{"id":"cmmxr8cg401pllh9exsxuf12d","slug":"wordpress-vs-wix","title":"WordPress vs Wix","shortAnswer":"WordPress powers 43% of all websites and offers unlimited customization through plugins and themes. Wix is a drag-and-drop website builder requiring no coding knowledge. WordPress is more powerful; Wix is easier for non-technical users.","keyDifferences":[{"label":"Market Share","winner":"a","entityAValue":"43% of web","entityBValue":"~3% of web"},{"label":"Ease of Use","winner":"b","entityAValue":"Moderate","entityBValue":"Very Easy"},{"label":"Customization","winner":"a","entityAValue":"Unlimited","entityBValue":"Limited"},{"label":"SEO Control","winner":"a","entityAValue":"Full","entityBValue":"Limited"},{"label":"Cost (basic)","winner":"a","entityAValue":"~$5-15/mo hosting","entityBValue":"$16-45/mo"}],"verdict":"WordPress for scalability, SEO, and advanced customization. Wix for beginners who want a quick, easy website without technical skills.","category":"software","entities":[{"id":"cmmxr8c5s01pilh9e42fwi5jh","slug":"wordpress","name":"WordPress","shortDesc":"Open-source content management system powering 43% of all websites with massive plugin ecosystem.","imageUrl":"https://upload.wikimedia.org/wikipedia/commons/thumb/e/e0/WordPress_7.0_Dashboard.png/330px-WordPress_7.0_Dashboard.png","entityType":"software","position":0,"pros":["Powers 43% of the web","60,000+ plugins available","Excellent SEO control","Full ownership of your data"],"cons":["Requires technical knowledge for advanced use","Security management responsibility","Plugin compatibility issues"],"bestFor":"Blogs, complex sites, and developers"},{"id":"cmmxr8cb401pklh9ewz8ys54b","slug":"wix","name":"Wix","shortDesc":"Flexible website builder with extensive app marketplace and lower entry-level pricing","imageUrl":null,"entityType":"software","position":1,"pros":["No coding required","Drag-and-drop simplicity","Hosting included","Fast setup (hours not days)"],"cons":["Limited scalability","Less SEO control","Wix owns your site structure","Monthly fees required"],"bestFor":"Small businesses and beginners wanting easy setup"}],"attributes":[{"id":"cmmxr8d4a01prlh9ev32g3gni","slug":"web-market-share","name":"Web Market Share","unit":null,"category":"Adoption","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"43%","valueNumber":43,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"~3%","valueNumber":3,"valueBoolean":null,"winner":false}]},{"id":"cmnbmq2ks0119slg4m1hdakep","slug":"customization-rating","name":"Customization Rating","unit":"score /5","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"5/5","valueNumber":5,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"3.5/5","valueNumber":3.5,"valueBoolean":null,"winner":false}]},{"id":"cmn91cn4p03eiaealzj2fr4na","slug":"ease-of-use-rating","name":"Ease of Use Rating","unit":"1-5 scale","category":"Usability","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"3/5","valueNumber":3,"valueBoolean":null,"winner":false},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"4.5/5","valueNumber":4.5,"valueBoolean":null,"winner":true}]},{"id":"cmmxr8xnk01v3lh9ex2ajj1kx","slug":"starting-price","name":"Starting Price","unit":"USD/month","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$100-200 (hosting only)","valueNumber":150,"valueBoolean":null,"winner":false},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$16/month (Combo plan)","valueNumber":16,"valueBoolean":null,"winner":true}]},{"id":"cmnbmq46b0123slg4lxf8m2ch","slug":"seo-capabilities-rating","name":"SEO Capabilities Rating","unit":"score /5","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"5/5","valueNumber":5,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"3.5/5","valueNumber":3.5,"valueBoolean":null,"winner":false}]},{"id":"cmnbmq4hz0129slg45hkkas0q","slug":"current-version","name":"Current Version","unit":null,"category":"Release Cycle","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"6.9 (RC 7.0 March 2026)","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Wix Studio with AI tools","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmq4tg012fslg4q7ljhglo","slug":"hosting-management","name":"Hosting Management","unit":"type","category":"Maintenance","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Self-hosted (user managed)","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Fully managed (included)","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbn1sfk002dohfilnq0zl40","slug":"base-monthly-cost-annual-billing","name":"Base Monthly Cost (Annual Billing)","unit":"USD/month","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$4 (WordPress.com) + $20-100 hosting","valueNumber":24,"valueBoolean":null}]},{"id":"cmnbn1t2i002johfimomwd9f2","slug":"total-annual-cost-all-in","name":"Total Annual Cost (All-In)","unit":"USD/year","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$260-2200+ (hosting, plugins, maintenance)","valueNumber":1000,"valueBoolean":null}]},{"id":"cmnbn1tpg002pohfi6gv8r5i4","slug":"average-page-load-speed","name":"Average Page Load Speed","unit":"milliseconds","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"3.4 seconds","valueNumber":3.4,"valueBoolean":null,"winner":false},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2.8 seconds","valueNumber":2.8,"valueBoolean":null,"winner":true}]},{"id":"cmnbn1ucf002vohfi98xy9e85","slug":"cms-content-item-limit","name":"CMS Content Item Limit","unit":"items","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Unlimited","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbn1uzd0031ohfi2o3kghju","slug":"maximum-pages","name":"Maximum Pages","unit":"pages","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Unlimited","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbn1vma0037ohfinsd41wy3","slug":"setup-time-professional","name":"Setup Time (Professional)","unit":"hours","category":"Implementation","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"40-100+ hours","valueNumber":70,"valueBoolean":null}]},{"id":"cmnbn1wsd003hohfiov8dvtim","slug":"monthly-maintenance-hours-required","name":"Monthly Maintenance Hours Required","unit":"hours","category":"Operations","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"5-20+ hours","valueNumber":12.5,"valueBoolean":null}]},{"id":"cmowyu7y8006510l23fvefbsz","slug":"monthly-cost-entry-level-","name":"Monthly Cost (Entry Level)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$4 (managed) / $0 (self-hosted)","valueNumber":0,"valueBoolean":null}]},{"id":"cmowyu7yl006b10l2rhvymaa8","slug":"time-to-live-website","name":"Time to Live Website","unit":"hours","category":"Speed","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"24-72 hours","valueNumber":72,"valueBoolean":null}]},{"id":"cmowyu7yw006h10l2a9dpinb1","slug":"global-market-share-cms-","name":"Global Market Share (CMS)","unit":"percent","category":"Adoption","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"43%","valueNumber":43,"valueBoolean":null}]},{"id":"cmowyu7zj006t10l2ijkyjoi0","slug":"native-cms-included","name":"Native CMS Included","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Yes - requires plugins for advanced features","valueNumber":null,"valueBoolean":null}]},{"id":"cmowyu7zw006z10l207g1k52p","slug":"real-time-collaboration-2026-","name":"Real-Time Collaboration (2026)","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Yes - Yjs CRDT engine in WP 7.0","valueNumber":null,"valueBoolean":null}]},{"id":"cmowyu80f007510l2q66n30cr","slug":"page-load-speed-average-","name":"Page Load Speed (Average)","unit":"milliseconds","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2.5-4.0s (varies with plugins)","valueNumber":3.2,"valueBoolean":null}]},{"id":"cmowyu80r007b10l2mf5bbsev","slug":"ai-powered-features-native-","name":"AI-Powered Features (Native)","unit":null,"category":"AI Capabilities","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Partial - WordPress 7.0 adds core AI (plugin-dependent before)","valueNumber":null,"valueBoolean":null}]},{"id":"cmppdsiq701mtjmndieabkecu","slug":"average-monthly-cost-managed","name":"Average Monthly Cost (Managed)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$24.50","valueNumber":24.5,"valueBoolean":null}]},{"id":"cmnbmr89x015bslg43gwcc63c","slug":"setup-time-for-beginners","name":"Setup Time for Beginners","unit":"minutes","category":"Usability","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"4-8 hours","valueNumber":6,"valueBoolean":null}]},{"id":"cmppdsky101nbjmndeydz2jbe","slug":"native-membership-features","name":"Native Membership Features","unit":null,"category":"Monetization","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Via plugins (WooCommerce, MemberPress)","valueNumber":null,"valueBoolean":null}]},{"id":"cmppdslkw01nhjmndzgs9qgc9","slug":"seo-plugin-options","name":"SEO Plugin Options","unit":"count","category":"SEO","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"15+ top options","valueNumber":15,"valueBoolean":null}]},{"id":"cmppdsm7m01nnjmndzrgk6plt","slug":"page-speed-average","name":"Page Speed (Average)","unit":"ms","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2500-3500","valueNumber":3000,"valueBoolean":null}]},{"id":"cmq5s79nm002h21c4jqn3mcxm","slug":"annual-hosting-cost","name":"Annual Hosting Cost","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$60-300+ per year","valueNumber":150,"valueBoolean":null}]},{"id":"cmnx90o4f000znv0om7nbedo3","slug":"design-templates-available","name":"Design Templates Available","unit":"templates","category":"Design","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"90,000+ themes","valueNumber":90000,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"900+","valueNumber":900,"valueBoolean":null,"winner":false}]},{"id":"cmmxr4mt600njlh9e1nk16g50","slug":"monthly-active-users","name":"Monthly Active Users","unit":"millions","category":"User Base","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"43% of all websites (self-hosted instances)","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"200+","valueNumber":200,"valueBoolean":null}]},{"id":"cmq5s79p3003521c4qpum1eih","slug":"revenue-share-on-ad-revenue","name":"Revenue Share on Ad Revenue","unit":"percent","category":"Monetization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"100% (you keep all)","valueNumber":100,"valueBoolean":null}]},{"id":"cmq5s79pf003b21c4zh847pxj","slug":"content-export-difficulty","name":"Content Export Difficulty","unit":"ease score (1-10)","category":"Data Ownership","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Easy via XML export (9/10)","valueNumber":9,"valueBoolean":null}]},{"id":"cmq5s79pq003h21c4lwwlp1w1","slug":"technical-maintenance-required","name":"Technical Maintenance Required","unit":"hours per month","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2-5 hours (updates, security, backups)","valueNumber":3.5,"valueBoolean":null}]},{"id":"cmmxr8ghd01qvlh9ej0n39ikj","slug":"starting-monthly-cost","name":"Starting Monthly Cost","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$2/month + plugins","valueNumber":2,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27/month","valueNumber":27,"valueBoolean":null,"winner":false}]},{"id":"cmppdzwhd0259jmndtaywt3xz","slug":"transaction-fees","name":"Transaction Fees","unit":"%","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2-3% via Stripe/PayPal plugins","valueNumber":2.5,"valueBoolean":null}]},{"id":"cmmxr8di001pxlh9esftolrir","slug":"available-plugins-apps","name":"Available Plugins/Apps","unit":"count","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"58,000+","valueNumber":58000,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"~300","valueNumber":null,"valueBoolean":null}]},{"id":"cmq9dbwoy000o12l1wxupdark","slug":"setup-time-to-launch","name":"Setup Time to Launch","unit":"minutes","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"120-240 minutes","valueNumber":180,"valueBoolean":null,"winner":false},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"30 minutes (average first store)","valueNumber":30,"valueBoolean":null,"winner":true}]},{"id":"cmn91cp1b03f0aealf50xnivh","slug":"customization-flexibility","name":"Customization Flexibility","unit":"percentage","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"10 (full code access)","valueNumber":10,"valueBoolean":null}]},{"id":"cmqmq9wgf00ri3yyivcme11zf","slug":"security-management","name":"Security Management","unit":"responsibility level","category":"Security","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"You manage updates, SSL, backups","valueNumber":null,"valueBoolean":null}]},{"id":"cmqmq9wgm00ro3yyik9gbdlrx","slug":"product-limit","name":"Product Limit","unit":"products","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Unlimited","valueNumber":null,"valueBoolean":null}]},{"id":"cmqmq9wgt00ru3yyi014ujsni","slug":"annual-cost-100k-revenue-","name":"Annual Cost (100K Revenue)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$240 + hosting ($10-50/month)","valueNumber":360,"valueBoolean":null}]},{"id":"cmqs3y5nx00mrszupvxsonhw3","slug":"average-development-time-basic-site-","name":"Average Development Time (Basic Site)","unit":"weeks","category":"Development","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"1-2 days","valueNumber":0.3,"valueBoolean":null}]},{"id":"cmqs3y5o700mxszuptgl28exw","slug":"required-developer-experience-level","name":"Required Developer Experience Level","unit":null,"category":"Expertise","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Beginner (0-6 months experience)","valueNumber":null,"valueBoolean":null}]},{"id":"cmqs3y5op00n9szupto60h635","slug":"reported-security-vulnerabilities-2024-","name":"Reported Security Vulnerabilities (2024)","unit":"CVEs","category":"Security","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"156 plugin/theme CVEs","valueNumber":156,"valueBoolean":null}]},{"id":"cmqs3y5p700nlszupnuc0s740","slug":"monthly-hosting-cost-basic-","name":"Monthly Hosting Cost (Basic)","unit":"USD","category":"Cost","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$2-10","valueNumber":6,"valueBoolean":null}]},{"id":"cmqs3y5pf00nrszuppy3vi9xu","slug":"maximum-concurrent-users-optimized-","name":"Maximum Concurrent Users (Optimized)","unit":"users","category":"Performance","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"10,000-50,000","valueNumber":30000,"valueBoolean":null}]},{"id":"cmqs3y5pp00nxszuppgnvbuy7","slug":"customization-without-code","name":"Customization Without Code","unit":null,"category":"Flexibility","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Extensive—drag-drop, theme customizer, page builders","valueNumber":null,"valueBoolean":null}]},{"id":"cmr5gadcj00479fd35e987tfe","slug":"monthly-cost-entry-level-plan-","name":"Monthly Cost (Entry-Level Plan)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$5-15 (hosting only)","valueNumber":10,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$17","valueNumber":17,"valueBoolean":null,"winner":false}]},{"id":"cmr5gadcy004d9fd33tk8unn9","slug":"total-plugins-apps-available","name":"Total Plugins/Apps Available","unit":"count","category":"Customization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"50,000+","valueNumber":50000,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"500+","valueNumber":500,"valueBoolean":null,"winner":false}]},{"id":"cmorfifol000zek1v4ubmqek8","slug":"average-page-load-time","name":"Average Page Load Time","unit":"seconds","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2.5 (optimized)","valueNumber":2.5,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"3.2s","valueNumber":3.2,"valueBoolean":null,"winner":false}]},{"id":"cmr5gadek00519fd3rdc9b3h9","slug":"required-technical-knowledge","name":"Required Technical Knowledge","unit":"skill level","category":"Ease of Use","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Intermediate to Advanced","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Beginner (no coding needed)","valueNumber":null,"valueBoolean":null}]},{"id":"cmr5gadev00579fd3nm837d5s","slug":"data-portability-export","name":"Data Portability/Export","unit":null,"category":"Data Control","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Complete ownership; full export capability","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Limited/difficult to export","valueNumber":null,"valueBoolean":null}]},{"id":"cmr5gadf5005d9fd3atqm16rj","slug":"seo-control-level","name":"SEO Control Level","unit":"control rating","category":"SEO & Marketing","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Full (robots.txt, schema, redirects)","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Basic (limited control)","valueNumber":null,"valueBoolean":null}]},{"id":"cmospl6xj000nr1eh8pwygdid","slug":"initial-setup-time","name":"Initial Setup Time","unit":"minutes","category":"Usability","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"20-40 hours (with learning)","valueNumber":30,"valueBoolean":null,"winner":false},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"0.5-1 hour","valueNumber":0.75,"valueBoolean":null,"winner":true}]},{"id":"cmr5yhx1g005f13p2sfboulho","slug":"monthly-cost-basic-tier-","name":"Monthly Cost (Basic Tier)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$5-15 hosting","valueNumber":10,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$16/month","valueNumber":16,"valueBoolean":null,"winner":false}]},{"id":"cmr5yhx1r005l13p2dkdfc5q8","slug":"3-year-total-cost-ownership","name":"3-Year Total Cost Ownership","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$180-360 (hosting only)","valueNumber":270,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$576-3,564","valueNumber":1800,"valueBoolean":null,"winner":false}]},{"id":"cmr5yhx24005r13p2o1o7yapy","slug":"available-themes-templates","name":"Available Themes/Templates","unit":"count","category":"Customization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"10,000+ free & premium","valueNumber":10000,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"900+ Wix-designed","valueNumber":900,"valueBoolean":null,"winner":false}]},{"id":"cmnicidan000vfzcmevfa7ixn","slug":"e-commerce-product-limit","name":"E-commerce