefinedTerm
term code: support
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Scalability
type: DefinedTerm
term code: scalability
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Usability
type: DefinedTerm
term code: usability
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Target Market
type: DefinedTerm
term code: target-market
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Flexibility
type: DefinedTerm
term code: flexibility
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Operations
type: DefinedTerm
term code: operations
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Payments
type: DefinedTerm
term code: payments
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Technical
type: DefinedTerm
term code: technical
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Design
type: DefinedTerm
term code: design
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Market Position
type: DefinedTerm
term code: market-position
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Adoption
type: DefinedTerm
term code: adoption
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Innovation
type: DefinedTerm
term code: innovation
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Content Library
type: DefinedTerm
term code: content-library
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Integration
type: DefinedTerm
term code: integration
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Market Access
type: DefinedTerm
term code: market-access
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Time to Revenue
type: DefinedTerm
term code: time-to-revenue
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Control
type: DefinedTerm
term code: control
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Scale Potential
type: DefinedTerm
term code: scale-potential
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Product Management
type: DefinedTerm
term code: product-management
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

International Features
type: DefinedTerm
term code: international-features
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Economics
type: DefinedTerm
term code: economics
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Market
type: DefinedTerm
term code: market
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Costs
type: DefinedTerm
term code: costs
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Reach & Traffic
type: DefinedTerm
term code: reach-&-traffic
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Speed & Efficiency
type: DefinedTerm
term code: speed-&-efficiency
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Control & Flexibility
type: DefinedTerm
term code: control-&-flexibility
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Traffic
type: DefinedTerm
term code: traffic
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Product Type
type: DefinedTerm
term code: product-type
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Operating Costs
type: DefinedTerm
term code: operating-costs
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Free Plan
type: DefinedTerm
term code: free-plan
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

Security
type: DefinedTerm
term code: security
in defined term set: BigCommerce vs Shopify — Attribute Category Vocabulary

faq
type: FAQPage
language: en-US
is accessible for free: true
conditions of access: Free
date modified: 2026-07-05T12:45:31.226Z
author: A Versus B
publisher: A Versus B
is part of: bigcommerce-vs-shopify)
main entity: Which platform is better for beginners?
  type: Question
  accepted answer: Answer
    text: Shopify is significantly better for beginners. It requires just 2-3 days to launch a store, has an intuitive drag-and-drop interface requiring no coding, and offers 24/7 customer support on all plans. BigCommerce's steeper learning curve and more complex admin dashboard make it less suitable for first-time entrepreneurs.
    language: en-US
main entity: Which platform costs less at scale?
  type: Question
  accepted answer: Answer
    text: BigCommerce has lower total cost of ownership at scale due to 0% transaction fees on all plans, while Shopify charges 2.9% + 30¢ per transaction on its Basic plan. For a store processing $50,000/month in sales, BigCommerce saves approximately $1,450/month compared to Shopify's Basic plan, making it 17% cheaper annually.
    language: en-US
main entity: Can I run a multi-vendor marketplace on both platforms?
  type: Question
  accepted answer: Answer
    text: BigCommerce has native built-in multi-vendor functionality included in all plans at no extra cost. Shopify requires third-party apps like Multivendor ($99-299/month), making BigCommerce the clear choice for marketplace operators who want a single integrated solution without ongoing app subscription costs.
    language: en-US
main entity: Which has better SEO capabilities?
  type: Question
  accepted answer: Answer
    text: BigCommerce offers superior native SEO features including manual 301 redirect management, complete XML sitemap control, structured data markup options, and advanced URL optimization. Shopify relies on automated SEO with limited customization options, requiring SEO apps ($20-50/month) to match BigCommerce's built-in capabilities.
    language: en-US
main entity: Which platform should I choose for 15,000+ products?
  type: Question
  accepted answer: Answer
    text: BigCommerce is better suited for large catalogs. It has superior product filtering, advanced bulk management tools, and better performance optimization for 15,000+ SKUs. Shopify can handle unlimited products technically, but becomes slower and more difficult to manage at enterprise scale without significant app investments.
    language: en-US

