Apple TV+ focuses on premium original content with a smaller library (2,500+ titles), while Peacock offers broader entertainment with 70,000+ hours including live sports, news, and NBC content at a lower price point starting at $5.99/month with ads.
Apple TV+ vs Peacock — Side-by-side comparison on A Versus B
Premium streaming service focused on original dramas, comedies, and documentaries with high production values.
NBCUniversal's streaming platform with live sports, NBC content, and entertainment library.
Monthly Subscription Price (Ad-Supported). Total Content Library Size. Live Sports Included. Original Emmy Awards (2023-2024). Ad-Free Premium Tier Cost. NBC/Universal Content Access. International Availability
Choose Apple TV+ if you prioritize prestige original dramas, films, and documentaries with award-winning quality and want international access. Choose Peacock if you want a diverse entertainment library with live sports, NBC shows, reality TV, and value pricing—particularly if you're in the US and enjoy sports like NFL and WWE.
Apple TV+: ~140-149 million (2026 projection) | Peacock: N/A
Apple TV+: Part of $28.75B Services (FY2025) | Peacock: N/A
Apple TV+: 15% (Apple Services FY2025) | Peacock: N/A
Apple TV+: Premium original programming | Peacock: N/A
Apple TV+: Deep Apple device integration | Peacock: N/A
Apple TV+: WiFi 6E (802.11ax) | Peacock: N/A
Apple TV+: 6 simultaneous streams | Peacock: 4 (Premium plan)
Apple TV+: Yes (standard) | Peacock: Yes (Premium tier)
Apple TV+: $9.99/month | Peacock: $13.99
Apple TV+: None | Peacock: NFL, Premier League, WWE, PGA, Olympics
Apple TV+: 25 Emmy awards | Peacock: 18 Emmy awards
Apple TV+: Not available | Peacock: Free with ads ($5.99 ad-free)
Apple TV+: Not available | Peacock: Yes (NBC, Bravo, Universal networks)
Apple TV+: 4 screens | Peacock: 4 concurrent streams (Premium+)
Apple TV+: iOS, macOS, tvOS, web, Android, Fire TV, Roku (all major platforms supported) | Peacock: N/A
Apple TV+: All tiers included | Peacock: N/A
Apple TV+: 6 streams | Peacock: 4 screens
Apple TV+: 4K HDR, Dolby Atmos | Peacock: N/A
Apple TV+: No (weekly releases) | Peacock: N/A
Monthly Subscription Cost (Standard Plan)
Apple TV+: 15 Emmy Awards | Peacock: N/A
Apple TV+: None (limited original series) | Peacock: N/A
Apple TV+: 4K Ultra HD (2160p) on originals | Peacock: 4K HDR on select content
Apple TV+: Apple devices, web, select smart TVs | Peacock: N/A
Apple TV+: Full library on all devices | Peacock: N/A
Apple TV+: 90 days (with Apple One) | Peacock: 7 days
Apple TV+: 2,500+ titles (est. 5,000 hours) | Peacock: 70,000+ hours
Apple TV+: 16 Emmy Awards | Peacock: N/A
Apple TV+: 120+ originals | Peacock: N/A
Apple TV+: 25 million (Q3 2024) | Peacock: 36 million
Apple TV+: $20.88/year (Apple One) | Peacock: N/A
Apple TV+: N/A | Peacock: $5.99 (with ads)
Apple TV+: ~280 originals | Peacock: ~450+ originals
Apple TV+: None | Peacock: Premier League, WWE, Olympics
Apple TV+: $9.99/month or free (Apple One) | Peacock: N/A
Average Rotten Tomatoes Score (Originals Only)
Apple TV+: Yes (all plans) | Peacock: N/A
Monthly Subscription Cost (Standard Tier)
Apple TV+: ~70% of originals in 4K | Peacock: N/A
Apple TV+: $9.99/month (standard, no ads) | Peacock: N/A
Original Series Critical Quality (Avg Rotten Tomatoes)
Apple TV+: All original content (100% of originals) | Peacock: ~15%
Apple TV+: 110+ nominations | Peacock: N/A
Apple TV+: 3 months free (with Apple device purchase) | Peacock: N/A
Original Series & Films (Emmy Nominations 2023-2024)
Apple TV+: 23 nominations | Peacock: 8 nominations
Apple TV+: None | Peacock: NFL, WWE, Premier League, Olympics, PGA Golf
Apple TV+: 170+ countries | Peacock: United States only
Apple TV+: Yes (select titles) | Peacock: Yes (select titles)
Apple TV+: 6 devices | Peacock: 4 devices
Apple TV+: None (no Marvel, Star Wars, or major franchises) | Peacock: N/A
Apple TV+: N/A | Peacock: Yes (with ads)
Apple TV+: N/A | Peacock: 4 simultaneous
Apple TV+: N/A | Peacock: Top 5 among streamers
Apple TV+: N/A | Peacock: Premier (WWE, Olympics, NFL)
Apple TV+: N/A | Peacock: Yes (premium tier)
Apple TV+: N/A | Peacock: 45 days exclusive
Apple TV+: N/A | Peacock: Premier League, Olympics, WWE, NFL, PGA Tour
Apple TV+: N/A | Peacock: NBA, NFL, Winter Olympics, Summer Olympics
Apple TV+: N/A | Peacock: Strong NBC franchises
Apple TV+: N/A | Peacock: Vertical video for sports, gaming integration
Apple TV+: N/A | Peacock: 25% more content engagement vs traditional TV
Apple TV+: N/A | Peacock: Regular updates, weekly sports
Apple TV+: N/A | Peacock: Sports-focused limited
Apple TV+: N/A | Peacock: 25% more than NBC viewers