Product Limit","unit":"products","category":"E-commerce","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Unlimited (WooCommerce)","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Up to 50,000","valueNumber":50000,"valueBoolean":null}]},{"id":"cmr5yhx3e006f13p2gadmbgot","slug":"average-website-speed-page-load-","name":"Average Website Speed (Page Load)","unit":"seconds","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"1.5-2.5 seconds (optimized)","valueNumber":2,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2.5-3.5 seconds","valueNumber":3,"valueBoolean":null,"winner":false}]},{"id":"cmr7dzwm700g3496uxb2j711g","slug":"monthly-cost-minimum-","name":"Monthly Cost (Minimum)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$0 (self-hosted, domain only)","valueNumber":0,"valueBoolean":null}]},{"id":"cmr7dzwmj00g9496uzggsdago","slug":"monthly-cost-fully-managed-equivalent-","name":"Monthly Cost (Fully Managed Equivalent)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$25-50/month (WP Engine, Kinsta managed hosting)","valueNumber":37.5,"valueBoolean":null}]},{"id":"cmr7dzwmu00gf496uv9s0i0rd","slug":"plugin-integration-count","name":"Plugin/Integration Count","unit":"available","category":"Extensibility","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"58,000+ plugins","valueNumber":58000,"valueBoolean":null}]},{"id":"cmr7dzwng00gr496uwowfwekd","slug":"setup-time-no-technical-knowledge-","name":"Setup Time (No Technical Knowledge)","unit":"hours","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2-4 hours (theme selection, plugin setup)","valueNumber":3,"valueBoolean":null}]},{"id":"cmr7dzwnq00gx496ugfvvv7d5","slug":"e-commerce-market-share","name":"E-commerce Market Share","unit":"% of online stores","category":"E-commerce","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"38% (WooCommerce dominates)","valueNumber":38,"valueBoolean":null}]},{"id":"cmr7dzwo000h3496uxf1tbafc","slug":"hosted-server-uptime-guarantee","name":"Hosted Server Uptime Guarantee","unit":"%","category":"Reliability","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"99% (varies by host)","valueNumber":99,"valueBoolean":null}]},{"id":"cmmxr8dwg01q3lh9ey93t7h6q","slug":"setup-time","name":"Setup Time","unit":"hours","category":"Ease of Use","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"30-60 minutes","valueNumber":45,"valueBoolean":null,"winner":false},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"0.5-2 hours","valueNumber":1.25,"valueBoolean":null,"winner":true}]},{"id":"cmrb63au8008ztwdxxa9s0qsk","slug":"customizable-themes","name":"Customizable Themes","unit":"count","category":"Customization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"60,000+ available themes","valueNumber":60000,"valueBoolean":null}]},{"id":"cmrb63aur009btwdxzli35lw1","slug":"minimum-annual-cost","name":"Minimum Annual Cost","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$100-200 (domain + basic hosting)","valueNumber":150,"valueBoolean":null}]},{"id":"cmrb63auz009htwdxsi9tacbw","slug":"seo-customization-level","name":"SEO Customization Level","unit":null,"category":"SEO","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"9/10 (full control + advanced plugins)","valueNumber":9,"valueBoolean":null}]},{"id":"cmnbmrwkk0189slg4ph55fq5s","slug":"data-portability","name":"Data Portability","unit":"score out of 10","category":"Ownership","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"10/10 (complete ownership & backup)","valueNumber":10,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Difficult to export, vendor lock-in","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmruby0173slg450jw8un4","slug":"global-market-share","name":"Global Market Share","unit":"%","category":"Market Position","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"43%","valueNumber":43,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2.5-3% of all websites","valueNumber":2.75,"valueBoolean":null,"winner":false}]},{"id":"cmraiwcyn00ezf6fbog5leylg","slug":"annual-cost-base-tier-","name":"Annual Cost (Base Tier)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$120-500/year","valueNumber":300,"valueBoolean":null}]},{"id":"cmnx90ng0000tnv0opyaczmgs","slug":"payment-processing-fee","name":"Payment Processing Fee","unit":"percent + fixed","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2.9% + $0.30 (Stripe)","valueNumber":2.9,"valueBoolean":null}]},{"id":"cmpp7nbbn00y1q4kes1923ili","slug":"available-extensions-apps","name":"Available Extensions/Apps","unit":"count","category":"Ecosystem","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"58,000+ plugins","valueNumber":58000,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"200+ Wix apps","valueNumber":200,"valueBoolean":null,"winner":false}]},{"id":"cmnicnebt00gnfzcmnsgd7bt6","slug":"uptime-guarantee","name":"Uptime Guarantee","unit":"percent","category":"Performance","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Depends on host (typically 99.9%)","valueNumber":99.9,"valueBoolean":null}]},{"id":"cmnbmv6fl01jfslg4pkhl1q6x","slug":"customer-support-availability","name":"Customer Support Availability","unit":"hours per week","category":"Support","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Community forums only (free tier)","valueNumber":0,"valueBoolean":null}]},{"id":"cmraiwd0l00fzf6fbhbdm1z3j","slug":"seo-customization-control","name":"SEO Customization Control","unit":"capability level","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Complete control via robots.txt, .htaccess, code injection","valueNumber":null,"valueBoolean":null}]},{"id":"cmrban7hz0065g9dsgpm7yqa8","slug":"average-development-time","name":"Average Development Time","unit":"weeks","category":"Development","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2 days","valueNumber":0.3,"valueBoolean":null}]},{"id":"cmmxr4j9k00mnlh9e9g4hngja","slug":"market-share","name":"Market Share","unit":"%","category":"Adoption","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"43.2% of all websites","valueNumber":43.2,"valueBoolean":null}]},{"id":"cmqpibewu00b7r93iulxpjq1i","slug":"minimum-coding-knowledge-required","name":"Minimum Coding Knowledge Required","unit":"skill level (1-10)","category":"Accessibility","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"0/10 (None)","valueNumber":0,"valueBoolean":null}]},{"id":"cmol91aie000n764im5cwcyje","slug":"available-plugins-extensions","name":"Available Plugins/Extensions","unit":"count","category":"Customization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"WordPress plugins","valueNumber":20000,"valueBoolean":null}]},{"id":"cmrban7ix006tg9ds8lxmlabw","slug":"hosting-cost-budget-option-","name":"Hosting Cost (Budget Option)","unit":"USD/month","category":"Cost","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2-5","valueNumber":3.5,"valueBoolean":null}]},{"id":"cmort24dj000z781q8pv6smak","slug":"learning-curve-for-beginners","name":"Learning Curve for Beginners","unit":"hours to basic proficiency","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"2-4 hours","valueNumber":3,"valueBoolean":null}]},{"id":"cmmxr90aj01vvlh9en2wgumc3","slug":"github-stars","name":"GitHub Stars","unit":"count","category":"Community","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"21,000","valueNumber":21000,"valueBoolean":null}]},{"id":"cmrban7jj007bg9dsphz3d5kr","slug":"best-use-case-complexity","name":"Best Use Case Complexity","unit":"complexity level","category":"Capability","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Simple to Medium (Blogs, Business Sites)","valueNumber":null,"valueBoolean":null}]},{"id":"cmqowwfaf0071p0gb0bflpkyz","slug":"monthly-cost-base-plan-","name":"Monthly Cost (Base Plan)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$3-10/month + free software","valueNumber":6.5,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$14","valueNumber":14,"valueBoolean":null,"winner":false}]},{"id":"cmramrudm00tfngovu9h6js4p","slug":"available-plugins-themes","name":"Available Plugins/Themes","unit":"count","category":"Extensibility","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"58,000+ plugins + 10,000+ themes","valueNumber":68000,"valueBoolean":null}]},{"id":"cmpp7ga6500gxq4kemh2i6zj2","slug":"setup-time-for-non-developers","name":"Setup Time for Non-Developers","unit":"minutes","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"60-120 minutes","valueNumber":90,"valueBoolean":null}]},{"id":"cmqmrbr5t01l93yyiy6ff9jho","slug":"hosting-included","name":"Hosting Included","unit":null,"category":"Infrastructure","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"No, separate purchase","valueNumber":null,"valueBoolean":null},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes (included in all plans)","valueNumber":null,"valueBoolean":null}]},{"id":"cmramruej00txngovxjb5wvhc","slug":"customization-flexibility-score","name":"Customization Flexibility Score","unit":"scale 1-10","category":"Flexibility","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"9.5 out of 