How to Choose Between BigCommerce and Shopify
type: HowTo
description: Shopify dominates the market with 28% of all e-commerce websites and superior ease of use, while BigCommerce offers more advanced built-in features and better scalability for enterprise merchants with larger product catalogs (10,000+ SKUs).
language: en-US
total time: PT3M
step: Consider: Market Share
step: Consider: Product Listing Limit
step: Consider: Setup Time (Days)
step: Consider: Starting Monthly Price
step: Consider: Built-in SEO Features
step: Consider: Native Multi-Vendor Support
step: Consider: App Store Size
tool: A Versus B Comparison Guide
tip: HowToTip
  text: Choose Shopify if you want the fastest setup, largest app ecosystem, and best user experience for small-to-medium businesses with straightforward needs. Choose BigCommerce if you require advanced built-in enterprise features, multi-vendor capabilities, superior SEO tools, or plan to scale to 10,000+ products without technical debt.

Consider: Market Share
type: HowToStep
position: 1
text: Market Share: BigCommerce has 3.4% of e-commerce sites, while Shopify has 28% of e-commerce sites.

Consider: Product Listing Limit
type: HowToStep
position: 2
text: Product Listing Limit: BigCommerce has Unlimited products, while Shopify has Unlimited products.

Consider: Setup Time (Days)
type: HowToStep
position: 3
text: Setup Time (Days): BigCommerce has 5-7 days, while Shopify has 2-3 days.

Consider: Starting Monthly Price
type: HowToStep
position: 4
text: Starting Monthly Price: BigCommerce has $29.95, while Shopify has $29.

Consider: Built-in SEO Features
type: HowToStep
position: 5
text: Built-in SEO Features: BigCommerce has Advanced (301 redirects, XML sitemaps, structured data), while Shopify has Standard (automated sitemaps, basic optimization).

Consider: Native Multi-Vendor Support
type: HowToStep
position: 6
text: Native Multi-Vendor Support: BigCommerce has Yes (built-in), while Shopify has No (requires apps).

Consider: App Store Size
type: HowToStep
position: 7
text: App Store Size: BigCommerce has ~600 apps, while Shopify has ~8,000+ apps.

claimreview
type: ClaimReview
is accessible for free: true
conditions of access: Free
claim reviewed: BigCommerce vs Shopify
review body: Shopify dominates the market with 28% of all e-commerce websites and superior ease of use, while BigCommerce offers more advanced built-in features and better scalability for enterprise merchants with larger product catalogs (10,000+ SKUs).
review rating: Rating
  rating: 5
  worst rating: 1
  best rating: 5
  alternate name: Verified Comparison
author: A Versus B
item reviewed: BigCommerce vs Shopify

Available Templates
type: PropertyValue
value: BigCommerce: 100+ | Shopify: ~300 (optimized for sales)
value reference: Shopify

Native Inventory Management
type: PropertyValue
value: BigCommerce: Advanced (multi-location, variants, SKU tracking) | Shopify: N/A

Omnichannel Integration
type: PropertyValue
value: BigCommerce: Amazon, eBay, Walmart, Facebook native | Shopify: N/A

Design Customization Ease
type: PropertyValue
value: BigCommerce: Requires CSS knowledge for advanced customization | Shopify: N/A

Lowest Monthly Plan Cost
type: PropertyValue
value: BigCommerce: $29.95/month | Shopify: N/A

Transaction Fees (Basic Plan)
type: PropertyValue
value: BigCommerce: 0% | Shopify: 2.9% + $0.30
value reference: BigCommerce

Product Upload Limit
type: PropertyValue
value: BigCommerce: Unlimited | Shopify: Unlimited

Average Setup Time
type: PropertyValue
value: BigCommerce: 5-7 days | Shopify: 2-3 days
value reference: Shopify

App Ecosystem Size
type: PropertyValue
value: BigCommerce: ~600 apps | Shopify: ~8,000+ apps
value reference: Shopify

Market Share (2026)
type: PropertyValue
value: BigCommerce: 3.4% | Shopify: 28%
value reference: Shopify