Apple TV+: N/A | Peacock: Limited to NBC/Comcast
Apple TV+: N/A | Peacock: NBA, Olympics, select NFL
Apple TV+: N/A | Peacock: Vertical video format
Apple TV+: N/A | Peacock: $169.99 (estimated)
Apple TV+: N/A | Peacock: No (not available)
Apple TV+: N/A | Peacock: Courtside Live, Rinkside Live, Multiview
Apple TV+: N/A | Peacock: 18+ (sports, adult content)
Apple TV+: N/A | Peacock: Limited (basic PIN protection)
Apple TV+: N/A | Peacock: Yes (limited, with ads)
Apple TV+: N/A | Peacock: 4+ (NFL, Premier League, WWE, Olympics)
Apple TV+: N/A | Peacock: $0 (Ad-supported) / $5.99 (Premium)
Apple TV+: N/A | Peacock: 4-6 minutes (Free tier)
Apple TV+: N/A | Peacock: 4K (Premium tier)
Apple TV+: N/A | Peacock: Premier League, NBC events, WWE, Olympics
Apple TV+: N/A | Peacock: $7.99/month (Peacock Premium)
Apple TV+: N/A | Peacock: $13.99/month (Peacock Premium Plus)
Apple TV+: N/A | Peacock: Yes — Peacock Free (ads, limited)
Apple TV+: N/A | Peacock: ~5,000+ titles
Apple TV+: N/A | Peacock: Yes — exclusive NBA streaming rights
Apple TV+: N/A | Peacock: NFL Sunday Night Football (exclusive)
Apple TV+: N/A | Peacock: Yes (Premium+)
Apple TV+: N/A | Peacock: 18 new originals
Apple TV+: N/A | Peacock: Yes (7,000+ hours)
Apple TV+: N/A | Peacock: All tiers (extensive)
Apple TV+: N/A | Peacock: Comprehensive (Premier League, WWE, NHL, NFL)
Apple TV+: N/A | Peacock: 40+ (included Premium)
Apple TV+: N/A | Peacock: NFL, Premier League, WWE, Olympics
Apple TV+: N/A | Peacock: 4 (Premium tier)
Apple TV+: N/A | Peacock: 4K HDR (2160p)
Apple TV+: N/A | Peacock: 100+ NFL games, Premier League, WWE
How to choose between Apple TV+ and Peacock
Apple TV+ vs Peacock — Structured Comparison Data
Machine-readable comparison dataset for Apple TV+ vs Peacock. Contains 222 attribute comparisons, 5 FAQ pairs.
Apple TV+ vs Peacock — Attribute Category Vocabulary
Taxonomy of attribute categories used to classify comparison data for Apple TV+ vs Peacock.
Does Peacock have live sports? What sports are included?
Yes, Peacock includes live sports events: NFL Sunday Night Football games, WWE wrestling events, Premier League soccer matches, Olympic Games coverage, and PGA Tour golf. These are available on the Premium ($11.99/month) and Premium Plus ($19.99/month) ad-free tiers. Sports content is one of Peacock's major differentiators versus Apple TV+, which has no live sports offerings.
Is Apple TV+ available outside the United States?
Yes, Apple TV+ is available in 170+ countries including Canada, UK, Australia, India, Japan, and most of Europe. Peacock, by contrast, is currently only available in the United States. This is a significant advantage for Apple TV+ if you travel frequently or live internationally.
Which service has better original shows: Apple TV+ or Peacock?
Apple TV+ has won significantly more critical acclaim and Emmy recognition. In 2023-2024, Apple TV+ received 23 Emmy nominations versus Peacock's 8 nominations. Apple TV+ is known for prestige dramas like 'Severance' and 'Ted Lasso,' while Peacock focuses on broader entertainment including reality TV, talk shows, and network programming rather than Emmy-caliber originals.
What's the cheapest way to get each service?
Peacock's ad-supported tier at $5.99/month is the cheapest entry point between the two. Apple TV+ starts at $6.99/month with ads. However, Apple TV+ offers the cheapest ad-free option at $10.99/month (vs Peacock Premium at $11.99/month). If you have an Apple One bundle subscription, Apple TV+ is included at no extra cost.
Can I watch NFL games on Apple TV+ or is it Peacock only?
NFL games are exclusive to Peacock for streaming. Specifically, Sunday Night Football games are broadcast live on Peacock. Apple TV+ does not carry live NFL games, making Peacock the only choice between these two services if watching live football is important to you.
How to Choose Between Apple TV+ and Peacock
Consider: Monthly Subscription Price (Ad-Supported)
Monthly Subscription Price (Ad-Supported): Apple TV+ has $6.99, while Peacock has $5.99.
Total Content Library Size: Apple TV+ has 2,500+ titles, while Peacock has 70,000+ hours (20,000+ titles).
Live Sports Included: Apple TV+ has None, while Peacock has NFL, WWE, Premier League, Olympics.
Consider: Original Emmy Awards (2023-2024)
Original Emmy Awards (2023-2024): Apple TV+ has 23 Emmy nominations, while Peacock has 8 Emmy nominations.
Ad-Free Premium Tier Cost: Apple TV+ has $10.99/month, while Peacock has $11.99/month.
NBC/Universal Content Access: Apple TV+ has Limited, while Peacock has Full access to entire NBC catalog.
International Availability: Apple TV+ has 170+ countries, while Peacock has US only.