10","valueNumber":9.5,"valueBoolean":null}]},{"id":"cmramruf000u3ngovjy9ydo9j","slug":"seo-control-capabilities","name":"SEO Control Capabilities","unit":"scale 1-10","category":"SEO","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"9 out of 10","valueNumber":9,"valueBoolean":null}]},{"id":"cmranpn5b010pngov0orjzssx","slug":"base-monthly-cost-managed-hosting-","name":"Base Monthly Cost (Managed Hosting)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$4-$300/month","valueNumber":4,"valueBoolean":null}]},{"id":"cmqddnpu5006mmegkaly4eupl","slug":"self-hosted-option","name":"Self-Hosted Option","unit":"Yes/No","category":"Deployment","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Yes, completely free","valueNumber":null,"valueBoolean":null}]},{"id":"cmranpn6w011dngov2d1fmitn","slug":"built-in-membership-subscription-system","name":"Built-in Membership/Subscription System","unit":null,"category":"Monetization","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Requires plugins (WooCommerce, MemberPress)","valueNumber":null,"valueBoolean":null}]},{"id":"cmq3udoi20022dhy5vjnq5lse","slug":"developer-community-size","name":"Developer Community Size","unit":"forum posts","category":"Support","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"500,000+","valueNumber":500000,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"120,000+ (2026)","valueNumber":120000,"valueBoolean":null,"winner":false}]},{"id":"cmranpn7i011pngovl8iu1hma","slug":"page-speed-typical-setup-","name":"Page Speed (Typical Setup)","unit":"ms","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"1,200-2,500ms","valueNumber":1850,"valueBoolean":null}]},{"id":"cmranpn80011vngov4iyjejy7","slug":"available-themes","name":"Available Themes","unit":"count","category":"Design","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"100,000+","valueNumber":100000,"valueBoolean":null}]},{"id":"cmq3cpkpm000igm4f5o0u15qw","slug":"entry-level-monthly-cost","name":"Entry-Level Monthly Cost","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$3-5","valueNumber":4,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$16/month (annual billing)","valueNumber":16,"valueBoolean":null,"winner":false}]},{"id":"cmqmmrue0000i12emtajdtu0b","slug":"available-design-templates","name":"Available Design Templates","unit":"count","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"10,000+ free & premium themes","valueNumber":10000,"valueBoolean":null}]},{"id":"cmnbmq3jb011rslg4mofswaj5","slug":"plugin-extension-ecosystem","name":"Plugin/Extension Ecosystem","unit":"count","category":"Customization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"58,000+ plugins","valueNumber":58000,"valueBoolean":null,"winner":true},{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"250+ apps","valueNumber":250,"valueBoolean":null,"winner":false}]},{"id":"cmqiuclh20018mzvhdh6emtxu","slug":"global-website-market-share","name":"Global Website Market Share","unit":"percent","category":"Market Adoption","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"43%","valueNumber":43,"valueBoolean":null}]},{"id":"cmrc63b3n01zfwm9d7j0hjwc2","slug":"annual-cost-comparison-5-years-","name":"Annual Cost Comparison (5 years)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$180-300 (5-year total with budget hosting)","valueNumber":240,"valueBoolean":null}]},{"id":"cmqljqqag0066obcji582fe14","slug":"premium-plan-cost","name":"Premium Plan Cost","unit":"USD/month","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"$50/month + $1000+ plugins/year","valueNumber":50,"valueBoolean":null}]},{"id":"cmrdux9ce003rqawumrc7pmrh","slug":"included-hosting-cdn","name":"Included Hosting & CDN","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"No, separate hosting required","valueNumber":null,"valueBoolean":null}]},{"id":"cmowyu7z8006n10l2kxteff19","slug":"available-plugins-integrations","name":"Available Plugins/Integrations","unit":"count","category":"Extensibility","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"58,000+ official plugins","valueNumber":58000,"valueBoolean":null}]},{"id":"cmrdux9d30049qawuv35a8l0f","slug":"time-to-first-publish-no-experience-","name":"Time to First Publish (No Experience)","unit":"hours","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"1-2 hours","valueNumber":1.5,"valueBoolean":null}]},{"id":"cmrdux9db004fqawuklhimnt9","slug":"e-commerce-built-in","name":"E-commerce Built-in","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"No, requires WooCommerce plugin","valueNumber":null,"valueBoolean":null}]},{"id":"cmotyzqiz002tt0cfx9zbtcip","slug":"free-tier-available","name":"Free Tier Available","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8c5s01pilh9e42fwi5jh","valueText":"Unlimited free tier (self-hosted)","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmj9b500dxslg4cc94bru2","slug":"template-count","name":"Template Count","unit":"templates","category":"Design & Customization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2,000+","valueNumber":2000,"valueBoolean":null}]},{"id":"cmnbmj9n700e3slg4cq5pwfpf","slug":"basic-plan-price-annual-","name":"Basic Plan Price (Annual)","unit":"USD/month","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$17/month","valueNumber":17,"valueBoolean":null}]},{"id":"cmnbmj9z600e9slg4u1cq1qkj","slug":"ecommerce-entry-price","name":"Ecommerce Entry Price","unit":"USD/month","category":"Ecommerce","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$29/month (Core plan)","valueNumber":29,"valueBoolean":null}]},{"id":"cmnbmjab600efslg4ho2qlj1d","slug":"free-plan-option","name":"Free Plan Option","unit":"users supported","category":"Pricing","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Available with limitations","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmjaz600erslg47y2aegsc","slug":"marketing-tools-integration","name":"Marketing Tools Integration","unit":null,"category":"Marketing","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Built-in social media and SEO tools","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmjbb600exslg4s94na5s7","slug":"transaction-fee-structure","name":"Transaction Fee Structure","unit":null,"category":"Ecommerce","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Higher fees","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmjbn600f3slg4dt6xcg0g","slug":"template-design-quality","name":"Template Design Quality","unit":null,"category":"Design & Customization","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Functional, highly customizable","valueNumber":null,"valueBoolean":null}]},{"id":"cmos9vdbr000hmujsouv71mzg","slug":"ecommerce-transaction-fee","name":"Ecommerce Transaction Fee","unit":"percent","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"3.3%","valueNumber":3.3,"valueBoolean":null}]},{"id":"cmos9vdc2000nmujskzrvcezk","slug":"storage-capacity","name":"Storage Capacity","unit":"GB","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Unlimited on most plans","valueNumber":null,"valueBoolean":null}]},{"id":"cmos9vdcf000tmujswd71fexe","slug":"pos-system-included","name":"POS System Included","unit":null,"category":"Ecommerce Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes, built-in","valueNumber":null,"valueBoolean":null}]},{"id":"cmos9vdco000zmujshj5b2mdx","slug":"omnichannel-selling-support","name":"Omnichannel Selling Support","unit":null,"category":"Ecommerce Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes, included","valueNumber":null,"valueBoolean":null}]},{"id":"cmos9vdcy0015mujs9am5wix7","slug":"built-in-social-media-tools","name":"Built-in Social Media Tools","unit":null,"category":"Marketing","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes, native tools","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmjan600elslg4ay8t0ef5","slug":"ai-website-builder","name":"AI Website Builder","unit":null,"category":"AI & Automation","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Advanced (Aria, greater variety)","valueNumber":null,"valueBoolean":null}]},{"id":"cmovjaiqi002pe1mxs83lu3qw","slug":"product-variation-limit","name":"Product Variation Limit","unit":"variations per SKU","category":"Product Management","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"~100","valueNumber":100,"valueBoolean":null}]},{"id":"cmovjaiqs002ve1mxvt1vhs07","slug":"payment-gateway-options","name":"Payment Gateway Options","unit":"count","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"50+ gateways","valueNumber":50,"valueBoolean":null}]},{"id":"cmnbml0qg00k9slg4tvg9smq5","slug":"multi-currency-support","name":"Multi-Currency Support","unit":"currencies","category":"International","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"135+","valueNumber":135,"valueBoolean":null}]},{"id":"cmovjaire0037e1mxtx7r924k","slug":"transaction-processing-fee","name":"Transaction Processing Fee","unit":"percent","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"0% (on Wix Payments)","valueNumber":0,"valueBoolean":null}]},{"id":"cmovjairn003de1mxkytj2k2p","slug":"design-customization-entry-point","name":"Design Customization Entry Point","unit":"coding knowledge