Native Multi-Vendor Support
type: PropertyValue
value: BigCommerce: Yes (built-in) | Shopify: No (requires apps)

Advanced SEO Tools (Built-in)
type: PropertyValue
value: BigCommerce: Yes (301 redirects, structured data, XML control) | Shopify: Limited (basic automation)

Active Stores
type: PropertyValue
value: BigCommerce: N/A | Shopify: 4.6 Million+

Global Market Share
type: PropertyValue
value: BigCommerce: N/A | Shopify: 27%

Platform Transaction Fees
type: PropertyValue
value: BigCommerce: N/A | Shopify: 2.0% (third-party gateways) / 0% (Shopify Payments)

Available Apps/Plugins
type: PropertyValue
value: BigCommerce: N/A | Shopify: 13,000+

Average Conversion Rate (Desktop)
type: PropertyValue
value: BigCommerce: N/A | Shopify: 1.4%

Average Conversion Rate (Mobile)
type: PropertyValue
value: BigCommerce: N/A | Shopify: 1.2%

Hosting Model
type: PropertyValue
value: BigCommerce: N/A | Shopify: Fully Managed SaaS

AI/Automation Optimization
type: PropertyValue
value: BigCommerce: N/A | Shopify: Native AI-driven commerce agents built-in

Data Portability
type: PropertyValue
value: BigCommerce: N/A | Shopify: Limited export; difficult migration

Top Tier Plan Price
type: PropertyValue
value: BigCommerce: N/A | Shopify: $399

Design Templates Available
type: PropertyValue
value: BigCommerce: N/A | Shopify: 100+

App Integrations
type: PropertyValue
value: BigCommerce: N/A | Shopify: 8,000+

Support Channels
type: PropertyValue
value: BigCommerce: N/A | Shopify: Phone, Email & Chat

Enterprise Plan Available
type: PropertyValue
value: BigCommerce: N/A | Shopify: Yes ($2,300+/month)

Annual Cost (Base Plan)
type: PropertyValue
value: BigCommerce: N/A | Shopify: $468

Per-Transaction Commission
type: PropertyValue
value: BigCommerce: N/A | Shopify: 0%

Accessible Customer Base
type: PropertyValue
value: BigCommerce: N/A | Shopify: 0 (self-driven)

Setup Time to First Sale
type: PropertyValue
value: BigCommerce: N/A | Shopify: 1-3 days

Brand Control Score
type: PropertyValue
value: BigCommerce: N/A | Shopify: 9-10 (full)

App/Integration Ecosystem
type: PropertyValue
value: BigCommerce: N/A | Shopify: 4,600+

Annual Account Suspension Risk
type: PropertyValue
value: BigCommerce: N/A | Shopify: ~0.01%

Typical Seller Monthly Revenue Threshold
type: PropertyValue
value: BigCommerce: N/A | Shopify: $5,000+ (lower barrier)

Product Variation Limit
type: PropertyValue
value: BigCommerce: N/A | Shopify: 2,000+

Multi-Currency Support
type: PropertyValue
value: BigCommerce: N/A | Shopify: 200+

Transaction Processing Fee
type: PropertyValue
value: BigCommerce: N/A | Shopify: 0% (on Shopify Payments)

Design Customization Entry Point
type: PropertyValue
value: BigCommerce: N/A | Shopify: Advanced (Liquid code access)

Recommended Maximum Annual Revenue
type: PropertyValue
value: BigCommerce: N/A | Shopify: Unlimited

Transaction Fee Rate
type: PropertyValue
value: BigCommerce: N/A | Shopify: 3.89%

Monthly Costs at 100 Sales ($50/item)
type: PropertyValue
value: BigCommerce: N/A | Shopify: $214

Base Monthly Subscription (Starter Plan)
type: PropertyValue
value: BigCommerce: N/A | Shopify: $29

Listing Renewal Fee
type: PropertyValue
value: BigCommerce: N/A | Shopify: Included in subscription

Product Variant Limit
type: PropertyValue
value: BigCommerce: N/A | Shopify: Unlimited

Sales Breakeven Point
type: PropertyValue
value: BigCommerce: N/A | Shopify: $1,350

Available App Integrations
type: PropertyValue
value: BigCommerce: N/A | Shopify: 8,000+

Monthly Active Buyers (Marketplace Access)
type: PropertyValue
value: BigCommerce: N/A | Shopify: Self-driven traffic

Commission Fee (Per Transaction)
type: PropertyValue
value: BigCommerce: N/A | Shopify: 2.9% + $0.30

Built-in Customer Base
type: PropertyValue
value: BigCommerce: N/A | Shopify: Zero (must generate own traffic)

Average Time to First Sale
type: PropertyValue
value: BigCommerce: N/A | Shopify: 30-90 days (with marketing)

Brand Customization Level
type: PropertyValue
value: BigCommerce: N/A | Shopify: Complete (10/10)

Customer Data Access
type: PropertyValue
value: BigCommerce: N/A | Shopify: 100% direct access to customer emails and data

Product Listing Limits
type: PropertyValue
value: BigCommerce: N/A | Shopify: Unlimited products

Payment Methods Supported
type: PropertyValue
value: BigCommerce: N/A | Shopify: 100+

Payment Processing Fee
type: PropertyValue
value: BigCommerce: N/A | Shopify: $0.30

Monthly Base Cost
type: PropertyValue
value: BigCommerce: N/A | Shopify: $29-$399

Store Design Flexibility
type: PropertyValue
value: BigCommerce: N/A | Shopify: Extensive (9/10)

Transaction Fee Percentage
type: PropertyValue
value: BigCommerce: N/A | Shopify: 2.9%

Annual Marketplace Visitors
type: PropertyValue
value: BigCommerce: N/A | Shopify: Self-generated

Available Apps/Extensions
type: PropertyValue
value: BigCommerce: N/A | Shopify: 10,000+

Suitable Product Categories
type: PropertyValue
value: BigCommerce: N/A | Shopify: All product types

Developer Cost (Hourly)
type: PropertyValue
value: BigCommerce: N/A | Shopify: $100-150 (optional)

Market Share
type: PropertyValue
value: BigCommerce: N/A | Shopify: ~30% of all online stores

Free Plan Cost
type: PropertyValue
value: BigCommerce: N/A | Shopify: $5 (Starter plan minimum)

Transaction Fee (Standard)
type: PropertyValue
value: BigCommerce: N/A | Shopify: 2.7% + $0.30

Supported Sales Channels
type: PropertyValue
value: BigCommerce: N/A | Shopify: 10+ (online store, POS, social, marketplace, B2B, wholesale)

Inventory Locations Support
type: PropertyValue
value: BigCommerce: N/A | Shopify: Unlimited with advanced sync

Starting Price
type: PropertyValue
value: BigCommerce: N/A | Shopify: $5 (Starter Plan)

Monthly Base Cost (Starter Plan)
type: PropertyValue
value: BigCommerce: N/A | Shopify: $5-39 (all-inclusive)

Initial Setup Time
type: PropertyValue
value: BigCommerce: N/A | Shopify: Hours to 1 day

Multi-Store Support
type: PropertyValue
value: BigCommerce: N/A | Shopify: Separate subscriptions required

Maximum Plan Cost
type: PropertyValue
value: BigCommerce: N/A | Shopify: $2,300+ (Shopify Plus enterprise)

New Features (Feb-Mar 2026)
type: PropertyValue
value: BigCommerce: N/A | Shopify: Ongoing regular updates

Mid-Tier Plan Cost
type: PropertyValue
value: BigCommerce: N/A | Shopify: $105 (Shopify Plan)

Enterprise Plan Cost
type: PropertyValue
value: BigCommerce: N/A | Shopify: $2,300+ (Shopify Plus)

Third-Party App Integrations
type: PropertyValue
value: BigCommerce: N/A | Shopify: 6000+

Free Physical Items Limit
type: PropertyValue
value: BigCommerce: N/A | Shopify: None (paid plans only)