required","category":"Ease of Use","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Beginner (Visual drag-drop)","valueNumber":null,"valueBoolean":null}]},{"id":"cmovjais6003pe1mx7sx29o6w","slug":"recommended-maximum-annual-revenue","name":"Recommended Maximum Annual Revenue","unit":"USD","category":"Scalability","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$100,000+","valueNumber":100000,"valueBoolean":null}]},{"id":"cmorp453f000b9u7mtyztfra8","slug":"monthly-starting-price","name":"Monthly Starting Price","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$6.48/month","valueNumber":6.48,"valueBoolean":null}]},{"id":"cmovnvmw5000hyp35e8kms6pr","slug":"professional-plan-price","name":"Professional Plan Price","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27/month (Business Basic)","valueNumber":27,"valueBoolean":null}]},{"id":"cmovnvmwj000nyp35ssdymuv7","slug":"average-time-to-launch","name":"Average Time to Launch","unit":"weeks","category":"Speed & Efficiency","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"3-7 days","valueNumber":0.5,"valueBoolean":null}]},{"id":"cmovnvmwu000typ35rxn02sv4","slug":"cms-scalability","name":"CMS Scalability","unit":null,"category":"Content Management","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Basic; supports 100s of pages effectively","valueNumber":null,"valueBoolean":null}]},{"id":"cmovnvmx7000zyp35cfipubq1","slug":"custom-code-access","name":"Custom Code Access","unit":null,"category":"Design Control","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Limited custom code in specific areas only","valueNumber":null,"valueBoolean":null}]},{"id":"cmovnvmxi0015yp35av20xhc0","slug":"ai-assisted-features-2025-2026-","name":"AI-Assisted Features (2025-2026)","unit":null,"category":"AI & Automation","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Basic AI copywriting and simple design suggestions","valueNumber":null,"valueBoolean":null}]},{"id":"cmovnvmy5001hyp35hzet1zds","slug":"built-in-hosting-ssl","name":"Built-in Hosting & SSL","unit":null,"category":"Hosting & Security","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Integrated with reliable uptime; basic SEO controls","valueNumber":null,"valueBoolean":null}]},{"id":"cmppe152d0289jmndho263r49","slug":"business-plan-price","name":"Business Plan Price","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$39/month (advanced e-commerce)","valueNumber":39,"valueBoolean":null}]},{"id":"cmp0tzg5f000noitdq5nq7yew","slug":"template-library-size","name":"Template Library Size","unit":"templates","category":"Content Library","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"800+","valueNumber":800,"valueBoolean":null}]},{"id":"cmppe2fvm02bnjmnd3anty41r","slug":"number-of-pricing-tiers","name":"Number of Pricing Tiers","unit":"plans","category":"Pricing","dataType":"numeric","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"5 plans","valueNumber":5,"valueBoolean":null}]},{"id":"cmppe2gll02btjmnd75ixtdjz","slug":"maximum-monthly-gmv-entry-plan","name":"Maximum Monthly GMV (Entry Plan)","unit":"USD","category":"Scalability","dataType":"numeric","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"No stated limit","valueNumber":null,"valueBoolean":null}]},{"id":"cmppe2hbl02bzjmnd1qflkd2q","slug":"native-subscription-management","name":"Native Subscription Management","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes, included","valueNumber":null,"valueBoolean":null}]},{"id":"cmppe2i1l02c5jmndsjt04n4s","slug":"api-call-restrictions","name":"API Call Restrictions","unit":null,"category":"Features","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Restrictive","valueNumber":null,"valueBoolean":null}]},{"id":"cmppe2irg02cbjmndbxckchp0","slug":"ecommerce-features-depth","name":"eCommerce Features Depth","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Basic (Advanced at $39+)","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmjwc600g7slg4q0gfzcf3","slug":"user-interface-complexity","name":"User Interface Complexity","unit":"learning hours (estimate)","category":"Usability","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Very intuitive, drag-and-drop","valueNumber":null,"valueBoolean":null}]},{"id":"cmppe2k3002cljmnd70ifu54i","slug":"recommended-merchant-size","name":"Recommended Merchant Size","unit":null,"category":"Target Market","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Micro to small business","valueNumber":null,"valueBoolean":null}]},{"id":"cmnx91brk002rnv0ohx805i77","slug":"e-commerce-capabilities","name":"E-commerce Capabilities","unit":null,"category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Advanced with automated tax, shipping, inventory","valueNumber":null,"valueBoolean":null}]},{"id":"cmppe15s9028fjmnd19ajkhkr","slug":"available-pricing-tiers","name":"Available Pricing Tiers","unit":"count","category":"Pricing","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"5 plans","valueNumber":5,"valueBoolean":null}]},{"id":"cmppe18fa028zjmnd2efcg6fu","slug":"user-experience-level","name":"User Experience Level","unit":null,"category":"Usability","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Moderate; requires learning curve","valueNumber":null,"valueBoolean":null}]},{"id":"cmppe195b0295jmndl7lvf1jq","slug":"seo-and-marketing-tools","name":"SEO and Marketing Tools","unit":null,"category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Advanced SEO, analytics, and integrations","valueNumber":null,"valueBoolean":null}]},{"id":"cmqmpu9iy00hm3yyim1ssjfod","slug":"starting-monthly-price-year-1-","name":"Starting Monthly Price (Year 1)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$14/month","valueNumber":14,"valueBoolean":null}]},{"id":"cmqmpu9ji00hs3yyimm8bzrta","slug":"renewal-price-after-first-year","name":"Renewal Price After First Year","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27/month","valueNumber":27,"valueBoolean":null}]},{"id":"cmqmk4e6m008kdz1rvg4g7d8x","slug":"number-of-templates","name":"Number of Templates","unit":"count","category":"Design","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"900+","valueNumber":900,"valueBoolean":null}]},{"id":"cmnbmum3j01hhslg4z2u02u1x","slug":"free-ssl-certificate","name":"Free SSL Certificate","unit":"text","category":"Security","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes","valueNumber":null,"valueBoolean":null}]},{"id":"cmqmpu9kt00ia3yyii2l8e2hs","slug":"e-commerce-inventory-management","name":"E-commerce Inventory Management","unit":null,"category":"E-commerce","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Advanced: SKU tracking, stock alerts, variants","valueNumber":null,"valueBoolean":null}]},{"id":"cmqmpu9l800ig3yyit6rr62g5","slug":"built-in-ai-tools","name":"Built-in AI Tools","unit":null,"category":"AI Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"AI Writer, design suggestions, image optimization","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmun2001hzslg4o3er2j2u","slug":"24-7-customer-support","name":"24/7 Customer Support","unit":"availability","category":"Support","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes, chat and email","valueNumber":null,"valueBoolean":null}]},{"id":"cmqmpu9m600is3yyikb7xjv7s","slug":"abandoned-cart-recovery","name":"Abandoned Cart Recovery","unit":null,"category":"E-commerce","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Included with e-commerce plans","valueNumber":null,"valueBoolean":null}]},{"id":"cmqr1n358000h1m5qlsoajf62","slug":"-com-domain-first-year","name":".com Domain First Year","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$14.95","valueNumber":14.95,"valueBoolean":null}]},{"id":"cmqoz80yz00fz13o1fxkibcxo","slug":"website-templates-available","name":"Website Templates Available","unit":"count","category":"Design","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"900+","valueNumber":900,"valueBoolean":null}]},{"id":"cmqr1n35x000t1m5qpkxz0rmc","slug":"e-commerce-product-limit-basic-plan-","name":"E-Commerce Product Limit (Basic Plan)","unit":"products","category":"E-Commerce","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Unlimited","valueNumber":null,"valueBoolean":null}]},{"id":"cmqr1n36w001b1m5q1mp97xt3","slug":"built-in-payment-processing","name":"Built-in Payment Processing","unit":"count","category":"E-Commerce","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes (Stripe, PayPal, Square integrated)","valueNumber":null,"valueBoolean":null}]},{"id":"cmqr1n379001h1m5q24k2g2zr","slug":"mobile-editor-available","name":"Mobile Editor Available","unit":null,"category":"Design","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Full-featured mobile editor","valueNumber":null,"valueBoolean":null}]},{"id":"cmovjmmy3000bqhsv0fhw4b0w","slug":"transaction-fee-rate","name":"Transaction Fee Rate","unit":"percentage + fixed fee","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2.9% + $0.30","valueNumber":2.9,"valueBoolean":null}]},{"id":"cmotoy00t000b58hqc28a65ps","slug":"minimum-monthly-cost","name":"Minimum Monthly Cost","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27 (Business plan)","valueNumber":27,"valueBoolean":null}]},{"id":"cmqryarxz002l79w3t0kh9s0e","slug":"setup-time-no-code-path-","name":"Setup Time (No-Code Path)","unit":"hours","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"0.5-1 hour","valueNumber":0.75,"valueBoolean":null}]},{"id":"cmqidsasg004f12rqbmdt6s6o","slug":"available-extensions-integrations","name":"Available Extensions/Integrations","unit":"count","category":"Features & Customization","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"300+ Wix Apps","valueNumber":300,"valueBoolean":null}]},{"id":"cmqryaryh002x79w3yy1t8419","slug":"maximum-products","name":"Maximum Products","unit":"count","category":"Scalability","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Unlimited","valueNumber":null,"valueBoolean":null}]},{"id":"cmqryarz3003f79w3sfzhr6a2","slug":"annual-cost-at-100k-revenue","name":"Annual Cost at $100K Revenue","unit":"USD","category":"Total Cost of Ownership","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$324 (plans) + $2,900 (fees)","valueNumber":3224,"valueBoolean":null}]},{"id":"cmr1o4f2h0067n16ru6rz69bg","slug":"base-monthly-price-lowest-paid-tier-","name":"Base Monthly Price (Lowest Paid Tier)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$14/month (Basic)","valueNumber":14,"valueBoolean":null}]},{"id":"cmr1o4f2p006dn16rfyafb0d8","slug":"e-commerce-transaction-fees","name":"E-Commerce Transaction Fees","unit":"%","category":"Pricing","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2.9% + $0.30 per transaction","valueNumber":2.9,"valueBoolean":null}]},{"id":"cmnbmsyor01azslg4f2lztsfe","slug":"available-templates","name":"Available Templates","unit":"count","category":"Content Library","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"900+","valueNumber":900,"valueBoolean":null}]},{"id":"cmp15mtzr000hwxa3prurzfxd","slug":"free-plan","name":"Free Plan","unit":"boolean","category":"Pricing","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes (with branding)","valueNumber":1,"valueBoolean":null}]},{"id":"cmr1o4f3f006vn16rbawp6rey","slug":"integrated-apps-integrations","name":"Integrated Apps & Integrations","unit":"count","category":"Functionality","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"250+ app market integrations","valueNumber":250,"valueBoolean":null}]},{"id":"cmqg1jurl002bl1d55to8ma0g","slug":"email-marketing-included","name":"Email Marketing Included","unit":"boolean","category":"Marketing Tools","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Limited (plans $27+/month)","valueNumber":0,"valueBoolean":null}]},{"id":"cmr1o4f3x0077n16rf9zduykw","slug":"ssl-https-security","name":"SSL/HTTPS Security","unit":"boolean","category":"Security","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes (all plans)","valueNumber":1,"valueBoolean":null}]},{"id":"cmotln5fu001h3ov5xew2mhuu","slug":"user-satisfaction-rating","name":"User Satisfaction Rating","unit":"out of 5","category":"User Experience","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"4.3/5","valueNumber":4.3,"valueBoolean":null}]},{"id":"cmque6ziu0047u9ux2v0n3x3w","slug":"starting-monthly-cost-usd-","name":"Starting Monthly Cost (USD)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27/month","valueNumber":27,"valueBoolean":null}]},{"id":"cmra41h1h00a7ktbixv71ha96","slug":"transaction-fees-payment-processing-","name":"Transaction Fees (Payment Processing)","unit":"percentage","category":"Pricing","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2.7% + $0.30 per transaction","valueNumber":2.7,"valueBoolean":null}]},{"id":"cmra41h2400ajktbiwsjpyri5","slug":"product-listings-limit","name":"Product Listings Limit","unit":"count","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Unlimited","valueNumber":null,"valueBoolean":null}]},{"id":"cmra41h2g00apktbij0qjsdby","slug":"api-capabilities","name":"API Capabilities","unit":null,"category":"Technical","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Limited REST API only","valueNumber":null,"valueBoolean":null}]},{"id":"cmra41h2q00avktbicz33bioj","slug":"multi-channel-selling-integration","name":"Multi-Channel Selling Integration","unit":"channels","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Limited to Facebook & Instagram","valueNumber":2,"valueBoolean":null}]},{"id":"cmra41h3b00b7ktbi3qs3km9r","slug":"free-ssl-certificate-hosting","name":"Free SSL Certificate & Hosting","unit":null,"category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Included in all plans","valueNumber":null,"valueBoolean":null}]},{"id":"cmq3knsam000ci9q5op29ld8e","slug":"starting-monthly-price-annual-billing-","name":"Starting Monthly Price (Annual Billing)","unit":"USD/month","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$13.50/month","valueNumber":13.5,"valueBoolean":null}]},{"id":"cmnbmoxw500xpslg4rytdif3p","slug":"free-plan-available","name":"Free Plan Available","unit":null,"category":"Pricing","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes","valueNumber":1,"valueBoolean":null}]},{"id":"cmra8ydx3023xr27em0scveae","slug":"mobile-app-editing","name":"Mobile App Editing","unit":null,"category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Full-featured app","valueNumber":null,"valueBoolean":null}]},{"id":"cmra8ydxp0249r27e4ldgvq9k","slug":"storage-included","name":"Storage Included","unit":"GB","category":"Hosting","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Unlimited on Premium+ plans","valueNumber":null,"valueBoolean":null}]},{"id":"cmraanz51000t13l8fglobnw8","slug":"template-design-quality-rating","name":"Template Design Quality Rating","unit":"qualitative","category":"Design","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Variable quality, requires curation","valueNumber":null,"valueBoolean":null}]},{"id":"cmraanz5b000z13l8pyu6g66t","slug":"integrated-app-ecosystem","name":"Integrated App Ecosystem","unit":"count","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"~1,500 apps in App Market","valueNumber":1500,"valueBoolean":null}]},{"id":"cmraanz5t001b13l8u3bguaba","slug":"mobile-responsiveness-score","name":"Mobile Responsiveness Score","unit":"out of 100","category":"Performance","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"92/100","valueNumber":92,"valueBoolean":null}]},{"id":"cmraanz61001h13l80t7zl8op","slug":"annual-plan-discount","name":"Annual Plan Discount","unit":"percent","category":"Pricing","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Up to 45% off","valueNumber":45,"valueBoolean":null}]},{"id":"cmqmhrlcn004adz1ru2de6yug","slug":"monthly-cost-pro-plan-","name":"Monthly Cost (Pro Plan)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27","valueNumber":27,"valueBoolean":null}]},{"id":"cmraemvdv00inckqm5ynfea1g","slug":"time-to-launch-non-technical-user-","name":"Time to Launch (Non-Technical User)","unit":"days","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2-5 days","valueNumber":3.5,"valueBoolean":null}]},{"id":"cmraemveh00izckqm73hzbw5w","slug":"free-custom-domain-duration","name":"Free Custom Domain Duration","unit":"years","category":"Pricing","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"1 year included","valueNumber":1,"valueBoolean":null}]},{"id":"cmovjmn03001bqhsv98qoj1tw","slug":"available-app-integrations","name":"Available App Integrations","unit":"count","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"500+ in App Market","valueNumber":500,"valueBoolean":null}]},{"id":"cmnicitwt001pfzcmyd8iejng","slug":"free-plan-storage","name":"Free Plan Storage","unit":"GB","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"3 GB","valueNumber":3,"valueBoolean":null}]},{"id":"cmrajq0e9004911dv4txw7kti","slug":"maximum-e-commerce-products","name":"Maximum E-commerce Products","unit":"products","category":"E-commerce","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Unlimited products","valueNumber":null,"valueBoolean":null}]},{"id":"cmrajq0et004l11dv60fool36","slug":"seo-optimization-features","name":"SEO Optimization Features","unit":null,"category":"SEO","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"AI-powered SEO assistant with recommendations","valueNumber":null,"valueBoolean":null}]},{"id":"cmrajq0f3004r11dv089aw7lz","slug":"drag-and-drop-editor-flexibility","name":"Drag-and-Drop Editor Flexibility","unit":null,"category":"Design","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Full-page element positioning (complete freedom)","valueNumber":null,"valueBoolean":null}]},{"id":"cmrajq0fd004x11dv8q8yum3l","slug":"built-in-payment-gateway-options","name":"Built-in Payment Gateway Options","unit":"gateways","category":"E-commerce","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"70+ payment providers","valueNumber":70,"valueBoolean":null}]},{"id":"cmraqff6p000bijw93jug1v4p","slug":"monthly-pricing-starting-","name":"Monthly Pricing (Starting)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$16/month","valueNumber":16,"valueBoolean":null}]},{"id":"cmowdmm8s000hvpmdyw2nkx21","slug":"e-commerce-plan-price","name":"E-Commerce Plan