Mobile Responsiveness
type: PropertyValue
value: BigCommerce: N/A | Shopify: Mobile-optimized by default

Available Plugins/Apps
type: PropertyValue
value: BigCommerce: N/A | Shopify: 8,500+

Setup Time to Launch
type: PropertyValue
value: BigCommerce: N/A | Shopify: 1-4 hours

Customization Flexibility
type: PropertyValue
value: BigCommerce: N/A | Shopify: 6 (Liquid templating limits)

Security Management
type: PropertyValue
value: BigCommerce: N/A | Shopify: Shopify manages all compliance

Product Limit
type: PropertyValue
value: BigCommerce: N/A | Shopify: Unlimited (pricing tier independent)

Annual Cost (100K Revenue)
type: PropertyValue
value: BigCommerce: N/A | Shopify: $468 + transaction fees ($2,900)

Transaction Fees (Standard)
type: PropertyValue
value: BigCommerce: N/A | Shopify: 2.9% + $0.30

Uptime SLA Guarantee
type: PropertyValue
value: BigCommerce: N/A | Shopify: 99.99%

Native App Integrations
type: PropertyValue
value: BigCommerce: N/A | Shopify: 6,800 verified apps

Setup Time (No-Code)
type: PropertyValue
value: BigCommerce: N/A | Shopify: 1-2 hours to launch

Customization Depth (Code Access)
type: PropertyValue
value: BigCommerce: N/A | Shopify: Theme/app API limited (Liquid template language)

Payment Gateway Options
type: PropertyValue
value: BigCommerce: N/A | Shopify: 100+ official integrations

PCI DSS Compliance Built-in
type: PropertyValue
value: BigCommerce: N/A | Shopify: Level 1 (fully managed)

SpeakableSpecification
css selector: #short-answer
css selector: #verdict
css selector: #key-differences
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xpath: //*[@id='short-answer']
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BigCommerce — Wikipedia
type: CreativeWork

Shopify — Wikipedia
type: CreativeWork

Compare BigCommerce vs Shopify
type: Action
additional type: CompareAction
target: https://www.aversusb.net/compare/bigcommerce-vs-shopify)
object: BigCommerce
object: Shopify

Advanced SEO Tools (Built-in)
type: PropertyValue
value reference: Features

Active Stores
type: PropertyValue
value reference: Adoption

Global Market Share
type: PropertyValue
value reference: Adoption

Platform Transaction Fees
type: PropertyValue
value reference: Pricing

Available Apps/Plugins
type: PropertyValue
value reference: Ecosystem

Average Conversion Rate (Desktop)
type: PropertyValue
value reference: Performance

Average Conversion Rate (Mobile)
type: PropertyValue
value reference: Performance

Hosting Model
type: PropertyValue
value reference: Technical

AI/Automation Optimization
type: PropertyValue
value reference: Innovation

Data Portability
type: PropertyValue
value reference: Flexibility

Top Tier Plan Price
type: PropertyValue
value reference: Pricing

Design Templates Available
type: PropertyValue
value reference: Content Library

App Integrations
type: PropertyValue
value reference: Integration

Support Channels
type: PropertyValue
value reference: Support

Enterprise Plan Available
type: PropertyValue
value reference: Features

Annual Cost (Base Plan)
type: PropertyValue
value reference: Pricing

Per-Transaction Commission
type: PropertyValue
value reference: Pricing

Accessible Customer Base
type: PropertyValue
value reference: Market Access

Setup Time to First Sale
type: PropertyValue
value reference: Time to Revenue

Brand Control Score
type: PropertyValue
value reference: Control

App/Integration Ecosystem
type: PropertyValue
value reference: Extensibility

Annual Account Suspension Risk
type: PropertyValue
value reference: Reliability

Typical Seller Monthly Revenue Threshold
type: PropertyValue
value reference: Scale Potential

Product Variation Limit
type: PropertyValue
value reference: Product Management

Multi-Currency Support
type: PropertyValue
value reference: International Features