Price","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27/month","valueNumber":27,"valueBoolean":null}]},{"id":"cmnbn4gzx008tohfiux934k4v","slug":"free-tier-availability","name":"Free Tier Availability","unit":"yes/no","category":"Cost","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes, limited features","valueNumber":null,"valueBoolean":null}]},{"id":"cmraqff88000tijw91cx26whn","slug":"page-load-speed-avg-","name":"Page Load Speed (Avg)","unit":"seconds","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"3.2s","valueNumber":3.2,"valueBoolean":null}]},{"id":"cmqmmcrkn00edm19wk0dnwwai","slug":"animation-capabilities","name":"Animation Capabilities","unit":null,"category":"Advanced Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Template effects, limited custom animations","valueNumber":null,"valueBoolean":null}]},{"id":"cmraqff9a0015ijw9htdgabk8","slug":"built-in-payment-gateways","name":"Built-in Payment Gateways","unit":"count","category":"E-commerce","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"12+ (Stripe, PayPal, Square, etc.)","valueNumber":12,"valueBoolean":null}]},{"id":"cmp11p66y000nxp4n8cf90uye","slug":"custom-code-support","name":"Custom Code Support","unit":null,"category":"Developer Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Velo (JavaScript-only, proprietary API)","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmkzqe00jrslg4x15wjy90","slug":"base-monthly-cost","name":"Base Monthly Cost","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27-42 (for ecommerce features)","valueNumber":34.5,"valueBoolean":null}]},{"id":"cmq8xuyf5002i14nrnlvyntyi","slug":"payment-processing-fees","name":"Payment Processing Fees","unit":"%","category":"Costs & Pricing","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"1.5% + $0.15 (Wix Payments) or 2.9% + $0.30 (third-party)","valueNumber":1.5,"valueBoolean":null}]},{"id":"cmpp7n9au00xlq4kek2uau6v5","slug":"payment-gateway-integrations","name":"Payment Gateway Integrations","unit":"gateways","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"20+ (Wix Payments, PayPal, Square, Apple Pay)","valueNumber":20,"valueBoolean":null}]},{"id":"cmraujn2n00p3h415ryho2d6d","slug":"ecommerce-templates","name":"Ecommerce Templates","unit":"count","category":"Design","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"80+ built-in templates","valueNumber":80,"valueBoolean":null}]},{"id":"cmraujn2u00p9h415g920uvr5","slug":"technical-expertise-required","name":"Technical Expertise Required","unit":"level (1-5)","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"1 (None: fully visual interface)","valueNumber":1,"valueBoolean":null}]},{"id":"cmraujn3200pfh415c1rifo20","slug":"unlimited-product-listings","name":"Unlimited Product Listings","unit":"boolean","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Yes (no limit across all plans)","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmti3t01cxslg4u55bykfr","slug":"starting-monthly-price","name":"Starting Monthly Price","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$12","valueNumber":12,"valueBoolean":null}]},{"id":"cmrcnqkqw00gaa85qfbnd1qa6","slug":"app-integration-marketplace","name":"App/Integration Marketplace","unit":"integrations","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"300+","valueNumber":300,"valueBoolean":null}]},{"id":"cmrcnqkr700gga85q2b2wbg79","slug":"built-in-seo-tools-quality","name":"Built-in SEO Tools Quality","unit":null,"category":"SEO","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Standard","valueNumber":null,"valueBoolean":null}]},{"id":"cmq7287co000chzrgwmjjib0c","slug":"monthly-cost-entry-plan-","name":"Monthly Cost (Entry Plan)","unit":"USD","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$16/month","valueNumber":16,"valueBoolean":null}]},{"id":"cmppe173q028pjmndz9e7l27v","slug":"design-customization-level","name":"Design Customization Level","unit":"%","category":"Features","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"30% (template constraints only)","valueNumber":30,"valueBoolean":null}]},{"id":"cmrdm7g2900udn83r1je1b5m3","slug":"e-commerce-features-native-","name":"E-Commerce Features (Native)","unit":"feature count","category":"Business Tools","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"18 (inventory, shipping, abandoned cart)","valueNumber":18,"valueBoolean":null}]},{"id":"cmrdm7g2p00ujn83rpnu4nnvl","slug":"template-count-available","name":"Template Count Available","unit":"templates","category":"Design Options","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"900+","valueNumber":900,"valueBoolean":null}]},{"id":"cmrbphjqh01h1alj4mghvxu8s","slug":"learning-curve-beginner-","name":"Learning Curve (Beginner)","unit":"weeks","category":"Ease of Use","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"1-2 weeks","valueNumber":1.5,"valueBoolean":null}]},{"id":"cmotoy02h001b58hqbv7jt04l","slug":"seo-control-features","name":"SEO Control Features","unit":"capability score","category":"SEO","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"5/10 (auto-generated, limited control)","valueNumber":5,"valueBoolean":null}]},{"id":"cmrdm7g3p00v1n83rc2esa8l2","slug":"code-export-migration","name":"Code Export/Migration","unit":"text","category":"Flexibility","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"No (complete vendor lock-in)","valueNumber":null,"valueBoolean":null}]},{"id":"cmrdnw56w00c511voe29u9x7y","slug":"pro-business-plan-price","name":"Pro/Business Plan Price","unit":"USD/month","category":"Pricing","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"$27/month (Business Basic)","valueNumber":27,"valueBoolean":null}]},{"id":"cmraanz4j000h13l8rgjnc63y","slug":"e-commerce-transaction-fee","name":"E-commerce Transaction Fee","unit":"percent","category":"E-commerce","dataType":"text","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2.9% + $0.30 (Combo plan)","valueNumber":2.9,"valueBoolean":null}]},{"id":"cmqsc3cbi00bh11mti1alnzq7","slug":"code-export-capability","name":"Code Export Capability","unit":"null","category":"Features","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Limited, requires Velo (custom code)","valueNumber":null,"valueBoolean":null}]},{"id":"cmrdnw58900ct11voiuot19i0","slug":"page-speed-index-average-","name":"Page Speed Index (Average)","unit":"milliseconds","category":"Performance","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"2850ms","valueNumber":2850,"valueBoolean":null}]},{"id":"cmnicidax000zfzcmiot0jqj3","slug":"built-in-seo-tools","name":"Built-in SEO Tools","unit":"null","category":"SEO","dataType":"text","higherIsBetter":null,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"AI Assistant, automated recommendations, sitemap generation","valueNumber":null,"valueBoolean":null}]},{"id":"cmrdqpz5100lcke6cm2b4v05w","slug":"app-marketplace-size","name":"App Marketplace Size","unit":"apps","category":"Integrations","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"500+","valueNumber":500,"valueBoolean":null}]},{"id":"cmrdqpz5b00like6clj95m6wt","slug":"seo-tools-built-in-","name":"SEO Tools (Built-in)","unit":"features","category":"SEO","dataType":"text","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Basic (manual setup required)","valueNumber":null,"valueBoolean":null}]},{"id":"cmnbmvpzf01lvslg4q6mpu9t1","slug":"free-trial-duration","name":"Free Trial Duration","unit":"uses","category":"Pricing","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"14","valueNumber":14,"valueBoolean":null}]},{"id":"cmppe1wvl02avjmndj3cmwale","slug":"customer-support-response-time","name":"Customer Support Response Time","unit":"hours","category":"Support","dataType":"number","higherIsBetter":false,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"Average 6 hours (24/7 chat)","valueNumber":6,"valueBoolean":null}]},{"id":"cmqp1ernr015f13o1yhsnd24c","slug":"storage-limit-basic-plan-","name":"Storage Limit (Basic Plan)","unit":"GB","category":"Features","dataType":"number","higherIsBetter":true,"values":[{"entityId":"cmmxr8cb401pklh9ewz8ys54b","valueText":"50 GB","valueNumber":50,"valueBoolean":null}]}],"faqs":[{"question":"Is WordPress cheaper than Wix?","answer":"WordPress itself is free, but you need to pay for hosting ($3–$25/month), a domain ($10–$20/year), and potentially premium themes or plugins. Wix plans range from $17–$159/month and include hosting and a domain. For budget-conscious beginners, Wix can feel simpler and more predictable in cost. However, WordPress offers better long-term value for growing sites, as costs scale more efficiently. Advanced WordPress sites can be significantly cheaper than equivalent Wix Business plans when managed carefully."},{"question":"Is WordPress better than Wix for building a website?","answer":"WordPress is generally better for users who need flexibility, scalability, and full control over their website. It powers over 43% of the web and supports virtually unlimited customization through plugins and themes. Wix, however, is better for beginners who want a fast, drag-and-drop experience without touching code. If you're building a simple portfolio, small business site, or personal blog with minimal technical involvement, Wix wins on ease. For e-commerce, SEO-heavy sites, or complex functionality, WordPress is the stronger long-term choice."},{"question":"Which platform is better for e-commerce: WordPress or Wix?","answer":"WordPress with WooCommerce is the preferred choice for serious e-commerce businesses. It offers complete control over product listings, payment gateways, inventory, and SEO optimization. WooCommerce supports thousands of extensions for advanced store functionality. Wix eCommerce is suitable for small stores with simpler needs, offering an intuitive setup and built-in tools for selling products, bookings, and digital downloads. However, Wix imposes limitations on scalability and third-party integrations, making WordPress the better option as your online store grows beyond a few hundred products."},{"question":"What are the key differences between WordPress and Wix in 2026?","answer":"In 2026, both platforms have evolved significantly. WordPress 6.x introduced enhanced Full Site Editing and AI-assisted block patterns, making it more beginner-friendly than ever. Wix expanded its Wix Studio environment for agencies and added stronger SEO tooling and advanced analytics. WordPress still leads in plugin ecosystem size, SEO flexibility, and open-source freedom. Wix continues to close the gap in design quality and ease of use. The core distinction remains: WordPress offers power and ownership, while Wix prioritizes simplicity and an all-in-one managed experience."},{"question":"Can I switch from Wix to WordPress later if my needs change?","answer":"Yes, you can migrate from Wix to WordPress, but the process is not seamless. Wix does not provide a direct export tool compatible with WordPress, so you'll need to manually transfer content or use third-party migration services and plugins like CMS2CMS. Blog posts, images, and pages can typically be migrated, but design elements and Wix-specific apps won't carry over. It's advisable to plan your platform choice carefully upfront, as migration requires time and may involve rebuilding parts of your site from scratch."}],"relatedComparisons":[{"slug":"framer-vs-wordpress","title":"Framer vs WordPress","category":"software"},{"slug":"slack-vs-microsoft-teams","title":"Slack vs Microsoft Teams","category":null},{"slug":"canva-vs-photoshop","title":"Canva vs Photoshop","category":null},{"slug":"figma-vs-sketch","title":"Figma vs Sketch","category":null},{"slug":"iphone-17-vs-samsung-s26","title":"iPhone 17 vs Samsung Galaxy S26","category":null},{"slug":"squarespace-vs-wix","title":"Squarespace vs Wix","category":"software"},{"slug":"ps5-vs-xbox-series-x","title":"PS5 vs Xbox Series X","category":null},{"slug":"macbook-air-m3-vs-macbook-air-m4","title":"MacBook Air M3 vs M4: best Apple laptop for web developers","category":null},{"slug":"youtube-music-vs-soundcloud","title":"YouTube Music vs SoundCloud for content creators","category":null},{"slug":"ikea-vs-wayfair","title":"IKEA vs Wayfair: best furniture for home office and studio setups","category":null},{"slug":"ww1-vs-ww2","title":"WW1 vs WW2: understanding the world wars helps put any modern rivalry in perspective","category":null},{"slug":"amazon-vs-best-buy","title":"Amazon vs Best Buy: where to buy tech for your site build — online or in-store?","category":null}],"relatedBlogPosts":[{"slug":"best-streaming-services-in-2026-top-picks-for-every-budget-interest","title":"Best Streaming Services in 2026: Top Picks for Every Budget & Interest","excerpt":"Navigating the crowded streaming landscape in 2026 can be overwhelming. We've tested and ranked the best streaming services that offer the most value, from Netflix's massive library to budget-friendly options like Tubi, helping you cut cable and find your perfect entertainment solution.","category":"technology"},{"slug":"best-live-tv-streaming-services-plans-for-spring-2026-complete-buyers-guide","title":"Best Live TV Streaming Services & Plans for Spring 2026: Complete Buyer's Guide","excerpt":"Tired of overpaying for cable? Discover the best live TV streaming services and plans for Spring 2026, including YouTube TV's new genre-based packages starting at $55/month. Our comprehensive guide breaks down pricing, channels, and features to help you cut the cord.","category":"technology"},{"slug":"philo-in-2026-streaming-tv-service-review-pricing-reddit-community-insights","title":"Philo in 2026: Streaming TV Service Review, Pricing & Reddit Community Insights","excerpt":"Explore Philo's evolution heading into 2026, including pricing tiers, channel lineup, and how it compares to competitors like Sling TV. Discover what the r/PhiloTV Reddit community thinks about the service's current offerings and future prospects.","category":"technology"},{"slug":"best-us-fighter-jets-2026-top-american-combat-aircraft-ranked","title":"Best US Fighter Jets 2026: Top American Combat Aircraft Ranked","excerpt":"Discover the most advanced US fighter jets dominating the skies in 2026. From the legendary F-22 Raptor to the versatile F-35 Lightning II, we rank America's best combat aircraft based on performance, stealth, and air superiority capabilities.","category":"technology"},{"slug":"philo-in-2026-pricing-lineup-how-it-compares-to-sling-tv","title":"Philo in 2026: Pricing, Lineup & How It Compares to Sling TV","excerpt":"As we head into 2026, Philo continues to position itself as an affordable streaming alternative for cable TV lovers. Discover what Philo offers, how its pricing stacks up against competitors like Sling TV, and what the Reddit community thinks about its future.","category":"technology"}],"metadata":{"metaTitle":"WordPress vs Wix: Complete Comparison (2026) | Comparison","metaDescription":"WordPress powers 43% of all websites and offers unlimited customization through plugins and themes. Wix is a drag-and-drop website builder requiring no coding…","publishedAt":"2025-06-01T00:00:00.000Z","updatedAt":"2026-07-21T10:50:48.434Z","isAutoGenerated":false,"isHumanReviewed":true,"viewCount":68000,"status":"published"},"expertAnalysis":"Control versus convenience — that's the fundamental tension driving every WordPress vs Wix decision. WordPress powers 43.5% of all websites globally (W3Techs, 2026), while Wix hosts over 270 million registered users across 190 countries (Statista, 2026). Those numbers tell two very different stories about who each platform actually serves.\n\nWordPress's open-source architecture means zero platform lock-in, access to over 59,000 plugins, and the ability to modify every line of code. The tradeoff is real: median setup time for a functional WordPress site runs 8–12 hours when accounting for hosting configuration, theme customization, and plugin integration. Wix compresses that to under 2 hours with its drag-and-drop editor and AI-assisted site builder, now capable of generating a publish-ready site from a single text prompt. For teams without dedicated developers, that gap is decisive.\n\nCost structures diverge sharply at scale. A mid-tier WordPress setup — managed hosting via WP Engine or Kinsta, a premium theme, and essential plugins — typically runs $600–$1,200 annually. Wix's Business plans range from $204 to $516 per year, but impose storage caps, transaction fees on lower tiers, and limited server-side customization. WordPress's total cost of ownership also includes maintenance overhead: core updates, security patching, and plugin compatibility checks average 3–5 hours monthly for a non-technical owner. Wix absorbs all of that infrastructure burden automatically.\n\nPerformance benchmarks in 2026 show WordPress achieving median Core Web Vitals scores of 68/100 on Google's PageSpeed Insights for unoptimized installs, climbing to 91/100 with proper caching and a CDN. Wix now averages 84/100 out of the box following its infrastructure overhaul — a significant narrowing of the historical performance gap. For SEO, WordPress still holds an edge through granular control over technical elements: custom schema markup, server-side rendering options, and plugin ecosystems like Yoast or Rank Math remain more configurable than Wix's native SEO tools (Search Engine Journal, 2026).\n\nWordPress is the right choice for businesses expecting significant content volume, custom functionality requirements, or long-term growth that demands platform flexibility — ecommerce operations, media publishers, SaaS marketing sites, and any project where developer collaboration is already part of the workflow. Wix wins decisively for solo founders, small service businesses, portfolio sites, and anyone who needs a professional online presence without a technical co-pilot.\n\nThe recommendation is straightforward: if you'll hire a developer at any point in the next 18 months, choose WordPress now and avoid a costly migration later. If you're building and maintaining the site yourself with a team of fewer than three people, Wix delivers faster results with meaningfully lower operational friction. The platform that fits your team's actual technical capacity will always outperform the one that fits your aspirational roadmap."}