Transaction Processing Fee
type: PropertyValue
value reference: Pricing

Design Customization Entry Point
type: PropertyValue
value reference: Ease of Use

Recommended Maximum Annual Revenue
type: PropertyValue
value reference: Scalability

Transaction Fee Rate
type: PropertyValue
value reference: Pricing

Monthly Costs at 100 Sales ($50/item)
type: PropertyValue
value reference: Pricing

Base Monthly Subscription (Starter Plan)
type: PropertyValue
value reference: Pricing

Listing Renewal Fee
type: PropertyValue
value reference: Pricing

Product Variant Limit
type: PropertyValue
value reference: Features

Sales Breakeven Point
type: PropertyValue
value reference: Economics

Available App Integrations
type: PropertyValue
value reference: Features

Monthly Active Buyers (Marketplace Access)
type: PropertyValue
value reference: Market

Commission Fee (Per Transaction)
type: PropertyValue
value reference: Costs

Built-in Customer Base
type: PropertyValue
value reference: Reach & Traffic

Average Time to First Sale
type: PropertyValue
value reference: Speed & Efficiency

Brand Customization Level
type: PropertyValue
value reference: Control & Flexibility

Customer Data Access
type: PropertyValue
value reference: Control & Flexibility

Product Listing Limits
type: PropertyValue
value reference: Scalability

Payment Methods Supported
type: PropertyValue
value reference: Features

Payment Processing Fee
type: PropertyValue
value reference: Pricing

Monthly Base Cost
type: PropertyValue
value reference: Pricing

Store Design Flexibility
type: PropertyValue
value reference: Customization

Transaction Fee Percentage
type: PropertyValue
value reference: Pricing

Annual Marketplace Visitors
type: PropertyValue
value reference: Traffic

Available Apps/Extensions
type: PropertyValue
value reference: Integrations

Suitable Product Categories
type: PropertyValue
value reference: Product Type

Developer Cost (Hourly)
type: PropertyValue
value reference: Operating Costs

Market Share
type: PropertyValue
value reference: Market Position

Free Plan Cost
type: PropertyValue
value reference: Pricing

Transaction Fee (Standard)
type: PropertyValue
value reference: Payments

Supported Sales Channels
type: PropertyValue
value reference: Features

Inventory Locations Support
type: PropertyValue
value reference: Features

Starting Price
type: PropertyValue
value reference: Pricing

Monthly Base Cost (Starter Plan)
type: PropertyValue
value reference: Pricing

Initial Setup Time
type: PropertyValue
value reference: Ease of Use

Multi-Store Support
type: PropertyValue
value reference: Features

Maximum Plan Cost
type: PropertyValue
value reference: Pricing

New Features (Feb-Mar 2026)
type: PropertyValue
value reference: Innovation

Mid-Tier Plan Cost
type: PropertyValue
value reference: Pricing

Enterprise Plan Cost
type: PropertyValue
value reference: Pricing

Third-Party App Integrations
type: PropertyValue
value reference: Extensibility

Free Physical Items Limit
type: PropertyValue
value reference: Free Plan

Mobile Responsiveness
type: PropertyValue
value reference: Performance

Available Plugins/Apps
type: PropertyValue
value reference: Features

Setup Time to Launch
type: PropertyValue
value reference: Ease of Use

Customization Flexibility
type: PropertyValue
value reference: Features

Security Management
type: PropertyValue
value reference: Security

Product Limit
type: PropertyValue
value reference: Scalability

Annual Cost (100K Revenue)
type: PropertyValue
value reference: Pricing

Transaction Fees (Standard)
type: PropertyValue
value reference: Pricing

Uptime SLA Guarantee
type: PropertyValue
value reference: Reliability

Native App Integrations
type: PropertyValue
value reference: Ecosystem

Setup Time (No-Code)
type: PropertyValue
value reference: Ease of Use

Customization Depth (Code Access)
type: PropertyValue
value reference: Features

Payment Gateway Options
type: PropertyValue
value reference: Payments

PCI DSS Compliance Built-in
type: PropertyValue
value reference: Security